Chapter 108
A week after Longmen Pharmaceutical entered Yanjing, a gust of wind suddenly set off in Yanjing's advertising market.
On this day, all the famous advertising media companies in Yanjing received an advertising order. This advertising order came from an unfamiliar company, Longmen Pharmaceutical.
The content of the ad is simple.
There is only one sentence, beauty, starting from today...
Then underneath this advertisement, something was covered with a huge red cloth, and there was a date, May 30th.
Apparently it means that on May 30th, the cloth will be lifted to reveal the product inside.
Originally this was a very ordinary appetizing advertisement.
But because Longmen Pharmaceutical’s investment is too large.
It has almost taken over all the large advertising resources in Yanjing.
Its advertising intensity was so powerful that it almost surpassed that of X Platinum, which was well-known at that time.
No matter where people go, they can see this advertising slogan. Whether it is TV stations, newspapers, subways, buses, billboards, and the Internet, wherever people can see it, there is this advertisement of Longmen Pharmaceuticals.
People who are familiar with advertising costs are shocked by the financial strength of Longmen Pharmaceuticals when they see the intensity of this advertising. At the same time, they also think that Longmen Pharmaceuticals is crazy.
With such a large advertising effort, a huge amount of money would probably be invested.
The advertising fee for a day may be tens of millions or even hundreds of millions.
Although it immediately became popular and everyone remembered this advertising slogan.
But Longmen Pharmaceutical didn't even release the product, it just used an advertising slogan to whet the appetite. If the product was mediocre in the end, it would probably become a huge laughing stock.
However, no matter what the outside world speculates.
Longmen Pharmaceutical still goes its own way and invests a huge amount of advertising resources every day. They even won prime-time advertising on China Television, the largest TV station in the country with the largest audience.
The back and forth is just one sentence, beauty, starting from today... May 30th.
Then there is a list of Longmen Pharmaceutical addresses below.
This article does not talk about any products.
No one knows what Longmen Pharmaceutical is selling.
This kind of handwriting aroused people's curiosity more and more.
Of course there is also a lot of reverse psychology.
After all, if someone takes up all the advertising resources and talks about it in front of you every day, you will be upset.
There was an overwhelming amount of criticism online.
Some people even launched a boycott of Longmen Pharmaceutical on Weibo, saying that it is a hype-type company that is more toxic than X Platinum and XX Partner. It doesn’t think about how to make a good product, and relies on word of mouth to speak, and relies on brainwashing viral marketing all day long. sell things.
Xinghai Building, inside Longmen Pharmaceutical Company.
Liu Yufeng also looked worried. This advertising plan was thought up by Long Xiaoshan. Now that the market is going in the wrong direction, Liu Yufeng is also afraid that Longmen Pharmaceutical's first shot will be ruined.
But no matter what she told Long Xiaoshan, Long Xiaoshan was still there, sitting high on the Diaoyutai, and continued to invest huge amounts of advertising funds.
Time passes day by day.
May 30th soon came.
On this day, the Xinghai Building was packed with media. Almost all the media in Yanjing, large and small, were present. It was comparable to the Spring Festival Gala press conference.
However, such a big battle is just a company's product launch.
This company is naturally Longmen Pharmaceutical.
Because of Longmen Pharmaceutical’s crazy advertising investment in the first half of the month, the product that Longmen Pharmaceutical is about to release has almost become an unsolved mystery of the century. Even a three-year-old child has memorized the advertising slogan, beautiful, from today on start…
Now it's finally May 30th.
Everyone wants to see Longmen Pharmaceutical, which has spent at least hundreds of millions on advertising. What medicine is sold in the gourd
At this time, a giant billboard also stood on the top floor of Xinghai Building.
It was covered with red cloth, and the sentence written on the red cloth was: "Mei, starting from today..."
In the conference hall inside the Xinghai Building, the press conference was having a warm-up performance, and many celebrities were invited to sing and dance.
In addition to the media, Longmen Pharmaceutical also invited a large number of peers and major pharmaceutical companies in Yanjing to its product launch conference.
Because of Longmen Pharmaceutical's generosity, many well-known people in the Yanjing Pharmaceutical industry showed up. Of course, they were not really here to celebrate Longmen Pharmaceutical. Many of them came to inquire about information. After all, colleagues in the industry are enemies, and Longmen Pharmaceutical Such a high-profile entry into the Yanjing market will naturally arouse a lot of suspicion and hostility.
It's just that now no one can figure out what products Longmen Pharmaceutical sells, and no one is actively looking for trouble.
"Look, it's Mr. Shen Tianhao from Shen's Pharmaceutical. Next to him is Ling Ruotong from Ling's Pharmaceutical. They are here together."
Suddenly, many media outlets became commotion.
As the most powerful pharmaceutical company in Yanjing and one of the leaders in the Chinese pharmaceutical industry, Shen's Pharmaceuticals naturally attracts attention in every move it makes. What's more, Shen Tianhao is from the Shen family and is one of the famous eldest sons in Yanjing's social circle. one.
She often makes a lot of tidbits and appears in the entertainment gossip pages. She has always been the target of the media.
Ling Ruotong is Shen Tianhao's fiancée and a rising star in the business world. Although the Ling's Pharmaceutical Company he oversees is not as big as Shen's Pharmaceutical Company, it is still enough to be ranked among the top ten pharmaceutical companies in Yanjing.
Coupled with Ling Ruotong's natural beauty, their appearance together naturally attracted a lot of media attention.
"Mr. Shen, I heard that you and Miss Ling are engaged. When do you plan to get married?"
(Well, soon, I will hold a press conference to announce the news.)
"Mr. Shen, after you and Miss Ling get married, will Shen's Pharmaceutical and Ling's Pharmaceutical have in-depth cooperation? Will the companies merge?"
(This depends on what Ruotong means. After Ruotong and I got married, I fully supported Ruotong in becoming the head of Shen Pharmaceutical)
"Miss Ling, what do you think of Longmen Pharmaceutical? Will its appearance threaten you..."
(…)
…
Under questioning from the media.
Shen Tianhao and Ling Ruotong came to the front desk and sat down at the guest table.
Shen Tianhao reached out to hold Ling Ruotong's hand and said, "Ruotong, what's wrong with you? I see you've been absent-minded these days."
Ling Ruotong avoided Shen Tianhao's palm without leaving a trace, straightened the hem of her skirt, and said calmly: "It's nothing, maybe she didn't rest."
Facing Ling Ruotong's indifference, Shen Tianhao's eyes flashed with a hint of coldness.
Unexpectedly, after Ling Ruotong got engaged to him, she would still be so lukewarm to him, not even letting him touch her hands. He, Shen Tianhao, couldn't get any woman. If Ling Ruotong wasn't pretty, he would be so attentive to Ling Ruotong.
Bitch woman, wait until you get married and see how I manipulate you and pretend to be cold.
(End of chapter)