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In more than half a month, all kinds of news about the authorization of mobile phones and smart assistants have been overwhelming and flooding the major media.
Marching Ant Company's licensing of multilingual intelligent assistants seems to have stirred up a hornet's nest. Mobile phone companies that saw the opportunity suddenly became active like chicken blood.
The battle for hegemony among the mobile phone industry has also officially begun.
The external authorization of intelligent assistants means the clarion call for re-licensing. The real intelligent era is approaching, and no one will be left behind. If you fall behind, you will be eliminated.
At Apple headquarters, Cook is looking at the sales report of mobile phones, frowning.
More than half a month has passed since Army Ant Company authorized its intelligent assistant. After the S3 was launched, sales began to be very high. After all, Apple's gimmick was still there. But on the day Hua Wei's [Walker] was released, the order growth of their mobile phones began to slow down significantly. After Dami released its mobile phones, it fell behind again.
This time, Army Ant Company is mainly targeting Huaxia Mobile Company to authorize smart assistants, which will definitely contribute to the rise of Huaxia Mobile Company. Next, we must think about future development strategies.
We have to admit that the success of Army Ant Company disgusted them. They are actually willing to license such core technology to external parties, which brings them a lot of trouble.
The impact of Army Ant's licensing of intelligent assistants to Apple is not as big as expected, but it is not small either.
With the availability of low-priced mobile phones with the same functions, many people are unwilling to buy high-priced ones. Now, unlike in the past, consumers' concepts are gradually becoming more mature.
Of course, the one most affected is Samsung.
"President, the people from the Army Ant Company still haven't seen us."
The voice from the other end of the phone made Gao Zhendong's face darken: "Why not?"
"The people from Marching Ant said that Zhao Min had an urgent business trip today and canceled all meetings and meetings. We can't see her until she comes back."
Upon hearing these words, his gloomy face immediately became clouded.
I said more than half a month ago that I had something to do. Later, I was busy signing contracts with other companies, and they had nothing to say. Now it's their turn and they're going on a business trip
If he said this was not intentional, he wouldn't believe it even if he were beaten to death.
"President, what should we do now?" A cautious voice came from the other end of the phone.
"You try to contact them first, and we'll talk about other things later."
Gao Zhendong hung up the phone with a dark face and collected his emotions.
He is in an extremely bad mood now, but since he is in a high position, he cannot lose his temper casually.
During this time, there has been a lot of news in the technology world, especially news about mobile phones. Marching Ant Company licenses intelligent assistants to external parties, which has a great impact on the mobile phone market.
Samsung has been keeping a low profile during this period. Fortunately, this year's flagship phone has already been released, otherwise it would encounter the same dilemma as last year where it did not dare to release it.
At least they still have a lot of buffer time before releasing a new generation of flagship phones. But it has to be fast, because mobile phones are updated too quickly now.
If the Army Ant Company insists on not meeting them, it will be really troublesome. Because the data fed back by the marketing department in the past half month is not optimistic.
While he was thinking, an assistant knocked on the door with a document and came in: "President, everyone in the meeting has arrived."
"OK."
Gao Zhendong took a deep breath, got up from his seat, and left with his assistant.
The conference room was already filled with senior executives from various departments, and they were talking quietly among themselves. Everyone has a faint look of sadness on their brows and faces.
In the past half month, the frequency of meetings has been very high, because the current situation is not optimistic. Samsung Mobile executives have been tense during this period, thinking about the next countermeasures.
After Gao Zhendong walked in, the conference room became quiet.
"Let's get started." Gao Zhendong sat down on the main seat.
As soon as he finished speaking, a director of the marketing department stood up, clicked on the PPT on the projector, and collected his thoughts before speaking.
"I will now tell you about the sales situation last month. According to the feedback information, mobile phone shipments last month were 23.74 million units, a decrease of 5.3% compared with the same period last year."
Just one sentence made everyone's eyes jump. A piece of data has already explained many problems.
