Right now, there are not only two people who are eyeing Disney, and Li Zetian is only one of them, but he is the most powerful one!
On the third day, Dongfang Yuqin came to Li Zetian's study with a stack of documents.
"mr·li, Disney's information has been collected." Dongfang Yuqin said.
Li Zetian nodded, took the document and read it.
In 1966, after the death of Walt Disney, the Disney company was hit hard and fell into a low ebb. In just a few years, all the animators who worked with Walt Disney in the world have also reached the age of retirement. Time, Disney's animation talents are scarce.
Originally regarded as an extraordinary achievement of the Disney company, the production of animated films was reduced with the death of Walt Disney, and even only four cartoons were released in the 1970s. With the reduction of animation production, Disney's profits mainly come from theme parks.
As a result, then-Disney executive Ron Miller (Walt Disney's son-in-law) shifted his focus to real estate investment and cut the creative department!
However, after the Disney company lost its creativity, the performance of the film fell. On the TV side, no new programs have been launched, and the charm and halo of the past has gradually faded; on the theme park side, due to the two oil crises in 1973 and 1979, the U.S. economy was sluggish, and the tourism industry was hit hard, causing Disney to fall into a crisis. among.
Walt Disney's nephew Roy Disney couldn't watch it anymore, thinking that animation was the only way to relieve the company's crisis, so he challenged Walt's son-in-law Ron Miller, which led to a serious company faction dispute!
After reading it, Li Zetian was really sighed. Disney's situation was much more severe than he imagined. He originally thought that the Disney company could be worth 300 million US dollars, but now it seems that Disney is worth 200 million US dollars at most.
"Mr.li, now other companies have made hostile takeovers against Disney! The acquirer is trying to sell Disney's core assets, including movie libraries and high-quality real estate around theme parks. The capital market welcomed this, and the Disney board had to Make the crucial decision: whether to sell Disney at a premium price and watch the company fall apart, or find new leadership. As far as I know, Roy Disney couldn't bear to see his uncle and father's industry fall apart, so he was working on it. Lobbying the Disney board to choose the latter." Dongfang Yuqin paused and said, "According to my judgment, the Disney board may favor the latter!"
"Yeah." Li Zetian nodded, it was true.
"However," Dongfang Yuqin thought for a while and continued, "different from other companies, we are buying in good faith and will not sell Disney's core assets. I think if we go to buy Disney, then Disney's board of directors is very likely Will accept our offer!"
Li Zetian nodded again and said, "Before making an offer to buy from Disney, help me make an appointment with Roy Disney. As long as you get his approval, this acquisition will be guaranteed!"
"Okay, mr·li."
…
Two days later, an upscale restaurant in Los Angeles.
Li Zetian and Roy Disney officially met. Roy Disney is in his fifties, wearing a gray and white suit and smiling. He is now a director and advisor to the Disney Company's board of directors, and at the helm of Disney's animated feature film division, he is the company's de facto second-in-command, playing a key role in revitalizing the company and Disney's animation business.
Li Zetian dressed very casually, wearing gray Armani custom casual clothes. Dongfang Yuqin was wearing a white shirt, a black skirt with a hip wrap, and a pair of gold-framed glasses that were only used for decoration, sitting beside Li Zetian.
"Mr. Disney, you should know the purpose of my meeting with you, so I'll just say it straight to the point. I want to buy Disney and hope to get your support!" Li Zetian said with a smile.
Roy Disney was silent for a while and asked, "mr.li, I want to know, after you acquire the Disney Company, what are you going to do with it?"
"I will invest heavily in the animation production business and restore the glory of Disney Animation! I will make Disney Show the world's largest film and animation company, the top park for children, and the world's largest entertainment media company!"
After listening to Li Zetian's words, Roy Disney felt very satisfied, which was almost the same as his philosophy.
"Mr.li, why did you buy Disney?" Roy Disney asked.
"Every child likes Disney's cartoons and toys. My daughter will be born in a few months, and Disney will be her best gift!" Li Zetian smiled, with a gentle tone in his tone.
When Roy Disney heard this, he felt relieved. Netos li bought Disney for his daughter, so he would definitely invest heavily in animation and expand the Disney company...
