The technological flood of rebirth

Chapter 607: Medium and large holographic projection

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He did not expect to achieve such good results in the personal holographic projection market. Regardless of whether the market will still be as hot as it is now, what is certain is that annual revenue of 100 billion yuan is a certainty.

What's more important to him is that domestic sales are also very good, which shows that after so many years of development, a group of relatively wealthy people have been born in the country, and their spending power is much higher than that of ordinary working-class people.

Although the content ecosystem is actively being built around personal holographic projection, and some content resources have also been launched, these content resources still appear to be slightly thin.

Adhering to the principle of "easy first and then difficult", currently we can only provide video-type holographic content resources. In the future, we will launch game products based on personal holograms, which will be much cooler than the current games.

As for other cool applications, you don’t need to make them yourself. Tianxuan Technology Company has disclosed the corresponding API internally, and sister companies can develop corresponding programs according to their own needs.

After the brother companies are almost ready, Tianxuan Technology Company will announce the relevant development interface to facilitate other third-party companies to carry out application development work around personal holographic projection.

In the field of personal holographic projection equipment, Tianxuan Technology Company still maintains a relatively open attitude and welcomes all walks of life from all over the world to contribute to the prosperity of its application ecosystem, rather than taking all the links by itself.

However, in the field of medium-sized holographic projection equipment and large-scale holographic projection equipment, they adopt a relatively closed strategy and will not excessively open the interface to the outside world, and try to keep the profits in their own hands.

The main reason for this is that the price of these holographic projection equipment is higher, and the number of market sales is naturally not very large. There are certainly not many companies that specialize in R&D and applications in this field.

Moreover, the market size is originally limited. If all its application service areas are opened, the money Xuantian Technology Company can make will be too little.

At the same time, there are obvious differences in the application scope and fields of personal holographic projection equipment and medium and large holographic projection equipment. Personal holographic projection equipment is mainly used in the consumer field and is basically a personal entertainment product.

However, medium and large holographic projection equipment is mainly used in the commercial field. It does not require so many fancy application content resources. Customer needs can basically be solved using artificial intelligence.

Moreover, the market strategies between the two are also different. Personal holographic projection equipment will not have any restrictions on the sale, while medium and large holographic projection equipment will not be sold, but can only be rented.

On the one hand, the system complexity of medium and large holographic projection equipment is not comparable to that of personal holographic projection equipment. It is also more complicated to use and requires certain professional knowledge.

On the other hand, medium and large holographic projection equipment may be used for other purposes. In order to avoid trouble, it is safest to provide services through leasing.

Moreover, the price of medium and large holographic projection equipment is also very high. For example, the starting price of service fee for medium-sized holographic projection equipment is 1 million yuan, and the selling price is definitely much higher than this.

As for large-scale holographic projection equipment, the service fee starts at 10 million yuan. Such a high service price is not affordable for ordinary people, and the selling price is beyond the reach of ordinary commercial enterprises.

In view of the market situation of medium and large holographic projection equipment, Xuantian Technology Company does not plan to produce too many. For example, the first batch of medium-sized holographic projection equipment will only produce 100 sets to provide stage-sized holographic projection service scenarios.

As for large-scale holographic projection equipment, only 10 sets will be produced in the first batch to provide larger space service scenarios. To be honest, Zhao Yi has not figured out the specific application scenarios.

In fact, he also has a super-large holographic projection system in his hand, which can cover the entire city in holographic projection, so that residents living in the city can experience the beautiful visual scenes provided by the super-large holographic projection.

However, the complexity of such a system is frighteningly high. The hardware cost alone is measured in billions. The service fees or selling prices are naturally frighteningly high, and not ordinary companies can afford it.

Moreover, the ultra-large holographic projection system consumes huge amounts of electricity, hundreds of millions of kilowatt-hours of electricity per hour. Which city can afford it? It is estimated that even those international metropolises would be trembling with fear if they use it.

On the other hand, in cities built by China Housing Corporation, due to the extensive use of photovoltaic coatings for self-generation, the electricity generated is basically inexhaustible. In addition to providing reverse power supply to the national grid, there may be some leftover.

When there is a lot of accumulated electricity, it cannot be wasted for no reason. At that time, a super large holographic projection system covering the whole city can be used to provide a different kind of fun for urban life.

Moreover, China Housing Company is its own company, so there is no need to worry about it being used for other purposes. It can be sold to China Housing Company, and the selling price can also be based on internal prices.

City life can be exciting or boring. The excitement belongs to some wealthy people, while most citizens actually live an ordinary and mediocre life.

Many people even have very limited access to movie theaters. It would be a good idea to turn on the holographic projection screen across the city every week or every month, so that citizens in the city can enjoy a transcendent visual feast for free.

