The technological flood of rebirth

Chapter 302: Not simple Internet cafe technology (please subscribe!!)

Views:

Zhao Yi spent the whole afternoon to reach the top level of his character. This was only possible after adjusting the experience value and equipment explosion rate. It is impossible for people to reach the top level so quickly in the official server.

The fun of this game is to level up and buy equipment, and many of the equipment are relatively rare and have a pitifully low explosion rate. If someone really builds a rare equipment, they can definitely sell it for a high price.

In the past, when everyone had no money, the value of this kind of rare equipment was actually limited and would not be sold at a high price. No one was willing to spend several months' salary for a piece of equipment.

The situation now is a bit different. Although there are no big tycoons, there are still some small tycoons. Those businessmen who were self-employed in the early days have made some money now, and some have millions in wealth. .

And these people who get rich first will become consumers of high-end equipment in the game. Zhao Yi is not disgusted with this. It can also provide those who have little money with a huge source of income.

I just don’t know if a special studio will be formed like in the previous life, and then the studio will organize manpower to attack some more difficult BOSS. After all, the members of the studio are more organized and their research on the game is more advanced. Some.

"The game is currently well developed and has a very high degree of completion. What charging model are you planning to adopt?" Zhao Yi asked.

The person in charge of the "Legend" project team looked at Manager Li. Seeing that Manager Li didn't say anything, he could only bite the bullet and said: "We haven't considered this issue yet. We have no experience in this area before. Otherwise, Mr. Zhao will give us some advice." Any advice?"

Hearing the words of the project team leader, Zhao Yi smiled. These people no longer need to draft their lies. As the project leader, it is impossible not to consider the issue of profitability. Even if he does not consider it himself, as his boss, Manager Li should Consider that too.

Since they said this, Zhao Yi didn't intend to expose it. This was an opportunity they wanted to give themselves to show off. Although he didn't really need it, they didn't want to spend any effort on these small things.

"If that's the case, then use the time-based charging method. The main selling point of your game is numerical values, which provide users with a sense of satisfaction through character levels and equipment combat power.

If props are charged, they can only sell non-attribute clothing and props. However, under the current consumption concept, users' willingness to pay is weak and is not as high as the satisfaction brought by the increase in value.

But you can’t sell numerical props. This breaks the fairness. Over time, many players will be lost. There are already a lot of unfairness in life, and we can’t rub salt in their hearts anymore.

Therefore, hourly charging is considered relatively fair at present, and I also hope that when setting the price, it will not be set too high.

In the final analysis, we just hope to attract people to the Internet through online games and expand the Internet user base. Although it is foreseeable that online games can make a lot of money, this is not our fundamental purpose. " Zhao Yi said.

After hearing Zhao Yi's words, everyone here nodded. Not to mention the fundamental purpose of expanding the number of Internet users, the current Polaris Game Studio does not need to rely on online games to replenish its blood.

Not to mention that they are the game developer with the strongest revenue in the world. In the past two years, they have launched four to five AAA masterpieces every year, and the sales revenue of each one is very considerable, so there is no shortage of money at all.

The most important thing is that behind them is the entire Polaris Company. As the world's largest consumer electronics giant, its annual turnover is extremely huge and its profit margins are also considerable.

So they don't need to pursue short-term profits like those small game studios, and there are still big differences between online games and stand-alone games.

If the stand-alone game is not good, you can also rely on advertising and marketing to deceive a large number of consumers who do not understand the specific situation in the early stages of the game's release and earn a fortune.

However, online games need to rely on long-term operations to make profits. Even if they are hyped in the early stage and lure users into the game, the game will not work well and they will end up in vain.

Therefore, compared to short-term profits, Polaris Game Studio is more concerned with long-term interests. They have actually considered the current national income issue and have discussed it internally and are prepared to charge 10 cents an hour.

Even for users who have been online for a long time, a monthly subscription service will be launched. In other words, you can use 24 yuan for a monthly subscription, which is not limited by time, which is equivalent to charging 8 hours of card fees every day.

This is very cost-effective for those who don't have much time to surf the Internet, but it is very cost-effective for those who are online for a long time.

After watching the development of these two online games at Polaris Game Studio, the matter here is over. According to his current development progress, Zhao Yi's plan will not be delayed at all.

However, before leaving, Zhao Yi asked Polaris Game Studio to prepare for the future expansion of the Internet to the world and develop some targeted online game products to meet the gaming needs of netizens in other countries and regions.

Zhao Yi will never be satisfied with staying at home, and his companies will not be content with just fluttering in the country. Facing the future globalization of the Internet, as major participants, they cannot be absent.

As a money-attracting tool of the Internet, Polaris Game Studio has been given great expectations. First, it can earn more funds for Zhao Yi, and second, it can promote the Internet faster.

