Mama Du's job is the editor of a gourmet magazine. Her magazine is very popular. There are many readers both online and offline. Every time a new issue is released, it will be sold out and it is very popular.
Her gourmet magazine has been updating the latest news of various gourmet shops in real time, and it has also attracted the attention of many gourmets. The shops that can appear on it are also of high quality, and each editor has personally visited the site. The delicacy of this shop has been affirmed, so it can finally appear on the top.
The new issue of the magazine was on sale, and its old readers couldn't wait to take it home. After reading it, they quickly turned to the most popular column—recommendations from gourmet shops.
To their surprise this time, what he recommended this time was not any delicacy, but a fresh food store!
Fresh shop!
All the old readers of the magazine dare to pat their chests to assure that they have read so many issues, and have seen this column recommending international cuisine, delicious snacks, and any weird delicacies, but they have never seen them recommend fresh shops !
Could it be that you can't find a store, so you choose to recommend a fresh store, which means that all the delicious food is hidden in the ingredients
Everyone couldn't figure it out, but their curiosity was also aroused by this fresh food store. Wanting to know why this old magazine recommended this fresh food store, everyone couldn't wait to read it immediately.
…
The business of Fang Yan's fresh food store suddenly improved.
Calls from readers from all over the country almost flooded the fresh food store's order lines, and the customer service staff were too busy. Before this call was hung up, the next call came, and they were in a hurry for a while.
Fortunately, Fang Yan's fresh food store only sells within the capital, and the delivery staff will not go out of the capital. As for those in other cities, the customer service girls can only leave them a word of expectation besides saying sorry words of presence. But even so, there are quite a few people in the capital, and many people still come here admiringly, and bought a lot of ingredients from the fresh food retail store in the commercial center.
When Mother Fang calculated the day's sales again, she was taken aback.
Every time she settled the accounts, Fang Yan would watch from the sidelines. At this time, she also immediately saw her surprise, and immediately asked, "Mom, what's wrong?"
"It's nothing." Fang's mother quickly crossed out the number just now, and pressed the calculator again, but the final number still remained unchanged. "It's just that the retail business in the store today is so good that I didn't expect it..."
"retail?"
"Yes." Fang's mother said: "Our store relies on those customers who take the initiative to call to order, and then the delivery staff delivers them to them. The retail part has always been inconspicuous. I didn't expect it to suddenly turn over today Several times."
Fang's mother was puzzled, and checked the account books carefully.
Fang Yan thought for a while, and quickly figured out the key point. He ran out immediately, and when he ran back, there was already a thick magazine in his hand: "Mom, is it right?" because this?"
"Which one?" Mother Fang wondered.
She took the magazine from her youngest son, and what caught her eye was a very attractive cake pattern on the cover, which should be a new product from a well-known cake shop. Fang's mother's saliva immediately flooded when she saw it. She has some impressions of this magazine, and it seems to be quite well-known, but there is no one in their family who likes to read food magazines.
Mother Fang also keenly saw the small print of the name of her vegetable shop on the cover.
She quickly picked it up, opened the directory, and found her own vegetable shop. After turning to that page, all kinds of vegetables were neatly stacked together, very neat, and looked very fresh and attractive. People occupy more than half of the entire page, and next to it, they use various beautiful words to introduce the deliciousness of these vegetables.
A gourmet magazine featuring fresh vegetables
Mother Fang blinked, her face full of disbelief.
But the reality had already appeared before his eyes, and she couldn't deny it if she wanted to.
As soon as she knew that this magazine was the reason for the big sales of their vegetables, Fang's mother immediately became serious, and re-read the entire content about fresh food stores in it carefully.
After reading it, she was puzzled and said, "Why does this magazine introduce our store?" She hadn't heard anything about it, and if there was such an interview, she should have said hello in advance.
Fang Yan said as a matter of course: "Mother Du asked me."
"You?" Fang's mother was stunned: "Mother Du?"
"It's Du Hang's mother." Fang Yan ran over and pointed to a line of small characters under the title, which was the name of the editor of this report: "This is it."
Mother Fang took a careful look.
She was still confused: "How did Ke Yanyan get in touch with her?"
"I went to Du Hang's home to make up lessons and brought our vegetables. After eating our vegetables, she liked our vegetables very much. She also asked me if I could do an interview and asked for your contact information. But I can't tell you your phone number, so she wants me to go home and ask you if you agree. When I heard this, I nodded and agreed, and told her that the fresh food store is my store... Then I took Mama Du to go After entering the store, the sisters in the store all know me, so the interview is over." Fang Yan explained the cause of the incident in one breath: "Mother Du asked me to tell you, but I forgot later."
Mother Fang didn't know whether to laugh or cry, and said: "Thanks to Yanyan, you put up an advertisement for us, and even the turnover has increased a lot."
Fang Yan proudly puffed out her small chest, very proud of it.
Mama Du's free publicity was brought in by him, and the increase in sales today is all due to him!
That gourmet magazine caters to a wide range of people, no matter what age group or class they are. After seeing the content about the fresh food store, many people choose to walk into the fresh food store to buy their favorite ingredients , after the initial upsurge, retail turnover gradually began to decline.
After all, compared with the ordinary vegetables in the supermarket, the food in this fresh food store is still a little expensive. For ordinary families, it is okay to try something new every now and then, but if they eat every meal, it will cause a great impact on the living expenses of the family. A big burden is not something that can be easily borne.
After a while of early adopters, these families who were not originally the customer group planned by Mother Fang withdrew from the customer group, and only occasionally would they buy a fresh meal here to improve their meals.
However, there have been more discussions on the Internet about this fresh food store.
Mother Fang also pays attention to the news on the Internet all the time, so when there are more keywords on the Internet, she immediately finds out.
"Have you read the new issue of "Gourmet Diary"? Has anyone really visited the vegetable shop introduced above?"
"Me, me, me! I went! It means that the quality of the vegetables at that store is so good that I don't want them. I just used them to make salads, and I almost thought I was possessed by a master chef!"
"That's right, with a different vegetable, my cooking skills improved so fast, my mother almost thought I sneaked out in the middle of the night to practice cooking."
"I envy the people in the capital, and people outside the capital can't buy it."
"My mother just came back from the capital yesterday. The specialty she brought back from the capital was not roast duck. When she came in with a bag of vegetables, I was completely shocked."
"But the ingredients in this store are too expensive. People who are struggling to survive on food and clothing can't afford it."
"I can't help it. After all, the quality is here. With this quality, even if it sells for a high price, I will still accept it."
"..."
…
Such remarks emerged endlessly, and later, some people even listed Fang Yan's small shop as one of the gourmet restaurants that must be visited when they travel to the capital, which makes people laugh and cry.
Fang's mother observed for a few days, but did not find any particularly malicious remarks, so she showed them all to Fang Yan.
Soon, she discovered that her youngest son had become an Internet-addicted teenager, holding a tablet every day, no matter where he was.