On September 9, 2005, the night before Happy Farm was officially launched on Weibo.
Xu Tingsheng sat alone in the room, a little excited but also a little uneasy.
Excitement comes from anticipation, the anticipation of challenging a behemoth he has seen and never imagined.
Uneasiness also arises from this. All the preparatory work has been done. It seems that it is not a big problem to make a sum of money in a short, flat and fast way. What really makes him concerned and uneasy is that Weibo and QQ are accumulating "intimate interaction groups" It seems that the contest between the two sides is about to begin.
As a reborn person who has seen the Tencent Empire, a former ordinary person, and even a loser, Xu Tingsheng's awe of this future behemoth is beyond everyone's imagination.
Among them are Hu Chen and He Yutan.
At this time, they also had no way of realizing that Xu Tingsheng was competing with others for a user base that would make him invincible in the future. But the opponent actually has a natural advantage, and has the upper hand.
Although this year, in the "Top 100 Largest Enterprises in China's Software Industry in 2005", Tencent ranked only 25th.
But also in this year, QQ has more than 300 million registered users, and the number of simultaneous online users has exceeded 10 million. The user activity is getting higher and higher. It has expanded from a young user group to a middle-aged and even young user group.
It is crazily accumulating the "intimate interactive crowd" that Xu Tingsheng values most, and fostering people's daily dependence on QQ.
This is the foundation of everything in that future empire.
In contrast, Weibo has 80 million registered users, countless zombie accounts, and fewer daily active accounts.
The Weibo data is temporarily unable to count the simultaneous online status, but obviously, this number will be far lower than the other party. And in terms of user group composition and adsorption, it is completely incomparable with the other party.
Currently, the coverage of Weibo user groups is basically limited to young people, and for most of them, Weibo accounts can be discarded and forgotten at any time.
This is the scariest.
For Weibo, many people register and play for two days on a whim, and then throw it aside. Most of them only occasionally think of it, and then come up to leave a message for their favorite stars and Internet celebrities, or participate in some activities. discussion of a topic.
There are even many people who have already forgotten their registered account numbers somewhere.
"Passion for something or someone" can never be compared with "daily life habits" in terms of stability.
Can you use the game of Happy Farm to let most people get back their accounts, call friends, pull relatives into the pit, be active frequently, and build small "interactive circles" that are difficult to discard, so that the context is complicated and the creation of Creating an "interactive platform" that is difficult to abandon is the most important thing for the future.
At the same time, Xu Tingsheng also verified a piece of information on the Internet that he didn't remember clearly. One of Tencent's most successful early games, QQ Fantasy, was already warming up and would be launched at the end of October.
In the rebirth novels I read in the previous life, the reborn person would "subdue" some big bosses of the future generations at every turn, taking them under his command one by one, and turning them into "little brothers". Xu Tingsheng would feel embarrassed if he thought about it like this, and he wanted to laugh...too presumptuous up.
The power of predictive ability is great, but the person is still the same person. Xu Tingsheng did not have the extra "dominant aura" because of his rebirth, and the skill and ability to change his body from nowhere.
In fact, no matter from the perspective of ambition, or from the awe of "inherent (rebirth)", Xu Tingsheng at this time has never thought about defeating or even killing Tencent. Going back a few years, this might still exist, but in 2005, it was hard.
To be precise, Xu Tingsheng's current psychology is actually just imitating, hoping to get a share of the action.
He would even hope that Tencent would not notice this problem too quickly, at best, they themselves have not realized the importance of this point.
Happy Farm is just the first step for Xu Tingsheng. There is still a long way to go in order to accumulate "intimate interaction groups" and become "daily habits". important.
…
…
Huang Yaming arrived at night.
"Are you free? Is the bar busy?" Xu Tingsheng asked.
"Busy, I need you." Huang Yaming sat down straight away, saw the wine on the coffee table, and poured himself a glass.
"What can't you say on the phone?"
"I can't tell on the phone, well, did Tianyi call you?"
Xu Tingsheng shook his head.
