On the way to Zhong Hanxiang's office, Zhao Yi took a look at the office area and found that the situation here was similar to that of Qianxun Technology Company, which was more crowded.
When they came to Zhong Hanxiang's office, after the two sat down, the secretary quickly served tea to them. Zhao glanced at the female secretary and found that she was quite beautiful. Then he took another look at Zhong Hanxiang's expression and found nothing wrong. .
Zhong Hanxiang felt a little uncomfortable when he saw Zhao Yi's probing eyes, but the secretary was busy pouring tea for the two of them, so he couldn't explain it, so he could only smile awkwardly.
After the secretary poured the tea, Zhong Hanxiang hurriedly explained: "Although I am a pretty secretary-general, I am a serious top student and your junior sister, Mr. Zhao."
Hearing what Zhong Hanxiang said, Zhao Yi said with interest: "Oh, there is no need for top students from Kyoto University to come to our company to be secretaries. If they work in a government department, they can get promoted after a few years."
This is true. Although Xinghan Technology Company's assets are huge, its influence is not very high, and its headquarters is still in this corner, so its attractiveness is not very strong.
Moreover, at this time, various government departments are still very friendly to top students. As long as they work hard, promotion is actually very easy. In addition, given the thousands of years of Chinese thinking, it is quite strange to come to Xinghan Technology Company.
Although there are many college students among the employees of Xinghan Technology Company, most of them come from ordinary universities. Top students like Tsinghua University and Peking University can be said to be very rare.
Even though there are many people going to work at this time, these people have been in the system for a long time. They are tired of that kind of life and want to come out and have a different life.
But for young people, especially their parents, they still hope that their children can enter the system, or at least get a golden rice bowl. If they get a higher official position in the future, their achievements will be no worse than those of the rich. .
“I heard that someone in the family was seriously ill before and had no money for medical treatment. Coupled with the high salary provided by Fanxing Software Company, she refused the job in the government department and came to work in the enterprise.
This time I hired him from Fanxing Software Company, and the salary was 25% higher than that offered by Fanxing Software Company. My former secretary had already started to put him in charge of the construction of the data center.
In fact, the current secretary has only been studying with me for a period of time. After getting familiar with the company's affairs, I plan to let her take charge of our video platform project.
After this period of inspection, her performance in all aspects was very good. It was a pity to stay around to serve tea and water. Let her be responsible for a project, which can be more tempered. "Zhong Hanxiang explained.
Regardless of whether what Zhong Hanxiang said was true or false, he believed it for the time being. If there was a problem, don't blame Zhao Yiqing. The company system has a strict management system, and you just have to follow the rules.
Of course, if it is as Zhong Hanxiang said, it is to reserve talents for the development of the company, then Zhao Yi will definitely have a very different sense of him. After all, if every company wants to develop well, it needs a large number of talents to participate. .
Ignoring this episode, Zhong Hanxiang began to report to Zhao Yi the operations of Xinghan Technology Company during this period. In addition to the cloud computing services mentioned in the previous chapter, it was their social software.
The social software they initially launched was a chat software similar to QQ in the previous life. After nearly a year of development, it has developed very quickly, with the current number of registered users reaching 100 million.
Of course, there may not be so many real users, as many people have registered multiple accounts, but according to Zhong Hanxiang’s statistical analysis, it is believed that there are still 80 million people.
Since it is completely free and is used to make friends with strangers, it is not surprising that it has gained the favor of young people. After all, everyone has curiosity.
In addition, the strength of Xinghan Technology Company is much stronger than that of Tencent in its previous life. It has spent a lot of thought on improving the instant chat software, making it very convenient for users to use.
As for the revenue brought by this software, there is basically no revenue at present, because they have not launched any business plan at all, not even an advertising column.
First, the company is not short of money at present and is not in a hurry to start commercial operations. Coupled with their cloud computing services, if the initial investment in fixed assets is not calculated, the current revenue generated is enough to maintain the company's operations.
