Near the school, there are many restaurants, as well as many shops selling stationery and sporting goods.
Chen Zihan took Lin Yinuo and Yang Xiaodong to the sporting goods store with the worst location and worst business.
The shop owner thought they were students who came to buy sports goods, and immediately came up to greet them enthusiastically.
Chen Zihan asked Lin Yinuo and Yang Xiaodong to look at the items on the shelves first, and he had a few words with the store owner.
"How's the business?" Chen Zihan also threw a branch of Zhonghua to the store owner.
A student is so generous in his actions, and the delivery of cigarettes is China. The shop owner was a little surprised.
"It's a bit bleak!" After the shop owner took the cigarette, he said a little depressed: "My shop is not well located. It is the furthest away from the gate of your school. Even if the price of the same product is slightly lower than other shops, most people are still willing to go. I can only barely support my purchases in other stores now."
Chen Zihan said with a smile: "Actually, I think the location of the store is very important, but it is not the biggest influencing factor. Isn't there a saying: The fragrance of wine is not afraid of the depth of the alley."
"How do you say?" The shop owner suddenly became interested.
"If you promote well in school, everyone feels that buying things in your store is affordable, the quality of the things is good, and there is a certain degree of after-sales service, then your business will naturally get better."
"The school helps me with publicity. How could it be so easy." The shop owner shook his head and smiled bitterly. "I don't know the school's leader. It's useless to have this idea."
"If I said, I have a way to help you promote, would you be willing to cooperate with me?" When Chen Zihan said this, Lin Yinuo and Yang Xiaodong, who were absent-mindedly looking at things, walked over.
"What do you mean?" The store owner was stunned for a moment, but didn't fully react.
"The three of us are the officers of the Outreach Department of the Student Union." After Chen Zihan introduced the identities of his own people, he said vaguely, "Isn't our school going to hold a sports meeting soon? We are planning to find a few. Merchants cooperate and produce some promotional flags. If any merchants are willing to cooperate with us, we are willing to help them advertise for free."
"Is this all right?" The shop owner was immediately moved.
Chen Zihan took out his student ID, and then asked Lin Yinuo to take out the ID of the Deputy Minister of External Relations for the store owner to check.
When the store owner looked at the certificate, he said again: "We came out today to find out which merchants are willing to cooperate with us. We are going to choose a merchant with a high degree of integrity to cooperate. You are the second merchant we run. , We are also going to have a look at other stores. The sports meeting will begin soon, and we must complete the task as soon as possible."
"How long can your colorful flags be hung?" The shop owner became more interested.
"At least half a month!" Lin Yinuo answered with a little excitement, "It's not impossible to hang until the end of the month. If there is follow-up cooperation, maybe you can hang on forever."
Chen Zihan turned his head and glanced at Lin Yinuo, and smiled approvingly at her.
Xiao Lin's mind is still very flexible.
The shop owner was obviously moved. After thinking about it, he asked, "How much advertising fee is the first store you talked about?"
"Two thousand eight hundred and eight!" Chen Zihan slurred a number casually, then smiled at the shop owner, "Boss, you think about it, I'll go to the next shop."
"I'm out of three thousand and five." Seeing Chen Zihan's few going away, the shop owner grabbed Chen Zihan's arm and said anxiously: "Can you leave me the opportunity for cooperation?"
Lin Yinuo was overjoyed when he heard this.
Yang Xiaodong also opened his mouth openly.
It’s too easy to get sponsorship, right
But Chen Zihan had a calm face. He stopped and looked at the store owner with a smile: "The boss is really a refreshing person. I like a businessman like you the most. We are willing to cooperate with you, but the promotion of colorful banners requires You make it yourself, and it’s not included in the sponsorship cost."
"No problem!" Seeing Chen Zihan agreed, the shop owner was a little excited.
Although three thousand five hundred yuan is a lot, it is still within the range he can bear.
He was afraid that Chen Zihan would change his mind and asked Chen Zihan to write a cooperation agreement with him now.
"Not in a hurry." Chen Zihan was not in a hurry, but took the shop owner to sit down, preparing to talk to him about his business philosophy.
Chen Zihan told the store owner that after the colorful banner advertisement was put out, the store must also organize some promotional activities, such as reducing the number of full points, and then a few hourly spike activities, and then come up with a few relatively good products, and make a good one. The low price attracts students to buy.
You can also make a simple membership system, and students who register as members can buy it at a certain discount on the basis of the marked price.
Students who have purchased a certain amount of money in total can give them some souvenirs, and the discount rate can be increased.
This way business will be better.
After hearing these suggestions from Chen Zihan, Lin Yinuo and Yang Xiaodong were a little dumbfounded.
This guy deserves to have come from the frustration of all the people, but his business experience is one set.
The shop owner was even more happy when he heard it, and his excited old face was a little red.
He graciously increased the sponsorship amount to four thousand yuan, and also took two basketballs to Chen Zihan and Yang Xiaodong, gave Lin Yinuo a set of badminton rackets, and promised that as long as they come to buy things in the future, he will give them the most Favorable price.
"Boss Li, I believe the business in your store will get better because you are more open-minded." After signing his name on the cooperation agreement, Chen Zihan shook hands with the boss surnamed Li and told He, he is a Wushen, and maybe he can help contact him if he wants to buy something in the future.
"No wonder!" Boss Li shook Chen Zihan's hand heavily and said that he would learn from him in the future.
Boss Li said that this afternoon he would find a way to get the advertising flags, and he would personally deliver them to Chen Zihan at that time.
If there are not enough staff to hang the flags, he will call a few people over to help.
"That's the best!" Chen Zihan naturally wouldn't refuse. He also told Boss Li carefully how to make the advertising banners to have more commercial effects.
In addition, some posters will be printed to support the promotion.
Boss Li nodded repeatedly after listening.
Chen Zihan instructed Lin Yinuo to take the cooperation agreement back and stamp it with a seal from the External Liaison Department, and then send it back to Boss Li.
Lin Yinuo naturally agreed.
When leaving with the gift from the store owner, Lin Yinuo looked at Chen Zihan with admiration, "You are really good, you can do it that simple."
"If his business becomes better because of this, he will continue to sponsor us in the future." Chen Zihan looked at Lin Yinuo, "In the future, if you want to sponsor, don't be brazen and just ask for money, in the way I took today. Just go talk to them about cooperation."
Yang Xiaodong hesitantly asked: "Is the school allowed to advertise for the business?"
"Definitely no problem." Chen Zihan patted Yang Xiaodong on the shoulder, then looked at Lin Yinuo: "Even if there is a problem, Minister Lin can handle it, right?"
"There will definitely be no problems." Lin Yinuo answered confidently. (End of this chapter)