Yue Guan's words made Zhang Jianwei excited.
Yue Guan's drama, and it is also part of the Xian Qin series. It is said that any screenwriter would be interested in a big-budget movie with an investment volume comparable to that of the "Fengshen Series".
However, Zhang Jianwei restrained his excitement.
"Teacher Yue..."
As soon as Zhang Jianwei's "Teacher Yue" came out, he was interrupted by Yue Guan: "I'm the youngest among us, just call me by my name, don't say "Your Majesty, Teacher Yue", it sounds awkward to me, wait twenty years You can call me that again from now on.”
In fact, not only Yue Guan was awkward, they were also awkward.
Among the people at the table, Yue Guan was the youngest.
But Yueguan has the highest status and is also the richest.
Yue Guan didn't speak, and they didn't dare to call Yue Guan by his name.
Hearing what Yue Guan said, the others also breathed a sigh of relief.
"Okay, you're welcome then, Yue Guan, I'm definitely interested if you're interested, but I'm still busy writing "The Qin Empire", and I plan to continue filming this series later."
"Are you stupid, Lao Zhang? Can Da Qin and Xian Qin compare? One movie, one TV series." The reviewer said with some hatred for iron.
Review, first screenwriter of "No Man's Land".
One more complaint, "No Man's Land" really has more screenwriters than the other four dramas combined.
Today, except Ning Hao, all other screenwriters of "No Man's Land" are here.
Ning Hao had other things to do and couldn't make it in time, otherwise he would have wanted to come too.
If you can establish a relationship with Yue Guan, all the directors in the Dragon Kingdom will not refuse.
Of course Ning Hao is not short of films, but he is also short of Yue Guan films.
The comments made Zhang Jianwei shake his head helplessly: "You can't go back on something you've already promised, right?"
"Teacher Zhang, I'm not asking you to give up on "Da Qin Empire". The Xian Qin series will follow the Fengshen series. It's just preliminary preparations at the moment and there's still a lot of time. If you're interested, "Da Qin Empire" has pretty much done it. Yes, you can come to us."
Yue Guan paused for a moment, and then said: "Teacher Zhang, how are the profits from "The Qin Empire"?"
Zhang Jianwei shook his head: "In general, fortunately the popularity of "Game of Thrones" has led many viewers to watch "The Qin Empire" with the same theme, otherwise there would probably be even fewer people watching it. Today's audiences don't seem to like watching this anymore. It’s a historical blockbuster with a serious theme, and we are all helpless.”
"Who said the audience doesn't like it?" Xing Aina nuzzled at Yue Guan: "Is there any more popular TV series this year than "Game of Thrones"? Is "Game of Thrones" not a historical blockbuster? Is it not a drama? In the final analysis, it is still "Game of Thrones" The filming of "The Great Qin Empire" was too melodramatic."
"But if we don't shoot it this way, "The Qin Empire" will become vulgar. I have tried my best to take care of the audience in the script." Zhang Jianwei said helplessly.
He glanced at Yue Guan, offered Yue Guan a glass of wine, and then humbly asked: "Yue Guan, how did you manage to make the drama even more enjoyable for the audience?"
Hearing Zhang Jianwei ask this, other screenwriters also looked at Yue Guan expectantly.
There is no shortage of talented screenwriters who can appear on this table, but not all of their plays can be liked by the audience.
This group of people all hope to get Yue Guan's advice on how to make money while standing.
Yue Guan clinked glasses with Zhang Jianwei, then chuckled and said, "Just listen to what I say, and don't take it as a golden rule. If there is something wrong in what I say, feel free to point it out."
"certainly."
"I have long wanted to hear His Majesty's advice in person."
"In terms of market control, Yue Guan, you dare to claim second place now, absolutely no one dares to claim first place."
Yue Guan's reputation has indeed been established now, and this group of people believe what he says.
In this case, Yue Guan doesn't mind saying a few more words.
In terms of talent, he is not better than these people.
But when it comes to vision, he doesn't need to be modest.
He is a fool who has read the answers. If he is not more confident in market prediction, he will not be alive.
"In my heart, in fact, whether it is a drama or an idol drama, whether it is an artistic film or a commercial film, the first thing we pursue should be to let the audience understand it, and the second thing we pursue is to make the audience empathize, the best state of empathy. The first thing is to make the audience laugh and feel happy together, and the second is to make the audience feel moved, sad or nervous along with it, and never make the audience disgusted. As long as the audience understands and empathizes with it, the performance of a play is destined to be good.
