Although "World of Warcraft" is the main role of Polaris Games in opening the door to online games in the world, it is not the only one. After all, not everyone likes to play this kind of game.
Therefore, in order to obtain more players and bring these people into their bowl as soon as possible, Polaris Game Company also specially developed two FPS games, which are first-person shooter games.
Due to the huge success of "Call of Duty" released by Polaris Games, a large number of loyal players of shooting games have been formed abroad.
It's just that in the past, these players could only play alone at home, and it was difficult to compete with other players. However, social needs are human nature after all, and no one wants to play games alone.
Based on the ideas provided by Zhao Yi, they developed "PlayerUnknown's Battlegrounds" and "Half-Life" respectively. Everyone is probably familiar with these two shooting games, so I won't introduce them too much here.
The publishing platform of "World of Warcraft" is the PC. Because there are too many skills and high requirements for refined operations, it is naturally not suitable for the console platform.
However, "PlayerUnknown's Battlegrounds" and "Half-Life" have no such problem and can completely run on consoles, so these two games will be released on both PC and console platforms at the same time.
However, the previous console platform did not add an Internet module, so if you want to play online games through the console, you must purchase the latest console model from Polaris.
Therefore, these two games were not only developed for themselves, but were actually developed to promote Polaris' consoles. Only when there is demand can their new consoles be sold.
If you don't develop this kind of Internet console game yourself, then other companies will not develop it. After all, there are still very few consumers who buy consoles with Internet functions.
According to Polaris' plan, he hopes to replace all hosts currently on the market that do not have Internet capabilities within 2 to 3 years.
Although it may take a long time, achieving this goal does not seem to be difficult, but in fact it is not. You must know that Polaris has sold about 150 million home game consoles to the world.
In addition, the number of handheld game consoles they sell is similar to this number. It will be very difficult to get consumers to willingly give up these in two or three years.
In order for consumers to give up consoles without the Internet, it is necessary to provide more attractive console games with Internet gameplay, and Polaris Games Company is the main force in these tasks.
From this perspective, it is natural for Polaris Games to develop "PlayerUnknown's Battlegrounds" and "Half-Life", and these are just the beginning of this plan. In the future, they will develop more console games with Internet gameplay.
This explains the necessity of doing this from the perspective of Polaris Game Company's own interests. In fact, from the perspective of Polaris Game Company's own interests, it will be inevitable for them to do this.
Take the above two games as an example. In addition to earning profits by selling them as stand-alone games, you can also sell non-attribute props in these games to earn continuous profits.
Polaris' new home consoles and handheld game consoles not only add Internet functions, but also improve hardware performance by about 50%, which definitely makes consumers feel that buying this product is worth their money.
You must know that the performance of their previous consoles was already unbeatable. Even the high-end graphics cards sold by Tianxing Semiconductor Company were inferior to them.
If there is no need to add Internet functions, these game consoles can still be used for several years. There is no need to replace your own console. After all, the price of the console is not cheap.
Polaris feels that simply adding Internet features and then selling it as a new console may not only fail to convince consumers, but may even give it a bad reputation.
So they simply redesigned all the hardware modules of the host, including the logic processing chip and graphics processing chip inside. In addition, other ancillary modules were also updated.
This not only greatly improves the hardware performance of the new console, but also reduces the weight and size of the console a lot, only about 60% of the original, which can be said to be compact and exquisite.
The main reason why this can be achieved is that Polaris uses smart chips from Tianxing Semiconductor. Not only does the hardware performance improve a lot, but the energy consumption is also reduced a lot, and the problems caused by heat dissipation are greatly alleviated.
Zhao Yi originally handed over the design data of the smart chip to Tianxing Semiconductor Company mainly to ask Polaris Company to help them produce smart supercomputers to better run primary artificial intelligence.
Since this kind of intelligent supercomputer is manufactured by Polaris Company, it is not surprising that Tianxing Semiconductor Company has this technology.
This time, in order to allow home game consoles and handheld game consoles to achieve their design goals, a smart chip manufacturing order was placed with Tianxing Semiconductor Company.
You must know that this kind of smart chip is generally not sold to the outside world, which means that Tianxing Semiconductor Company has not made much money from it. If the boss does not need it, they will not produce it at all.
This time, Polaris Company plans to use this kind of smart chip in its own products. It can be said that it is playing into the hands of Tianxing Semiconductor Company. How can it not agree to it
You know, Polaris Company has very high requirements for this kind of chip, so the price will naturally rise. They have previously obtained large profits from Polaris Company's game console industry orders.
It's just that the smart chip technology used in supercomputers is still very different from the smart chip technology used in this kind of game console, and it cannot be transplanted casually.
So after receiving the order, they began to invest a lot of resources in targeted research and development. Since this kind of chip is specially used for games, there is no need to consider too many uses, and the research and development difficulty is relatively low.
In fact, in addition to the chips developed by Tianxing Semiconductor Company, other components have also been specially developed, and this work has also been distributed to other brother companies.
This is the benefit of having a complete industrial chain. Internet-enabled game consoles and handheld game consoles now no longer use CD-ROMs, but directly use high-capacity hard drives and flash memory.