Games are the common nature of human beings. No one doesn’t like playing games, but the game company’s idea of making games is wrong, so now Polaris Game Studio needs to conduct special research on this.

These two games are just their practice games, allowing them to understand the production process and characteristics of online games. In the future, they will be required to produce online games that are more popular than these two games.

After leaving Polaris Game Studio, Zhang Ruimin invited Zhao Yi to sit in his office. Since everyone was here, Zhao Yi didn't mind going.

When the two people sat in the office, they would inevitably talk about the current operating situation of Polaris Company. The two of them drank tea and chatted aimlessly.

Now that Polaris Company's main businesses are on the right track, Zhao Yiyi is not too worried about their daily operations. Zhang Ruimin's story also confirms his view.

Now Zhang Ruimin wants to expand the company's business, but they have already been involved in everything they can think of. They really don't know what other consumer electronics fields they have not entered.

This is also the main purpose of Zhang Ruimin dragging Zhao Yi to the office. Many new businesses of Polaris Company were actually thought up by Zhao Yi, such as CD players, home and handheld game consoles, LCD screens, etc.

This time Zhang Ruimin also hopes that Zhao Yi can come up with ideas to see what other consumer electronics fields Polaris Company can enter.

Otherwise, Polaris' future business development will not see explosive growth like it did in previous years.

Hearing Zhang Ruimin's words, Zhao Yi also had a headache. Nowadays, Polaris is involved in almost all consumer electronics products. Even black and white home appliances have become one of Polaris' main businesses.

If no new technology emerges, it will be difficult to develop new products. New products appear with new technologies. Before the emergence of revolutionary technologies, it is difficult to have any new products.

In fact, Zhao Yi really has a new business in his mind that is suitable for Polaris Company, and that is the smartphone business. Now Polaris Company already has LCD technology in hand, which is an important component of smartphones.

On this basis, only need to carry out targeted research on liquid crystal display technology, such as touch screen technology, multi-touch technology, etc., then a complete smartphone screen will be completed.

As for mobile phone CPUs, Zhao Yi had previously given Tianxing Semiconductor a simplified instruction set (Cangjie second-generation instruction set).

And the chips they made with this instruction set have been widely used in Polaris' game console products.

It can be seen how powerful the performance of this streamlined instruction set is. Even apart from the efficient algorithm for images, it is currently the most powerful instruction set in the world.

To be honest, with the current technical level, it is not difficult to create the first and second generation Apple smartphones in the previous life. At least based on the existing technical foundation of his companies, it is not difficult to achieve.

It's just that Zhao Yi doesn't want to do it so early. First, it's still at the peak of personal computer development, and smartphones will seriously damage the personal computer sales market.

As the world's largest personal computer seller, Polaris doesn't want the emergence of smartphones to affect its personal computer business, at least not yet.

Another reason is that the second generation of mobile communication technology has just begun, and most people have never even purchased a feature phone. If this wave of leeks is not cut, it is really a waste of resources, and it is also a heavy loss for Hengtong Communications Company.

Of course, the most important thing is that for smartphones to become as popular as they were in previous lives, mobile communication technology above 3G needs to be popularized. Otherwise, you can only stay at home and connect to the wireless Internet to surf the Internet.

Moreover, Internet technology had just begun, so launching a smartphone at this time was not as convenient as imagined, so Zhao Yi could only postpone the development of the smartphone.

Of course, in addition to smartphones, there are also personal handheld computer products, which are later generations of tablet computers, but this product has just been developed by Polaris Company.

However, they have not yet been officially launched on the market, because the production of these products has been taken over by Chinese medical companies, and further expansion of production capacity cannot be achieved in a short time.

Although Zhao Yi believes that tablet computers will become the next business growth point of Polaris Company, currently, Polaris Company cannot foresee this situation.

This product was originally developed mainly to reduce the procurement costs of Chinese medical companies, because the cost of remote training for medical staff across the country would be too high if each person had a personal computer.

This kind of tablet computer looks more advanced, but the cost is not high. Many companies under Zhao Yi have many technologies, and they only need to be integrated to complete the research and development of this product.

The most important thing is that compared to personal computers, tablet computers are very portable and much more convenient than expensive personal laptops. They are very suitable for medical staff across the country to study in any free time.

Of course, the more important thing is the price. If China Medical Company purchases in bulk, the price can be reduced to 1,000 yuan to 1,500 yuan. There is still a gap in price depending on the configuration.

In addition to tablet computers, Zhao Yi also recalled that in his past life, he bought many strange small appliances at home, such as rice cookers, electric cookers, egg steamers, etc., which all fall into this category.

