In the early morning of the weekend, the north wind is howling again.
Jiang Qin took Dong Wenhao and Wei Lanlan to the Wanzhong Shopping Mall in the city center.
The boss of Wanzhong Mall is named He Yijun, a middle-aged man with a big belly and great wealth. He hopes that Jiang Qin can cooperate with Wanzhong Mall to organize a big seasonal promotion, and the main target group is students.
He Yijun is a man of sharp vision, and was the first merchant to come to him to advertise during the science and technology promotion campaign.
In fact, he is the most valuable boss Zhihu has ever received.
"Boss Jiang, I've heard of your name for a long time, but I didn't expect you to be so young. They all said you were a college student. I didn't believe it at first, but it turned out to be true."
Jiang Qin smiled brightly and went forward to shake hands: "Mr. He, you are too kind. Compared with yours, my forum is just a small thing."
He Yijun laughed and looked at Dong Wenhao and Wei Lanlan: "Who are these two?"
"Content Director, Dong Wenhao, and Marketing Director, Wei Lanlan, are the backbones of our forum. They are usually very busy, but for the sake of Wanzhong's promotion project, I specially asked them to put down their work and come with me."
"So there are two directors. What an honor! Come on, come on, sit in the meeting room first."
Dong Wenhao and Wei Lanlan looked at each other and thought to themselves, the boss is really good at bragging. Aren’t we the team leaders of the content group and the marketing group
Wow, he became a director in just two sentences.
But you know what, the word "director" just sounds better than "team leader".
Jiang Qin couldn't help laughing when he saw the two men suddenly straighten their chests and raise their heads. In his heart, he knew very well that He Yijun might not believe the title of director. After all, they were all college students and their immature faces could not deceive people.
But what does the old saying go? Don't hit someone who smiles at you.
What's more, if you don't improve your identity yourself, do you expect the client to help you do it
After a while, Wanzhong's marketing manager came over. She was a young woman named Yue Zhu.
"Mr. Jiang, here's our plan. During the entire promotion, we can offer a minimum discount of 40% in the clothing promotion area, and 20% in other areas, excluding the cinema. The promotion will last for one month, and we will do a full range of promotion on your forum, including carousel pictures, soft articles, and secondary pages. We want them all. Mr. Jiang, please name a price."
Jiang Qin held out his hand: "One hundred thousand yuan."
As soon as the words were spoken, the entire conference room fell silent.
Yue Zhu smiled unnaturally: "Boss Jiang, are you kidding? After completing the entire event, our profit may not even reach 100,000."
"Ms. Yue, this is the most reasonable offer we made after careful study."
Hearing this, Wei Lanlan couldn't help swallowing.
To be honest, they only found out about coming to Wanzhong Mall half an hour ago.
The research and stuff is just nonsense from the boss.
But one hundred thousand is too much. You know, the most expensive advertising space on the forum is only thirty thousand.
Although Wanzhong’s request is indeed a bit much, it is not enough to cost 100,000 yuan.
"Boss Jiang, isn't your homepage carousel only 29,999? The rest of the ad space doesn't seem to be worth much, right?"
"What is the psychological price of the people here?"
Yue Zhu glanced at He Yijun, and when he nodded, he said, "After our calculations, 50,000 yuan is the most appropriate."
Jiang Qin nodded: "Okay, then fifty thousand."
"?"
Yue Zhu was stunned for a long time before reacting: "Boss Jiang is really a straightforward person. This is the first time I have seen someone negotiate a price like this..."
Jiang Qin waved his hand and took out a document from his bag: "Fifty thousand yuan is fine, but I would like you to take a look at the new service we are about to launch."
He Yijun put down his crossed legs and took a closer look: "Letter of Intent to Join Pintuan.com?"
"The trial operation will officially begin in December. If you are interested, you can give it a try. We are currently looking for the first batch of partners."
“To be honest, I’m not very optimistic about group buying.” He Yijun shook his head.
Jiang Qin pushed forward: "It's free to join. If you sell a piece of goods, we will get a commission. If you can't sell them, you won't lose money. Moreover, if we reach a cooperation, you can save 50,000 yuan in promotion fees."
"That's true." Yue Zhu was somewhat tempted, after all, he could save half.
He Yijun glanced at Jiang Qin with a strange look in his eyes: "Boss Jiang, where did we save 50,000?"
Jiang Qin coughed and said, "The promotion fee is 100,000 yuan, and you can get a 50% discount if you sign a letter of intent. Isn't this saving 50,000 yuan?"
"We didn't agree to the 100,000, so how can you say we saved 50,000? You're trying to change the concept!"
After he finished speaking, Yue Zhu was stunned, and then he realized that he was almost cheated.
One hundred thousand was his asking price, not the final transaction price. Their psychological price was originally fifty thousand. Can this be considered a saving
This college student is so young, how come his every sentence is so confusing
Jiang Qin was not embarrassed after being exposed. Instead, he grinned and said, "Anyway, the market price is like this. If we can't cooperate, I will still insist on asking for 100,000 yuan. But if I move in for free, I can save 50,000 yuan. Isn't that great?"