"Data shows that in early October, mobile phone shipments were normal. After the 10th, Apple released the S3, and mobile phone shipments began to decline. Since the 20th, companies such as Huawei and DaMi have released new mobile phones, and our mobile phone sales have dropped sharply. , which is the main reason for the decline in shipments."
The marketing manager looked very cautious. Judging from the situation they currently control, they are not optimistic.
“The reason for the sharp decline is that the European market, Southeast Asia and South Asia markets were affected at the same time, and the American market was also affected by Apple S3.
The first is the European market. Previously, we and Huawei were able to use Army Ant’s smart assistant. Those who can use the smart assistant are English and Chinese users. We can also install it. It has no impact on us. Moreover, the market share increased by 0.7%, mainly due to the transfer of Apple users.
After the release of Huawei's new products, multilingual smart assistants appeared in the European market. Coupled with the impact of Apple, the entire European market was affected.
Southeast Asia and South Asia are in a similar situation. Companies such as Dami, Opal and Vivo have taken advantage of multilingual smart assistants to simultaneously launch mobile phones, which has impacted our original market. As time goes by, this impact will become more and more obvious. "
Once multilingual smart assistants become widely available in the next few months, they will be in trouble before they come up with a solution.
"Li Renzhong, how are you doing there?" Gao Zhendong looked at Li Renzhong again.
"No breakthrough." Li Renzhong shook his head and sighed.
Gao Zhendong looked a little unhappy and glanced around the conference room: "Obviously, our current situation is a bit troublesome. If we only focus on the present, we will probably be out. Think about it and see if there is any good way."
The people on the field looked at each other, and then began to discuss in a low voice.
After a long time, a man in a suit and leather tie who looked a little cold and arrogant stood up and said: "Besides getting a smart assistant, I'm afraid there is no other way. Unless the company's technology breaks through in the short term, we can ask the Marching Ant Company to authorize it."
"Haha." Gao Zhendong smiled: "Our people can't even see their shadows, let alone authorize them."
"The method is wrong." Leng Aonan shook his head: "Our department has dealt with many Chinese people. The Chinese people are stupid and care about face. Moreover, those bosses are very lustful and like to drink. At the wine table, they all say that you are Friends. They also think that they are very smart and can easily defeat them if they find the appropriate method."
"Tell me something."
Gao Zhendong immediately became interested, and others also showed interest.
"Chinese people, if you hit them, they will only bark and scold you a few words. When you take the initiative to gently say sorry to them, they will forgive you. They have a saying: Don't hit someone with a smiling face.
Moreover, they like to receive gifts, and they also like to be flattered by others. When they are praised, they will be so happy that they can't find their way. They must have been unhappy about our last OLED incident and some kind of patriotic sentiment, so they didn't see us. "Leng Aonan said firmly.
They didn't have a direct conflict with the Army Ant Company, only the last OLED incident, so he was definitely the Army Ant getting angry because of this incident.
"In this case, as long as you give them some benefits, lower your attitude and admit your mistake gently, make them feel that they have more face, and feel that they have won, then the grudges can be resolved, and cooperation can naturally be put on the table. talk."
The field was quiet, and everyone's attention was on Leng Aonan, listening to what he said.
"How do I need to lower my posture?" Gao Zhendong asked with a frown.
"President, go there in person to show how much we value them. Then in front of them, speak politely and lower your posture to apologize for the last OLED incident. This will make them feel like they have won and gain face. They all like it. Be generous and think that if you win, you will put the blame in the past and talk about other cooperation matters. After all, the company is all about profit, and they can't afford to send money to your door without making a profit."
Gao Zhendong narrowed his eyes and glanced around the field.
No one said anything, and there was obviously no good solution. They have no way to solve this predicament. They must obtain authorization from the Marching Ant Company, but they don't have a good way. Others have it, so naturally they don't dare to object casually. Even if it doesn't work, they can't be blamed.
After thinking about it, Gao Zhendong said to Leng Aonan: "Tomorrow, you and I will go to China."
(End of chapter)