In addition, their home console has an additional somatosensory module than before, which was not available before. Players can play some sports games through the somatosensory module, and their sense of participation is greatly enhanced.
Handheld game consoles have also added gyroscopes, further expanding the boundaries of the gaming field. Don’t underestimate this. Many interesting game products can be developed using gyroscopes.
At present, Polaris has developed their next-generation game consoles and handheld game consoles in the laboratory, but there are no plans for mass production yet.
This is because the Internet is currently developing the fastest in the world in China, but the country does not have the strong spending power to absorb their game consoles and handheld game consoles. The main market is still overseas.
So they have to wait for a while, at least until various overseas countries have a certain Internet foundation, before they can start selling this product to the outside world.
However, according to their estimates, their products will be available for sale next year, because the countries that Hong Kong Telecom Company cooperates with are basically completing the construction of Internet networks at a rapid pace.
Moreover, construction in these countries is much easier than construction at home, because they are purely profit-making organizations and do not need to consider too much about social welfare, so construction is basically concentrated in cities.
China Telecom companies, for example, must comply with national requirements and not only build the Internet in cities, but also extend the network to counties and rural areas. You can imagine the cost and effort involved.
As for developed countries such as Europe and the United States, Internet construction is currently accelerating. There are many reasons for this situation.
The first is that these countries see that our country is sparing no effort to build the Internet, and they must follow it whether they are willing or not. Although they do not understand these things for the time being, at least they cannot lag too far behind.
The second is the impact of a book, and this book is "Digital Survival" that Zhao Yi wrote in college. He felt it was the right time to publish it at this time.
When he originally planned to write this book, he hoped to find an opportunity to publish it and earn some royalties. But of course he couldn't use it, so he put the book under the box.
If European and American countries were still relatively vague about the prospects of the Internet before, then this book has completely made them understand the application prospects of the Internet.
Combined with what our country is doing, they have to become nervous and must occupy a certain market share in this field to show their influence.
The fact that they care so much about our country's actions is also due to our country's development speed in recent years, especially its world-renowned achievements in new high-tech fields, which they have to take seriously.
If they were still proud of the fact that the first computer was born in a Western country, now they are in decline in the semiconductor field, and the person who caused this situation is Tianxing Semiconductor Company.
This company suddenly appeared out of nowhere, and then rose up like a comet. The semiconductor industry was in turmoil. Over the past few years, established companies have been defeated one after another.
Before, they believed in Moore's Theorem, but all these things were completely destroyed by Tianxing Semiconductor, which also completely disrupted their position and made them exhausted. As a result, they couldn't keep up as they were running. .
Even though it is only 1986, according to the performance of the general-purpose processor launched by Tianxing Semiconductor Company, it has already reached the level after 2000. You will know how cruel Tianxing Semiconductor Company has been in recent years.
According to Moore's theorem, the number of integrated transistors on integrated circuits will double every 18 months, and it will take about two years to reach mass production.
But it doesn’t exist at Tianxing Semiconductor Company. The company’s first product was ahead of the world’s top companies, and after that, it basically produced one generation of products every year, and this was still the result of mass production.
And what's interesting is that Tianxing Semiconductor Company does not strictly follow the doubling of the number of transistors when updating. Sometimes it is doubled, sometimes it is tripled, it seems to be based on its own mood.
This makes other semiconductor companies unable to resist. They don't know whether Tianxing Semiconductor's next-generation products will double or triple, or even triple.
This makes those who are chasing them very distressed. After all, the enemy does not play according to common sense, and they are not sure whether their products can beat them. Therefore, they are timid and unorganized in terms of research and development.
Tianxing Semiconductor Company's method of beating the master to death with random punches is completely devoid of martial ethics. Moreover, as the level of integration increases, semiconductor R&D and manufacturing costs are getting higher and higher. It can no longer be done by just a few people. .
In this context, not only did they not make money from this competition, but they also suffered substantial losses, which made the capitalists behind them feel pain.
If this is all, the most fatal thing is that they completely cannot understand Tianxing Semiconductor's approach, and they cannot be sure whether they can achieve a leading position in the future.
Chasing without a goal and seeing no hope for the future is the most fatal, because they don’t know how much money they need to put in before they can see the return.
If the loss lasts for one or two years, these capitalists will grit their teeth and persevere because of the future profits. If the loss lasts for five or ten years, then they will lose the money to grandma’s family.
If this is the case, they might as well invest their capital in other areas. No matter whether they make a lot of money, at least it won't be a net loss business like it is now.
Therefore, in the past two years, these established semiconductor companies have basically given up competing with Tianxing Semiconductor in the field of civilian chips, and have started to invest in this part of the business.
Interestingly, there are other companies taking over these businesses, maybe they feel they need to keep some fire
No matter what their thoughts are, Tianxing Semiconductor Company still conducts research and development and production at its own pace. Anyway, they have sufficient technical reserves and don't have to worry about not being able to continue playing or encountering bottlenecks in the end.
Just as Zhao Yi planned before, even if silicon-based chips are used to the extreme, they can still transition to carbon-based chips, and they can play for several years. There are still optical chips, quantum chips and biological chips waiting behind them.
