Ding Shaoyuan glanced at the date on his phone.
That's right, it was today - half a month ago, the person in charge of subway cultural publicity said on Weibo that they would replace all subway stations in Xingning City with a new promotional short animation today, which was "The Little Prince" that defeated all participants half a month ago.
Ding Shaoyuan has been waiting for this day to come.
It’s not that he is too upset about not being selected. He himself is a well-known short video producer and is very familiar with those promotional methods. Since the relevant person in charge of the subway has concealed it until now, it is obvious that he wants to make a splash today.
In other words, they are very confident in the quality of The Little Prince.
This made Ding Shaoyuan, who was already unwilling to lose to "The Little Prince", even more unconvinced. He considered himself a senior short video producer of Sky Video, and it was okay that his funny short video was not selected, but he lost to a fledgling college student? Or seven
Half a month ago, he didn't say anything, but he was still worried about it in his heart. Now, when he heard that "The Little Prince" had been fully launched in subway stations, he immediately put down his work and went directly to the nearby Line 5 subway.
He wanted to see what kind of short animation this "The Little Prince" that crushed all other short animations with an overwhelming attitude was!
After walking into Line 5 with difficulty through the crowded crowd, Ding Shaoyuan immediately saw the LCD screen hanging on the right side of the passage. It was faintly lit with warm light, and there were a few pedestrians standing next to it, staring at the screen curiously. Some people only took a curious glance, and then couldn't help but stop and watch.
"Where have all the people gone?" In the deserted desert, the little man wearing a scarf whispered, "It's a bit lonely in the desert."
“It’s lonely among the crowd,” said the snake.
The desert in the picture was vast and lonely. He stared at the delicate and soft short animation in front of him, and felt a corner of his heart twitching slightly.
The short animation is not very long.
Less than a few minutes later, the short animation on the LCD screen entered the next playback loop, and the scene returned to the deserted desert. Ding Shaoyuan then realized that he had been staring at the short animation in front of him for a very long time.
He raised his head and looked at the people around him.
Although there are many people in the subway station at this moment, most of them are office workers and students who are in a hurry. There are actually not many people who actually stay to watch the short animation. However, Ding Shaoyuan found that those who chose to stay had complicated expressions on their faces after watching the short animation.
There is no doubt that they were all moved by The Little Prince.
Why
When other people watch "The Little Prince", they look at the overall beauty of the pictures and the plot of the short animation, but Ding Shaoyuan thinks about the reasons why this series of short animations can stand out in the collection activity.
First of all, it is the picture. It can be seen that the author has worked hard on the overall atmosphere of the picture. "The Little Prince" is a fairy tale theme, but the whole picture is not a pure fairy tale style. If Ding Shaoyuan must describe it, this style is more like the one that the judges of the official animation short film award would like. The performance style is delicate and warm, and various metaphors can be seen everywhere.
It's completely different from the funny videos he made.
Ding Shaoyuan's heart moved slightly, and he suddenly understood why his work lost to "The Little Prince".
Thinking of this, Ding Shaoyuan couldn't help but shook his head.
He thought he was a well-known video producer in the industry, but when he made a video, his thinking was not as smart and thoughtful as that of a college student.
For official solicitation activities like this, the fact that the official does not put forward any requirements does not mean that there are no requirements for the video itself. Just as a model who only shows off her own charm without highlighting the products she endorses is an unqualified model, a producer who only knows how to make videos without considering the market or the client's requirements is not a qualified producer either.
But the producers of The Little Prince are different.
Not only did the other party take the official needs into consideration, the style and plot of the entire short animation were not at all inferior because of this shackle. On the contrary, "The Little Prince" is not only of excellent quality, it also meets the official invisible theme requirements from beginning to end.
What shocked Ding Shaoyuan the most was that the other party actually came up with seven short animations like this in one go!
With a hint of curiosity and a secret unwillingness to admit defeat, he gritted his teeth and simply ran through all seven subway stations in Xingning City.
Subway station number one.
"One day, I watched the sunset forty-four times!" said the little prince. "You know, when a person is in a bad mood, he will especially like to watch the sunset..."
