Apple's efficiency is very fast. It only took three days from proposal to implementation. Soon, the domestic smartphone industry caused a shock, because Apple officially issued an announcement condemning Hongxin Company.
"Statement on the alleged infringement of the 'Red Link' function of Hongxin's mobile phone system by Hongxin Company on the related rights and interests of our company's IOS system."
"After investigation and monitoring, Hongxin Mobile System provided IOS software conversion function in Hongxin Mobile System without our company's consent, which has seriously infringed on our company's relevant rights and interests."
"From now on, any IOS software will not be directly downloaded and used on the Hongxin mobile system, otherwise you will face penalties such as software removal. In addition, the IOS account has not been authorized to other channels, and it is illegal to use it on smart devices other than Apple. We will hold them accountable for their behavior.”
"Hongxin Electronic Technology Co., Ltd. should deal with the infringement and compensate our company for losses..."
All in all, what this announcement means is that Apple is going to take action against Hongxin, restrict software downloads, and require Hongxin to pay compensation.
As soon as the announcement came out, it was immediately reported by the media and caused huge controversy.
Penguin News: "Apple has a trump card, and Hongxin may be sued!"
Today’s hot topics: “Apple issued the latest announcement, accusing Hongxin Mobile System of infringement!”
Xinlang News: “Apple accuses Hongxin of infringement, and more than 4,000 apps will be removed from Hongxin mobile phones!”
Mobile Home: “Is the Hongxin system really infringing? Legal experts: It’s hard to define!”
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Apple’s announcement was not only released in the form of news, but also users of IOS smart devices and software developers received such emails.
Apple phone users don't feel anything when they see it. They are used to this behavior.
However, users of the HX2 smartphone were unhappy when they saw it, "Apple has done it again! Damn it, where did Hongxin infringe the rights? It's not like they're using their system!"
"This means that many HX2 software will no longer be downloadable in the future?"
"No wonder I said I couldn't open several software programs and thought my phone was broken!"
"If you don't need it, don't use it. Android software can still be used on the Hongxin system! Just download the Android version!"
"Isn't this forcing us to choose only one iPhone or Hongxin mobile phone?"
The ones complaining louder than users are the major software developers. The software they originally designed was to be used on Hongxin mobile phones, and they had to re-develop the software for the Hongxin system, which was a huge cost.
Originally, with every update of the Android and IOS systems, their software had to be updated. Now there is an additional software update for the Hongxin system, and operating costs such as development costs, maintenance costs, etc. have increased again. Some small companies, Only one version can be discarded. Choose between IOS software and Hongxin software.
Hongxin Electronic Technology Co., Ltd., Lu Zixin also learned about the news immediately. However, his heart was unwavering, and he even wanted to play two qualifying games.
Tang Gang was no longer anxious this time, but said with a smile: "Apple is anxious. I thought they could come up with some clever tricks to deal with us, but they actually came up with such a damaging move!"
"Banning IOS software from being used directly on the Hongxin system does not have a big impact on us. Basically, all software used by domestic users has Android versions. All you need to do is download the Android software."
"And taking advantage of this opportunity, we can launch the software standard of the Red Letter system and let some software developers start designing software based on our mobile phone system! Expand our influence."
"Their company really doesn't take us seriously!" Su Zhirong analyzed, "The last frequency reduction incident didn't make them remember it long enough!"
"This is their usual style." Lu Zixin said with a smile, "But this time Apple will miscalculate, because their opponent is our Hongxin!"
"If they want to file a lawsuit, just fight them." Every big company will have some lawsuits and disputes like this, and this matter will have little impact, so Hongxin doesn't need to worry about it.
"We have to fight back on this matter." Lu Zixin continued, "Since they are afraid that we will occupy their market, then we will make what they fear come true. When letting users and software developers choose, the first Choose us and eliminate them!"
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Everyone in the industry is talking about this.
At the rice company, Tian Xiangjun is discussing this matter with several senior executives.
Tian Xiangjun said: "Apple is trying to drain the bottom line and use their influence to force software developers and Hongxin. If Hongxin does not handle it well, it may be greatly affected this time."
"Actually, they are not the only ones. The rise of Hongxin has put a lot of pressure on us. Just because of the emergence of the HX2 mobile phone, most high-end smartphones on the market have lowered their prices and are entering into a price war with Hongxin."
"Even Apple has quietly dropped the price of their mobile phones by two hundred yuan. This is a big collision!"
"When the snipe and the clam fight, the fisherman wins." Tian Xiangshan said, "They fight against each other. Take this time to expand our layout and expand our influence in the domestic market. At the same time, we will introduce our latest super Android-based mobile phones in India and other countries." Released in Southeast Asian countries to seize the international market.”
Penguin, as a domestic Internet giant, is also the largest software development company. Apple's announcement naturally affected them.
In the conference room, senior executives were discussing how to handle this matter: "Now that Hongxin Mobile has canceled the function of converting to IOS software, many of our mobile apps need to be redesigned to adapt to the Hongxin Mobile system."
“This workload is huge, I’m afraid I won’t be able to finish it in a while!”
"There is still work to be done. Now there are more than 10 million users of Hongxin smartphones. With such a huge user group, we cannot give up."
"As for the fight between Red Letter and Apple, let's just watch the show."
A senior executive said: "In fact, I hope that Hongxin can continue to do Apple. The 'Apple tax' within software applications costs us hundreds of millions every year."
"It's very difficult. After all, Apple is a big company and has a higher number of users and user loyalty than Hongxin. I'm afraid Hongxin's mobile phone will suffer a big failure this time."
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When the outside world speculated on Hongxin's actions, Hongxin quickly responded.
First of all, we will not admit any infringement, and we will fight the lawsuit. Hongxin strongly condemns Apple’s behavior of disregarding users’ feelings!
Then there is a promise to software developers that Hongxin will help them develop Hongxin mobile system software, which will not affect their normal operations and will not charge "application tax."
For users, Hongxin also has tricks. The Hongyun intelligent voice assistant successfully developed by Lu Zixin and his team will be released in advance, and all users of Hongxin mobile phones can download and use the version update. Not only that, this month Hongxin will also release a brand new HX2, MOUDLE mobile phone. After the new model is released, the overall price of the original HX2 smartphone will drop by 200 yuan, continuing to impact the smartphone market and fight Apple to the end!