After Fengyu's mobile phone new product launch conference, Fengyu flew back to the Magic City, and at this time, Jiang Wanmeng brought another good news.
When he was first making HDVD, Feng Yu mentioned to Jiang Wanmeng that he wanted to make a high-definition camera that was small, easy to carry, and most importantly, clear, to target the current high-definition TV market.
Digital cameras have been around for a long time, and Sunny was the first to develop a finished product. It can be said that Sunny is still very powerful in electronic product innovation, and this can be said all over the world.
However, Suni did not pay enough attention to this at first, or it is a common problem of island country companies that they always like to keep the best technology in the laboratory and then bring the next-generation technology to the market to ensure maximum profits.
When they find that a competitor has launched a product that is similar to theirs, they launch the latest product to continue to ensure high profits.
However, there is also a disadvantage in doing so, that is, the products launched by Sunny are always not technically leading enough, thus giving other companies the opportunity to constantly challenge them.
Sunny firmly believes that they have better technology and believes that other companies will only humiliate themselves if they challenge, or even help them eliminate old technologies. They can also use this to delay the other party's R&D pace, causing the other party to waste R&D costs, and maintain the consumer impression of their technological leadership.
Once Suni discovers that the opponent has the possibility of catching up with their technology, Suni will adopt another method, which is to join forces. For example, although Sunny is a competitor with companies such as Songxia, Xiapu, Jianneng, JVC, and Pioneer, they have also cooperated in various aspects.
It can be said that these electronic companies in the island country have always maintained a relationship of competition and cooperation with each other. Occasionally, these two or three companies cooperate and squeeze out several other companies. Sometimes, the cooperation partner changes and the former partners are squeezed out. In short, it is very chaotic.
Feng Yu remembered that in his previous life, Sunny cooperated with several former competitors such as Xia Pu and jointly formulated high-definition digital camera standards to limit the development of their peers and made them a lot of money.
High-definition digital cameras are one thing. On the other hand, Feng Yu and Jiang Wanmeng also mentioned that future mobile phones must also be able to take pictures, digital cameras and digital video cameras must be able to be combined, and the functions of electronic products must be diversified and Let consumers buy one product and have the functions of various previous products.
Feng Yu’s micro-innovation concept of combining two products has long been familiar to people in the company.
Jiang Wanmeng has been personally leading the public relations of the high-definition digital camera technology. Of course, companies such as Philips and Thomson are also helping.
If you want to implement standards, you need more companies to support and implement them. Otherwise, like VCD, you can only succeed if you have the basic patent in your hands.
Even from VCD to later DVD and high-definition DVD, didn't it take other companies to join the alliance so that the standard can be quickly implemented
Jiang Wanmeng suddenly told him that the development of high-definition digital cameras had been successful and had been recognized by Philips, Thomson and other companies, so he said that they should be able to jointly launch a standard.
This will restrict the development of other companies. If you do not follow our standards, then high-definition digital cameras will be divided into camps again, resulting in incompatible products.
Of course, Feng Yu is not afraid of dividing into camps, but is worried that if this standard is formulated first by companies such as Suini and then implemented by more companies, then they will be too passive.
The more companies there are in the camp, the more advantages they will naturally have.
…
"Mr. Feng, this is the standard we promote. It is divided into two types, one is 1280*720P high definition, and the other is 1920*1080P, which we call ultra-high definition. Of course, these two standards are also similar to high-definition TV. It combines the standards of computer and high-definition display.”
"This standard uses progressive scanning, that is, one picture is scanned in one go. The advantage of this technology is that there will be no flickering or crawling. In fact, we have also studied another interlaced scanning technology. But that technology is not as good as this one, because a picture needs to be scanned twice, and when displaying fine pictures or still pictures, there will be flickering and crawling."
"Of course, there is also a difference in field frequency, and the different types are specifically... "
Feng Yu quickly waved his hand: "Okay, I don't understand what you said. You think it's enough to meet the standards. I believe you."
Feng Yu only knows about 720P and 1080P. As for the specific principles and detailed classifications, how does he know
"Then we will hold a press conference to officially implement this standard?" Jiang Wanmeng asked.
"What do Philips, Thomson, etc. mean?"
"They also believe that it is in everyone's interest to launch the standard as soon as possible, especially since companies from the island countries are said to be jointly developing it. If they take the lead, we will be at a passive disadvantage. However, they believe that more companies should be involved in the development." Companies coming in, some large electronics and electrical appliance companies, would be best if they can pull them into our camp, such as domestic TV manufacturing companies, the Four Star Group in South Korea, those companies in Baodao, etc. We must be responsible for pulling them into the camp. And Thomson is in charge of the American camp, and Philip is in charge of Europe, so that our team can grow as quickly as possible, thus forcing the island companies to implement our standards!"
Feng Yu nodded: "Okay, contact those who were in the HDVD Alliance and ask them to join in to jointly develop and implement this HDV standard. Also, when will this digital camera technology be truly integrated with mobile phones? Or with Combined with a digital camera?”
"New products will be launched soon, by the end of the year."
Feng Yu is still not satisfied: "To make it as fast as possible, we can think of combining mobile phones with digital cameras, and they can think of combining mobile phones with digital cameras. Those manufacturers that produce digital cameras and digital camcorders can also think of combining the two. function combined.”
Why can't digital cameras and digital video cameras be combined now? Because digital cameras still use magnetic tape, but it is no longer the old-fashioned large video tape, but a compact video tape, which is half the size of a Walkman tape.
As for digital cameras, flash memory cards are used for storage. Different storage methods determine that the two products cannot be combined for the time being.
But what if both products use flash storage, hard drive storage, or optical disk storage? Then it will be very easy to combine the functions of the two products.
"Don't worry, Mr. Feng, we promise to complete the integration of product functions as quickly as possible. The next new product we will launch is a high-definition DV camcorder!"
…
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