Moreover, the urban visual feast opened by the super-large holographic projection system in the future can also be used as one of the tourism projects in various cities, providing more opportunities for the development of urban tourism and service industries.

However, there is no need to express these thoughts now, because there is still some time before the first new city is completed, and Xuantian Technology Company is also a start-up, with a limited number of employees and a very limited business.

Not to mention the extremely complex super large holographic projection system, even the current medium and large projection systems, they may not be able to take care of them all.

Therefore, their current main focus is still on promoting the application of medium-sized projection equipment, so that commercial enterprises around the world know that they have such a powerful system equipment, and if necessary, they can come over to discuss cooperation.

In order to achieve such a publicity effect, it is natural to have a topic that can be hyped, and the best way to hype this topic is naturally related to celebrity activities.

So Xuantian Technology Company is thinking of holding a virtual concert using holographic projection equipment, so that this concert can become their entry point into the market for medium and large projection equipment.

For such a matter, it is natural to cooperate with Qing Ning Entertainment Records. After all, they are their own companies, so cooperation is much more convenient, and such cooperation also has many benefits for Qing Ning Entertainment Records.

Since Zhao Yi provided a large number of songs to Qing Ning Entertainment Records, they have entered a period of prosperity in music production. A large number of new songs are released every year, and almost every song is a high-quality product.

However, it will take a long time to reach its heyday. The main reason is that there are not enough talents available, which makes it impossible to promote a large number of albums in their hands.

Among these albums, there are high and low levels of difficulty. The albums with lower difficulty are better and there are many singers who can complete the singing, but the albums with high difficulty have fewer talents who can complete the singing.

And if you want to sing a song well, you don't just need to get the lyrics and music of the song. The singer needs to constantly adjust his state to adapt to the artistic conception of the song, so as to achieve the effect of emotional resonance.

Music albums produced by artificial intelligence do not overly consider human adaptability, but are more about expressing the artistic conception more perfectly.

This results in a high proportion of albums with high difficulty, but a much lower proportion of songs that do not require high singing skills. But even so, Qing Ning Entertainment Records has grown into the largest music record company in the country with these songs. .

This is related to both the large quantity of music they release and the high quality of the music they release. The two promote each other and have brought about earth-shaking changes in my country's music market.

Previously, my country's music market was still at a low level. Although there were many good songs, the number and proportion were relatively small. Especially in the field of pop songs, saliva songs accounted for the vast majority.

At that time, the people's aesthetics were not yet at such a high level. Everyone sang saliva songs and listened happily, so that these low-level songs could gain more markets.

However, since Lime Entertainment Records launched a series of high-level music works, the public's aesthetic appreciation of music has naturally improved to a higher level. It has become increasingly difficult to gain market by relying on the previously talked-about songs.

It is very difficult to create a popular song. Some songwriters only create one or two outstanding works in their lifetime, while most of the others are mediocre.

However, Qing Ning Entertainment Records does not have such a dilemma. Not to mention the lack of music songs, but because of the lack of talents, it has a large number of squeezed music albums that cannot be promoted.

Therefore, the current Qing Ning Entertainment Records Company has not only surpassed other domestic record companies in terms of quantity, but also surpassed other domestic record companies in terms of market share.

This has caused more and more musical talents to gather at Qingning Entertainment Records. The quantity and quality of music creation talents, music singing talents and behind-the-scenes teams have been significantly improved.

The prosperity of domestic music has naturally also achieved cultural export to surrounding areas, especially as the Qianxun Music platform has spread across the world and has become the world's largest online music platform.

With the resources of this platform to promote the world, it will naturally bring our country's music into the global perspective, gain a large market share abroad, and also allow our country's music culture to be gradually accepted by the world.

However, the music export market is only at its beginning and is far from reaching a prosperous level. This can be seen from the amount of music purchased and downloaded by foreign netizens.

It can only be said that it is a welcome change, and there is a gradual increase trend. However, for this result, they are doing their best and not forcing it.

Although culture needs to be exported in a planned way, more importantly, it needs to be strong. Only when we are strong, our culture will naturally be spread.

This is why Zhao Yi originally wanted to open up overseas markets through music albums in other languages. In fact, the effect is remarkable, but this only increases the cultural prosperity of others and does not do much good for the expansion of our country's cultural influence.

Later, this idea was abandoned, and the artificial intelligence was only allowed to produce music in our own language. As for music in other countries’ languages, there was no such thing.

However, in order to avoid being complacent, excellent music elements from other countries will still be introduced by artificial intelligence and re-pretended to form our own style.

Although Zhao Yi is relatively confident in our culture, he is not so arrogant that only our culture is the best. Any existing civilization has its merits. What we need to do is learn from others’ achievements and change. become part of our culture.

