China.
Shangcheng.
In the Lin family, Lin Dong is eating at the dinner table.
A nanny was putting dishes on the table, and Lin Hu came back exhausted from outside.
He walked to the dining table and saw his parents looking at his online store on the computer in the lobby, and he asked with a smile, "Dad, Mom, are you going to eat?"
Lin Han gave up: "You two brothers eat first, we are busy."
Lin Hu: "What are you busy with?"
Mother Lin: "Today is the official global launch of the 'Resurrection' series of Datura Cosmetics. Your dad and I signed the purchase price with Xiaodong with our deposits, and used up all the continued deposits at once, so can you take it easy? ?”
Lin Hu smacked his lips: "Aren't you too risky? That's the pension for the two of you. What if you lose money? The cosmetics market is very deep, and it's not easy to do."
As he said that, he also looked at Lin Dong and said reproachfully, "You know you have no money at home, so you asked your parents' money to fill it in."
"It's okay, if they can't sell it, return it to the company, and I'll keep it. If the Greater China region can't sell it, they can go to other markets to make up for it. It's the same." Lin Dong smiled: "Parents, don't look at it, come here Let's eat, doesn't your online store have a dedicated studio to help you operate and sell? What are you afraid of?"
Father Lin said: "I am optimistic about your cosmetics, I think it will become a hit."
Lin Dong: "It's still Dad, you old world."
Father Lin walked over with a smile, glared at his youngest son, and asked with a smile, "Xiaodong, I don't know anything else, but this is the only qualification to designate an unofficial store, you gave it to our family, you Master won't blame you?"
Lin Dongdao: "Don't let the fat and water go to outsiders' fields. When your parents earn enough money, you can just make up for the management rights expenses. It's understandable that you don't have money now."
Lin's father asked: "Then how much is the management right?"
Lin Dong: "The annual operating cost of an online store is 500 million."
puff!
Lin Hu squirted out the soup directly: "Is your company cheating people?"
Lin Han nodded: "The price is indeed within an acceptable range, is there a quota limit?"
Lin Dong: "That's for sure, otherwise, the price wouldn't be so high."
Lin Hu stared: "Dad, how will you earn the 500 million yuan in the future? This 500 million yuan is enough for me to approve a piece of land for a project."
"Although I am old, you are still too immature in the business world." Lin Han snorted, then looked at his youngest son Lin Dong: "Xiaodong, how many places do you limit in the Greater China region?"
Lin Dong: "Currently, we have sold the distribution rights in some developed provinces and cities. We have signed a total of 15 stores, and each store has a designated authorization fee of 300 million yuan a year! However, the price of designated stores for online sales is high, such as Amao, The two Dongdong Mall signed a 1 billion agency right in the first year, so parents can only let you open a store in a certain treasure, but with our official notice, you can be regarded as genuine authorization, and 500 million is less. It's a commercial secret, and you and Mom must keep it secret."
Grandma, the authorization fee in the early stage is 4.5 billion? No, plus online authorization, the first year will be 6.5 billion!
Lin Hu didn't know whether it was soup or saliva, but he was very greedy. He kept muttering that Lin Hu's Mandala Studio project was so big. He has learned about those products, they are too expensive!
It is so expensive that it is difficult for anyone to afford it. From his point of view, the new revival series of Mandala may not be able to sell.
"Xiaodong, what is the purchase price you gave Dad?"
"According to the market, I can't mess around with this point, right? The purchase price must be the same price as the agent. For example, the market price of a gold bottle is 1288. The supply price is 1200 US dollars, and the profit is 88 US dollars. Platinum is 29888. The purchase price Give 29,000 US dollars, profit 888 US dollars, diamond profit 8888 US dollars."
Lin Hu shook his head: "The profit margin is too small. If the principal is left there, if it cannot be sold, the profit earned is not as good as the money squeezed out of the inventory. If more than one-third of the goods cannot be sold , the profit is simply not enough to fill in.”
Lin Dong smiled, didn't take it seriously, and continued to eat his own food.
Father Lin glared at the boss: "According to you, those who would rather spend 1 billion to buy sales rights are fools? You have missed one of the most important points of this product, which is efficacy! The resurrection series can be said to be the world's first The first case in the dermatology department has a technical level leading the industry for decades. This black technology is here. If you still dislike the price, go back and investigate how many rich women spend in beauty salons every year for maintenance? And those maintenance It's still false. Just ask your mother."
At this time, Mother Lin turned around and responded: "The annual card for those clubs alone costs 100,000 yuan! And not including the facial masks and back massage essential oils that are usually washed, the monthly cost of these is also tens of thousands. Throwing in 100,000 yuan? But the maintenance is a temporary solution, not the root cause. It’s useless. At most, it makes people look more energetic. After a long time, the pores of the skin are very thick, the face looks very stiff, and the smile is natural, a proper zombie face. My friends in beauty salons have inquired about this resurrection series, which is a product that every beauty salon in the country must stock up on. Think about it, a high-end club, without this resurrection series, is really not a high-end club. How many beauty salons? Just supplying these shops, the annual amount of Datura is really not enough for the market to understand."
Lin Hu couldn't say no, but he also maintained his position: "Just look at it. Where is the unit price? I don't believe that this woman is crazy?"
Mother Lin smiled: "So you are not a woman, and you don't understand what women's needs are. The world's luxury products such as Chanel and Hermès are not more expensive than the resurrection series? But they can still sell them, and don't mess with you. Boy, it’s time for the sale, I’ll go to Lianmai to see the situation.”
After Lin's mother finished speaking, she ran to the front of the computer, put on the earphones, and went to the clerk's studio to ask about the situation.
The time is at 10 o'clock on the hour, and the online sales in the Greater China region are unified. There are a total of three websites that can be purchased. There are two major e-commerce companies in China and a treasure store opened by a studio.
As soon as 10 o'clock arrived, Mother Lin refreshed the number of 100,000 bottles of the gold series on her website. One minute later, the data jumped to: 84,591 bottles left.
After another two minutes passed, the count jumped to 71,188 bottles.
Mother Lin was agitated.
"Old Lin, come here quickly, hurry up."
Lin Han didn't care about being elegant while carrying the bowls and chopsticks. He left the dining table and ran over and bent down to look at the number of bottles that were on sale in seven minutes: 53,338 bottles left.
Lin Han's body shook.
This is even more exciting than when he received the first order and got the first pot of gold in his life when he opened the factory. He felt that this project could give him a second spring.
"If you make a profit, you can easily make up 300 million this year." Lin Han grinned.
Mother Lin nodded.
Seeing how excited his parents were, Lin Hu couldn't eat well there, so he also came over with the bowls and chopsticks and asked while eating, "Mom, how is the sales?"