Since the broadcast of "Let's Run, Brothers", Taobao's registered users have surged.
At noon the next day, the national ratings were finally counted.
All the staff of Zhejiang Satellite TV are very nervous.
Director Liao walked out of the office with a report.
His expression has no waves, making people unable to see joy, anger, sorrow and joy.
"Director Liao, what is the audience rating of "Let's Run, Brother"?" Someone couldn't help but ask.
"Let's Run, Brother" has a good reputation and is already popular on the Internet. I think the ratings should not be low! Even if it is not as good as Hunan Satellite TV's "Happy Camp", the gap will not be too big!"
"If the ratings of "Run, Brother" surpassed that of "Happy Camp", would you really like to see the people from Hunan Satellite TV still laughing?"
"Master Liao, hurry up, we are all in a hurry!"
The corners of Liao Taichang's mouth rose slightly, suppressing the excitement and joy in his heart. He is very optimistic about "Run, Brother", otherwise he would not personally negotiate with the Chinese variety show production company and pay a lot of money for the first season of the show. I bought it, but he never imagined that "Run, Brother" would be so popular, it was simply...
"Cough cough!"
At this time, Director Liao coughed twice to attract everyone's attention, then held his head high, held up the report, and shouted loudly: "The audience rating of "Run, Brother" is 5.8%, which is the highest in the country at the same time! !!"
Are we first? ?
Everyone was stunned. Although they all hoped that the ratings of "Run, Brother" could surpass that of "Happy Camp", they still thought that this wish was unlikely to be realized, at least not in the first episode of the show.
Unexpectedly, "Run, Brother" really surpassed "Happy Camp"!
When everyone reacted, cheers erupted immediately, causing a sensation in the entire TV station building.
"Director Liao, what is the audience rating of "Happy Camp"?" Someone asked curiously.
Director Liao smiled and said with a sarcastic tone: "Haha, the ratings of "Happy Camp" is only 4.1%, which is 1.7% behind "Run, Brother"!!!"
…
At this moment, the leaders of Hunan Satellite TV, big and small, are pale.
"Happy Camp" was actually slapped, and the gap was still so wide Next, Hunan Satellite TV has lost face in the industry!
It's just a shame, the ratings are low, and advertising costs naturally plummet.
Deputy Director Xu was scolded by Director Guo of Hunan Satellite TV, and he was like an ostrich. He didn't dare to look up at the Director's angry eyes.
In fact, Deputy Director Xu felt very aggrieved. He did not expect that the propaganda of "Run, Brother" would be so powerful and there were all kinds of hype, which was dazzling.
"Deputy Director Xu, you must find a way to recover your losses now! While "Run, Brother" is very popular, you must strike while the iron is hot and invite the regular host of "Let's Run, Brother" to participate in "Happy Camp"!!" Guo After the director calmed down, Shen Sheng analyzed.
Hearing this, Deputy Director Xu's eyes lit up, yes, these people come to participate in "Happy Camp", it will definitely increase the ratings!
"However, Director, "Happy Camp" and "Run, Brother" will be broadcast at the same time, I'm afraid... Why don't "Happy Camp" adjust the broadcast time, for example, delay it by another hour, and wait for "Run, Brother" "The broadcast is over, let's broadcast it again?" Deputy Director Xu said tentatively.
"Run, Brother" was originally broadcast 20 minutes earlier than "Happy Camp". The first episode of the show was about 80 minutes long and could be finished at about 9:20 pm. "Happy Camp" is not too late to broadcast at this point, and it will end before 11 o'clock in the evening. In this way, it can avoid competing with "Run, Brother", which will lead to the diversion of audiences and affect the ratings.
You can't get along with anyone, and you can't get along with money!
Director Guo thought about it carefully, and finally decided: "You go and contact the producers of "Run, Brother" and Zhejiang Satellite TV, and said that "Happy Camp" is willing to postpone the broadcast until 9:30 on Saturday night, and the next The guests of the first issue hope that all the stars of the first issue of "Run, Brother" will participate!"
"Okay, Director Guo, I'll do it right away!!!" Deputy Director Xu nodded in relief.
Deputy Director Xu first got in touch with Zhejiang Satellite TV and explained what he meant here. Zhejiang Satellite TV agreed without much thought. This is beneficial to both parties. Naturally, they agree very much.
Immediately afterwards, Deputy Director Xu contacted Hu Yang, and Hu Yang agreed.
After all, "Happy Camp" is a program with high ratings, which is of great help to the promotion of "Run, Brother".
All in all, all three parties are happy.
On the evening of November 2, Hunan Satellite TV announced that the broadcast time of "Happy Camp" will be adjusted from 8:20 on Saturday night to 9:30 on Saturday night. The guests of the next program will invite all "Run, Brothers". Members participate! !
Other TV stations were just about to make fun of Hunan Satellite TV with "Run, Brother", but in a blink of an eye, Hunan Satellite TV came up with such a witty solution, and even followed the popularity of "Run, Brother" to hype itself.
Damn, this Nima actually has this kind of operation? What about the face? What about the face of Hunan Satellite TV? Someone just slapped you in the face, and your motherfucker got together to cooperate again? This is too unprincipled! ! !
Industry insiders complained a lot.
In fact, they are jealous and jealous in their hearts.
On the evening of November 8, the second issue of "Run, Brother" was broadcast, and more people watched it. At noon the next day, when the ratings came out, it once again caused a sensation in the industry, breaking through 6%. In addition, the ratings of "Happy Camp" also increased significantly, reaching 5.5%.
At this time, the most painful company is the eBay Dangdang website.
Taking advantage of the popularity of "Let's Run, Brothers", Taobao has really become popular all over the Internet in China. It is only a few days before "Double 11". Taobao announced that its registered users have reached 13.4 million, which is almost two times the number of eBay Dangdang. Multiple times, approaching eBay and chasing Amazon.
The rise of Taobao is so fast, which makes the eBay Dangdang website feel bad! More importantly, the eBay Dangdang website began to fall behind, and the number of users was decreasing day by day. The worried Sun Zhengyi, Li Guoqing and others had trouble sleeping and eating.
If a star is not exposed for a long time, and no news is released, it will soon be forgotten by people, and the same is true for websites. In order to maintain the popularity of the website, eBay Dangdang had to spend money on advertising all the time.
Sun Zhengyi is also ruthless to open up a market in China's Internet, otherwise he would have retreated long ago.