When the word-of-mouth of "Phantom God" began to collapse, another voice emerged on the Internet: about "Chasing Light".
[It's amazing! "Follow the Light" is really amazing! I cried like a dog woo woo woo directly in the movie theater!]
["Chasing the Light" - Regret series if you don't watch it!]
[Female directors are really different. The perspective and emotional expression of the film are more delicate, and this time director Liang Yue's shooting techniques and post-editing have also improved by more than one level than before! Really amazing!]
[Already ready to watch with the whole family on National Day! A good movie deserves a second and third review! Especially domestic films need our support even more!]
[Is it really that good-looking? Many bloggers who follow are in Amway, can't it be Qiafan?]
[Ha ha ha ha! LOL! If they want to have a meal, can't they just find "Phantom of the Gods"? In short, I am optimistic about "Follow the Light", and it will definitely become the biggest dark horse in this National Day file!]
[Boo ball, in our small city, the number of "Chasing the Light" is pitifully small! When will you increase the lineup?]
The National Day file is approaching, and several films to be released have begun to be screened one after another, and word of mouth has gradually fermented.
"Phantom God" and "Chasing Light" are the two most discussed ones, but they form two extremes.
One was disappointed and scolded fiercely, and the other was unexpected and very pleasantly surprised.
With the comparison, the situation of "Phantom God" has become more difficult.
…
The discussion on these two films on the Internet is still going on, and there is a trend of continuous fermentation.
After seeing this situation, Zhao Xuan finally realized what Shen Li meant.
—When a movie is good enough, someone will take the initiative to Amway.
Compared with various marketing methods, the quality of the movie itself is the last word.
In addition, Sheng Guang has already received the greatest support from Lu's theaters, and the number of "Chasing Light" is second only to "Phantom God". Starting from this starting point, I know that the final box office results must be very impressive.
…
On October 1st, the competition for National Day stalls officially kicked off.
"Phantom God" was so poorly screened a few days ago, it actually only won 23 million at the box office on the first day.
After knowing the result, Yu Yu directly smashed things in her office and made a big fuss.
But no matter what, things have happened, and nothing can change them.
In the current movie market, audiences are paying more and more attention to the quality of movies. It is no longer the same as before. If you just pull a few traffic over and vigorously promote it, you can easily make a lot of money.
Whether the film itself is good or bad is the most important factor in determining its success or failure.
"Phantom God" went from full of anticipation before its release to dismal box office when it was officially released. Everything changed within a few days of screening.
But they have no one to blame but themselves.
No matter how good the early publicity is, it won't work, it won't work.
And "Chasing the Light" became the only movie among the several films with a box office of over 100 million in a single day. With a score of 140 million, it easily won the box office champion of the day.
In contrast, "Phantom God" is even more bleak.
At night, Yu Ming called Yu Yu directly, with a cold tone:
"Didn't you say that "Phantom God" will explode? What's going on now!?"
In the past few days, he has been busy with Mr. Yu's affairs. Today, he heard from the doctor that after a few days of observation, the old man will be discharged from the hospital. He just thought that he could make the old man happy with the achievements made by Yu's media.
Unexpectedly, "Phantom God" went straight to Waterloo, and the box office on the first day was only more than 20 million, which even included the box office of the previous screenings!
Although Yu's Media is not owned by Yu Mingguan, he will not be ignorant of what this situation means.
A big movie with such a huge investment and overwhelming publicity in the early stage has such a small box office on the first day of its official release, it is basically doomed that it will not rise later.
If that's the case, then for Yu's Media, it's tantamount to losing hundreds of millions of dollars!
With such a huge loss, it would be difficult for any company to bear, and Yu's Media is no exception!
How could Yu Yu not understand these things
So in fact, she had already started to panic and fear in her heart.
But facing Yu Ming's questioning at this time, she couldn't admit it, or even show any guilt, otherwise the situation would only get worse.
She forced herself to calm down and said:
"Uncle, today's box office is indeed not as good as expected, mainly because of the impact of the previous premiere incident, and public opinion is not good for us. But don't worry, we will try our best to restore the movie's reputation in the future, and we will definitely be able to save the box office."
When she mentioned the incident at the premiere, Yu Ming made a lot of mistakes.
He didn't pay much attention to these things, so he didn't know that the poor performance of "Phantom God" was more because of its poor quality.
Hearing that Yu Yu said that he would try his best to restore it later, he actually had some doubts in his heart, but in the current situation, he had to believe it if he didn't believe it.
He tried his best to calm down, and said in a deep voice:
"Xiaoyu, you have to know that this movie has too much to do with it. The old man will be discharged from the hospital in a few days."
Yu Yu's heart sank, but her tone remained the same as before:
"Don't worry, uncle, I understand."
Yu Ming just hung up.
Yu Yu took a deep breath and called Liu Bo again.
…
On the second day of the National Day file, the box office of "Chasing the Light" continued to rise, and the attendance rate was the highest among all films.
At the same time, several movies released in the same period scored, and "Chasing the Light" topped the list with 9.1.
As for "Phantom of the Gods", it didn't even reach the passing mark, ranking at the end with 4.8, and it was still decreasing.
Lu's.
Sitting in his office, Lu Huai and the two executives responsible for the theater business were reporting the situation.
One of the fat middle-aged men said:
"Second Young Master, according to the current trend, "Chasing the Light" should become the biggest winner of this National Day file."
Correspondingly, Lu's cinema chain, which gave "Chasing the Light" the most films, naturally also got a share of the pie.
Lu Huai and leaned on the back of the chair with a lazy posture.
Another younger man smiled and said:
"I heard that the director of "Phantom God" Meng Shan first approached Sheng Guang, but the two parties failed to negotiate, and finally the project fell into the hands of Yu's Media. I don't know if this is the case with Sheng Guang I was still worried about it, and then I took the first step and signed "Chasing the Light" directed by Liang Yue, who has cooperated with Yu's Media many times."
"At that time, many people felt sorry for Sheng Guang. Who knew that "Phantom of the Gods" would be such a pitfall. Yu's Media was really hurt this time. On the contrary, "Chasing the Light" probably made Sheng Guang a fortune again."
He said and sighed:
"The boss, Sheng Guang, not only has a good eye, but also good luck!"
Lu Huai tapped lightly with his knuckle-jointed fingers, with a half-smile:
"Is it."
(end of this chapter)