It is precisely because of the existence of these small household appliances that our lives are more convenient than before. Moreover, despite the low unit price of small household appliances, the profit margin is even higher than that of large black and white appliances.

Since Zhang Ruimin raised this issue and wanted him to think of a solution, he could only tell Zhang Ruimin these things, and if he did it well, the total operating income in this area would also be very considerable.

Especially for people in Western developed countries, such convenient small appliances can relieve them from many household tasks, and they may be very popular with them.

In fact, there are already many small household appliances, such as electric irons, microwave ovens, hair dryers, etc., but they are not as clear as Zhao Yi described, and the classifications are not explained clearly.

Such as yogurt machines, egg steamers, induction cookers, juicers, sterilizing cupboards, electric baking pans, etc., are all small kitchen appliances.

Electric fans, vacuum cleaners, electric heaters, humidifiers, air fresheners, water dispensers, water purifiers, etc. are all small household appliances.

Hair dryers, electric shavers, electric toothbrushes, electronic beauty instruments, electronic massagers, etc. are all small household appliances for personal life.

Digital products for personal use such as digital camcorders, digital still cameras, handheld learning machines, game consoles, CD walkmans, and later MP3, MP4, etc., actually belong to the category of small household appliances.

The concept of small household appliances is not distinguished by the size of the individual appliances, but by the size of the output power. The above are all small household appliances with small output power, and can also be called small household appliances.

In fact, Polaris Company already has many small household appliances, such as digital cameras, digital camcorders, hair dryers, etc., but they have not classified them in detail, and they only launch these products incidentally based on their own technology.

After Zhao Yi's detailed account, Zhang Ruimin discovered that he still had so much business to do, and there were so many types of small home appliances. The products that had been launched so far were enough to keep Polaris Company busy for a while.

In addition to the products that have been launched, there are also many products that have not been launched yet. Polaris needs to innovate on its own, constantly observe life, and do everything possible to develop products that meet the convenience of all aspects of human life and work.

As long as the small household appliances business is done well, it will not be worse than the black and white large appliances business, and may even create higher profits than mature products such as black and white large appliances.

After talking about this, Zhao Yi had nothing to do with Polaris Company anymore. It was just that it was getting late, so he could only stay in the hotel for one night and continue to visit the trading company tomorrow.

Early the next morning, Zhao Yi got up early, and then took his own car directly to Shangtong Trading Company. As an important part of the development of the Internet, the related businesses of the Internet cafe were all managed by United Network Technology, a subsidiary of Shangtong Trading Company. The company is responsible.

The reason why Zhao Yi asked Shangtong Trading Company to undertake this part of the business is mainly because Shangtong Trading Company has unparalleled advantages in retail terminals, because they have always been engaged in this field and are familiar with it.

Secondly, Shangtong Trading Company has very abundant cash flow. As for the newly established Internet companies, due to Zhao Yi's relationship, although they are not short of money, they are not very wealthy.

With the little money they have, it is really beyond their means to invest in physical Internet cafes. Don't underestimate Internet cafes. These are actually asset-heavy investments. If you want to open Internet cafes all over the country, you will need a lot of investment.

Not talking about rural areas, the urban population is calculated based on 300 million people (due to economic development, the urban population has increased than before), and there are 100 machines for every 10,000 people. In other words, the number of machines alone requires 300 machines. Thousands of units.

Even if all the cheapest machines are purchased for 1,500 yuan each, the cost will reach 4.5 billion yuan. In this era, this amount of money is astronomical.

In addition to the cost of the machine, there is also the cost of the business premises. According to Zhao Yi's consistent style, if you can buy it, you will never rent it, because in the long run, it is not cost-effective.

Based on the calculation of a business location cost of RMB 100,000 for 100 machines, the fixed investment in the business location would reach RMB 3 billion.

Then there is the labor cost. Each business location requires about three staff members, each business location has about 200 machines, and the number of business locations is 15,000. In other words, the number of employees alone has reached 45,000.

This does not include supporting personnel. After all, when an Internet cafe is opened, in addition to daily operating personnel, more senior managers are also needed to manage Internet cafes distributed across the country.

Therefore, the Internet cafe business is not only asset-heavy, but also has relatively high management requirements. Zhao Yi is afraid of the Blue Ji Internet Cafe incident in his previous life, so he is also very strict in the management of Internet cafes.

The hidden costs here are also very high, and it also requires a good relationship with the local government departments, and Shangtong Trading Company also has great advantages in this aspect.

Jia Siqi, the president of Shangtong Trading Company, knew that Zhao Yi had come to Shenzhen yesterday, so she rushed back yesterday. It is very difficult to see Zhao Yi now. Every opportunity to meet is very precious to subordinates like them. .

The reason why they cherish the opportunity to meet Zhao Yi so much is that in addition to reporting the company's operating status to Zhao Yi and showing their merits, they also hope to get Zhao Yi's guidance.