"So you are very sad?" the pilot asked. "The day you watched the sunset forty-four times?"
The little prince made no answer.
Subway station number 2.
"Adults are all like this, judging people by their clothes. They are busy, self-righteous, vain, and greedy for power."
Metro Station No. 3.
"If you want to tame a man, you risk shedding tears."
Number four, number five, number six…
It was already evening when Ding Shaoyuan finished reading the entire series of "The Little Prince".
He sat on a seat for passengers to wait and rest at the No. 7 subway station, feeling extremely complicated. The short animation was still playing on the other end, and the little prince's voice was very soft, like the withered leaves slowly falling from the branches in autumn, as soft as a sigh.
"I was too young," said the little prince, "to even love her."
Ding Shaoyuan closed his eyes, tilted his head back, and leaned back on the chair. It seemed that only in this way could he restrain himself from losing his composure and not be seen by others with his tearful eyes.
As a short video producer, he has always been well versed in those tear-jerking jokes and routines. He knows how to use just the right amount of art to impress the audience, and he also understands how to pretend to be sad and lonely to best touch people's hearts and win more fans, traffic and advertising fees for himself.
He is not a brave little prince, nor a considerate fox. He is the most serious and boring mushroom in the little prince's mouth.
It is a mushroom that has lost the little prince in its heart and the beloved rose, and has become vulgar and ridiculous.
Ding Shaoyuan sat opposite the short animation for a long time.
Countless pedestrians passed by him. Occasionally someone turned around and cast a puzzled glance at him. More people were like him, their eyes briefly paused on the playing short animation, and they could no longer move away.
He didn't know what other people who had watched the entire series of "The Little Prince" would think. Those unknown secret emotions in their hearts surged with the playing of the short animation, and then slowly dissipated like the tide. If every topic mentioned in "The Little Prince" was a sharp arrow shot straight into people's hearts, then Ding Shaoyuan felt at this moment that he had been shot into a sieve by this short animation series.
Even as a short video producer who has seen thousands of routines, I was defeated by the heart-touching images and lines of "The Little Prince", let alone those ordinary audiences
When people find that someone is a little better than them, they may feel jealous and unwilling to accept it. However, when that person is not just a little better than them, but is far ahead, the jealousy will disappear, leaving only envy and admiration.
This is how Ding Shaoyuan, the producer of "The Little Prince", feels at this moment.
Fortunately, the other party is an animation producer, and he is participating in this event probably just to practice and increase his popularity in the industry. I am a short video producer, and the two sides are not in the same dimension at all, so there should be no chance of competition... right
With such complicated feelings, Ding Shaoyuan took out his mobile phone and logged on to Weibo.
He actually seldom posts on Weibo. He only notified his fans on Weibo when he participated in this solicitation activity before, considering that there might be an online voting session. Unexpectedly, the official side had no intention of conducting online voting at all, so Ding Shaoyuan notified his fans in vain. Later, after his work was not selected, he was often ridiculed by his competitors in both open and covert ways.
Even his fans were unhappy for a while, and said they would have to wait until the short animation was released to see whether "The Little Prince" deserves the seven places.
Now Ding Shaoyuan has finished watching the entire series and has a good idea of the short animations in this series. Even a veteran like him can be moved, so there is no reason why others would remain indifferent.
Therefore, after he logged onto Weibo, he directly and simply retweeted Xingning Metro’s Weibo.
Sky TV Ding Shaoyuan v: You may not believe it, but I am a man who is almost 30 years old, but I cried like an idiot for a short animation video in the subway station. There is nothing much to say, "The Little Prince" is awesome! The producer is awesome! // Xingning Metro v: Xingning Metro cultural promotional videos are fully launched in all subway stations. Friends are welcome to experience the unique subway culture of Xingning City while going to school or work~[Smiley face][Smiley face]
As a well-known producer of Sky TV, Ding Shaoyuan's popularity goes without saying. Within ten minutes of him reposting the Weibo post, hundreds of comments popped up below:
"A video that makes the anchor cry like an idiot. Wow! I want to watch it!"
