Shanda Group's development of Shanda IM was kept secret, in order to prevent Tencent from figuring out how to deal with it in advance.
In fact, Tencent QQ is the wind of Ren Er's southeast and northwest, and I stand still.
Game IM belongs to a weak relationship chain.
Players stop playing this game, and this game IM has become an "isolated city" and "ghost town", losing a lot of popularity.
In the development of IM, many companies such as Shanda Group and NetEase have developed game IM, but the result
On the other hand, QQ is different. Relatives and friends are all on QQ. This chain of relationships is extremely difficult to break, like a steel city wall.
As we all know Zhou, according to the Dunbar number principle, a person's stable daily social network is about 150 people, that is to say, if you want another IM to replace QQ, then you have to mobilize at least 50 to 100 people to use the new product, otherwise There will be loneliness on all sides. What's more, the address book of many people is far more than 150 people. What is the cost? It is simply an insurmountable gulf! !
Therefore, Shanda IM, which Shanda Group places great hope on, is destined to not be able to replace the position of qq.
Chen Tianqiao, Sun Zhengyi and others are secretly proud or ambitious, but they will all be disappointed in the end.
…
Flamingo has two platforms, one is the Flamingo game console platform and the other is the Battle.net platform! Originally, Battle.net was only a part of "Flamingo Game Platform", but Battle.net and Battle.net Points were too famous, so Flamingo Company decided to change the name of "Flamingo Game Platform" to Battle.net. It's not uncommon for a website to change its name because a product brand is better known.
Today, Battle.net has grown into the world's largest gaming platform with more than 500 million users.
The world's top games will be released on Battle.net. For example, South Korea's "Legend of Blood" has poor production, rough graphics, and is suspected of imitating "Diablo", so it is not eligible to be listed on the Battle.net platform.
I didn't expect it to be such a mess in China, it simply fell below the eyes of many people.
In fact, "Legend of Blood" is not popular in other countries except China, including in South Korea.
On November 30, Shanda Group will release "Legendary World", and before that, publicity advertisements have been overwhelming on the Internet. Obviously want to make a fire with "Legend of Hot Blood"!
Battle.net and Tencent naturally cannot sit idly by and remain indifferent.
Just one day before Shanda Group officially released "Legend World", Tencent and Flamingo made an agreement. "World of Warcraft" developed by Blizzard, a subsidiary of Flamingo, will be jointly represented by Tencent and Battle.net!
Battle.net and Tencent have in-depth cooperation, and the two jointly represent "World of Warcraft", which shows how much promotion of this game is!
"Legendary World" and "World of Warcraft" seem to be fighting against each other.
It's all "World", who is strong and who is weak, and which game is fun, which has attracted the attention of the media and players.
…
On the evening of November 29, Shanda Group.
"I knew that Tencent would definitely make a big move!" Chen Tianqiao said with a gloomy face, gritted his teeth, and hated, "I just didn't expect that Tencent would join forces with Flamingo! Usually, Flamingo's games are Just let Battle.net exclusively sell or distribute..."
"Mr. Chen, the situation in China is different. The cooperation between Tencent and Flamingo is indeed a win-win strategy!" a Shanda executive analyzed, "In China, Tencent has a huge number of QQ users, and the number of users is huge. Flamingo also wants to turn these users into its own users. Blizzard was originally a subsidiary of Flamingo. The more Blizzard makes, the more Flamingo makes. Obviously, "World of Warcraft" "If you hand it over to Tencent as an agent, you can get a large number of users, and Flamingo will make more money. At the same time, it can also give a heavy blow to companies such as Shanda, The9, NetEase, and Giant Network!"
"Yes!" Chen Tianqiao couldn't help but nodded.
Afterwards, everyone began to discuss how to deal with it.
Chen Tianqiao and others are still full of confidence in "Legendary World".
"I won't say which game is fun, after all, we haven't played "World of Warcraft". But as far as I know, "World of Warcraft" has very high requirements on the computer configuration. With the current computer configuration of Chinese Internet cafes, I am afraid it is difficult to Bring this game! This has limited the development of "World of Warcraft" in China!"
"Hehe, yes, watching the promotional video, the picture quality of "World of Warcraft" is amazing, and the computer of ordinary Internet cafes will never be able to carry it! Just imagine, playing a game is still fucking stuck, who is in the mood to play!"
"Ha ha… "
There were bursts of laughter in the conference room of Shanda Group.
It's just... Don't Tencent, Flamingo, Blizzard, and Li Zetian realize that the computers of Chinese Internet cafes can't carry "World of Warcraft"
Li Zetian has long thought about this issue since Blizzard developed World of Warcraft.
Indeed, the development of the Internet in China is slower than that of European and American countries, and the upgrading of computers in Internet cafes is also slower.
In order to promote "World of Warcraft", we can only improve the computer configuration of Internet cafes.
To this end, Li Zetian has formulated a detailed plan.
…
Shenzhen, Ant Factory.
In many workshops, countless workers are producing computers from Lenovo and Mango Computer.
No matter how other Internet cafes are, the Glory Internet cafe chain under the name of Li Zetian will be completely updated before the official launch of World of Warcraft in China! Those old computers are sold.
Li Zetian believes that as long as other Internet cafes see the popularity of "World of Warcraft" in the glory chain Internet cafes, there should be many Internet cafes excited. At this time, Lenovo and Mango Computer can take the opportunity to launch installment payment activities to attract some Internet cafe owners who lack financial resources or are hesitant. As a result, the sales of computers have been promoted; secondly, the computer configuration of Internet cafes has been improved, and there will naturally be more people playing "World of Warcraft"!
November 30 is here, and "Legendary World" is hot.
World of Warcraft is also in open beta in North America.
"Legend World" is similar to "Blood Legend". Players' curiosity and anticipation are not very strong, and it only caused some sensations in China.
And "World of Warcraft" is a game that players all over the world are looking forward to.
On the day of the public beta of the "World of Warcraft" game, countless American players fell into a frenzy, sitting in front of the computer, looking forward to the game's opening, and shouting slogans to the music.
"For the tribe!!!"
"Orcs are never slaves!!!"
…
PS: At least 6 updates today, well, this is called an outbreak, right...