The development of Tianshu Machinery Company has been relatively smooth. When it was first established, it received orders from agricultural and animal husbandry companies and environmental management companies, and achieved profitability that year.
Later, they were deeply involved in the construction of highways. Their construction machinery has already had a huge influence. Now that the highway skeleton network is being built in China, their road construction machinery will bring them a lot of revenue. Now they have plans to A new production base is built in Changsha, so that one in the south and one in the north echo each other.
Another income of Tianshu Machinery Company is to provide spare parts for production lines. All production and assembly lines of Zhao Yi's companies are produced by precision instrument companies.
Many of the parts are provided by Tianshu Machinery, and their parts revenue accounts for 40% of the entire production line's operating revenue.
It is precisely through his participation in the R&D and production of production lines in this way that he is not well-known in the field of R&D and production of production lines.
Because direct customers simply don’t know that they are deeply involved in the R&D and production of the production line. They only know that this production line was developed and produced by a precision instrument company. Even many of Zhao Yi’s own companies think so.
Another major revenue source for Tianshu Machinery Company is their agricultural machinery. Previously, Zhao Yi wanted to merge their agricultural aircraft project portfolio into Star Express Company.
Later, Zhao thought about it and gave up. Although both companies made aircraft, the gap between them was very large and the merger was not suitable.
Now their agricultural aircraft include fixed-wing aircraft and propeller aircraft, especially the agricultural helicopters they later developed. They are not only widely used in domestic agricultural production, but also derived from exclusive types such as rescue and disaster relief. They have formed a series and are used by major Purchased by tree farms, farms and fire departments.
Helicopters have a natural advantage that fixed-wing aircraft do not have, that is, they do not need a runway and are very convenient to park. This is the fundamental reason why they caught up from behind.
At the same time, Tianshu Machinery Company's helicopters have very stable performance, large aerial payload, economical and fuel-saving, and long service life, which make them not only popular in China, but also have good sales abroad.
There are not many large-scale farms in our country, and they are mainly concentrated in the Heilongjiang area. Although Henan also has vast plains, they are still dominated by family operations.
This method of agricultural production does not use mechanization to a high degree, because if you want to mechanize on a large scale, you must have enough arable area, otherwise the cost will not be recovered.
However, in developed countries such as Europe and the United States, their agricultural industrialization has been very mature, and the number of people engaged in agricultural production is relatively small. In order to improve work efficiency, mechanized farming must be used on a large scale, and these are the places where large-scale machinery from machinery companies is available. main market.
So not only their agricultural helicopters, but also many large agricultural machinery have a good market share in developed countries such as Europe and the United States.
Their machinery is not only economical and fuel-efficient, but also uses a modular approach in design, allowing one mechanical product to be used in multiple ways, greatly reducing agricultural production costs.
At the same time, they also pay great attention to details, making the operation of each machine very convenient, and newbies can get started quickly, and they have exclusively developed an automatic cruise mode.
On the reformed land, the machine can be allowed to automatically complete the next operation based on the latest demonstration operation, which involves the use of many sensors.
They have so many useful functions and can save costs, although their prices are generally 20% higher than similar products.
However, after comprehensive calculation, the costs of farms using Tianshu Machinery Company's agricultural machinery have been reduced, and they are not as tired as before, and employee satisfaction has been greatly improved.
It should be said that Tianshu Machinery Company's business scope was still in the fields of road construction machinery, production machinery, and agricultural machinery before, but now they are working hard to develop construction machinery.
This is because Zhao Yi has a huge housing plan in Hong Kong, and there will be a huge demand for construction machinery. In line with the principle of keeping the good news from outsiders, he asked Tianshu Machinery Company to start research on related equipment.
Since Tianshu Machinery Company is planning to research construction machinery, it cannot simply copy other people's mechanical equipment.
In order to enable high-rise buildings to be completed safely and quickly, they need to develop building machines that will make the construction of high-rise buildings very simple.
In order to quickly paint exterior walls, they need to develop wall-climbing painting machines. In order to increase the speed and quality of floor pouring, they need to develop corresponding concrete vibrators and high-altitude concrete conveyors.
There are many other construction machines like this, which are all machines that can improve construction efficiency and reduce workers' workload.
However, many of these machinery and equipment are still in the research and development stage. It will take until mid-1984 to complete the development of a complete set of construction machinery and equipment.
Then it will take a certain amount of time to organize the production work. It is estimated that it will take until August 1984 when it will really come in use.
Fortunately, the Hong Kong housing company is not in a hurry. Lin Hexia is still in the stage of large-scale bargain hunting in the existing property market, and the British Hong Kong government has not yet decided to sell land on a large scale.
Currently, the number of land hoards is limited, and they are all acquired from some small and medium-sized real estate developers that have gone bankrupt or are on the verge of bankruptcy.
When Hong Kong housing companies were bargain-hunting before, many big local businessmen came to snatch them, which greatly increased the cost of bargain-hunting.
