Even Luo Gaofeng himself did not expect that this short post, which he posted on his Weibo as usual to relieve himself, would become a hot topic in less than a day.
There is no water army, nor is it a one-step approach like purchasing hot searches.
At first, only familiar friends forwarded this Weibo, and then friends of friends. Animation fans, movie fans, game fans... one after another likes, comments and reposts followed one after another, like a stream flowing through the mountains and rivers, at first it was just a light ding-dong sound, and finally it turned into a mighty ocean.
Luo Gaofeng was stunned for a moment when he saw the dynamic reminders that kept popping up on Weibo.
He opened Weibo.
In just a short while, his Weibo was filled with various comments. Perhaps before this, they were not animation fans and did not care much about the survival of Huaying Animation. However, Luo Gaofeng's words and the familiar dilemma brought them together.
“That’s very well said!”
"That's true. If we don't take concrete actions to support the excellent works we like, how can we expect conscientious companies to make free contributions? Such companies can't make money as quickly as mindless production companies that follow the trend. Over time, the company will go bankrupt if it doesn't go bankrupt."
"+1, game fans couldn't agree more. Many people always complain that stand-alone games are declining, and there are card-drawing games everywhere that just want to make money. But are there really no fun stand-alone games? I worked hard to make a brain-opening game but couldn't recover the cost, while a casually made skin-changing mobile game made a lot of money. If you were in my shoes, what would you choose?"
“Second!”
"In the final analysis, the current state of Blue Star Entertainment is not only the fault of capital. People say that capital is not enterprising, but are consumers too spoiled by capital? For example, some krypton-heavy money-making games, many people criticize them but never stop giving away money. When capital sees that they can make money in this way, of course they will not be enterprising. Why stand when you can make money lying down?"
…
Not just Weibo.
During the time that Luo Gaofeng was reading the comments, various private messages appeared in his account. Many netizens expressed that they wanted to repost his articles on other websites and forums and hoped to get his permission.
Luo Gaofeng agreed without hesitation without thinking.
As netizens continued to spread the word, this short article soon appeared in every corner of the Blue Star network: movie forums, comic forums, comic forums, reading groups...
Perhaps they don't actually understand the whole story of the Huaying incident, nor do they understand the past and present of Blue Star Animation, but the reasons behind them are the same.
For comic fans, the current situation of the animation industry is exactly what they have experienced before. Even the most seemingly unrelated TV series and movies have similar troubles. Luo Gaofeng's short article talks about animation, but it is not just about animation.
It accurately hits the pain points of all audience fans who pursue quality, and speaks to everyone's heart.
As this short article became more and more popular, no one knew who started it. When the public's attention was also attracted by this unprecedented unity, a short oath-like sentence suddenly spread across various platforms, starting with this short article -
“I will reject all half-hearted work until the day comes when quality is king.”
“I will reject all half-hearted work until the day comes when quality is king.”
Such oaths can be seen everywhere on Weibo, forums, and even in the comments of related videos on video sites. Some people happily join in, while others laugh at them as childish and unrealistic and remain noncommittal.
After all, this is not the first time such a thing has happened. However, the disappearance of the Yunsu incident is enough to prove the forgetfulness of netizens. So, what about this time
Will it end with much thunder but little rain like last time, or will it really plant seeds in the hearts of the audience, until the moment comes when they grow vigorously and break through the ground
While various companies and investors were still watching cautiously, Shen Nian, the editor-in-chief of "Anime Online", sat in the reception room of Huaying Animation with a carefully prepared interview script.
She came to interview Muxuxing.
Compared to the current noisy outside world, Shen Nian's interview was much simpler. She just congratulated Mu Suxing on the award of "The Old Man and the Sea" at the Muse Art Festival, and asked a few routine questions such as the production concept and whether there were any difficulties in the process.
Shen Nian knew very well that no matter where Huaying's future would go, she should not sympathize with the young people in front of her - just as she would not sympathize with the old fisherman in "The Old Man and the Sea".
That is an insult to a soul that never surrenders.
But at the end of the interview, she couldn't help but ask, "Before this, many public figures have clearly expressed their boycott of Yunsu, but nothing happened in the end. Now there is a wave of boycotting Yunsu on the Internet again. I really want to know, what do you think about this?"
If it's all just nothing in the end, is there any point in continuing like a fool
She didn't ask this question, but it didn't affect Mu Xuxing's understanding of what she meant.