The shock that the failure of the semiconductor industry brought to European and American countries was actually not small at all. However, Zhao Yi had been in China all the time and felt much less about this feeling. However, he could also imagine the impact this incident had on them. .
So when they see that our country is desperately developing the Internet industry, it is not surprising that they follow closely. Moreover, the Internet industry is also different from the chip industry. Even if it has a first-mover advantage, it can easily be copied by others.
Even if Zhao Yi has not seen the launch of foreign websites similar to portals, he can imagine that these replicas have been quietly developed in a capital-backed company.
Although Qianxun Technology Company's portal website is still far away from profitability, it has already gained a certain influence in the country and has now become a must-visit website for many Internet users.
They care so much about the development of the Internet in our country that they will naturally notice the portal website of Qianxun Technology Company. Moreover, this technology is not too difficult, so it is natural to copy it.
As for the search engine of Qianxun Technology Company, the technical difficulty is not on the same level. It is not that easy to copy. Moreover, the key patents are also in the hands of Qianxun Technology Company. It is not that easy to get around it.
This is one of the reasons why Zhao Yi wants to come here again at this time. Before the global Internet is connected as a whole, the Internet industry here must make targeted changes to achieve competitive advantage.
Take the portal website as an example. If it still operates according to the current routine, it will be much more difficult to gain an advantage internationally. After all, this is an away game and it is inherently at a disadvantage.
What’s even more interesting is that they do not allow Hong Kong Telecommunications Company to enter their market, and even Hengtong Communications Company is blocked from the market. Their Internet equipment is not purchased from Hengtong Communications Company at all.
Even though their companies are using Hengtong Communications' products on a large scale, their Internet operators are surprisingly consistent in excluding Hengtong Communications' equipment.
Of course, they are still private companies after all. If they really want to get orders, they only need to lower the price, but Hengtong Communications Company is not willing to do this.
If Huawei Technologies hadn't been established, if they had done this, they probably wouldn't have had a place to buy equipment, and it would have been even harder to build their own Internet.
Their differential treatment of Hengtong Communications, coupled with Hengtong Communications' uncompromising "character", has given Huawei Technologies Co. a great opportunity for development.
You must know that the enterprise-level network communication equipment market is basically occupied by Hengtong Communications Company. Without these European and American markets, Huawei's market space would be much less.
What’s interesting is that Huawei Technologies Co., Ltd. knows that the only company in the world other than itself is Hengtong Communications Co., Ltd., which has perfect technology in this area. In addition, Hengtong Communications Co., Ltd. is treated differently, so they don’t think about lowering prices to occupy the market.
Anyway, both companies have the same boss, so both parties are abiding by this tacit understanding of the market. They are even afraid that Hengtong Communications Company will feel that its interests have been greatly damaged, resulting in disharmony between the two companies.
Huawei Technologies has been very slow to develop in the field of enterprise network communications because they deliberately set the price of their equipment in these areas higher than that of Hengtong Communications.
It is also easy to explain to the outside world that their technology patents basically come from Hengtong Communications Company, and the cost is definitely higher than that of Hengtong Communications Company. This is not because we do not want to sell, but because we really have no market competitiveness.
Currently, there is such a situation that Huawei Technologies Company's main markets are in developed countries in Europe and the United States, while Hengtong Communications Company's markets are in Southeast Asia, the Middle East and other countries, as well as enterprise-level markets around the world.
As for the domestic market, Hengtong Communications Company's equipment still dominates the market, and Huawei Technology Company is 73% ahead of it. This situation cannot be changed in a short time.
As the younger brother, Huawei Technology Company is very aware. After all, they are still far behind Hengtong Communications Company in terms of capital and technical strength.
If the two companies did not belong to the same boss, it would be easy for Hengtong Communications Company to eliminate Huawei Technologies Company. If they do not understand the situation, their development will be very difficult.
You must know that whether it is a mobile communication patent or a network communication patent, the core technology is in the hands of Hengtong Communication Company. If it is not authorized, Huawei Technology Company will completely stop business.
Of course, Huawei Technologies does not want to be controlled by others for a long time. They are also very active in investing in research and development, but they still need to be based on the technology patents of Hengtong Communications Company. It is very difficult to completely get rid of it.
Moreover, Hengtong Communication Technology Company is not a freeloader. They have stronger capital and more R&D personnel. There is no reason for Huawei Technology Company to catch up with itself in technology.
Take 3G technology as an example. Hengtong Communications Company has established its own complete patent pool. Huawei Technologies Company relies on Hengtong Communications Company for at least 3G technology.
As for 4G, Hengtong Communications Company has also started pre-research work, while Huawei Technologies is still exploring its own 3G technology, which is still based on the patents of Hengtong Communications Company. The gap between the two can be seen here. .
However, Zhao Yi feels that the current status of the two companies is quite good. One company has a technological lead, which can avoid endless internal friction between the two companies.
Another company can make up for the indescribable reality of the international situation, allowing all profits to go into its own pockets, and this can also make all countries feel more at ease. This is the most critical thing. (End of chapter)