"Is it the short animation from the subway event that was supposedly contracted for all the subway stations? I wasn't interested in animation originally, but now that the host mentioned it, I kind of want to watch it. It just so happens that I'll pass by Subway Line 4 after get off work this afternoon, so I might as well go and take a look then."
“I wonder if there will be any videos online…”
"It just came online today, so there shouldn't be any videos yet. Anyway, there are subway stations everywhere, so why not just pick a station and take a look? It just so happens that I have time tomorrow, so I plan to follow Yuanzai's example and go to each of the seven subway stations for a one-day tour of Xingning City subway stations. Do you have any friends to make an appointment with?"
“Let’s go! Let’s go on a one-day subway tour! I heard that many anchors have participated in this recruitment activity. Maybe when we go to the subway station, we can bump into other anchors who are unwilling to accept the challenge 2333”
…
The same situation also happened to other producers who were originally eliminated.
Some of them are also short animation producers, and some are like Ding Shaoyuan who make real-life comedy videos. They are also holding their breath for the overwhelming "The Little Prince". However, after watching the videos of "The Little Prince" one after another, their breath is like a balloon punctured by a needle tip, and it is flattened into a pancake, and they turn to promote "The Little Prince":
Yueqi TV Curious Mr. V: I am convinced. [Holding fist] #LittlePrince##XingningMetro#
Crazy Zero V: I strongly recommend "The Little Prince"! This is the most surprising short animation I have seen this year, no doubt about it!
July Early Clear v: I watched all seven short animations at the subway station. Some people say that this animation is about the love between the Rose and the Little Prince, while others say that it indicts the bizarreness of adult society from a child's perspective. Now that I have come out of the subway station and recalled the scenes in the short animations, I feel full of loneliness. There are so many strange planets in the universe in the animations, but each planet is so small, with only one resident.
Fufengsangv: I once thought I was an emotionless office worker until I watched The Little Prince... I cried my eyes out in the subway station. Can you believe it? People passing by thought I was heartbroken.
Feiying Animation v: The most heartfelt short animation of the year! #LittlePrince#Whose rose were you once, and whose fox are you now
…
As more and more people began to promote "The Little Prince" spontaneously, within just one day, the news about "The Little Prince" quickly spread from the scope of the participating anchors and fans of this solicitation activity to the outside world. At the same time, Xingning Metro, which noticed the grand occasion online, also took the opportunity to upload the "The Little Prince" series of videos to its official website!
…
Let’s go back to that morning.
Xingning Daily Headquarters, 8th floor of office building, press department.
He Xuan looked at the short animation playing on the computer.
"Huh? You're watching this too." A colleague behind me said with a hint of surprise, "This video seems to be quite popular recently. I saw it being shared everywhere on Weibo. I even saw it at the subway station today when I was on the way to work. It's quite interesting."
He Xuan smiled and replied casually: "Yes."
She didn't tell her colleagues that, in fact, she had been following the series of videos much earlier than many people.
As a well-known beauty reporter of Xingning Daily, He Xuan has a mild temper and is capable at work. In the eyes of outsiders, she should be an out-and-out celebrity. However, privately, He Xuan is a fan of two-dimensional culture and pays close attention to animation, games and other ACG fields.
Half a month ago, when the Xingning City Cultural Department abandoned the works of many famous video producers and instead gave all seven shortlisted places to a series of videos called "The Little Prince", He Xuan was intrigued by it.
The Xingning Municipal Department of Culture did not give too many hints about the details, but He Xuan's instinct as a reporter and ACG culture enthusiast told her that this series of videos titled "The Little Prince" was most likely seven short animations.
As soon as this guess emerged in her mind, He Xuan became even more curious.
Compared with other forms of expression, it is actually difficult for short animations to gain the upper hand in this kind of solicitation activity, but "The Little Prince" not only stood out from the crowd and occupied all the shortlisted places, but also received high praise from all levels of the Ministry of Culture. Because they were very confident in the quality of "The Little Prince", the person in charge has not revealed any key information to the outside world in the past half month, obviously in order to make a splash at this time.