Now that HSBC has been acquired, other banks in Hong Kong are also in danger and have been quietly withdrawing funds, causing a shortage of funds in the Hong Kong market. Big real estate developers are suddenly short of money.
This kind of cascading effect has helped the Hong Kong housing company a lot. Now that there are finally no eyesores, he can wave his money to his heart's content and acquire those real estate properties at low prices.
These sellers are also aware of the current market situation and have given a real price. After all, no one who can do business, especially those who do big business, is a fool. If you think so, then it is very likely that you are a fool yourself. .
Tiangong Confidential Instrument Company also developed very fast in 1983. Their various production line products have achieved huge increases in sales volume and sales.
This is because the domestic economy has developed rapidly in recent years. By 1983, many manufacturers needed to adapt to market changes and needed to replace new production equipment.
In the past, it was possible to import production lines from abroad, but Zhao Yi's companies all purchased production lines from precision instrument companies on a large scale. As the scale of these companies grew larger, many of them became industry giants.
In the past, some domestic companies that worshiped foreigners had to admit that the production lines of precision instrument companies were the best production lines.
This is the demonstration effect of giants. No matter how you argue, there is absolutely no problem with the quality of the production lines used by industry giants. If you still purchase production lines from other companies, then someone will doubt your real purpose of doing so.
In line with the principle that doing more is worse than doing less, domestic state-owned enterprises can only purchase production lines for confidential instruments while saving foreign exchange.
Many of the production lines that Confidential Instrument Company supplies to domestic companies are equipped with semi-intelligent automation, which greatly reduces the labor intensity of employees on the production line. However, the corresponding positions cannot be eliminated and people still need to keep an eye on them. This is what Confidential Instrument Company deliberately does. Dry.
The production lines of Confidential Instrument Company are currently only sold domestically, with almost no international sales, because the production lines that Precision Instrument Company can sell internationally are similar to those in developed countries, and there is no particularly obvious competitive advantage. Fortunately, there are many domestic orders. For the time being, There is no need to rush into the international market.
In addition to the production line business, another major business of Confidential Instrument Company is the CNC machining center. This aspect has been discussed in the previous chapter, so I won’t go into details here.
In addition, there is the research and development and production of various sensors. This business has developed rapidly and has occupied 60% of the international market share. The performance is quite eye-catching.
The development of sensors is not long now, and products from other countries do not have obvious advantages. In addition, the sensors of Precision Instrument Company are of high quality and sensitivity, and various types of sensors are available.
When many companies purchase sensors, they only need one-stop purchasing from precision instrument companies, which greatly saves procurement costs. At the same time, because the sensitivity and quality are the most advanced in the world, they have to purchase products from precision instrument companies.
If you don't purchase it, someone will naturally do it. The quality of the products produced by the most advanced sensor equipment used by other people will be better than yours, and the market share will be taken away.
As long as they are not monopolistic companies, they will face such problems. This is also the reason why some advanced parts manufacturers never lack business.
As long as you ensure the leadership of your product, there is no need to worry about the product not being sold. Unless your price is much higher than others, then some merchants may not purchase your product due to cost considerations.
It is worth mentioning that the previously unknown Pusi Chemical used to only supply chemical products to Zhao Yi's companies, and its performance was mediocre.
After Zhao Yi encouraged them to go out, they showed great potential for development and already had the status of an international chemical giant.
In 1983, their sales revenue exceeded US$15 billion, with their main revenue coming from chemicals, performance products, agricultural solutions, petrochemical extension products, etc.
Their chemicals and specialty products have been used on a large scale by their brother companies before, and their product performance far exceeds international standards.
It's just that they didn't go out at that time. As a result, with Zhao Yi's encouragement, they went out of the country and found that the international chemical giants were also vulnerable.
With huge product advantages, it has rushed left and right in the international market, grabbing a large market share, and its annual sales exceeded 4 billion US dollars.
Although the turnover is very high, the market share is less than 10%. Although it has huge product advantages, most industries do not require such high-purity chemical products, so they will not purchase high-end chemicals and chemicals from Pulse Chemical. After all, for specialty products, if the quality is high, the price will also be high.
Since Pusi Chemical has just internationalized, the production capacity of high-end chemicals and specialty products is not sufficient, so there is no time to pay attention to the mid-to-low-end demand, and it can only occupy the high-end demand first.
After occupying the high-end market, take the time to slowly occupy these mid- to low-end markets. This will take time. After all, the high-end market and the mid-to-low-end market still have completely different market characteristics.
The high-end market can obtain a large number of orders by virtue of its product advantages, while the mid- to low-end market is more concerned with cost, because everyone's mid- to low-end products are similar, and it is simple and crude to use the one that is cheaper.
Moreover, once it falls into a vicious price war, it will benefit no one, so it is necessary to try to avoid price wars and slowly eat away at the mid-to-low-end market share. (End of chapter)