The three Zhihe brothers were brought back to the Daxiangguo Temple by Yunyan Hui, and temporarily lived in the courtyard of the lay monks. He led Zhihe to the abbot again, talked with the abbot, and explained the matter clearly, and obtained the abbot. understanding.
The abbot was reluctant to take this risk. Maybe other monasteries accommodate illegal people, but their Daxiangguo Temple is not easy to do. Of course, if Daxiangguo Temple does not do it, it will not be done. Once it is done, it will never fail.
But in the end, the abbot reluctantly agreed for Yun Yanhui's sake. After all, Yun Yanhui's judgment had not been missed before. Otherwise, the Abbot Monkey Jing, he struggled in his heart to agree, and he had to express it in a very pompous way, and finally stared at Yun Yan and said okay, then I agreed.
Zhihe took a look, the abbot was willing to take us in because of Big Brother Yun, oh my god, I am really grateful, thank you for having you!
The abbot deliberately asked Yun Yanhui to take this favor. Yun Yanhui knew what it meant, and he would naturally do his best in the future, so he didn't say anything. When he went back, he arranged Zhisheng to go to the place to treat the disease.
Knowing that he is very skilled in medicine, and he is used to treating the poor, unlike some doctors, he can use cheap medicines when he can, so with the money left by Zhi and their art, he can cure Zhisheng's illness. There is still left.
In this way, the three Zhihe brothers are naturally grateful to Daxiangguo Temple, especially Yunyanhui. Although Yunyanhui has made it clear that he has enough money and wants to return to the secular, they are already driven by the king.
After a period of observation, and the abbot sent a letter to friends near the three brothers' hometown, Xiangtuo investigated the truth of their situation. Yun Yanhui also confirmed that there is generally no problem with the character of these three people, not to mention that he and the abbot have tacitly reserved reservations in the ultimatum. If these three people are detrimental to the temple in the future, they will become illegal people in minutes.
This point, only Yun Yanhui and the abbot know, not even the understanding.
Therefore, Yunyan returned to discuss with them, and worked for him in the gap when they were professing monks, and the wages were paid according to the market price.
Zhihe and the three were even more moved, thinking that Yun Yanhui was deliberately giving them a chance, so that they could make enough money quickly.
The time when the monks lecture the scriptures is not too much time for everyone. Most of the work time of many monks is just for practice, and the two of them happen to be talented people who don’t need to practice. did not agree.
"Brother Yan, you can do whatever you want, and the three of us will do the same for you!"
Facing Zhihe and their assurances, Yunyan cupped her face back and said, "I just want you to sell your strength."
…
When Chinese history developed to the Song Dynasty, the economy developed unprecedentedly, and there was an obvious change in aesthetics.
Taking the nearest existence to Yunyanhui as an example, it is Zheng Ping's embroidery and textile skills. Kesi and embroidery works have gradually become magnificent due to the preferences of dignitaries, and details are also emphasized everywhere. At the same time, this kind of atmosphere has also affected the people, and even the curtains in front of the restaurants and shops have to be embroidered with patterns.
Because of the development of the economy, the living standard of the whole people has been improved, and the aesthetic ability has been improved, and it has been integrated into their own life. At the same time, it affected the aristocracy in the opposite direction, which led to the artists at this time entering their works with a variety of prosperous folk customs.
In short, starting from the Song Dynasty, after meeting the basic needs of life, civilians not only began to develop entertainment, but also began to pursue visual enjoyment. It doesn't matter if you are expensive, we have money!
For today's scholars, using a pen, ink, paper and inkstone is not only practical, but also entertaining. Recently, some books have been published, which specifically summarize the aesthetics of the four treasures of the study, which has also caused a wave of discussion among scholars.
Whether the public agrees or disagrees, they are stimulating Yun Yanhui's nerves, telling him that this business can be done!
Previously, Yun Yanhui once sighed that bamboo paper is popular among literati in Tokyo, but bamboo paper is mostly produced in the south of the Yangtze River, and shipping it to Tokyo will increase the cost.
It is also common for travelers to make paper, but Yun Yanhui knew how to make paper with bamboo soil through interviews at that time, but he was unable to make money because there were no available people and no market experience.
But now, Yun Yanhui felt that the right time and place had come. Although it was not the best time, he needed to make quick money because of family reasons.
The mature aesthetic trend of the Four Treasures of the Study has officially started; the relationship between Xiangguo Temple has been completely opened up, and the festival has become the main venue here; Zhihe and Zhili are in place.
The so-called "Yunyu inkstone concave is suitable for ink color, cold gold paper slips to help poetry", the popular paper at this time is nothing more than cold gold paper, frosted paper, clear heart paper, etc. Of course, there is also the Jiangnan bamboo paper mentioned earlier , but the latter is still not as high-end as the previous ones.