"Called me to urge the film's publicity funds. You told them at least 4 million, right?"
"That's right."
Xu Tingsheng said that the investment in the film itself did not increase too much. This was because Xu Tingsheng was afraid that the cost would be too high if he was not careful, which would destroy the original appearance of "Crazy Stone". Wan is just a bottom line.
"Where's the money?" Huang Yaming asked after drinking half a glass of red wine like water.
"I can't take it out for now." Xu Tingsheng said.
"Isn't it?" Huang Yaming was dumbfounded, and said, "Really?... Hucheng is pouring in money every day... Didn't Zhicheng's house also sell a lot?... Are you still short of this?"
Xu Tingsheng smiled wryly, and said: "The film is produced jointly by you and Tianyi, not a cooperation between companies. Hucheng and Zhicheng have many shareholders. No matter whether they have money or not, unless I borrow it, it is not easy to use it for us to make a movie. , not to mention that both of them are actually short of money right now."
"Then what about your Weibo? You are always alone there now, right?" Huang Yaming asked again.
"Yes, but they are so poor that they won't be able to get their salary next month."
Xu Tingsheng also took a sip of wine. His sip, in Huang Yaming's opinion, was bitter wine, but he never believed that Xu Tingsheng was really so "miserable" right now.
"Then what should I do? There are not so many people in my bar now." Huang Yaming said a little depressed, "If Tianyi calls you, what do you say, or if they don't call you, what should I say? I just said I to ask you."
"Tell me who called you first?"
"Shao Jun." Huang Yaming mentioned a vice president of Tianyi who Xu Tingsheng was most familiar with, and then asked, "Yeah, why didn't they call you? Didn't President Shi call himself?... Afraid of embarrassing asking for money?"
It's a business, and there's never any embarrassment when talking about money.
Xu Tingsheng thought about it, and roughly understood that Shi Zhongjun's move was to test whether his cash flow had really been interrupted as it was said outside. It was impossible for him to not pay attention to so many analysis articles... Besides, he is a caring person who has been trying to Expand your own shares in Hucheng.
Therefore, if Xu Tingsheng had "trouble", he would be more than happy to lend a hand and buy some Hucheng shares from him, or simply "find a way" to buy some shares.
In fact, this does not involve any conspiracy and tricks, let alone affect the cooperative relationship and become an enemy or something. Business cooperation itself is both an enemy and a friend. This is just a normal businessman's thinking. Just like if you own a stake in a very profitable company with huge potential right now, you want to own a little more.
The reason why Shi Zhongjun didn't ask Xu Tingsheng himself, was actually because he was afraid of Xu Tingsheng's embarrassment, and most importantly, he didn't know for sure whether Xu Tingsheng was really in "trouble", so he asked people to find out the way first.
Xu Tingsheng explained his thoughts to Huang Yaming.
Just as Huang Yaming was about to curse, the phone rang again.
After chatting for a while, Huang Yaming covered the microphone and turned to Xu Tingsheng and said, "Mr. Shao said that if we have problems in the short term, they can pay for the publicity fee, and then we can evenly distribute the film's shares and share." It's fine if they are even. They are so sure that the movie will make a lot of money, right?"
Xu Tingsheng shook his head, and said directly, "Tell him, we will cover the publicity fee within a month."
What he said was very firm, and Huang Yaming quoted the original words.
After hanging up the phone, Huang Yaming looked at Xu Tingsheng and said, "You can't touch Hucheng and Zhicheng. Where are you going to find a solution within a month? And if you delay, doesn't it mean that you admit that the cash flow is interrupted?"
"Actually, there are many ways, which is not a way? But no need," Xu Tingsheng said, "I still have Xingchen Technology. If the cash flow is cut off, it will be resumed soon. Mr. Shi will look at it himself."
Huang Yaming was a little confused, and said: "...Didn't you say that there is a lot of poverty over there?"
"Right now, but I can make money soon." Xu Tingsheng said.
"How to earn?"
"this one."
Xu Tingsheng pointed to the Happy Farm on the computer screen not far away.