"Virtual projection movie?" If it was a general advertisement, he would probably ignore it, but he was really interested in this one, so he chose to watch it.
As soon as the printing started, the screen immediately changed to the player's vision, showing the protagonist driving a spaceship through a swarm of meteorites, crossing countless obstacles, and enemy ships were flanking and attacking in front and behind the spaceship.
While it was tense and exciting, some strange and bright planets flashed across the screen, as well as some alien creatures with various shapes.
"Wow, what is this? A new science fiction game?" Someone nearby shouted in surprise.
"No, a promotional video for a movie!"
They continued to watch, because it was a promotional video, so it was all cut shots. After the scene of a spaceship racing in space flashed, it was a scene on a beautiful dreamy planet.
The species on this planet are more diverse than the earth, and the intelligent life living on it also has humanoid shapes, and also has animal characteristics, a bit like the orcs in the novel.
"What a cute girl with cat ears!"
"What is this big guy? Are the Ursines fearless?"
"What a realistic scene! This is the first time I can see such a scene without wearing 3D glasses!"
The picture continued to flash by, showing a desolate planet where the hero and heroine used mechas to fight alien forces.
The tall and mighty mecha is full of technological beauty from its appearance to its details, and its powerful combat power demonstrates the aesthetics of violence.
There are also the steel behemoths of the alien forces, which are more flexible than organic life forms. Every minute and every second is an explosion of special effects.
"Wotong, the money is burning!" Even the player who watched the promotional video couldn't help complaining. According to his understanding, such a scene is definitely a crazy money-burning production process.
There are several more scenes next, all of which are full of novelty and wonderful.
"So handsome! Is this some new Hollywood science fiction blockbuster? What's its name?" asked a curious passerby next to him.
"I don't know, but here it is, "Breaking the Dimensional Wall," an infinite sci-fi journey, Hongxin Pictures' first virtual projection film, which will be released simultaneously nationwide on October 9th!"
"'Breaking the Dimensional Wall'? Isn't this the theme of the Red Letter game? I didn't expect that they even made it into a movie!"
"Virtual projection movie! It sounds very interesting, go check it out then!"
"October 9th? The National Day has just passed, so I don't have time to watch it!" Players in the Internet cafe were talking. No matter what, after seeing the promotional video, they were all curious about the movie.
Similar scenes are happening all over the country. The biggest advantage of Hongxin Group, which owns the virtual projection equipment market, is that it can do free publicity on its own equipment.
In addition to this, the majority of users of Hongxin Games and Hongxin Mobile also received similar push notifications. This kind of precise targeting advertising effect is more cost-effective than spending tens or hundreds of millions on advertising in traditional media.
…
The time is getting closer and closer to October. These days, Hongxin Group has been developing steadily. Five more Cangqiongxing satellites have been launched, which has already provided 6G network coverage in more than 50% of China.
Correspondingly, there is a great prosperity in the communications industry across the country - because many users are preparing to replace brand-new electronic equipment to adapt to the 6G network.
Everyone found that it was not just Hongxin Group that benefited from this, but companies in the same industry also gained great development opportunities.
Hongxin Electronics has nothing new except the launch of several virtual projection devices specifically for research and design. The institute is mainly researching micro-projection equipment and virtual projection mutual induction equipment, but it has not yet been successful.
Needless to say, Hongxin Games has further developed the virtual projection game and its sales have been rising steadily.
Hongxin Software Development Co., Ltd., together with the Civil Aviation Administration of China, developed the first airborne intelligent traffic management system, and then together with Yinjiang Logistics, began to pilot urban operation of small logistics drones such as express delivery and takeout in a second-tier city.
Leiyu Smart Home, Kunpeng Battery, and Pengyun Auto are all currently operating steadily and do not require any effort.
Therefore, the core of Hongxin Group's recent development is still Hongxin Virtual Interactive Entertainment. The success or failure of virtual projection movies will almost determine the development pace of Hongxin Virtual Interactive Entertainment in the next two years.
Once successful, Hongxin Pictures will officially set sail. At the same time, preparations for the establishment of an online virtual projection interactive entertainment community can also begin.
If it fails, these plans will inevitably be delayed, and the capital investment and market competition risks for Hongxin Group will increase.
"I hope this movie will not lose money, otherwise the group will really have no money to make a second movie within half a year." Lu Zixin said with emotion after reading the financial statements.
Hongxin Group is developing too fast. Investment in infrastructure construction, scientific research, and investment in new companies can easily amount to billions. No matter how fast you make money, you can't spend it fast. Especially for large projects like Skynet, it will take at least three to five years for funds to be withdrawn.
"The investment in the movie "Breaking the Dimensional Wall" reached one billion yuan!" Su Zhirong said from the side, "The construction of your virtual projection studio alone cost more than 400 million yuan!"
"There are also virtual projection special effects teams, etc. These are just direct investments. If you include the costs of research and development equipment, improved virtual projection, and advertising. My Mr. Lu, you are too partial to the new company!"
There was some dissatisfaction in her words. If she had a normal investment budget, she would never spend so much.
Most of the first investment in Hongxin Virtual Entertainment was made into a movie, and nothing else was done. This would not happen under normal circumstances, but it has happened now.
"Ahem." Lu Zixin smiled awkwardly, pulled her into his arms, and explained: "They complement each other!"
"The movie was successful, virtual interactive entertainment developed, and our electronic products were sold."
"You are the boss, whatever you say makes sense." Su Zhirong hummed.
"Mr. Su, I was wrong, I was too reckless!" Lu Zixin begged for mercy, "Mr. Su, what do you think I should do? I will listen to you."
"What else can we do?" Su Zhirong said in a serious tone, "You will bear the consequences of what you do. If you lose 100 million, you will be fined one month's salary. If you lose hundreds of millions, it will be a few months."
"What if we make a profit?" Lu Zixin asked.
"It's the same if you make money!"
Lu Zixin: “…”
In fact, he only has a nominal salary in the group, an annual salary of 100 yuan, and no bonuses or anything.
October is finally here. This is a rare holiday for domestic people. All kinds of businesses have begun to work hard to carry out promotional activities, trying to make money during the National Day, and cinemas and film and television companies are no exception.