In the past few days, Hongxin Group has been making emergency measures in response to the EU's latest machinery treaty, and relevant measures have also been introduced in the international community.
The United States was the first to react. Three days later, the U.S. Department of Commerce issued a new policy. As many as 405 industrial technologies and equipment are classified as sensitive technologies and equipment and are prohibited from being sold to the outside world.
Developed countries such as island countries that have mastered precision industrial manufacturing technology have also made some changes accordingly. For a time, China's various domestic precision industrial equipment and imported spare parts for the automobile industry began to increase in price to varying degrees, and some began to fall into shortages.
Some industrial enterprises in China, including the automobile industry, are complaining. Their production costs have inevitably increased, and the competitiveness of enterprises and products will naturally decline.
Pengyun Automobile has been even more affected. Automotive products that were already in short supply are facing the crisis of being discontinued!
Robert Bosch GmbH, Stuttgart, Germany. This is one of the world's top precision machinery and electrical engineering companies, and it is also the world's number one auto parts supplier.
Meng Ziping, a business representative from China Pengyun Automobile Group, and several colleagues are visiting Bosch's headquarters factory. At the same time, they are also responsible for discussing the latest auto parts supply cooperation.
In the automated factory, complex and sophisticated industrial robots and instruments are working in an orderly manner.
"Our machines can produce parts with precision down to the nanometer level, and the quality of all parts is the highest standard in the world!" Bosch executive Fran introduced proudly.
In terms of precision manufacturing, their technology is more than ten years ahead of Chinese enterprises. Chinese entrepreneurs who visit Bosch will be amazed every time.
Meng Ziping is no exception. He has worked in the automobile industry for nearly ten years. Before coming to work at Pengyun Automobile, he was the vice president of a Sino-foreign joint venture auto parts company.
Their industrial level pales in comparison to that of the Bosch Group and is not worth mentioning! Even an accuracy of one millimeter is a huge technical obstacle in industrial manufacturing!
Moreover, there is no such powerful CNC system in China that can support systematic industrial production and manufacturing.
"It's really amazing." Meng Ziping said with emotion. As he spoke, the smartphone he carried with him translated his words into German.
"Mr. Fran, we have always recognized your company's products very much. You are Pengyun Auto's largest auto parts supplier in Germany. This time I came to Germany just to reaffirm our supply relationship."
Fran kept smiling and said: "We are happy to provide the best products to our friends in China."
Having said that, when it comes to specific matters, the Bosch Group has not backed down.
"Sorry, due to the ban, we cannot authorize these 'sensitive' technologies. But we can guarantee that our products are still open to you! It's just that some adjustments need to be made in terms of price." Germany's attitude is very simple, technology It is no longer open, but they are very happy to make money selling products.
"The price increase rate has reached more than 10%, and coupled with the EU's relevant tariff adjustments, we cannot accept such prices!" Meng Ziping argued with reason.
The German negotiator shrugged and said: "Mr. Meng, this is not a problem that I, a small negotiator, can solve. This is a resolution of the European Commission, and regulations have been issued. We must abide by it!"
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In China, at the Pengyun Automobile headquarters, unfavorable news came one after another.
"Germany's Bosch Group rejected five technical supports, and the price of parts increased by 12%."
"The spare parts supply plan proposed by Johnson Controls in the United States is 14.8% higher than our budgeted cost!"
"Faurecia of France has adjusted the three spare parts it has supplied to sensitive products and will stop supplying them to us in the short term."
"The suppliers from the island countries are not very satisfied with the negotiations, and their asking prices are also not low."
The impact of these negative news is not limited to this, and it has caused even stronger reactions in the industrial and automotive industries.
News has come out in the automobile industry that starting from next month, some domestically produced cars will be affected and start to increase in price, and the price/performance ratio will be lower than that of foreign cars.
The most affected one is Pengyun Automobile. Pengyun Automobile 4S stores in various places have almost stopped booking new cars. Inventory has been decreasing, while production capacity has been reduced.
This caused many users to complain and question the production capabilities of Pengyun Automobile.
Some experts and media in the automotive industry also began to speak out, calling Shuipengyun Automobile.
Automotive Voice Media: “Pengyun’s fully autonomous vehicle, which has been popular for less than two months, encountered waterloo before it reached its peak. It is reported that due to the latest automobile regulations of the European Union, the United States, island countries, etc., Pengyun Auto’s parts suppliers have Price increase or out of stock.”
"According to surveys, half of Pengyun Auto's agents have suspended new car reservations since this month, which will greatly dampen consumer enthusiasm and Pengyun Auto's production and supply."
Experts also analyzed: "Starting from the current form of the automobile industry, Pengyun Auto has only two options. One is to increase prices and completely turn Pengyun Auto into a luxury car, away from the consumption level of the general public."
"The second is to change suppliers and low-end parts. This will undoubtedly lead to a reduction in the performance and grade of the car. According to this speculation, Pengyun Automobile is likely to launch new mid-range and low-end cars to cope with the crisis."
…
Such analysis results also arrived at Lu Zixin's desk. Faced with the established facts, Pengyun Automobile can only make positive changes. After all, they can't force others to cut prices or provide technical support.
"Mr. Lu, there are several new technologies and products. Among all the domestic car brands in China, Pengyun Automobile is almost the only one using them. But every one of them has been classified as a sensitive technology and product!" Jiang Xunmei said in a tone of voice. She said quite angrily that the company had just hit a roadblock when it was on its way to a prosperous road, and it was so overbearing and arrogant, which made her feel unhappy.
In her previous career, she had never encountered or heard of such a thing. A company was actually regarded as a threat by developed countries, and regulations were specifically set to restrict it.
Lu Zixin smiled and said with some pride: "I didn't expect our Hongxin Group to have such influence now!"
Jiang Xunmei couldn't understand his thinking. Isn't this bad news? First of all, due to this impact, Pengyun automobile dealers in various places are asking the headquarters every day when they can supply goods. The headquarters is also considering how to adjust the supply chain to minimize losses.
One thing is certain, car companies will definitely be greatly negatively affected.