This year's Spring Festival movies are actually a bit crowded. There are obviously more blockbusters than last year, and there are also more movies with the potential to be big hits.
There are many sequels to popular works.
For example, "Monster Hunt 2"... Okay, cross this one out.
For example, "Detective Chinatown 2".
"Detective Chinatown" is certainly a good IP, but Yue Guan didn't grab it because the style of this series didn't suit him. He is not suitable to play the two leading actors, so there is no need to keep covering it in his hands.
Miracle Company only obtained the copyright and investment rights to "Detective Chinatown" and did not intervene in the actual filming. It just made money.
The box office of the first part of "Detective Chinatown" can only be said to be above average. Although it has a good reputation, it did not attract too many people's attention. But Yue Guan knows that "Detective Chinatown 2" will give everyone a huge surprise at the box office.
This is not to say that the quality of "Detective Chinatown 2" is higher than the first "Detective Chinatown". On the contrary, in fact, the quality of 2 is probably not as good as 1, but on the basis of 1, 2 may soar.
Similar examples include "Journey on the Road" and "囧囧". Is the quality of "囧囧" really higher than that of "Journey on the Road"? But the box office of "囧囧" is more than ten times that of "囧囧路".
If you want to make a sequel, once the first one is done, even if it doesn't make much money at the box office, it will always be useful later.
All your efforts will not be in vain and will always shine one day in the future.
The first part of "Fengshen" has the same effect.
Including the first part of "The Immortal Qin Empire" that Yue Guan is currently filming, he is not rushing to the box office, but just wants to make a good start.
If you have a good start, it will be easy to operate later.
The second part of "Detective Chinatown" will definitely shine in this Spring Festival, but the most threatening thing in this Spring Festival is not "Detective Chinatown 2", but another movie - Lin Chaoxian's "Operation Red Sea" .
As long as Lin Chaoxian doesn't go crazy and use hard-working classmates as the leading actors to make a military blockbuster that is more literary than martial arts, we can expect the box office and quality of his movies.
In "Operation Red Sea", Lin Chaoxian completely used his strengths and avoided weaknesses, abandoned all literary dramas, and spent 95% of the time playing.
This decision is absolutely correct.
The audience proved this with the box office.
In its previous life, "Operation Red Sea" came from behind and beat "Detective Chinatown 2" and "Monster Hunt 2" to become the box office champion during the Spring Festival this year.
It has also been proven with practical actions that audiences really go to the cinema to have fun. There is no need to film so many literary dramas to show the acting skills of actors. In terms of acting skills, Zhang Yi is much better than his hard-working classmates. "Operation Red Sea" also did not allow him to show his acting skills. Chance, but it made a lot of money at the box office.
When it came to "Emergency Rescue", the proportion of literary drama seriously exceeded the standard, and Lin Chaoxian really dared to film it. For a military blockbuster with an investment of more than 700 million, it can only be said that it is really unstoppable to commit suicide.
During "Operation Red Sea", Lin Chaoxian was not seeking death yet, so it was difficult to stop him.
Even so, Yue Guanming knew that the competition in this Spring Festival slot was very strong, but he still agreed with Wang Jing to put "New World" in this Spring Festival slot.
Because the power of "Operation Red Sea" and "Detective Chinatown 2" is only known to him and can be guessed by a few discerning people.
But everyone knows how powerful "New World" is.
Starring Yue Guan, three of the Four Heavenly Kings are in supporting roles, one sings the theme song, and Wang Jing is the director. With this lineup, even Shangguan Xingfeng will not be dissatisfied with this lineup.
Since "The New World" was scheduled to be released during this year's Spring Festival, it has been recognized by everyone as the film most likely to become the box office champion during next year's Spring Festival.
The second place is not "Operation Red Sea" and "Detective Chinatown 2", but "Monster Hunt 2", because the first part of "Monster Hunt" also achieved great success at the box office, and the second part The cast has become stronger, and Tony Leung has joined the cast. Everyone is unanimously optimistic about it, and it is the second seed after "New World".
Yue Guan definitely doesn't think "Monster Hunt 2" is a rival to "New World", but this competition for the Spring Festival release is indeed a bit interesting.
He is definitely still the most optimistic about "New World". There is no way, he has this box office appeal now, and the lineup of "New World" is really a good sell if it sells emotions.
However, during this year’s Spring Festival, Yueguan is expected to go hand in hand, and there will be no winner-take-all market conditions.
Because there are so many good movies during this Spring Festival.
When Yue Guan, Lin Yoona, and Li Zhien appeared in front of reporters one after another, the reporters took the spotlight one after another, but Yue Guan and the other three were used to this kind of situation.
Lin Yoona even took the initiative to joke: "Oppa, I guess there will be no scandals between the two of us."
"Definitely, the whole world knows that we have a good relationship. IU and I hope some scandals will spread."
After all, the last time Li Zhien kissed him at the airport was also a hot topic. Although it was later "confirmed" that it was for the promotion of "New World", this action was not fake.
It is generally believed that IU has a crush on Yue Guan.
In this regard, Yue Guan said that you are right and the truth is like this.
Hearing what Yue Guan said, Li Zhien held Yue Guan's hand a little harder, but his expression remained unchanged and he said calmly: "Oppa, I am not the focus of the promotion of our drama, not even you."
"Indeed, we just need to prepare the soy sauce." Yue Guan was convinced.
For the drama "New World", the Four Heavenly Kings have been promoted the most so far. To be precise, the main focus is emotional promotion.
Feelings are something that is almost universal. As long as it is the first time to use it, the audience will give it face no matter what.
It may fail the second time.
For specific cases, please refer to the previous life's "Mermaid" and subsequent Zhou Xingchi movies.
Take just one of the Four Heavenly Kings, and no one can rival Zhou Xingchi in terms of box office appeal. But if the four are in one, they will definitely be able to fight.
Taken together, these four people really have a lot of emotional fans.
Even if they rush to the cinema to see these four people on the same stage, some viewers will buy tickets with their eyes closed.
In addition, Yue Guan is the finishing touch, which is why the outside world is unanimously optimistic about "New World".
Wang Jing is a smart man. With this lineup, he must put his emotions to the sky, otherwise it will be a waste of resources.
So even the order of appearances was arranged by Wang Jing.
Yue Guan with Lin Yuner and Li Zhien is not the finale.
The finale was the dazzling appearance of the four kings in uniform suits and leather shoes.
Before Yue Guan and the three of them had finished walking, they found that all the reporters had abandoned them.
Li Zhien saw the four uncles behind him and deliberately provoked Yue Guan: "Oppa, you have been robbed of your limelight."
Yue Guan smiled: "Respect the old and love the young. Anyway, after watching the movie, I will definitely be the one who stole the show."