The gradual launch of advertisements, strong recommendations from leaders in various fields, and ENN's rich and powerful three billion yuan in loose money, so that the number of registered people in ENN Village quickly exceeded 200 million one week after it went online. And it has become a hot topic for national discussion on the Internet and even offline. Major forums have been crazily flooded, and the popularity of Moments, Weibo and other places has remained high and extremely popular.
In contrast, the Lin Group's Internet shopping platform was launched a week later and was completely ignored. The channels created with huge financial and material resources do not seem to have achieved proportional returns at all.
Of course, this is just a layman's opinion.
As an insider, Shen Han didn't think so.
"Three days after it went online, it grew at a rate of five million users per day. It seemed like a weak start, but for three consecutive days, the number of new users on the Fit platform was very stable. Yesterday it even exceeded six million new users. There is no discouragement. Signs." Shen Han sat opposite Xiao Zheng and reported the statistics of the past three days.
Know yourself and the enemy, and you can fight a hundred battles without danger. Although New Okumura is hot, Xiao Zheng will not be dazzled by victory. Understanding the detailed data of Fite Platform is his daily homework.
"Fit's advertising placement is less than one-third of ours. The publicity efforts are also tepid. Except for the initial cooperation with our ENN to maintain the popularity for a short period of time. Since then, it has kept a low profile. It has not even been launched online. I went out of my way to promote it." Shen Han frowned slightly and said with amazement in his eyes. "But even so, by tonight, Fit's user base will exceed 20 million."
The number of new Aocun users has successfully exceeded 200 million. The Fite platform barely exceeded 20 million. It looks like the data is ten times worse. But Xiao Zheng knew it very well. The number of users is the number of users. Some users can create tens of thousands of value for Xinao Village every year. Others may be zombie users who, apart from grabbing gifts in the early stages, will not continue to visit E-Ok Village at all in the future.
As a leading enterprise in China, Lin's has huge channels and a rich resource network. It is incomparable to today's Xinao. In addition to Phantom, nearly half of Xinao Village's suppliers are foreign goods from Lu Dashan. Recently, although we are constantly reviewing products, we are gradually entering Xinao Village. Comparing it with Lin's Feite platform, the simplicity of the product makes the difference.
Whatever you want, you can find it on Fite Platform.
In the early stage, it depends on marketing and publicity. Once you are on track, you have to look at word of mouth and customer experience.
In terms of products, Xinao Village still has big shortcomings. This will also be the next core goal of New Okura. Enrich supply.
"In the past week, user activity has dropped by about 1% every day. Although these are normal phenomena. But if we do not strengthen the content of New Ao Village and enrich the customer experience of New Ao Village, the future situation will become more and more dangerous. ." Shen Han said in concluding remarks.
Xiao Zheng took a sip of strong tea and nodded: "You can leave the advertising to the people below. The top priority now is to cooperate with the product department to enrich the platform's supply of goods as much as possible. In addition, I heard that the forum of Xin'ao Village is The most active sector. Management and attention must also be strengthened in this area.”
"Yeah, I know." Shen Han nodded.
After the meeting with Shen Han ended, Xiao Zheng rubbed his swollen eyebrows. He knew that Lin was starting to exert his strength.
Or in other words - Lin has not officially launched his efforts yet. Just taking the first step.
With Lin's financial and channel resources, once resources are invested, Fit's influence will surely grow exponentially.
In fact. Just rely on Lin’s golden brand name. Feite can continue to add 5 million new users every day. This has demonstrated to a certain extent Lin’s influence in the market and users’ trust in it. The new additions to Xin'ao Village are constantly decreasing and will soon reach saturation. On the other hand, Lin still has a lot of room for development. In addition to new additions, active users are the key to a platform. Of the 200 million users of Xinaokun, how many are active users, and how many are just here for prizes
Although the market is already hot, how big is the bubble in it. Only within Xinao is clear. This is also the core direction that Xiao Zheng will focus on in the future.
Ding ding.
The cell phone on the table suddenly rang. The harsh ringtone brought Xiao Zheng, who was deep in thought, back to reality. He picked up the phone and answered the call.
It's an unknown number.
"Hello." Xiao Zheng said in a steady voice. A bit bossy.
"Is it Mr. Xiao?" A rather feminine voice came from the other side of the phone. And judging from his voice, he must be quite young.
"Yes. It's me. Who are you?" Xiao Zheng said politely.
This is his personal cell phone. With the improvement of his status, not many people are qualified to get his private number. And he didn't save the other party's number. It can only prove that this person is no ordinary person.
"My name is Hu Yishan. President of Jufeng Network." The man on the other side of the phone smiled. "Mr. Xiao. Do you have time to meet?"
Hu Yishan!
Internet overlord!
Regulars among the top five in the rich list! He even once threatened his position as the second oldest businessman in the business world. In the past twenty years, apart from the prosperous Lin Chaotian and the steadfast Shang Jingtian, only Hu Yishan has the most resounding reputation and the biggest brand in Yanjing.
How could he find him
Logically speaking, Xinao Village competes with Hu Yishan, the largest shopping platform in China. If it's not necessary, it's better not to see it. But Hu Yishan took the initiative to invite him this time. This made Xiao Zheng feel a little confused.
"Of course." Xiao Zheng smiled slightly and said enthusiastically. "I have heard of Mr. Hu for a long time, but I have never had the chance to meet him."
"Mr. Xiao is too polite." Hu Yishan smiled.
After finalizing the appointment time, Xiao Zheng informed Xiao Taohong. Take the elevator straight to the parking lot.
Si Yan came downstairs two minutes early and was waiting for him in the parking lot.
After getting in the car, Siyan pushed away the computer and introduced Hu Yishan's personal information in detail as usual. Only by understanding a person's background and origins, even the living environment when he was young. Only in this way can the other party's behavior and personality be restored to the greatest extent.
This information is the most important key when the two soldiers are fighting.
"He used to be an employee of Lin's?" Xiao Zheng keenly captured the key point.
Siyan pushed up his thick glasses and said seriously: "There was no Lin Company at that time. It was just a company founded by Lin Chaotian. Many people were optimistic about it, but more people were not optimistic about it. They even suppressed it maliciously. And the reason why Hu Yishan left. It seems that he and Lin Chaotian have huge differences in business philosophy."
"In recent years, Jufeng Network and Lin have not had much interaction. Even in public, they have never spoken to each other from a distance. It can be seen that the relationship between the two is not harmonious, at least on the surface." Four Eyes analyzed .
Sorry for the late update, there will be 2 chapters later.