Penguin Computer Systems Co., Ltd., Senior Executive Vice President and Chief Operating Officer of Penguin Games, Ning Shaowei.
He has the most dealings with Hongxin Games and knows the situation best about Hongxin, so he will be the representative in this negotiation.
Ning Shaowei is in his thirties and should be considered a young and promising representative. Since he took charge of Penguin Games, the market size and profit of Penguin Games have increased year by year, so his importance in Penguin Company is not small.
In the reception room, Ning Shaowei met the CEO of Hongxin Games, Lu Zixin. This young man is also a legend in the industry. He has built such a strong and powerful company in a short period of time at such a young age. It is said in the industry that he is a genius!
"Hello, Mr. Lu. This is our first meeting. Mr. Lu is indeed a talented person."
"Hello, thank you very much." The two shook hands and exchanged a few polite words.
Next, let’s get to the topic. Ning Shaowei said: "I am here this time on behalf of Penguin Company and want to have deeper cooperation with your company."
Liu Tong was next to Lu Zixin, who is now the vice president of Hongxin. He asked: "We welcome cooperation. I don't know what aspects of cooperation you are referring to?"
Ning Shaowei said: "Of course it is cooperation in all aspects!"
"Your company's business scope overlaps with ours. We can cooperate on any project."
Next came detailed negotiations. As Lu Zixin expected, the first plan proposed by Ning Shaowei was an acquisition.
This time the price they offered was much higher than before, reaching tens of billions of yuan, and included a series of preferential terms for Lu Zixin and other Red Letter management, but they were immediately rejected.
Ning Shaowei had long been mentally prepared. Hongxin was now gaining momentum and would definitely not want to be acquired. And the most important thing is that their company is in the gaming industry, and the funds can be withdrawn quickly.
Unlike some other industries they invest in, such as online ride-hailing, online finance, online live broadcasting, etc., start-up companies can only sell shares or seek financing due to lack of development funds.
"Mr. Lu, don't refuse in a hurry, we have other plans." Ning Shaowei said, "Penguin Holdings is willing to purchase 30% of the shares of Hongxin Game Co., Ltd. with the same amount of funds just now, and work with you Develop together."
After he said this, Liu Tong stopped speaking. This was not something he could decide, but he had some ideas in his mind. This proposal is a mixed bag of good and bad.
The advantage is that with the capital injection from Penguin, Hongxin’s development will definitely be smoother, and it can also get strong resource assistance from Penguin.
But the disadvantage is that once Penguin controls 30% of the shares, it will definitely propose resource sharing and require the sharing of several technologies of Red Letter.
Lu Zixin emphasized: "My position is very clear. I will not sell any shares. Cooperation can only be in other aspects, such as connecting the Hongxin game port to the Penguin platform."
At this time, no one can deny it. Penguin still ranks first in the country in terms of users. QQ plus WeChat, two instant messaging software, can crush any opponent in terms of user base!
Ning Shaowei did not give up and continued to make some requests for fewer shares and even the purchase of technology patents, but they were all rejected.
He felt helpless. Lu Zixin was determined to do it alone!
Ning Shaowei said: "Since Mr. Lu doesn't agree with the above plan, I can't come here in vain. This era is an era of win-win cooperation, so let's discuss the issue of resource cooperation."
"Hongxin's main business is games, and looking across the country, and even all of Asia, our Penguin game users are the largest. Whether Hongxin's games are connected to our platform, or our games are connected to Hongxin's platform , it’s all a win-win situation.”
He talked eloquently, and it seemed that he had prepared these words before he came.
Generally speaking, their idea is to allow all Hongxin software to be logged in using a Penguin account. Under this premise, Hongxin’s games can be connected to Penguin’s resource platform for promotion.
In addition, Penguin’s games can also be integrated into Hongxin’s platform, such as Hongxin online game login platform, accelerator, computer manager, etc.
On the surface, Hongxin can indeed receive a large amount of resource promotion in a short period of time. But if you think about it carefully, you will find the trick.
For example, in a game of Red Letter, if a user logs in with a Penguin account, is he a Penguin user or a Red Letter user
The answer is that he has become a Penguin user! Because a user cannot only play one game, some will play several at the same time, and sometimes they will choose other games when they get tired of playing.
At this time, his account still belonged to Penguin, and obviously games on the Penguin platform were more suitable for him.
This is a hidden plunder of user resources, and other game operators have long been aware of this problem. For example, Net One refused to allow Penguin accounts to log into their games.
Negotiations cannot be concluded in one go. Both parties will test each other and come up with the solution that suits them best.
So Ning Shaowei stayed at Hongxin Games for a few more days and was responsible for discussing cooperation matters.
After several days of discussions between the two parties, an agreement was finally reached. The Red Letter platform will support Penguin’s recharge channels. Games on the Red Letter platform can also be logged into Penguin’s live broadcast and video platforms, but not their game platforms.
Similarly, Red Letter Online Game Accelerator will provide comprehensive acceleration services for Penguin Games and will no longer charge additional "upgrade service fees."
In addition, there are some small projects and details of cooperation, which need not be elaborated.
Overall, Lu Zixin is quite satisfied, and the company's development has taken another step forward. The Penguins did not get the desired result.
For them, this agreement only reduced some losses and increased some financial income. But in comparison, Hongxin still makes more profits.
In the office, Lu Zixin was thinking about the future development direction of the company. In terms of games and computer management, they have already gone on the right track and started to make profits. He does not need to bother to solve these problems anymore, just let other management of the company take responsibility.
He opened the Wanjie chat group and asked the Red Queen for her opinion. The umbrella company where the Red Queen works is a super technology company that dominates the world in her world!
The Red Queen sent him a piece of information, which was a brief history of the development of Umbrella (Umbrella Company).
Lu Zixin read it quickly and had an idea in his mind.
Umbrella, like Stark Industries, was founded on high-tech military technology. After making a lot of money from the arms business, he began to research high-tech medical equipment, and then life engineering.
At the same time, relying on the high-end technology of military industry, it researched artificial intelligence, opened up the market in the computer field, and then used financial means to annex and acquire other companies, and finally became a technology giant.
Umbrella's development direction is from high-end to mass. Military industry, national defense industry, medical equipment, and then developed into various aspects such as computers and daily necessities.
Although the development sequence is different, Umbrella's core development secrets are high-tech technology and strong industrial support capabilities.
This is what Hongxin Company lacks most right now. Several games are developed by Red Queen, and their main support comes from supercomputers.
As for the supercomputer, Hongxin cannot build it by itself. This means that once the hardware support of Honghou is removed, Hongxin will not have any subsequent development capabilities.
Therefore, Lu Zixin’s next development direction should be to temporarily slow down software development and develop hardware equipment. Only with the industrial improvement of hardware manufacturing can more black technology products be produced, such as supercomputers and Tony Stark's virtual projection equipment.