Mu Suxing did not avoid the topic and chose to face the question that everyone was concerned about: "In fact, a long time ago, someone asked me this question - is it really necessary to get involved in something that you know will not have any results?"
"But what I want to say is that there are always some things that we cannot wait until we see hope before we do them. Only by doing so can we have the possibility of seeing hope."
"If it doesn't work this time, then try again next time, and the next time, and the next time. Awakening the audience's consciousness is not something that happens overnight, nor can it be achieved by just shouting slogans."
He concluded: "This is a long, drawn-out war, and I am happy to fight it to the end."
soon.
With the release of the new issue of "Anime Online", everyone saw what Mu Suxing said in the interview. If it was before "The Old Man and the Sea", the audience might have suspected that he was putting on a show, but after watching "The Old Man and the Sea" and understanding Huaying's current situation, everyone realized that this was not some unrealistic and beautiful words, but a true portrayal of Mu Suxing himself.
He thought so and did so.
That's all.
However, just this simple sentence touched countless animation producers who had previously chosen to play it safe. Some animation producers, both famous and unknown, also stood up.
Well-known animation producer He Hongfeng said without hesitation: "The animation industry has never been the world of Huaying or Yunsu alone. As an animation producer, I don't think I am qualified to represent the entire animation industry, nor do I think I can stay out of it."
At the end, he quoted what Mu Xiuxing said in the interview.
"This is a long, drawn-out war, and I am happy to fight it to the end."
It seems like a response to the fans' oath.
At the same time, more unknown independent animation producers also stepped forward.
"Support Huaying!"
"Even Muxuxing can bet his hard work on this, so why should we, producers who have nothing, hesitate? At worst, I can change my career and be buried with this industry that I have been entangled in love and hate for more than ten years."
Not just the animation industry.
After the News Art Festival ended, due to its special nature as an art animation and an award-winning work of the art festival, the animation of "The Old Man and the Sea" soon appeared on all video websites on Blue Star in the form of a free animation. With the reputation of the News Art Festival, senior intellectuals from all walks of life who are interested in art turned their attention to this art animation, which was praised by official newspapers and caused a sensation in the cultural circle of Blue Star.
It would have been fine if you hadn't watched it, but after watching it, almost everyone was immersed in the touching and shocking feeling of "The Old Man and the Sea".
Musicians use it as a material to compose music, painters use it as a theme to paint, and countless authors and scholars have picked up their pens to write their own appreciations for it, claiming that everyone on Blue Star should watch this animation because "the spiritual power contained in it is enough to change a person's life."
Since it is a literary work, research and analysis of the creative background is inevitable.
So after interpreting all aspects of "The Old Man and the Sea", they quickly turned their attention to the creative background of "The Old Man and the Sea". In the end, even the literary giants among them who almost never go online knew what happened in Huaying's process of making this animation.
When they learned about Mu Suxing's choice and determination, they were even more moved.
Although some people did not openly confront Yunsu, they wrote an article to express their praise and admiration for Muxuxing and Huaying. A big boss whose son worked in a relevant department simply pointed at his son and scolded him. Wang Chan, who was moved by "The Old Man and the Sea" at the News Art Festival, and who usually did not show any respect to media magazines, also accepted an article commissioned by a newspaper for the first time.
At the end of the article, she wrote:
"I think the most valuable thing for Blue Star Animation is not The Old Man and the Sea, but the fire that Muxuxing left for Blue Star Animation through Huaying's sacrifice. Maybe Huaying will die, but the audience's consciousness is gradually awakening, and the market environment of Blue Star Animation will become better and better."
"This is the true beginning of the Blue Star animation era."
…
Time flies.
As a month passed, this incident that attracted the attention of countless people on Blue Star gradually faded from people's sight, and everything became calm again, as if nothing had happened.
But Shen Nian knew that something had changed.
Just like the lion that the old man dreamed of when he returned to his shack. Whether it is the most ordinary audience, the animation producer, or the capital that seems to be silent, in fact, they are also beginning to tense up.
Everyone is waiting for that day to come.
Thinking of this, Shen Nian put down the magazine in his hand and looked at the place circled in red pen on the calendar on the table.
February 10th.
At this moment, there are only seven days left until the world premiere of "Harry Potter".
Maybe the wounded old man couldn't keep the big fish he had caught with great difficulty, and maybe the big fish would be eaten by dozens of sharks, leaving only bare fish bones. But she knew that even if time could go back, the old man would still pick up the weapon that was not a weapon and stab the blade into the shark's eye.
But it doesn't matter.
They already have something equally valuable.