Only this kind of cultural inclusiveness can make our culture more prosperous and stronger, so that our culture can last forever. This is what we should do.

In the cultural field, we must have full confidence in our own culture to ensure that our culture will not be overly eroded by other cultures, causing any dross to enter and be called "excellent culture".

We should also be curious about other cultures, and have a deep understanding of the connotations of other cultures, distinguish the dross from the essence, learn from the best of others, and integrate it with our own culture to create a more splendid culture.

Therefore, we must have cultural determination, and the generation of cultural determination must require cultural confidence. What Qing Ning Entertainment Records is doing now is to let our country find confidence in the field of music culture, so as to prevent Western dross music from becoming popular in the country. .

In addition to cooperating with the Qing Ning Entertainment record company, Xuantian Technology Company is preparing to launch holographic projection concerts in China. It will also cooperate with the record company acquired by Polaris Company to launch the same concerts around the world.

Personal holographic projection equipment is selling like hotcakes around the world, and the topic of holographic projection has become very popular. Global traditional media and the Internet have long been filled with topics about holographic projection.

Moreover, on the short video platform of Qianxun Technology Company, there are also many videos related to holographic projection, letting people around the world know that the era of holographic projection is really about to begin.

However, everyone's understanding is still in the field of small holographic projection, and the relevant components of personal holographic projection have been clearly explained by technology experts.

The core components inside cannot be said to be very complicated, but it is not easy to make them. Coupled with the control system that can adapt to complex requirements, the cost is actually very high.

This is why personal projection equipment sells for 10,000 yuan. Almost no one says that the price is expensive, because they have calculated that if they want to achieve the same effect, the price is definitely higher than what Xuantian Technology Company sells.

For medium and large holographic projection equipment, although the hardware requirements are higher than personal holographic projection, because the better the hardware, the more delicate the picture can be presented, and the better the viewing effect.

But more importantly, a more complex control system is needed, because if the holographic projection wants to perform better, the number of hardware components will be greater, and naturally more components need to be controlled to present the picture in a coordinated manner.

In the final analysis, holographic projection is just a beam of light, which organically combines thousands of light beams with basically zero error to form a picture, which is not a simple matter.

This is not a holographic projection that can only display a fixed image. The imaging results are ever-changing, which places very high requirements on the control system, which cannot be matched by ordinary control systems.

The intensity, color, and angle of light are all variables that need to be considered. When thousands of variables come together, you can imagine the difficulty.

It is precisely because of the understanding of the difficulty involved that everyone is not so optimistic about the emergence of medium and large projection equipment, because the coverage area is larger and the number of components is larger. If you want to cooperate, the difficulty will naturally increase exponentially.

It's just that at almost the same time, all the major record companies announced that they would hold a holographic projection concert, allowing the singers to hold the concert thousands of miles away.

What's more important is that multiple concerts can be held around the world at almost the same time, instead of requiring singers to travel around as before. The cost of concerts is really too high.

For example, Lime Entertainment Records launched its most popular singers and prepared to hold 10 concerts in China at the same time.

For singers, although concerts are held in 10 places at the same time, they actually only need to sing once, and the work intensity is obviously much less.

Due to the reduction in costs, the ticket prices of various concerts have also been reduced. If it were not for the cost of holographic projection, the price of concert tickets would be even lower.

The 10 simultaneous concerts held by Lime Entertainment Records is already a very bold decision, because at this time, no one knows whether the audience will buy it. If not, they will face huge losses.

However, foreign record companies are even bolder than Qing Ning Entertainment. They are directly preparing to hold 80 concerts around the world, and the ticket prices have also been significantly reduced.

The reason why they have so much confidence is mainly because the topic of holographic projection has been too hot recently. What they are doing is actually riding on the popularity and making more consumers willing to pay to come and have a look. after all.

In order to be an instant hit, Xuantian Technology Company is actively preparing for this matter, hoping to create a more dazzling stage effect, and at the same time, it can better fit the singer's song and form a more impactful picture.

For example, in ancient songs, the singer needs to be instantly immersed in an ancient scene. As the lyrics change, the scene also needs to change. At the same time, the singer's costumes also need to be seamlessly switched to create an image that matches the content of the song.

Although it is not difficult for Xuantian Technology Company to produce the scene, after all, with artificial intelligence at hand, it is a matter of words, but in order to achieve perfect human-machine cooperation, many modifications and modifications are needed during the rehearsal process.

These tasks are relatively time-consuming, which makes Xuantian Technology Company, which already has a small number of employees, even busier. However, this is a necessary process, and it will be much better when the number of employees is larger in the future. (End of chapter)