"Outside: 'Ophelia' is officially on iTuify!"
Although there is a lack of publicity, thanks to the popularity of YouTube recently, some netizens soon discovered this exciting news and posted the news in the Yahoo community for the first time. The post also mentioned "Cleopat" Pull (arranged version)" message, and said "Renly Hall, the damn guy finally willing to officially record, now I can finally listen to the full studio version, Jesus Christ, I have listened to the original song of this song The version is five months old!"
After the post was published, it quickly attracted a large number of netizens' hot discussion and pursuit. Speculations about deliberate speculation surfaced again and again. "Brando Mania" posted a post on the thirty-seventh floor of the post. :
"Regardless of Renly-Hall's family background, the objective fact is that he did not use any resources for publicity, and the video of 'Ophelia' was just lively on YouTube, and there was no follow-up report at all; It has been half a year since the upload of 'Cleopatra', with zero resources for publicity, just relying on word of mouth.
Regardless of whether there is strong support behind Renly Hall, the objective fact is that, apart from the two professional music reviews recommended by 'Mixer' and 'Billboard', it is completely dependent on the cacophony and attention of netizens At this stage, there is no lace news, no gossip hype, no radio commercials, and no TV publicity.
No matter how things got this far, the objective fact is that the singles 'Cleopatra' and 'Ophelia' are really good music. That's all that matters, isn't it? "
The post of "Brando Mania" quickly aroused heated discussions among netizens. Some supported it, some opposed it, and some watched the excitement. But overall, the supporters still prevailed. Combined with the previous "conclusions" of netizens, gradually still become mainstream. The controversy was not too big or not, and it was lukewarm silent - after all, Renly is just a newcomer now, and there is not much discussion value.
However, this small controversy has fueled the popularity of the post again, and more and more netizens learned that "Ophelia" was officially released.
In just six hours after the single was uploaded, "Ophelia" successfully entered the top 200 of the iTunes instant download chart!
On the surface, it seems that it is only the top two hundred, and there is nothing to brag about, but considering that there is no announcement, no notice, no reminder, and no publicity, it is purely relying on the netizens who play "Sherlock Holmes". , It is really too rare to have achieved such a result. What's more, this is just the beginning.
As the news spread, the download data of "Ophelia" rose rapidly at a speed visible to the naked eye, and at 3 o'clock in the afternoon, it had successfully entered the top 100 - only nine years had passed since the single was uploaded. It's only been an hour, and this result is still riding a small rocket, rising slowly, making people strongly doubt, "When did folk songs start to attract so much attention?"
At nine o'clock in the evening, "Ophelia" had reached the fourteenth place on the iTunes instant download chart, and the upward momentum finally slowed down. Such a development curve can be regarded as unbelievable. It truly shows the powerful driving force of the Internet age. It is really appalling that such outstanding results have been achieved without spending any publicity resources.
At the same time, "Cleopatra (arranged version)" has also received countless attention. Compared with the hot effect of "Ophelia", this single is more of a word-of-mouth effect. Billboard's singles chart has also been in the low-ranking circle for two months, so the download data of the singles lacks a little explosive force, but still shows a good stamina.
By 9pm, "Cleopatra (Arranged Version)" was only #64 on iTunes Instant Downloads, but by midnight, the single had risen to #31— Correspondingly, "Ophelia" remained at the fourteenth place, and there was no change in three hours.
Of course, the most eye-catching single is "Cleopatra" uploaded in March this year, which is the original version. The day after the Emmys ended, the single topped iTunes' instant download chart. 3rd place! The top two are Eminem's "Love-The-Way-You-Lie" with Rihanna, and Katy Perry "Teenage-Dream" by Katy-Perry.
It was undoubtedly a huge breakthrough, an unimaginable breakthrough, and although "Cleopatra" only stayed in third place for twenty-four hours and slipped down the next day, it was still a joy inspired. Now, a week later, with the high-profile release of two new singles, the downloads of "Cleopatra" have been diverted by the arrangement version, but it is still on an upward trend, and it is also It took No. 49 on the iTunes Instant Downloads chart.