Of course, the fact that "The Little Prince" is now a hit is enough to prove that they made the right bet.
He Xuan turned off the computer in front of her, stood up from the desk and chair, a smile on her lips.
By the way, if the information she collected was correct, the producer of the "Little Prince" series seemed to be... Muxuxing? He seemed to be a local college student in Xingning City. Hmm... I happened to be free today, so I would try to interview him at Xingning University of the Arts later.
Thanks to the intentional or unintentional publicity of the Ministry of Culture, she can now finally interview her favorite field with justification.
Lu Yue has been living a very happy life recently.
He certainly had reason to be proud.
The original animation support program for college students, which he thought had been lost, finally returned to him after many twists and turns. Now he has established his own animation production team, and is taught by top animation directors such as Ji Xinrong.
The most important thing is, unlike his scolding to Mu Suxing, Ji Xinrong obviously admired his talent in animation production. He even made it clear that he welcomed Lu Yue to join his team after graduation.
Thinking of this, Lu Yue couldn't help laughing.
Facts have proved that God really favors him, and his efforts finally got the rewards he wanted. Like Muxuxing, what does it matter if his family is well-off? It is true that he can spend money to make his own animation, but can he rely on money to get the appreciation of a famous director like Ji Xinrong
A small hole-sized white light lights up on the phone, indicating the location where the new information is received.
Lu Yue opened the communication app and found that it was a message from a friend of his. It only had one simple sentence: "Go and watch the short animation on the subway station bulletin board!!!"
Short animation
Lu Yue's gaze lingered on the three exclamation marks for a moment, but he didn't think much about it. It happened that the subway station leading to the school was right in front of him. Lu Yue walked forward along the passage for a while and soon saw the short animation that his friend asked him to watch.
As a future animation producer, Lu Yue's aesthetic taste is needless to say. He only took a glance at the short animation and quickly realized that the producer was extraordinary.
The layman watches the excitement, while the expert watches the details.
Passersby watch the story and the overall beauty of the picture. As a half-animation director, Lu Yue subconsciously pays attention to the picture's viewing distance setting, shooting angle, camera movement techniques, and camera editing and transitions.
This short animation…
Lu Yue stared at the short animation in front of him intently. The more he watched, the more surprised he became.
At first, when his friend asked him to come and see it, he thought that some advertiser had hired someone to make an animated video and put it in the subway station for promotion, but after seeing it, he dismissed the idea.
The short animation in front of him was brief but exquisite, the overall picture was warm and freehand, very infectious, the plot seemed simple, but in fact it was profound and could be called ingenious. What impressed Lu Yue the most was the director's shooting angles and shot composition techniques. The surreal montage techniques were used to the fullest in just a few minutes!
The more Lu Yue looked at it, the more regretful he felt. In his opinion, the short animation in front of him was undoubtedly the work of a big shot in the industry. It would not be an exaggeration to submit it to this year's short animation awards. It would be a waste to put it in the subway station.
How can those passers-by who come and go in a hurry and know nothing about it appreciate the art of this short animation
But then again, in his memory, there seemed to be no big boss with this style.
Lu Yue felt extremely strange, and at the same time, an indescribable uneasiness rose from the bottom of his heart without any warning. He frowned and replied to his friend: "I've finished watching it. This production is too good. Do you know which big boss in the industry produced it? I want to pay attention to it."
The phone showed that his friend was online, but Lu Yue did not wait for the other party to respond in time.
At this moment, as the short animation ended, the credits at the end of the film quickly popped up. Lu Yue raised his head and glanced at it casually, his eyes instantly froze, because it said -
cast
The Little Prince - Muxiuxing
Rose - Muxiuxing
King - Muxiuxing
Fox - Muxiuxing
…
staff
Original work - Saint-Exupéry
Animation Director - Muxuxing
Drawing Supervisor - Muxuxing
Performances—Muxuxing, Fang Lian
Original painting - Muxuxing, Wen Feihang, Fang Lian
Animation - Muxuxing, Wen Feihang, Fang Lian
Art Setting - Muxuxing
Background design—Wen Feihang
Color Designation—Wen Feihang
Special Effects - Fang Lian
…
Lu Yue rubbed his eyes subconsciously and felt that he almost didn't recognize the three words "Mu Suxing".