Yun Yanhui not only mastered the manufacturing technology of bamboo paper, but also knew that a kind of paper with embedded petals and grass blades was popular among the literary and artistic youth of later generations. It is indeed very decorative, and the practice of this paper is not troublesome.
The key point is that it is unique in the market at present, and Yun Yanhui deeply believes that they can also conquer the literary and artistic youth of the Song Dynasty.
It takes a while to go back and forth from Tokyo to Jiangnan. Even if Jiangnan paper merchants understand the technology of embedding plants, and then start to imitate them, they will produce and sell paper, and Yun Yanhui will make a fortune for a while.
This is simply a replica of the one-off business of the Qixi Festival, but the time is a little longer and the profit is a little more profitable.
As soon as it was said, Yun Yanhui reached an agreement with Zhihe and Zhili, and began to build a paper-making shed next to his home. It only required two workers to do the work, and it didn't have to be very large. There are also people who make paper-making utensils, and most of these utensils can also be made of bamboo.
Also, choose suitable flowers and plants in the flower garden of the temple. These preparations cost Yun Yan a lot of savings at home. Fortunately, Zheng Ping not only agreed with him to manage the finances, but also trusted her son very much.
There are bamboo forests in the suburbs. First, the bamboos need to be chopped and dried in the sun. Then the dried bamboos are soaked and softened in a dug pool with quicklime. After that, the bamboo pulp is made, mixed with water and put into a water tank, and the paper is scooped with a paper mold. Forming and other steps.
Yun Yanhui explained the key points to the three Zhihe brothers one by one. Although Zhihe and Zhili have average quotients, the good thing is that they have a very strong imitation ability.
There is also Zhisheng, Yun Yanhui found that his hands-on ability may be a little worse than his two cousins, but Zhihe and the others are geniuses, and Zhisheng needs to be smarter. In the past, there was just no good teacher. Zhihe Zhili was a complete imitation, but Zhisheng It is also possible to assimilate the theory for its own use. No wonder Zhihe said before that he didn't want him to become a monk. Yun Yanhui felt that he was really delayed by fleeing, otherwise he might be able to get ahead in reading.
Having taught these steps to Brother Zhihe, Yun Yanhui has more important and irreplaceable things to do, that is, pre-marketing preparations.
That is, talk about advertising.
How does it feel to talk about advertising in an age where the advertising industry has not yet matured
Live talk!
This is not like running a business, just advertise directly in the Daxiangguo Temple. The market for this special paper is among the scholars. In fact, a brothel is also a good choice, because the prostitutes of this era are talented and often sing and tune with literati and writers. It's just that his paper has to be sold under the monk's name, which can be popular in brothels but cannot originate there.
He went to the home of the scholar who wrote the pen, ink, paper and inkstone tasting, and wanted to talk about advertising in his sequel book. Who knew that he was swept out of the door before he took out the sample after he said the advertising fee.
Yun Yanhui still wondered if he was too young and looked unreliable, so he brought Zhihe, who knew that he would still be swept out of the house.
There's no way, people are too stubborn, they don't accept people who come to the door at all. First of all, they think you have bad intentions. Even if they want to show him the samples first, they think it's a strange scam.
In Yun Yanhui's vision, this should have been the easiest step. Who knows what happened in the paper-making shed where he thought there might be a situation like waste paper. Instead, he thought it was a sure-fire marketing issue. problem.
Yun Yanhui was depressed to death, that kind of book should be the most suitable advertising platform for their business, and everything else was a little worse, but he couldn't write a book by himself, it was too technical.
No way, Yun Yanhui had no choice but to go home, silently holding back a newsbook of love for her son and coming out. Such a book must have been told to the disciples of Zhangshanren, not to mention how the male and female protagonists fall in love, mainly because when the male protagonist lived in Daxiangguo Temple, he saw a monk using homemade bamboo paper, thin and thin. There are even lifelike petals embedded in the paper.
The male protagonist used this paper to write love poems to the female protagonist. When the female protagonist got it, she was fascinated by the flying flowers among the poems, and asked the name of the paper. The male protagonist also asked the monk, but the monk only said that he did it at will and did not have a name, so the male protagonist named it casually, because it was produced in Daxiangguo Temple, hence the name "Xianglanzhi".
Xiang is the Great Xiangguo Temple, and Lan is the Sangha Rama, meaning a Sanskrit temple.
This is a bang-bang advertisement. Since the audience in Tokyo city can go to understand the Zen after listening to the scriptures, of course, they can also listen to the beloved love story and become curious about the blue paper in it. Daxiangguo Temple to find out.
Could it be that there really is an unknown monk in the Daxiangguo Temple who used such elegant paper by himself