There is no problem with the quality of "The Qin Empire". The characters are portrayed impartially and whitewashed to the point of being clean, never mythical; the sense of group portraits is strong, and the feeling of a world of great struggle is vividly reflected on the screen; the emotions are delicate, the rhythm is tight, and the lines are precise. , the text is mixed with white, full of ancient charm, and the BGM is rich and atmospheric. It completely captures the feeling of a world of great conflict that I want to see. "
Yue Guan's praise of "The Great Qin Empire" surprised others.
Zhang Jianwei said doubtfully: "But the results of "The Qin Empire" are still average."
"It's normal. I like it, but it doesn't mean that the majority of the audience will like it. Mr. Zhang, a big problem for us literary and artistic workers now is that we always shoot the movies we like, rather than the movies the audience likes. What we do I’ve seen too many people in this industry, so it’s hard to be on the same level as the tastes of ordinary audiences.
Take "The Great Qin Empire" as an example. Your first consideration is to restore historical facts, so the lines are specially designed with ancient styles and charms. But from the audience's point of view, they don't actually watch TV to see historical facts. They want to understand it first, and enjoy it second. If they want to see historical facts, they will be more willing to read history books. "
Zhang Jianwei somewhat understood what Yue Guan said.
“In artistic creation, in addition to respecting historical facts, we must also respect the taste of the audience?”
"To be precise, it is necessary to put the audience's taste before respecting historical facts. If the two do not conflict, it is naturally the best. If the two conflict, if it is me, I will choose to side with the audience."
"Nirvana in Fire" is actually a very typical example.
If you talk about Machiavellian drama, "Nirvana in Fire" is a joke.
But aside from the intrigue, "Langya Bang" is really a good drama.
"Game of Thrones" is slightly better than "Burning Fire", but it also puts the audience first, and does not deliberately pursue brain-burning and compelling performance.
A high level of performance often means a small audience.
It's really not necessary.
"Even if we want to improve the audience's aesthetic taste, we must at least make the audience like our drama first, and then slowly improve the depth. If we shoot a bunch of dramas that the audience is not interested in, no matter how good you make it, the audience will not be able to do it at all. If you don’t watch it, what’s the value? Feng Xiaogang said that our country has too many garbage viewers, so it has created a lot of garbage movies. In fact, I think what he said is objective reality, but this should not be said by us, but let the audience themselves Internal debate.
We are people who make movies for the audience. If we can't conquer even the rubbish audience, shouldn't we be eliminated? Natural selection, survival of the fittest. Before we can change the environment, what we have to do first is to adapt to the environment, and then try to change the environment. The order cannot be reversed, otherwise we will starve to death in advance. "
Feng Xiaogang's "Private Customization" has been released in the past few days.
He was scolded miserably by the audience and the media.
Then Feng Xiaogang openly fired:
It is because Dragon Kingdom has too many garbage viewers that it has created so many garbage movies.
To be honest, there is nothing wrong with this. Our country does have a lot of rubbish audiences, so it has made so many movies popular that should not have been popular. I won’t name the specific ones. Everyone knows it.
But this should not be said by Feng Xiaogang.
After all, "Private Order" is not a good movie...
Moreover, Feng Xiaogang himself is a director.
As a director scolding the audience... isn't this looking for death
Everyone present listened to what Yue Guan said.
But it’s hard to say whether this should be changed or not.
Moreover, even if you want to change it, it is not that easy to change.
Zhang Jianwei lamented: "Nowadays, the tastes of the audience are too mixed. Take "The Qin Empire" as an example. Most of the audiences who have watched it have given it good reviews. Even if I want to change it, I have no way to start. Ask those who don't like it. Audiences, but they don’t like it for all kinds of reasons, and it’s impossible for me to meet all their demands.”
Yue Guan nodded: "That's for sure, so how to grasp the balance is the watershed between an ordinary screenwriter and an excellent screenwriter, and also the watershed between an ordinary director and an excellent director. I can't help with this kind of thing. You have to realize it on your own.”
If you can strike a good balance between business and art, you are a master.
It's not that easy to train a master.
It is impossible for Yue Guan to do it.
He can only show them the way, and it depends on them how far they can go.
After glancing at the thoughtful people, Yue Guan suddenly thought of something and quickly added: "I suggest you make movies that the audience likes, and I don't want you to make assumptions about what the audience likes. Our country's literature and art Workers are too far away from the audience. Let me give you an example. Nowadays, many young audiences don’t like love plots. Don’t always think of the audience as being so stupid. There is an anti-drug film, and the director insists on making the protagonist’s comrade’s past The girlfriend fell in love with the protagonist, and then swore that it was filmed for young audiences, because he thought young audiences would like to watch it... To be honest, our young audiences' IQs are not that low, and our quality is not that bad. We really don't like to watch this kind of plot. .”