But how is this possible
Let’s not talk about when Mu Xuxing learned dubbing. The shooting techniques shown in this short animation are completely not on the same level as the level shown by Mu Xuxing in the school competition half a year ago. It’s only been a short time, and if it’s true, then Mu Xuxing’s progress is too terrifying, right
Looking at the two names following the three words "Mu Xuxing", Lu Yue couldn't even deceive himself by saying that they had a homonym - even if there happened to be another animation producer named Mu Xuxing, Wen Feihang and Fang Lian were Mu Xuxing's roommates, so the homonym could not be explained at all.
Lu Yue didn't know how he got back to school.
His mind was in a mess and he was in a daze, feeling as if he was in a dream.
For a long time, the outside world seemed to have concluded that Muxuxing was "nothing special" and "just relied on his family's wealth", so much so that Lu Yue himself also felt that way -
In his opinion, Mu Suxing was simply not comparable to himself. The reason why he lost by two votes in the competition half a year ago was because Mu Suxing had been pre-selected early on, not because he was inferior to the other.
But the short animation at the subway station...
He returned to school in a trance, and walked into the classroom 206 assigned to him in a daze. With Ji Xinrong as his tutor, their animation investment was going very smoothly, and now they only needed to go through the script meeting to move on to the next process.
"Brother Lu is back," seeing Lu Yue step into the classroom, a familiar classmate immediately greeted him warmly and whispered, "We are having a script meeting, and you are the only one missing."
To his surprise, Lu Yue, who was always friendly and cheerful, ignored everyone this time. He didn't even look at anyone. He lowered his head and walked straight to his seat, pulled out a seat and sat down.
Lu Yue didn't say a word.
As soon as he sat down, he took out his mobile phone from his pocket and uncontrollably searched the Internet for all the information related to the Little Prince.
The only short animation selected in the Xingning City Metro Culture Video Collection Activity, one series took all the places, the work of students from Xingning University of the Arts...
Unfortunately, while he was searching for information, Ji Xinrong did not start the meeting immediately, but talked enthusiastically about the short animation on the subway.
"It's a very good work. It's hard to imagine that it was created by a local college student in Xingning City," Ji Xinrong praised. "If you only look at the work, even I would probably mistake it for the work of a famous producer in the industry."
Ji Xinrong's praise was sincere. He really felt that "The Little Prince", from the plot to the performance, was full of the beauty of an animated film, and he could even consider trying to compete for this year's Best Short Animation Award.
"If you have time, I suggest you all go watch it and learn the storyboarding techniques of this animation..."
Before he could finish his words, there was a slight knock on the door outside the classroom.
Ji Xinrong frowned. The students below knew that he hated being disturbed by irrelevant people when he was working, so they quickly stood up to open the door, intending to send the person outside away, but—
"I'm sorry to bother you all," the young woman outside the door, wearing a pure black women's suit and with her long hair neatly tied up, introduced herself with a smile: "I am He Xuan, a reporter from Xingning Daily. I would like to interview the student from your school who was awarded the title of 'Honorary Citizen' of Xingning City. May I ask..."
She paused for a moment, lowered her head to check the notebook in her hand, then raised her head and continued, "Are Mu Suxing, Wen Feihang, and Fang Lian here?"
Suddenly hearing a few subtle names, the students in the classroom looked at each other in confusion.
Honorary citizen
What is that
Noticing the stunned reactions of everyone in the classroom, He Xuan frowned.
She thought this would be a question that would be answered quickly.
Before coming here, she had done her homework and knew that the painting studio that produced "The Little Prince" series currently has only three people, and they are all students of Xingning University of the Arts. It is worth mentioning that long before "The Little Prince", they had already obtained a place in the school support program, and now they have begun preparing for the next animation series.
Taking this into consideration, He Xuan directly asked the students on campus about the location of the classrooms where the animation production participating in the support program was located.
