"Five hundred million?"
“There aren’t that many.”
"Four hundred million?" Cheng Ran pursued relentlessly.
Cheng Feiyang spread out his thumb and index finger and made the sign of eight. Just now he looked serious and dignified in front of everyone, but now his face was beaming with joy. "Four hundred and eighty million."
Cheng Ran, "…"
What's the difference!
Xu Lan laughed out loud. They both sat on the sofa and soaked their feet. She peeled two oranges for them and placed them on the armrest between the two sofas. She said, "Your father is just as dishonest as you!"
After a moment of complacency, Cheng Feiyang frowned and said, "But don't forget, the company has stipulated that 10% of sales revenue should be used for research and development. It's sales revenue, not profit. All 350 million yuan should be invested in research and development. Therefore, the core of hard work and simplicity remains unchanged!"
Cheng Ran knew that if his father could really implement this rule, this scale of R&D investment would be rare in China. Of course, this is not rare. Today, IBM has invested $6 billion in R&D. In comparison, China still has a long way to go.
The chip research institute in Santa Clara, USA has already been put into operation, and it remains to be seen what kind of results it can produce in the future.
Since its development got on the right track and with this kind of investment, Fulun's desire for telecommunications talents is almost endless. With the help of the university alliance, it is now recruiting students from various universities.
The communications classes cultivated by those universities directly recruit the entire class as a whole, and with this kind of R&D investment, there will be no stinginess like many other companies. They will buy all five social insurances and one housing fund, and the asking price is the current high level in the industry, and they will recruit as many people as they can.
Coupled with the twenty-three-level salary and bonus system, it gives people almost unlimited room for development and imagination. It seems that as long as you are diligent and hardworking, you can fly as high as you want in Fulong.
If this situation continues for a while, students in related fields will change their initial thinking of employment in joint ventures to firmly believe that going to Fulun after graduation is their best career direction.
ZTE has clearly fallen behind in this regard. In the future, when companies like ZTE find that they cannot recruit people, they will react to the domestic talent resources and completely intercept them by giving them to Fulong.
Cheng Feiyang burned his feet, and he was reading a few newspapers, smiling from time to time while reading.
Xu Lan pointed out his conceit directly, "There is a saying now, 'Daxing North and South Hou Fulong', many newspapers say these five companies are the backbone of domestic national enterprises, your father is very proud of this."
Cheng Feiyang smiled and flicked the newspaper in his hand. "Daxing North and South, then Fulong. This title has a meaning. It means that the four domestic equipment suppliers in Daxing North and South, their previous infinite style will eventually be inherited by us, Fulong."
"Come on, come on," Xu Lan hurriedly stopped the family's boasting, "You are still the second child, and ZTE's performance is ahead of yours. You think you are amazing? How can you be so shameless?"
"Where are you leaning?" Cheng Feiyang is an indomitable leader in the company, commanding a calm image. Only when facing his wife and son at home does he show his complacency and instability that he doesn't usually show at work. But if you look at it, it may be because he has a son like Cheng Ran, and his authority has long been overturned, and there is no way to re-establish it, so he has no choice but to give up. At home, he and Cheng Ran are like a big live treasure and a small live treasure.
Moreover, Cheng Feiyang was a little annoyed. He was bragging in his own home but was poured cold water by his own wife.
"I'm reminding you not to be blindly arrogant... Now that you've achieved some success, don't be complacent. Tell me, we've seen and reported in the news about those companies that once had very big businesses, but ended up collapsing because they spread their businesses too much. When you are out there, of course no one dares to disobey you, and they will agree to whatever you say, but you can't lose your mind. I'm trying to ring the alarm bell for you from time to time." Xu Lan looked like a wise man.
Cheng Feiyang gave Cheng Ran a look of sympathy that said, "I know how you felt before."
Then he put down the newspaper, picked up a document from the side, and waved it in front of Xu Lan and Cheng Ran, "Come on, do you know what this is?"
Cheng Ran didn't understand what was going on, so he stretched out his hand. Cheng Feiyang took out a pen and wrote his name directly at the end before handing it to him.
Of course, Cheng Ran now has as much authority over all of Fulong’s internal documents as his father does.
Cheng Ran took it and saw that the title of this "red-headed document" that was bound to cause a huge stir was "Summary of Sichuan Province's sales experience and promotion methods to offices across the country"
The document contains a summary of all the experiences of the entire Fulong project from scratch, how to defeat the enemy, defeat Beituo, and occupy the Sichuan market.
Behind it is Cheng Feiyang’s signature.
“Immediate implementation
Cheng Feiyang"
Cheng Ran was inexplicably excited by what he saw.
This simple document and instruction represents a system that operates as efficiently as an army that follows orders, as well as Fulun's execution capabilities that have been implemented to the extreme so far. These are all supported by a group of highly qualified marketing employees.
Cheng Feiyang pointed to the document and said, "If nothing unexpected happens, the document I signed today will appear on the desks of provincial offices across the country after tomorrow, and then the various armies can formulate their strategies and prepare for war."
The Fulong headquarters is in Chengdu, but each province basically has an office, which is usually named after the provincial capital, such as Fulong Harbin Office, Fulong Nanjing Office, etc. The highest position in the office is the office representative, which is the position of the army commander in Cheng Feiyang's military thinking.
The office consists of Customer System Department, Product Department, Technical Service Department and Comprehensive Business Department. The representatives of each department are equivalent to the title of "Division Commander" in the military.
The office is managed in a matrix manner. Each department must not only be assessed by the office representative and deputy representative, but also by the secondary assessment of the business departments directly under the headquarters. This powerful cross-management method directly guarantees the operation of the project and the achievement of Fulong's overall strategic goals. It can accurately reflect the close contact and point-to-point terminal marketing and services for market customers.
Such a powerful structure was designed by Cheng Ran when he formulated the "Fulun Basic Law", so how could it not surprise and astonish Fulun's business school professors who graduated from related majors and held professional titles.
Under this set of rules, Fulong’s strategic style and corporate culture have been formed.
"As long as we conquer the Sichuan market and apply it to the whole country, it will not only be a matter of time for us to surpass ZTE, but a matter of seconds!"
Cheng Feiyang pondered.
Only Cheng Ran knew that this was almost a foregone conclusion. At this time, foreign-funded companies in China were not worried at all that competitors would sneak into their territory to steal their business, because they had never thought that when the telecommunications market was still going smoothly, there would be companies that could subsidize equipment to customers without making any profit. Assuming there was access to the network, well, they would let you access it for free, and they would not make money when they could, just for the sake of layout.
This is simply too rogue. Although the price is cheap and the performance is not that strong, it wins in after-sales service. Fulong is also very good to customers and will soon win a large market.
The market share of Beituo was taken away, which made Wu Zhishan, a veteran in the industry who was well-versed in both Chinese and Western culture, lose his temper. Wang Ligang used the underworld and suffered the consequences. In fact, it was not unfair at all. Even in Sichuan Province, Beituo lost its original 90% market share. This method, applied to other provinces and cities, was actually a sharp knife to foreign companies that were not prepared at this time.
It won't be long before they discover that Fu Long will be everywhere.