The Olympic Games have had sponsors for a long time, including top sponsors like Coca-Cola, as well as official sponsors and official suppliers established by the host country. Under normal circumstances, official suppliers are also official sponsors. There is another type called partner, which also means the same thing.
China is a country with a low per capita income, and it has lagged behind among the countries that have hosted the previous Olympic Games. The just-concluded Sydney Olympics has set a good example for China. Hosting the Olympics can not only gain a good reputation but also make money.
The simplest way is to conduct commercial operations under official coordination, which naturally requires businessmen to participate. The amount of money China plans to invest at this time is equivalent to the sum of all previous Olympic Games. China can actually afford such a huge amount of money. After all, China's total income is still good. But in this case, other provinces will inevitably have objections and cannot invest all their money in the capital.
So this Aowei Conference came up with a way to solicit sponsorship, and solicit sponsorship like crazy.
Basically, all the large state-owned enterprises and central enterprises in China have donated money, and some of the richest people in Hong Kong and Lisboa have also donated money. Of course, the country also makes some sacrifices, such as giving them certain tax benefits in the future.
In fact, this can be simply seen as the state looking for corporate and personal loans and using taxes to repay them. Of course, those companies and individuals also got a good reputation, so they couldn't charge interest.
As the number one super-rich man in China and Asia, they had actually wanted to contact Feng Yu for a long time to donate. However, Taihua Holdings had donated a lot, and they had not been embarrassed to continue contacting him before.
This time at the right time, Zhao Yan spoke.
"Donate, didn't Taihua Holdings donate?" How could Feng Yu remember that Zong Qing told him first and donated right away
"Uh~~ I donated, but the financial pressure is still very high. So I hope Mr. Feng can donate more if possible?" Zhao Yan was a little embarrassed. He was also a little embarrassed to ask someone to donate a second time.
"Well, don't we have an official supplier for the Olympics? Then we can donate more and you can designate us as the official supplier."
Official suppliers can print the Olympic Games logo on their products. This is one of the best advertisements during the Olympic period. After all, the Olympic Games is a grand event in the world.
"How much will it cost to donate more?" Zhao Yan asked.
Feng Yu looked at Zhao Yan with a smile: "Zhao Juchang, I will discuss this with Zong Qing first and then give you an answer. But don't worry, I will do my part to contribute to the country's sports construction!"
Zhao Yan was overjoyed: "On behalf of Aowei Club, I would like to thank Mr. Feng for his generous donation."
…
"Lao Zong, how much did our Taihua Holdings Group donate to the Olympics? Are we number one? One billion RMB?"
It is said that this donation can be ranked No. 1 among corporate donations and sponsorships of previous Olympic Games. No company has donated more than 100 million US dollars in any Olympic Games.
Feng Yu remembered that in the previous life, China, including wealthy people such as Xiangjiang and Lisboa, seemed to have the highest donation and sponsorship of only 80 million U.S. dollars. Everyone gathered together to make a huge number of tens of billions of U.S. dollars.
How much was China’s total donation and sponsorship for this Olympic Games in its previous life? More than 50 billion U.S. dollars. As for China's government investment, it is estimated to be US$42 billion, which will eventually exceed US$1 billion. After the Olympics, the net assets of those venues and other venues will be more than 45 billion US dollars. It can be said that the country will definitely not suffer any loss.
Moreover, US$30 billion has been invested in the capital’s infrastructure alone, including airports, highways, subways, etc. These are investments that will continue to benefit the capital and China in the future. In fact, even if the Olympics are not held, investment will still be required, but it will not be such a large one-time investment.
Not to mention anything else, Feng Yu can make a lot of money every week just by investing in gold futures at Fengyu Consulting. The IT-related industries that Feng Yu invested in the United States are also developing better and better. Now Feng Yu can already live a life of sitting around counting money and ensuring that his assets will not be surpassed by others.
China wants to host an Olympic Games that attracts world attention. One is to show China's strength to other countries and let them clearly see that China has risen, thereby increasing China's voice in the world. Another point is that China has been proud of being a big country since ancient times. There are always so many problems when looking at other people's Olympic Games. If we host it ourselves, we will never be like this.
This time it was their turn to do it, and they realized that there were too many things they needed to spend money on if they wanted to do it to their satisfaction. Of course, even if this money is spent, it is not in vain. It can be earned back in many ways, and it can continue to bring economic benefits in the future.
Just by promoting tourism, there can be a lot of income, not to mention other aspects.
"Old Zong, look at how much money each subsidiary can put out. You can't put it out now. You can get a little bit every year. We want to raise the sponsorship fee threshold for this Olympic Games to a height that attracts the attention of the world!"
Those TOP sponsors really don't have the largest amount of sponsorship, but they can get the most shots. This is all related to the International Olympic Games.
Feng Yu can't do anything about these, they are all contracts signed before. But Feng Yu is going to slap Aowei Club in the face. Your so-called TOP sponsor only paid this little money, but he still has the nerve to ask for so many shots? Look at how we sponsor here, yours is just a fraction!
"Mr. Feng, how much money do you plan to donate?"
"Each brand should prepare 100 million U.S. dollars. If it is not enough, be ready to add more at any time. I personally will donate more, and then let the world know that their sponsors are too stingy!"
Zong Qingxian was a little speechless. Feng Yu's move would definitely attract the hatred of the International Owei Association, but it was really enjoyable and prevented those from the International Owei Association from interfering too much.
In fact, many people will criticize International Aowei. After all, their annual income is very high, and the average salary of those employees is leading the world. Converted into RMB, the average salary exceeds one million. Even the most ordinary employee's salary exceeds 500,000, and their work is actually not too difficult.
Of course, the most important point is that 90% of the fees for TOP sponsorship and broadcast rights must be paid to the Olympic organizing committee of the host country. Therefore, the higher the TOP sponsorship fee, the more money China can get.
If the so-called TOP sponsorship is not as good as China's official sponsorship, then the International Olympic Games will be embarrassed, and the China Olympic Organizing Committee can also protest.
"Mr. Feng, are you sure you want to do this?"
"What's wrong? I donate money myself, and I need to get their approval?" What Feng Yu hates the most is this. You can't donate more than the leader. Besides, he never thought that the International Aowei Association could lead him!
"Okay, this should be no problem, but the sponsorship contracts of each brand must be taken back." Zong Qingxian must consider the interests of each company. Not everyone is like Feng Yu who does not take money as payment.
"No problem. The more we donate, the more money we can save for the country. If those foreigners can't afford to sponsor, just give up."
(End of chapter)