The outstanding achievements are beyond words. Although this is only a result within 24 hours, the development curve after that is still unpredictable, but the hot topic that broke out within 24 hours, even if it is not too inferior to famous popular singers, no one It can be denied that these two singles have really made a splash, which can be called a miracle in the independent music industry.
In the past few years, many independent singers have released their own singles through new distribution companies such as songcasts, but the performance is very mediocre. In this era of information explosion, there is not enough publicity support , it is extremely difficult to get ahead, most of the singles can't even squeeze into the top 200 of the iTunes instant download chart, and the download volume has always hovered in double digits. The dilemma of independent music is evident from this.
"The Star Wants To Retire"
Now, the two singles "Ophelia" and "Cleopatra" have achieved such outstanding results by chance and can definitely be regarded as a booster for the independent music industry!
The story doesn't end here.
iTuify's streaming data is just one of many data to measure the success and popularity of music works. Billboard in the United States and pop music chart in the United Kingdom are the wind vane for comprehensive consideration of music business performance.
The billboard for the second week of September will be announced on September 6th, US time, which is Monday. Since the single "Ophelia" was released on the same day, the score statistics will naturally have to wait until the next week, but it is already on the list. "Cleopatra", which stayed for two months, became the most watched single of the week.
"Cleopatra" was still ranked 89th last week, still hovering at the back of the crane, but this week's ranking took a small rocket and jumped directly to 48th, not only a rising position in this week's ranking Biggest single and managed to break into the top 50!
This isn't iTunes' instant download charts, or Spotify's or YouTube's daily streaming charts, it's the Billboard of the Business Composite Index, a billboard with unimaginable competition, with hundreds of singles sizzling hot In the competition, any single that can rank in the top 50 is an achievement worth celebrating, not to mention that it is an unpopular ballad—
A decade into the twenty-first century, only a handful of ballads have made the Billboard Top 50. Even Jason Maez, who is now the best performer, is no exception. So far, he has only three singles in the top 100 on the Billboard, and among them, "I'm Yours", which has created countless records, is for people The 76-week stay record that is talked about is only "staying on the Billboard chart" time, and the highest single ranking is only sixth, and then it can't go any further.
This is one of the best commercial ballads of the past decade.
Now, "Cleopatra" has managed to make the Billboard Top 50 again! And it broke all the shackles - no music videos, no physical albums, no supporting promotions, no radio charts, not even record companies and distribution companies. This miracle is simply amazing!
Although it was only a mere forty-eighth, it still caused an uproar.
From no one to be highly sought after, from unknown origin to discussion focus, "Cleopatra" has stepped out of a development curve that can hardly be replicated. . Suddenly, the craze for folk songs seems to have recovered a little bit again, but it is impossible to know how long it will last and what heights it will reach.
Renly Hall, a freshman actor who had just made his Emmys big, followed by a Billboard blockbuster as a ballad singer, saw a sudden surge of focus around him. Reporters start looking for information about Renly, only to surprise everyone—
Nothing.
The reporters and netizens found the same thing. Their only advantage was that they learned basic information about Renly from the Actors Guild, such as height, weight, age, etc., and they also confirmed a question: Renly is from London. Finally, the background information of the newcomer Renly began to show some outlines, but other than that, there was nothing.
In the Internet era, everyone's information is exposed in broad daylight, and it is almost impossible to hide it, even ordinary people. The power of "people/meat/search" on the Internet is terrifying, let alone living in the spotlight. public figures below. Now that a mysterious figure like Renly has suddenly appeared, the information and experience cannot be found at all, which is simply too incredible.
The reporters felt humiliated—even if the netizens couldn’t find it, they, as professional information collectors and insiders, didn’t get anything at all, which was humiliating. As a result, the fire of gossip among reporters began to burn. In silence, Renly became the target of many people.
Then, Thursday, September 9th, arrived.