"… "
It was calculated before Jiang Qin came that the promotion of Wanzhong Mall would cost at most 70,000 yuan, so he was not coming for the promotion fee in the beginning. His biggest goal was to find partners for group buying.
If they were to discuss cooperation seriously, Jiang Qin would be at a lower status and could be easily manipulated by the other party.
But if everyone feels that they are getting the upper hand, the chances of successful cooperation will be much greater.
These are all routines. The same thing expressed in different ways may result in very different results.
"Fifty thousand."
Jiang Qin stretched out his hand and waved it in front of the two people: "You can save 50,000 in one go. What are you still hesitating about? To be honest, the 50,000 you gave is also the bottom price. There is still room for negotiation, but I won't bid anymore. 50,000 is 50,000."
He Yijun rarely saw such an interesting young man, and couldn't help but smile: "Okay, anyway, we won't suffer any loss, I'll just see how Mr. Jiang does it."
"Thank you Mr. He for your support!"
"But let's not sign the letter of intent yet. I need the people below to study it collectively."
Jiang Qin smacked his lips: "Not really, right?"
He Yijun looked at Yue Zhu and said, "Our manager Yue has been in charge of mall marketing for five years, and you almost tricked him with just two sentences. If I don't study this letter of intent, I really don't dare to sign it."
"Mr. He, I am an honest man."
“Honest people dig the deepest holes!”
Jiang Qin was happy: "Okay, then Mr. He, just study it. Don't be too late and we can just join the group and go online."
He Yijun nodded and looked at his secretary: "Xiao Fang, go to Juxianju and reserve a table. I will treat Mr. Jiang to lunch at noon."
"Goodbye, Mr. He. Forget about the meal, I have to receive an award this afternoon."
"Receive the award?"
"To be honest with you, Mr. He, I recently won the first place in the first Linchuan University's school-wide learning competition and became the first learning star in the history of Linchuan University. I have to receive the award this afternoon, so I really don't have time."
Hearing this, He Yijun and Yue Zhu raised their heads at the same time, with endless surprise flashing in their eyes.
Linchuan University is the best 985 university in Linchuan. In the first school-wide learning competition, it won the first place and was named the Learning Star. Wow, how valuable is this
A second ago, He Yijun had indeed lost 50% of his trust in Jiang Qin.
How much conscience can a person who always lies in others' words have
But when he heard that Jiang Qin was the first academic star in the history of Linchuan University, part of his trust in Linchuan University was transferred to Jiang Qin.
The older generation of businessmen generally do not have high educational qualifications, and they always have an inexplicable reverence for schools, especially key universities.
He Yijun felt that since Jiang Qin's academic performance was among the best in Linda University, he should not be a swindler.
"It is indeed more important to receive the award. You can eat whenever you want. I won't force you to stay."
"Thank you Mr. He for your understanding. After all, I am the first and this is the first session. If I am absent, many people will be disappointed."
"Well, university awards are very important. I understand that."
After a while, the three of them left Wanzhong Shopping Mall and went to a nearby food court to eat some pork trotter noodles.
Wei Lanlan and Dong Wenhao then dared to confirm that promotion was not the boss's purpose at all. His purpose from the beginning was to cooperate in group buying.
Besides, the part about the first school star was too awkward, wasn’t it? They were so embarrassed that their toes were about to dig into the villa, how could the boss say that without blushing or taking a breath
"Boss, don't you feel guilty when you say study star?"
Jiang Qin raised his eyebrows: "What's the point of feeling guilty? First class, first in the whole school, is there anything I said that's false?"
Wei Lanlan was stunned for a moment: "That's not the case."
"That's right. Besides, Mr. He is not from Linchuan University. How would he know that the Study Star Award is just a fake award? I told this story to increase the credibility of the group buying and make Linchuan University an invisible endorsement of our trust."
"I thought that tricking Jiang Zhihua was the final step in the whole scheme, but I didn't expect that such a scheme could be used repeatedly..."
Jiang Qin peeled a clove of garlic: "It's not about quantity, but about refinement. It doesn't matter if it's awkward or not, as long as it works."
Dong Wenhao stretched out his hand: "Boss, I want some garlic."
"You are so arrogant! It's fine if you don't peel garlic for the boss, but you also want me to peel garlic for you?"
Jiang Qin cursed and slapped the peeled garlic into Dong Wenhao's hand, while he began to think about the matter of launching the group purchase online.
Tan Qing has already negotiated with merchants on the pedestrian street to move into the food section, and Wanzhong to move into the shopping mall section. What is most lacking now is retail merchants in the lifestyle section.
To be honest, college students don’t have that much money. The most they can afford is some clothes, so their daily expenses are basically spent on small things like meals, snacks, and drinks.
Especially when group buying is first launched, it is difficult to gain enough trust.
To put it bluntly, college students dare to buy a Coke on it, but few dare to buy a mobile phone.
Therefore, in the early stages of monetization, food and retail are actually the main business segments of group buying.
"Boss, I want another clove of garlic."
"???"
"I don't know why, but the garlic you peel has a capitalist aroma."
"roll."