The second is to give users a better experience, especially when globalization has not started. The accumulation of users is the primary goal of Xinghan Technology Company, and other aspects have to fall back for the time being.
The third is to prevent others from imitating the business model of chat software, because they have only achieved good results domestically, but have not yet started globalization.
If we start commercial operation now, others will inevitably learn from it and copy a similar chat software, which will bring great losses to Xinghan Technology Company.
The reason why Xinghan Technology Company's instant chat software basically reaches the point where everyone has an account is inseparable from the promotion of United Internet Cafe.
Whenever you arrive at the United Internet Cafe, the network administrator will ask if you have ever used online chat software. If not, the network administrator will teach new users how to use instant chat software.
Of course, no one will do this work for free, because in order to promote the instant messaging software, Xinghan Technology Company will give a commission of 0.1 yuan to each network administrator who brings in a new user.
Although there are not many, it is not a hard job to attract people, so the network administrators of various Internet cafes are very enthusiastic about it. Even when the network administrator is not around, the cashiers also work as salesmen.
As for cheating, it is basically impossible, because Xinghan Technology Company can obtain the number of Internet users of each Internet cafe under the United Internet Cafe, and also knows the registered IP address of each account. Through data comparison, it is easy to detect cheating.
Since most people currently access the Internet through Internet cafes, this promotion activity is only carried out in Internet cafes and has not been promoted on a large scale outside.
To be honest, the number of people using instant messaging software now accounts for a very high proportion of the number of people surfing the Internet. It has already formed a spontaneous effect, and there is no need to promote it as hard as before.
As long as Xinghan Technology Company's instant messaging software continues to develop step by step, it will not face any major difficulties in its domestic development.
In addition to the chat software, another online product of Xinghan Technology Company is their online payment system. The current development is quite satisfactory.
Since there are currently no smartphones, many authentication tasks are difficult to do. If you want to activate the online payment function, individuals need to go to the card-issuing bank to go through some procedures.
This increases the cost of activation. Unless it is particularly necessary, many people are still too lazy to activate this function. That is, people who play games prefer to purchase point cards directly at Internet cafes.
This is the current development situation of the online payment system. If we want this business to achieve great development, we still need to wait until the online shopping platform of Shangtong Trading Company is built.
Because compared to games, online shopping is much more urgent for ordinary people. People are also willing to get cheaper products and walk a few more steps to activate this payment function.
Interestingly, for security reasons, if you want to use the online payment system, you must first install the personal security product of Golden Shield Technology.
This has played a certain role in promoting the personal security products of Golden Shield Technology Company. Of course, if you want to completely break out, you still need to wait until the online shopping platform is launched.
Previously, Jindun Technology Company planned to adopt a charging model for personal security products, but ended up giving up. First, the current market size is not large, and even if it charges a lot, it will not be much.
The second is to adopt a free strategy and occupy the market share as soon as possible. As for making money, you can use value-added services or cooperate with enterprises and charge them.
As for them opening their own software mall, the possibility is relatively low, because Fanxing Software Company's next-generation operating system will come with its own software mall, and the supervision of software on the platform will be stricter.
Therefore, the model of relying on software to create a software mall will not work in the future. Fanxing Software Company will also prevent this from happening. After all, no one wants others to eat in their own territory.
At present, Xinghan only has so many online businesses. As for the online video website they developed, it is still under construction. It is not much more difficult than the short video website developed by Qianxun Technology Company, and is even simpler.
After all, what short video websites need is strong recommendation and exposure, but long videos don’t have such troubles. The latest film and TV series resources are displayed on the homepage, and there are no such high requirements for recommendation algorithms.
And there is no need to develop self-media. They only need to cooperate with major film and television companies and purchase their film and television drama copyrights.
As for the operation method, it still adopts the membership plus advertising model, which is similar to the business operation model of the long video website in the previous life. It seems that there is no other good business operation model.