"mr.li, first of all, congratulations on your lovely daughter, and secondly, I have decided to fully support your acquisition of Disney!" Roy Disney laughed.
The Disney family does not own much shares, and the company is actually controlled by capital forces, but because Roy Disney is a member of the Disney family, he has a lot of influence on the company's board of directors.
"Thank you for your support, Mr. Disney. Don't worry, with me here, Disney will definitely become the largest film company in the United States!"
"I have never doubted your abilities! I think it seems that no one in the whole of America will doubt you, because you are a super genius and have achieved unimaginable achievements! The Disney Company is in your hands, and it will be from Came out of the trough!"
"Thank you Disney for your praise! Let's toast!" Li Zetian raised his glass and laughed.
"Okay, cheers."
Roy Disney and Dongfang Yuqin also picked up the wine glasses, and then the three of them touched the wine glasses lightly and drank them all...
With Roy Disney's backing, Li Zetian's acquisition of Disney was much easier.
After several rounds of negotiations, Li Zetian finally acquired a 51% stake in Disney for $1.2 billion, gaining absolute control over the company. Immediately afterwards, Li Zetian merged Star Wars Films and Industrial Light & Magic into Disney and became a wholly-owned subsidiary of Disney. Finally, Li Zetian owns 72.5% of Disney's shares!
When the news came out, Hollywood was in an uproar! ! !
The Star Wars film company has already made people jealous, but because of its inability, the Hollywood movie giants are not worried, and they can even eat meat in pieces. However, Star Wars Films was merged into Disney, and the profits of the film company were occupied by Disney. At the same time, Disney may have come out of the slump with the "Star Wars" series. The most important thing is that Disney has the support of netos·li, which is both financial and talented. This is what worries the film company the most!
After Li Zetian entered the Disney company, he kicked CEO Ron Miller first and began to look for new candidates.
At this time, Roy Disney suggested: "mr.li, I propose to hire Michael Eisner as the new executive officer of the company. In the 1970s, he turned the almost dead ABC into a profit and revitalized it. , and later he took the helm of Paramount Pictures and brought the studio from the bottom of the six major Hollywood companies to the top position. It can be said that he is a very good professional manager!!"
Li Zetian knew about Michael Eisner. After he took over the Disney company, he vigorously developed animation, through a series of drastic reforms, including crazy exhibition brand-driven product sales, upgrading Disneyland, and opening and producing non-G-rated movies. Effective measures such as the film and television department of the company have made Disney a leader in the industry within a few years. "The Lion King", "Beauty and the Beast", "Pocahontas" are sold all over the world. The acquisitions allowed Disney to expand into television and publishing, becoming a giant transmedia conglomerate.
There is no doubt about Michael Eisner's ability, but this person is too powerful, authoritarian, and unwilling to train a successor.
Li Zetian thought to himself, under his absolute control, Michael Eisner's power is useless no matter how strong it is. I can give him the rights, but I can also deprive him of his rights! In addition, there are too many companies under their own name, and they are usually managed like sheep. A person like Michael Eisner is just what he needs...
After a while, Li Zetian nodded and said, "Well, you can contact him to see if he is willing to come to Disney. However, I have to interview him in person!"
"Okay, mr.li." Roy Disney nodded, and then went to contact Michael Eisner.
…
"Hi Michael Eisner, I'm Roy Disney, I wonder if you would like to come to Disney as CEO?" Roy Disney said, "If you want, come to Disney tomorrow morning with mr.li To meet, you just need to get his approval!"
Michael Eisner was stunned at first, then thought for a while, and said, "Hello, Mr. Disney, I have made up my mind, and I am willing to accept the position of Disney. "I hope you can pass the interview of mr·li! "
"I will!!!" Michael Eisner said confidently and slowly.
The next morning, Michael Eisner came to Disney and met with Li Zetian. Li Zetian was just worried about the butterfly effect, so he added an additional interview session.
"Michael Eisner, if you were Disney CEO, how would you show Disney?"
"First, I'll revive the cartoon..." Michael Eisner began to talk eloquently, saying that it was almost the same as the direction of the previous life.
Li Zetian immediately decided to appoint him.
"Congratulations, Michael Eisner, you are now a Disney company; Disney is now reborn from the ashes!
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