It is no exaggeration to say that in the past six months, Renly's name has been making entertainment headlines again and again, and the upward momentum is almost unstoppable.
Previously, the discussion about "Renly Hall" had been lively for several waves; but this time it was different, leaving the small TV screen, leaving the obscure department of the Emmy Awards, and leaving the small art film. Public attention, Renly really entered the public eye.
Replacing Dawn and joining a series of action movies with commercial foundations such as "Fast and Furious 5", this easily detonated heated discussions in the media and released all the previously suppressed enthusiasm.
Renly has not had time to enter the crew, people's expectations have begun to slowly climb - not so much people are looking forward to Renly's performance, but people are looking forward to the young man who has been featured in the newspapers recently. . After all, in addition to the "Pacific War", "Buried Alive" has not had time to meet the audience, "Fast and Furious 5" has not even had time to start filming, after all, Toronto and Telluride have limited participants, and the audience has no audience at all. The way to get to know Renly, all of which cast a layer of mystery on Renly.
Now, a commercial film like "Fast and Furious 5" has become the best medium, successfully awakening people's curiosity to explore the mystery.
Discussion posts in the Yahoo community started to become lively again, and on the other hand, the exclusive interviews issued by "US Weekly" during the Toronto period became the best choice for people to obtain resources.
This new-generation actor, relying on his outstanding acting skills, first conquered the small screen, and won his first Emmy trophy at the age of 20; and then successfully received a good reputation in Toronto and Telluride. , even compared to the long-established James Franco. The halo that hung over him became the driving force for people to learn more about the excavation of Renly.
US Weekly's interviews are more detailed and vivid than other media, not only opening a window for strangers to understand Renly, but also opening a channel for a small number of fans to get closer to Renly.
Interestingly, after the Toronto interview, Gavin Hunter is the first to reveal the latest casting progress of "Fast and Furious 5". What does this mean? Does Gavin still have unknown first-hand information
For a time, Gavin also became popular in the press circle.
The rush to report by the major media not only focused on Renly, but also on the "Fast and Furious 5" crew. Some people questioned, some agreed, some opposed, some sought after, and everyone was discussing how to use it. What impact will Renly's decision to replace Dawn have
But there is no doubt that, at the moment, the "Fast and Furious 5" crew has undoubtedly achieved great success, swept away the decline of the previous three weeks, has a new look, regained the spotlight with vigor, and announced a strong and strong presence in Los Angeles. Filming started again, and the positive gesture of gearing up gave people confidence in the film again.
This is not the end!
At the same time, Focus Films also smelled a good opportunity and launched the pre-publicity of "Buried Alive" at the exact time, announcing that the film was officially scheduled to be screened in Los Angeles and New York on October 22, and later Expanding the screen, such an arrangement is obviously aimed at this year's Halloween schedule.
This move has sparked a lot of discussion in the industry.
Judging from the early word of mouth of "Buried Alive", it is more like a literary film that hits the awards season. Key words such as one-man show, secret room space, and sensory stimulation all prove this, and it is even less "friendly" than "127 Hours". ; But now the schedule arrangement of Focus Pictures shows their strong confidence, and they also want to make a difference in the box office - at least strive to make a difference.
You know, this year's Halloween schedule can be described as extremely crowded, "Smart: Ghost Record 2" and "Chainsaw 3D" will have a fierce battle, followed by "Harry Potter and the Deathly Hallows (Part 1)" 's grand debut. In the limited market space, it is not easy for any work to make a breakthrough. Now, "Buried Alive" actually wants to participate in the competition
Is this a good thing or a bad thing
After the brewing and fermentation in Toronto and Telluride, coupled with the news of "Fast and Furious 5", the first wave of "Buried Alive" publicity effect is really good, and many viewers have a strong sense of this work. interest, which led to a lot of discussion and controversy.
However, this is only the first step in the early stage of publicity, and attracting attention is victory. This is also the reason why Focus Pictures chose to announce the schedule at this time. Next, Focus Pictures will also release the first trailer. Whether the trailer can meet the audience's psychological expectations will determine the trend of the follow-up promotion of the film.
From "Fast & Furious 5" to "Buried Alive," Renly's upward momentum is unstoppable. Not only that, but even competitors started assisting at the right moment.
