Extraordinary Genius

Chapter 1336: Buy back national brands

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"Mr. Feng, the people below have reported statistics. Our new Fengyu mobile phone has been selling very well these days, especially many people are satisfied with the improved camera function. Well, the sales of Aihua mobile phones have also increased a lot. There are other sponsorships The sales volume of the company's products has increased significantly. It seems that a good program with embedded advertising has an extraordinary effect. It has only been broadcast for two episodes. If it is broadcast for more than ten episodes, the effect will definitely be better!" Zong Qingxian Said with a smile.

"The quality of our mobile phones is also very good, not to mention that this new model has other advertising promotions, so it is not surprising that it sells well. Product placement is to implant the concept of advertising into people's subconscious, when they need When looking for this type of product, this brand is the first thing that comes to mind." Feng Yu said calmly.

In China, the advertisements for Fengyu Mobile Phone and Aihua Mobile Phone are now done together. The words "Fengyu Aihua Jointly Produced" are printed below to let people know that the performance of these two mobile phones is exactly the same.

Although the Aihua brand is mainly promoted in China, the Fengyu brand is not unavailable. What's more, the title of this show is Fengyu Mobile, because Feng Yu plans to sell the copyright of this show.

We have already contacted Discovery Channel, and they said they will have to watch four episodes of the program before deciding whether to introduce it. However, the current performance of the program still satisfies them.

But they have a doubt: Do Chinese people have enough money to travel by car? And when I go to a city, I always take pictures of the scenery on the road. Why are there so many high-rise buildings

In the impression of many foreigners, China is poor and backward. Although Feng Yu, the world's richest man, has emerged, more people on the world's rich list are still Americans, right

Another one, aren’t most of Feng Yu’s assets overseas? Among them, the United States and Hong Kong have the largest investment, which proves that mainland China is still not developing well.

If you look at those Chinese movies, all of them are in poor mountains and valleys, you will know that China is still a poor place. Doesn't their country also promote it, and they are still a developing country.

In fact, China gives foreigners the impression that China is still poor and scumbag, which has something to do with these movies. Movie itself is a cultural product and one of the most easily disseminated cultural products. Through movies, you can understand the economic situation of a country.

For example, the United States always has those kind of science fiction blockbusters, flying to alien planets, alien attacks, robots, mutants, etc. This gives people the impression that the technology in the United States is so advanced.

This was how the former Soviet Union was fooled and dragged into the deceptive plan of Star Wars, which eventually led to serious imbalances in domestic industrial development and economic collapse, leading to its disintegration.

But do you think there is no poverty in the United States? There certainly are, and there are quite a few. Those black-gathering areas in the United States are simply synonymous with dirt and chaos. And some of their farm areas are not doing well either. Don't think that the big farmers in the United States seem to be happy. Many farms don't even have electricity.

In that kind of place, you can stay for a day or two as a vacation, but if you are asked to stay there for a long time, not many people will be willing to do so. Most rich people like to live in the suburbs of cities, but few rich people like to live in deserted places.

No matter how good the propaganda in the United States is, the rich and slum areas of a city are very clearly divided. During the day, those people are afraid to go to the slums where black people live. At night, many white people are afraid to leave their own neighborhoods. The only exception may be Las Vegas, where day and night are reversed and there is no one during the day.

Most of these facts have been covered up. If these are included, how many people would like to go to the United States? The so-called fairness and equality are nothing more than a joke in the eyes of Americans. Their white people have a natural sense of superiority. Even if they are uneducated and unskilled, they can easily apply for social security.

But for black people, it is more difficult to get an education. It just so happens that these black people are quite extreme and always clamor for equality, but they don't make any efforts themselves.

As for Chinese films, many people say that as long as you make Chinese films poor and miserable, you will win awards. Others will think that if a movie can be filmed under such difficult circumstances, it deserves encouragement!

Chinese people are known by many countries as one of the most hard-working people, and they work hard to make progress, but the country's propaganda cannot keep up. But now, China has seen the importance of national propaganda.

Because if there is not enough publicity, it will not work to attract investment. In the past, in order to attract foreign investment, China mostly used one method, which was to use high-quality assets to jointly jointly with other parties. It was called attracting foreign investment to improve the economy, but in fact it suffered a big loss.

For example, China's most popular daily chemical product at that time was a washing powder called Vitality 28. This was China's washing powder with a market share of more than 70% at that time. As a result, in response to the superior's policy of attracting foreign investment, their company introduced foreign investment.

As a result, the Vitality 28 brand disappeared. Many of you have heard of the new brand of laundry detergent produced by this factory, called Qiaoshou.

There are too many examples of this in the past life, such as Lebaishi, Lehaha, Shuanghui, Xi'an Janssen, Zhonghua Toothpaste, Nanfu Battery, Bingcheng Beer, etc. These are all profitable enterprises, quite national brands, and joint ventures with foreign investors. , and eventually it was slowly swallowed up by foreign companies.

These national brands that were once quite worthy have eventually turned into money-making machines for foreign businessmen. It is ironic that these companies still use the banner of Chinese brands.

In the past life and later, some people also resisted. For example, Zong Qingxian broke up with Danone. The brand was still in his hands, and then several new companies were established under his daughter's name. Slowly Move the business over and get rid of Danone.

Huarun Snowflake later repurchased its shares, thus preventing the state-owned brand from being controlled by foreign investors.

Many companies are like this now. When promoting, they are still Chinese brands, but the major shareholders have become foreign investors.

Feng Yu is not opposed to joint ventures, nor is he even opposed to the company being sold to foreign investors. However, it is obviously a foreign company, but it is still promoting it under the banner of a national brand and taking advantage of everyone's national complex to sell. This is a bit disgusting.

To say the least, this is a kind of fraud! Fraud that takes advantage of our people’s emotions.

Deceiving people's emotions is sometimes more disgusting than deceiving people for money!

Thinking of this, Feng Yu made a decision: "Lao Zong, please ask someone to investigate how many companies with best-selling brands are currently controlled by foreign investors, or foreign investors are major shareholders."

Zong Qingxian looked at Feng Yu curiously: "Mr. Feng, why do you care about this? You don't want to buy these brands?"

He knew that Feng Yu was particularly xenophobic at certain times and did not want Chinese people's money to be taken away by foreigners.

"Why not? Go and have someone investigate. I think local companies also want to buy back these brands, but they don't have the money. If we help, we won't lose money. We can't just sit back and watch those foreign brands grow bigger in China, or even Form an invisible monopoly!”

… (To be continued.)