But looking at the expressions of these people in front of me, why do they seem to know nothing
She was confused. At this moment, the student who was responsible for opening the door for her also asked blankly: "… What do you mean?"
"You didn't know?" He Xuan looked at the student in front of her in surprise. Seeing that he still had a puzzled expression, she felt very strange in her heart, but she patiently explained, "It's like this. The short animation work "The Little Prince" by three students from your school was successfully selected for the Xingning City Metro Cultural Promotion Short Video Collection Activity. As a reward, the three students will be awarded the title of "Honorary Citizen of Xingning City". I came here specially to interview them."
Her voice was not loud, but the classroom was quiet at the moment. In addition, He Xuan spoke at a steady pace and with clear pronunciation, so everyone could hear her words clearly.
"The Little Prince"
Most of the students in the classroom opened their eyes wide in surprise.
Some of them happened to see the work on the subway before coming to school. Some were short on time and only took a quick look before rushing to school. As for a few who, on a whim, watched the entire work, including the list of production team at the end, they couldn't help but reveal strange expressions on their faces.
Even if you don’t know “The Little Prince”, at least you know that just three minutes ago, director Ji Xinrong praised this short animation and recommended them to learn the storyboard of this short animation…
Thinking of this, everyone subconsciously turned their heads and looked at Ji Xinrong himself.
Even if the latter was slow at this moment, he seemed to understand what was happening.
Muxiu star
It’s actually Muxuxing
How could it be Muxuxing
Just a few minutes ago, he had praised the work of "The Little Prince" and even its producer in front of everyone, but now, the reporter in front of him who was said to be from "Xingning Daily" told him that the person who was awarded the honorary citizen by the municipal government for this work was none other than Mu Suxing, who was scolded by him in 201 three days ago
Even Ji Xinrong couldn't help but blush slightly at this moment, and a somewhat embarrassed look appeared on his face.
Looking at Lu Yue again, he also had an absent-minded look at this moment. What was there for everyone to not understand
The classroom, which originally had sporadic sounds, suddenly became quiet, and the entire classroom suddenly fell into an extremely strange silence.
After a brief silence, someone said, "Could it be a mistake?"
He Xuan frowned, very unhappy with this kind of doubt on her professional ethics, but she still kept a polite smile on her face, as if she didn't hear what the man said, and asked again: "Excuse me, are Mu Suxing, Wen Feihang, and Fang Lian here?"
While the group was in a stalemate, another person walked in from outside.
"What are you doing lying here? Aren't you working?" The person who came was the director of the Academic Affairs Office. This matter concerned the enrollment plan for next year. Xingning Art University attached great importance to this support plan, and he came here to inspect it.
The director frowned when his eyes fell on He Xuan who was holding a camera. He subconsciously thought she was a reporter who came to interview Ji Xinrong. He said directly, "Sorry, we don't plan to accept any interviews from any newspapers at the moment. Please leave here immediately."
Things have developed to this point. If He Xuan didn't find any trick, she would be stupid.
She vaguely realized that the producer of "The Little Prince" did not seem to have a very good reputation in this school, otherwise these people would not have shown such surprised expressions when she requested an interview.
After coming here with great difficulty, He Xuan was unwilling to give up the interview opportunity. She organized her words in her mind and said calmly, "Hello, I am He Xuan, a reporter from Xingning Daily. May I ask who you are?"
"I'm the director of the school's academic affairs office," the director waved his hand, obviously not wanting to get entangled with her any more. "If you have nothing else to do, please leave immediately."
The other party had said this much. Logically, if He Xuan was sensible, she should have left immediately.
But He Xuan was very persistent.
She is gambling.
Recalling the surprised looks on everyone's faces when she mentioned Mu Xuxing and "The Little Prince", He Xuan felt that the school director in front of her probably knew nothing about it, otherwise why would the school give up such free publicity
Thinking of this, she asked directly: "Excuse me, do you know that a student of your school was awarded the title of 'Honorary Citizen' of Xingning City for his excellent short animation work?"
The author has something to say: For the sake of tomorrow's 9000+, please forgive me for only having 8000+ today qaq