The play is called "Operation Icebreaker".
If Huang Jingyu hadn't strongly objected, the director would have brought him and the female nurse together, and the director also felt that it was for the sake of the audience...
Another similar example is "In the Name of the People". Huang Mao's plot is so jarring to the audience. The reason is that the director feels that young people don't like to watch a group of old men acting, but like to watch young people's plays, so he arranged various scenes for Huang Mao. …
The literary and artistic workers in our country have a profound misunderstanding of the audience, especially the young audience.
Let this group of people produce content, and we really can’t blame the current audience for abandoning domestic dramas and movies.
Zhang Jianwei and the others were completely lost in thought.
They are generally much older than Yue Guan.
With a generation gap of three years, the generation gap between them and Yue Guan has turned into a chasm.
Therefore, the generation gap with contemporary young people is not as deep as usual.
The audience is mostly young people.
Therefore, how to create a play that young people like to watch is a very technical matter.
At this time, Wang Chuan, the screenwriter of "Quiba vs. Yuanyang Realm" spoke up: "Yue Guan, have you seen "Quiba"?"
Yue Guan nodded: "Of course, otherwise you wouldn't be here."
"'Quiba' and 'The Great Qin Empire' face the same problem. They are both well-received and poorly received. There are many positive reviews from netizens, but the box office is not high. Yue Guan, can you help me analyze the reasons?"
Wang Chuan is not only the screenwriter of "Quiba", but also the director of "Quiba".
The project "Quiba" is so poor that it relies on crowdfunding from fans...
This time, Yue Guan rewarded Wang Chuan with 10 million out of thin air. It was like pie in the sky, and Wang Chuan was hit hard.
Of course he wants money.
However, with the opportunity to get close contact with Yue Guan, Wang Chuan wanted to get Yue Guan's guidance.
He really wants to make "Quiba" a box office hit, but he feels that the current production of "Quiba" is already at his peak. Once he has money, it will only be a little bit of post-production. He doesn't know how to change the plot.
Yue Guan has really considered this issue.
So he gave "Quiba" the death penalty.
"The problem with "Quiba" is the abusive protagonist. Teacher Wang, you are too literary. I am a literary person and cannot complain. The protagonist Kuiba is born to bring disaster to the world, so the whole world must eliminate him. . Then you arrange for the protagonist Quiba to lose his memory, and ask Quiba to kill the group of men who loyally followed him in the past to protect a world that wants to eliminate him...
In what age is this, do you still expect the audience to buy tickets for a plot like this
How do you involve the audience? After watching this kind of plot, the audience becomes more and more frustrated as they watch it. How can the audience support you if they don't suffer from masochism? Teacher Wang, please restrain your tendency to abuse young literary masters. Times have changed, and the old ways are no longer popular. To be honest, if it weren’t for the fact that there is really no one who can beat the Chinese comics, I would not be so stupid as to give this award to "Quiba". According to the way you write the script, "Quiba" cannot be a hit. "
Why did "Nezha: The Devil Boy Comes to the World" become such a hit? Because it is both funny and not abusive, Nezha eventually counterattacked.
What about "Quiba"
Make a movie and let Quiba kill a subordinate who is loyal to him...
Is killing each other fun
There is a hundred "Jiang Ziya" difference between "Kuiba" and "Nezha".
This gap is not just a gap in investment.
The bigger gap comes from the lack of awareness of the creative team.
Wang Chuan was confused by what Yue Guan said.
"But...but..."
"Teacher Wang, don't be a fool, and don't torture for the sake of being tortured. Audiences go to the cinema to have fun. Don't think about how much education the audience can receive, and don't instill ideas about saving the world and sacrificing yourself for others. Do you really want to "Quiba" exploded, so I changed my mind and asked Kuiba to highlight how he wanted to do it, and how to show off his coolness. Only you can understand the depth of things, but the feeling of coolness can be experienced by the audience. Of course, that's what I do Say it, it’s up to you whether you listen or not.”
The box office cap for "Quiba" has been locked.
Even if Yue Guan really wanted to develop Chinese comics, he was not prepared to start with "Kuiba".
And in fact, he is not too interested in Chinese comics.
After all - the three major migrant workers belong to the Dragon Kingdom in this life.