Although Zhao Yi rarely gives advice to the following companies, especially these mature companies, his intervention is getting less and less, but every guidance is very crucial and can enable these companies to achieve huge development.

Just like Zhang Ruimin yesterday, after hearing Zhao Yi's words, he found a new development direction for Polaris Company. As long as the small home appliance business is done well, Polaris Company can achieve great development.

When Zhao Yi arrived at the headquarters of Shangtong Trading Company, Jia Siqi was already waiting downstairs. After the two parties exchanged greetings, they came to Jia Siqi's office. After the secretary served tea, the two parties began to communicate on issues of concern.

"How many Internet cafes are there in the country now, and to what extent have they reached?" Zhao asked straight to the point.

"We have built a total of 15,000 Internet cafes across the country. Each Internet cafe has an average of more than 200 machines, a total of more than 3 million machines, and the total investment in equipment has reached 6 billion yuan.

Since we have been building shopping malls and shopping malls all over the country, this aspect has provided us with half of our business premises, and the other half of our business premises are purchased or rented from other people's premises.

For some properties that have value, we buy them, while for some properties that will not have much value in the future, we choose to rent them.

All the renovation work has been completed for these Internet cafes that have been identified. Some Internet cafes that are progressing relatively quickly have completed the installation of computers and other equipment, and the relevant support systems have been put in place, and they are ready for opening.

It will take about half a month to complete everything and meet the conditions for opening. "Jia Siqi said.

After listening to Jia Siqi's story, Zhao nodded. It was not easy to accomplish something to this extent in such a short period of time. If it were done by someone else, just choosing a location would be a big problem.

Moreover, the equipment investment of more than 6 billion yuan is not very expensive. If it is purchased by individual users, the unit price will definitely be much higher than this.

Moreover, these Internet cafe machines are specially customized and omit many useless things, otherwise they would not be so cheap.

You must know that the cost of today's LCD monitors alone is very high, so if you want to save costs, you can only reduce some hardware without affecting performance.

Like the diskless system in the previous life, which is the most common operation, the memory, CPU and graphics card are not installed independently on the Internet cafe machines, but are dynamically allocated to the machines in the entire Internet cafe using a server based on the algorithm written by Zhao Yi. of.

Although it looks very simple when told about it, in fact the technical content is not low at all and can be compared with the technology of supercomputers.

In addition to algorithms such as intelligent dynamic allocation algorithms, there is also data exchange technology. Data exchange between servers and machines is definitely much more difficult than data exchange between various components on a machine.

This requires the design of a new data exchange architecture so that although the physical distance between the server and each machine is far, they are as one.

Faced with this problem, Zhao Yi adopted a variant architecture of a supercomputer to integrate the Internet cafe system into a whole. This whole is a supercomputer, but they don't have that much memory and chips.

It is the use of this technology that has reduced the cost of Internet cafe hardware. If there were only one or two Internet cafes, to be honest, Zhao Yi would not be willing to take action. After all, the technical value in this area alone is far more than The total assets of one or two Internet cafes.

However, Shangtong Trading Company has a very large number of Internet cafes and a very large number of machines, so the investment in hardware is also very large. If some technical means can be used to reduce hardware investment, it is also a good way.

Just like this, without this technology, the cost of machine investment alone would have doubled to tens of billions of yuan, and with the upgrading of machines in the future, the cost savings would increase.

The benefits of cost savings are very obvious. First of all, the price for people to access the Internet is much lower. The purpose of Zhao Yi opening an Internet cafe is to make people accustomed to the Internet. If the cost of Internet access is too high, the effect will be greatly reduced.

The second is that the time for Shangtong Trading Company to recover costs and make profits has been greatly shortened. Although Zhao Yi doesn't care about such a small profit, after all, this is also a business behavior.

Since it is a business activity, we must follow business rules. Recovering costs as quickly as possible is an important business logic, and then we must maximize profits.

If Internet cafes are built in the traditional way, the machines will be obsolete in five years at most, otherwise new games will not be playable. In other words, the profit window period is too short, which will cause the unit time cost of the machines to be too high.

However, this centralized and decentralized model can solve this problem very well. The space and computing power can be smoothly transferred. There is no need to replace the equipment. It only needs to add new capacity to achieve the purpose, which greatly improves the performance of the old hardware. Service time.

If you don't mind taking up space, these old hardware can be used until they are damaged. This is why Zhao Yi believes that this technology is no worse than supercomputer technology.

With such a set of technologies, it can be said that the Internet cafe of Shangtong Trading Company has naturally widened the gap with other Internet cafes, and is in an invincible position in the fierce competition in the Internet cafe market. (End of chapter)