Under the lobbying of Yanmu and the joint resolution of the major shareholders, Xu Jinfu, the chairman of the Xu Group, could only finally sign the agreement, which meant that Yayan would receive the same amount of project funds as Secret.
However, under Xu Jinfu's strong insistence, the shareholders also reached a consensus that the distribution of product production lines, sales lines, advertising volume, etc. must be determined by the sales share of the product. The higher the market share, the better the product. more support.
Yayan's current market share is pitifully low, that is to say, apart from funds, Yayan does not enjoy any of the company's advantageous resources, which means that Yanliang must build a team by himself, relying on the strength of his own team and other brands Grab the market.
This made Yanliang, who had been working officially for less than a year, very troubled.
Fortunately, she is not short of funds. Since the people in the company are not useful, she can only offer a high salary and ask a headhunting company to find relevant talents for herself.
The repackaging and repositioning of Yayan, and the development of a complete product line all take time, but a large amount of investment can greatly shorten the time spent.
Yayan was the only company in the cream industry back then, but there are still large gaps in basic skin care and deep maintenance. Products in the fields of body care and so on.
But there are some things that money can't buy. Such as the most important - sales channels.
All major brands have fixed sellers. It is not easy for a newcomer to grab food from others.
The following month was the busiest month that Yan Liang had experienced in his life. Endless meetings, endless overturning of previous plans and rebuilding of new ones—
How easy is it for an old brand to compete with many popular brands
Once again staying up late for a meeting, and again overturning an unfeasible new plan, Yanliang finally couldn't hold back, flung the folder abruptly, leaned back on the chair without saying a word.
The people in the team also stayed up late and worked for a long time. Seeing that their efforts were in vain again, everyone was disappointed, so they could understand Yan Liang's mood: "Mr. Yan, this sales plan won't work, we can do it again." There will always be a way to change it.”
Knowing that other people are more qualified than her to complain, Yan Liang calmed down her bad temper and smiled at her colleagues: "Everyone worked overtime for a week, so go back early today. The meeting is over."
Everyone obediently packed up their things, and then filed out of the conference room. Seeing that Yan Liang was still sitting on the seat with her eyebrows pinched, a colleague kindly asked, "Mr. Yan, are you not leaving?"
"You guys go first, I still have something to deal with."
The colleague nodded, and did not forget to bring Yanliang to the door when he went out.
In the empty conference room, Yanliang was full of frustration, she didn't have anything else to deal with, she just needed a separate space to review her incompetence.
Her father was undoubtedly successful in building Xu's from a small cosmetics company into a cosmetics empire. Her own ability was not equal to one-tenth of her father's. If she couldn't surpass her, what right did she have to despise him
Yanliang was experiencing all kinds of self-denial, at this moment, the door of the conference room was suddenly pushed open. Yanliang heard the movement, and didn't want to be seen by others, especially by his subordinates, so he hurriedly straightened his expression.
A cup of hot coffee was quietly handed to her, and Yan Liang, who had just recovered from a smile, looked up: "Why haven't you left yet..."
She froze.
Under her surprised gaze, Jiang Yunan silently sat down on the chair beside her.
Yan Liang reacted, her shoulders immediately slumped, she also took off her disguise in an instant, sighed a long time, and took a sip of coffee.
Jiang Yunan leaned back slightly on the seat, with a lazy posture, but looked at her with scorching eyes: "Have you often stayed up late lately?"
"how do you know?"
"You're more than a little ugly."
Yanliang glared at him, but still touched her face worriedly. I guess I really haggarded a lot from staying up all night. This contradictory behavior caused Jiang Yunan to shake his head and chuckle: "Just kidding, it's just as beautiful."
Only then did Yanliang's expression soften, he didn't comment on his teasing, and drank coffee with peace of mind.
Jiang Yunan casually flipped through the documents she threw aside.
His posture is indeed casual, but his gaze contains extraordinary insight, Yan Liang has already learned: If you want to understand this man, you must not just look at the surface, you have to read his gaze. At this moment, Yanliang read a piece of information beneficial to herself from his gaze, immediately put down the coffee, sat up straight: "Do you have any good suggestions?"
Jiang Yunan covered the folder, folded his arms and crossed his legs, looking like a shrewd master giving advice to a stupid girl: "You have a big problem with Yayan's positioning."
Yanliang's expression darkened immediately.
If it had been some time ago, Miss Yan would definitely throw the glass and leave, but now, she quickly adjusted her expression, leaned towards him, and looked like a good student humbly asking for advice: "How do you say?"
"It's very expensive to hire me as a staff officer."
Seeing him raise one eyebrow slightly, Yan Liang knew that she was going to be tricked by this fox, but this was an occasion where she used her strength to speak, and Yan Liang knew this man's strength better than anyone else, so she, Yan Liang, could only compromise : "What benefits do you want?"
"Not much." Jiang Yunan glanced at her lips pointedly, but soon raised his eyes again, staring at her eyes, "One kiss is enough."
Jiang Yunan originally thought that she would at least hesitate for a moment, and was waiting for this woman to stare at him viciously, but what was waiting was her who suddenly bullied him.
Yan Liang grabbed the man's tie, and immediately offered a resounding kiss to his lips. Then he flicked his tie: "Say!"
"Your focus should not be 'making new', it should be 'making old'."
Yan Liang was really going to get annoyed: "Stop beating around the bush, okay, Mr. Jiang?"
How interesting it is to tease her, Jiang Yunan never tires of it. "Since Yayan's face cream is good, let's focus on face cream, and will not stop until it becomes Xu's main product. We must make Yayan a comprehensive brand, and other products such as basic skin care and body care The new products are indeed essential, but these are just the icing on the cake. Just like when most consumers mention Kosé, what products do they think of first? When it comes to Estee Lauder, what is the first thing that comes to mind? "
Yanliang fell into his words, her face gradually became serious: "And then?"
Jiang Yunan just looked at her and didn't continue talking.
Yanliang waited anxiously for him to continue, but only waited until he got up—
Jiang Yunan came to her, changed from looking up to looking down, this time there was no need to hide, he raised his hand blatantly, touched her lips with his fingertips, and then picked her chin: "I didn't kiss enough just now..."
The words at the end of the sentence melted into his subsequent kiss.
Why would I be reduced to the point of betraying `hue`? Yanliang forced herself not to think about this problem, and diverted her attention to think about other things, for example, his kissing skills are so wonderful——
After the long French kiss, Jiang Yunan leisurely let go of the hand holding the back of her head, looked down at Yan Liang who was panting heavily, pecked her slightly red and swollen lower lip, and said after enjoying herself: "Don't always think about taking a bite." Eat to become a fat man, make face cream first, and then consider the long-term plan."
Pressing Bao Quan on a small bottle of face cream, Yan Liang was not sure if she had the courage. But the man in front of him has such a firm gaze that one can only think of one sentence: a general is a talented man, planning a strategy—
Yan Liang has almost been convinced by him.
Jiang Yunan only looked at her indifferently, but he seemed to be able to see through her. After a long silence, Yanliang had made a decision in his heart, and when he was about to speak, he said first: "When you sort out this, then go find someone else."
"who?"
"Road sign."