Of course, if you want to maintain your unique advantageous position for a long time, just relying on purchasing copyrights is not a long-term solution. In the future, many long-form video websites will be able to do so, as long as they are willing to spend money.
As for the issue of exclusive copyrights, although Polaris has purchased a lot, the value of these copyrights will gradually shrink with the passage of time, and exclusive copyrights also have time limits, usually 15 to 20 years.
After this period of time, these copyright providers can sell the copyright to other video websites. If they only use this channel to obtain film sources, their future competitive advantages will gradually be lost.
Therefore, Xinghan Technology Company will need to increase its own self-made content in the future and operate the online video platform as a regular film and television company in order to obtain a large amount of exclusive video content resources.
Moreover, Zhao Yi felt that Qing Ning Entertainment was currently the only one company and felt a bit lonely. It was okay now, it was on the rise and the entire company was working together.
But as time goes by, it will be difficult to guarantee that it will be like now, so it is necessary to create a competitor for Qing Ning Entertainment Company, at least let them know that they are not alone in seeking defeat, and there are competitors behind them.
The other is to prosper the domestic film and television market and provide the necessary environment for the development of many small and medium-sized film and television companies. After all, if one company is dominant, it will seriously dampen the confidence of those who want to enter this industry.
Although Qing Ning Entertainment Company has not openly used suppression methods to treat its peers, after all, the monopoly position there is, and it is inevitable that people will have some scruples.
If it is two entertainment giants, then the situation is very different. Even if they hit a wall on one side, they can still get support from the other side.
As for the two companies joining forces to suppress their competitors because they share the same boss, Zhao Yi is not very worried because their interests are not always consistent.
Moreover, the two companies, one represents a traditional film and television entertainment company, and the other represents a new force of film and television entertainment company, both have different concepts and ideas.
"How is your film and television production company prepared?" Zhao Yi asked.
“We are recruiting people, and the headquarters of the film and television production company is going to be placed in Shanghai. This will allow Qing Ning Entertainment Company to form a structure of one south and one north to support the development of film and television entertainment in the north and south.
We have carried out all-round cooperation with Shangxi. They will train professional talents for us in a targeted manner, and we will provide certain financial support every year. "Zhong Hanxiang said.
Qing Ning Entertainment's resources mainly rely on the Kyoto Film and Television Academy and the China Theater Academy. Most of the professionals and actors come from these two institutions of higher learning.
Moreover, the atmosphere of Lime Entertainment Company is generally northern, so the ratings of some of their TV series with strong regional characteristics are much lower in the south than in the north.
Precisely because of seeing this situation, Xinghan Technology Company arranged its subsidiary headquarters in Shanghai, and then relied on the resources of Shangxi to build its own operation team.
As for other aspects, Xinghan Technology Company plans to adopt a similar approach to Lime Entertainment Company. It will also adopt a writer-centered system plus a producer-responsible system, which is more in line with the industrial process.
As for film distribution, we should still follow the path of traditional distribution plus online distribution. Films that are suitable for traditional theaters will be released in theaters, and those that are not suitable will be released directly on the Internet.
Since the distribution of online platforms is relatively loose, program innovation will be more bold, which has certain positive significance for the prosperity of our country's film and television production market.
Moreover, through the Internet platform, exploratory micro-movies can be produced. Generally, micro-movies cannot be screened in traditional theaters, but there is no problem in playing them on the Internet platform, and the creators can also earn a certain amount of income.
As for how they compete and how they highlight their advantages, Zhao Yi has no special idea. No matter how they do it, they will have more development prospects than a single company.
As for production technology, the film and television production subsidiary of Xinghan Technology Company will use the same technology as Qingning Entertainment Company, so that the two companies will at least be on the same starting line in terms of technology.
Zhao Yi has specifically informed Qing Ning Entertainment about this matter, but Xinghan Technology can only produce its own films and cannot accept films from outside.