Dwayne Johnson responded immediately and announced in an absolutely high-profile manner that he would join the "Expendables"!
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He will form a luxurious lineup with Sylvester Stallone, Jet-Li (Jet-Li, Li / Lian / Jay), Jason Statham, Dolph Lundgren, etc., trying to create a true The tough guy works.
In his speech, he revealed a lot of information, "a real man's work", "return to the classic action type", "reduce fancy gimmicks", etc. It seems that he is belittling "speed and excitement" intentionally or not. "Love 5" crew, even if they didn't say it clearly, the media couldn't wait to get excited.
Not only that, Lionsgate, the production company of "The Expendables", also stepped forward. In the official press release, Dwayne was placed at the same level as Sylvester, emphasizing the role of Dawn's second protagonist. status, and said that the film will be made into a classic action version of "Eleven Arhats", reawakening people's fanatical fondness for action movies in the 1970s and 1980s.
The next day, Lionsgate copied Universal's move and released a new poster, with only Sylvester and Dawn standing side by side. There is a hint inside and out: even if it's not a dual-lead movie, the importance of Dawn is self-evident.
Although it is only the second protagonist, Lionsgate's emphasis is obviously different. After "The Mummy 2", "The Scorpion King" and "The Adventures of Wushan", Dawn once again participated in the blockbuster commercial film, "The Expendables" The investment of 80 million US dollars is not inferior to "Fast and Furious 5".
The difference is that the box office of several previous commercial films were not satisfactory, and Dawn was not able to soar into the sky; The strong appeal of action actors in the industry, "The Expendables" is already a smooth road. Now, coupled with Dawn, it is really eye-catching, no wonder Lionsgate has given so much attention.
From Dawn to Lionsgate, all the signs are showing that it was not the "Fast and the Furious 5" crew who gave up Dawn, but Dawn who gave up "The Fast and the Furious 5" and chose "Fast and Furious 5" Expendables", in this change of roles, Dawn is the one who always has the initiative. Coupled with the attention of "The Expendables" and Lionsgate, Dawn finally got his wish to get a promotion in the industry.
If "The Expendables" can do well at the box office, he can still earn tens of millions of dollars at the box office in the next movie as expected. Of course, the premise is the box office after all. Dawn chose "Fast and Furious 5" before because of the strong recovery momentum of the series; now he chooses "The Expendables" because of the appeal of a group of veteran action stars.
Box office, in the final analysis, is the only criterion for measuring the success of commercial films.
It is conceivable that there will be some head-to-head competition between Lionsgate and Universal Pictures in the future. However, Dawn chose "The Expendables", Universal chose Renly, and both sides made bold and risky decisions. Is this the right choice or the wrong choice, we can only wait for the two movies to be released. See you later It's clear.
Amid this swirl of increasingly hot gossip, no one noticed that Jason Statham's performance in "The Expendables" was marginalized. After all, Jason's weight is still not enough.
First, it was the official promotion of Universal Pictures, then it was the cooperation of Focus Pictures, and then the magical assist of Lionsgate Pictures... It was originally just a simple change of actors, whether it was "Fast and Furious 5", It is still "The Expendables". Under the general decline of action movies, it attracts very limited attention; but now, it has successfully created a wave of topical effects, and the audience's attention to these two movies has skyrocketed.
From this perspective, everyone is a winner.
However, among many winners, Renly is undoubtedly the biggest winner. In this dramatic and blockbuster news battle, the name "Renly-Hall" has truly entered the public eye for the first time. The bondage of the group spreads over a vast area, and the awareness and popularity are slowly rising at a speed visible to the naked eye.
From the small screen debut in the early spring and March to the arrival of the golden autumn in October, Renly successfully achieved the triple jump as a newcomer and gained a firm foothold in the ranks of third-tier actors. As for whether he can successfully become a second-tier actor, then It depends on the results of "Buried Alive" and "Fast and Furious 5". Of course, there is also a "Love Crazy" that is ignored by everyone.
But to Renly, all these things were false. Just finished the filming of "Crazy in Love", and the whole person is still immersed in that confused and discouraged mood. He must recover as soon as possible and devote himself to the filming of "Fast and Furious 5".
This is a movie full of passion, charm, hormones, and it also means that Renly will play an FBI agent with a very different temperament. Acting is really a very interesting thing, isn't it