Because a large part of Qing Ning Entertainment's special effects production department comes from external film special effects production, Qing Ning Entertainment is certainly not willing to release this part of the profits.
Xinghan Technology Company has no objection to this. After all, the main purpose of establishing a film and television production company is to develop their online video platform, rather than really competing for traditional interests with Qing Ning Entertainment Company.
In fact, the requirements for special effects for videos posted on the Internet are much lower than those for 3D screen playback, because the 3D effects cannot be seen on the web page.
However, you can also use VR glasses mode, so that you can experience the 3D movie effect, but it is estimated that it will not be launched in the near future.
Because Zhao Yi tried VR glasses in his previous life and found them to be mediocre in effect and easy to cause dizziness. If these problems cannot be solved well, the market will not be big.
However, relevant research and development work has already begun at Polaris Company. As for when a breakthrough will be achieved, Zhao Yi doesn't know, and Polaris Company doesn't know either. Let's just regard it as a technical reserve.
In addition to online video websites, Xinghan Technology Company is also developing two social platform products. The first one is a social platform similar to Facebook in its previous life.
The main reason why we plan to develop this kind of platform so early is that this kind of platform is in the form of a web page, which makes it easier to place ads and generate revenue.
For the instant messaging software they have launched, it is very difficult to generate revenue from advertising. The majority of revenue still relies on value-added services.
In addition to this, I am afraid that European and American Internet companies will think of this idea. Rather than being beaten by others, it is better to take advantage of it. After all, the current environment is very different from the previous life.
Another product is a social product such as Weibo and Twitter. However, the priority of this product is not as good as the one above. Moreover, since Xinghan Technology Company has a relatively small number of employees and is developing so many products at the same time, the progress will inevitably be slowed down. Influence.
Fortunately, Xinghan Technology Company will not launch all its products at once. At least these two products will not be launched in the short term. Instead, they will have to wait until their instant messaging software is promoted worldwide.
One reason for this is that their energy is limited, and it is more appropriate to promote a software all over the world in the short term. After their first social product achieves good results, it will be much easier to promote subsequent social products.
Second, if it is promoted so early, competitors will imitate it earlier, so they will either not launch it or launch a thunderous operation once it is launched.
In a short period of time, they need to spread all over the world and form an absolute advantage without giving competitors a chance. This means that their social products must be launched step by step instead of all at once.
Moreover, the operation modes of these three social products are different, and the promotion methods are also very different. If they are all launched in one go, it will cause confusion.
These are relatively popular social platforms, and they have become the first research and development targets of Xinghan Technology Company. As for more personalized social platforms, they will be placed later.
Later, Zhao Yi checked their internal research results, and he was quite satisfied. In terms of product design, they did much better than Qianxun Technology Company.
This may be because the last time Zhao went around finding faults with the instant messaging software, it made Xinghan Technology Company pay more attention to product design and also reserve talents in this area.
After Zhao Yi operated it again, there were no major problems, but he made a few small improvements. For example, the friend recommendation mode cannot be as random as instant messaging software. It needs to be recommended based on common hobbies.
This involves the issue of user portraits, which belongs to the category of big data analysis. The current big data analysis technology of Xinghan Technology Company is not very good, and it is about the same as Qianxun Technology Company.
Anyway, after returning home, a technical exchange platform needs to be launched. It will not be too late for him to provide framework components related to big data analysis. By then, all his companies can use these framework components to build their own big data analysis systems.
At this point, Zhao Yilai's entire trip has been completed, especially for Xinghan Technology Company. After their social products are gradually introduced to the market, they will basically secure the top spot in the social field.
Because Zhao Yi basically explained all the social software types and design patterns he knew, in the future Xinghan Technology Company only needs to launch these products step by step.
As for being shameless, Zhao Yi doesn't think that if you can walk in other people's paths, you should try to walk in other people's paths, because this way you will be less likely to fall. Only when there is no way to go, you need to explore new roads by yourself. (End of chapter)