Although it is the weekend, Simon's schedule is still very full.
Arriving in Manhattan at nine o'clock, there was a seminar in the field of molecular biology at Columbia University on the Upper West Side, hosted by the Simon & Janet Westeros Foundation.
In fact, it is still a small extension of the Simon 3G planned tour.
The theme of this seminar is the establishment of a sub-fund under the Simon & Janet Westeros Foundation that focuses on biological genetic research. Although it is a sub-fund, it is only the first special budget and the scale will reach 10 billion US dollars. , injected in five years, with the main sponsorship target being the Human Genome Project (HGP).
Just as basic materials are the key to fundamentally understanding a building, genes are the key to deciphering the mysteries of life.
The Human Genome Project, which plans to sequence billions of human genes, was planned in 1985 and launched in 1990. The United States, Britain, France, Japan and other countries jointly had a total budget of only 3 billion US dollars.
Simon announced at the seminar that he would spend 10 billion U.S. dollars. No matter what his intentions were, you can imagine the excitement among the small circles at the scene.
Anyone with a little knowledge understands that research in the field of basic science is the key to promoting the progress of civilization.
However, the reality is that because various basic science fields have the characteristics of huge investment but very small output, both the national level and private capital invest very limited resources.
Everyone is short of money!
If Simon Westeros can really fulfill his promise of 10 billion US dollars, and even continue to add more in the future, he will no longer be a major donor, but a savior-level existence.
at the seminar.
Facing the expectations of a large number of experts in related fields, Simon also gave a rare speech. The general theme was that after the end of the Cold War, mankind has entered a rare period of peace, but we cannot fall into comfort and must continue to move forward. The other is to once again elaborate on the 3G plan and the specific operational objectives of this sub-fund.
Unravel the mysteries of life.
The seminar starts at nine o'clock and lasts two hours.
Although the news spread quickly in the circle, at the public media level, at least the specific information of this seminar will not be made public. After the meeting, the subsequent public opinion operation will be handled by the Westeros family’s huge media and public relations The team takes charge.
The main thing is to create a 'talisman' for Simon.
At the same time as the seminar at Columbia University, at ten o'clock in the morning, the Tinker Bell store at the intersection of Fifth Avenue and East 59th Street officially opened.
This is the plan that Simon transferred to Tinco Bayer at the beginning of the year.
After more than half a year of preparation, there are only three in the first batch. Considering the time difference, the other two in Los Angeles and San Francisco will open three hours later. Therefore, New York can be said to be the world's first Tinker Bell brand flagship store.
As one of the fastest-growing new technology companies in recent years, the opening of the Tinker Bayer store has attracted the attention of a large number of media and brand fans. This morning, the area at the intersection of Fifth Avenue and East 59th Street was congested because too many people gathered.
Media reviews of the Tinkerbeier store were also mixed.
Many media with traditional views believe that Tinkerber's choice to open brand stores in prime locations such as Manhattan in New York, Beverly Hills in Los Angeles, and Pacific Heights in San Francisco is a very unwise behavior, mainly because the cost is too high. If you are not careful, you may fall into losses.
In addition, some media believe that Tinco Bayer’s product range is ultimately weak and there is no need to open a flagship store.
Furthermore, although the Internet bubble has burst, a large number of industry media are still optimistic about the development prospects of e-commerce and believe that online consumption will be a mainstream trend in the future. It is also well known that Tinker Bayer has focused on e-commerce in recent years. Now that it suddenly opens a physical store, it seems to be going backwards.
Even though the opening day was crowded with people, the mainstream view still believed that this was only temporary.
Simon just watched quietly.
After all, energy is limited. For many enterprises in the Westeros system, Simon currently plays more of a guide role. The direction has been finalized, but it is up to the corporate team to operate it on its own. In addition, after discovering that the attempt was unsuccessful, Simon will push to continue in the direction where it is necessary to continue, just like the "Counter-Strike" series of Daenerys' game department.
Any more depends on whether Simon has extra time or even whether he is interested.
With Simon's current accumulation of knowledge, even if some once popular projects really fail, it will not damage the foundation of the Westeros system.
If you are not doing well, there is nothing wrong with giving up.
Let’s talk about Tinker Bayer, online sales are indeed a major trend, but based on the experience from Apple, opening a brand flagship store has many benefits, both in terms of sales performance and implicit promotion of the brand. What's more, at this stage, especially overseas, e-commerce is not even in its infancy in some countries, so physical stores are even more important.
Although he did not attend the opening ceremony, at noon, Simon still showed his face at the celebratory reception hosted by the East Coast team of Tinker Bell for the opening of the Fifth Avenue flagship store.
Didn't stay long.
After all, Lady C and other senior executives of Tinco Bayer are all on the West Coast, and it is only hosted by a vice president of marketing. Even though the other party is already a senior executive at Tinco Bayer, she is still very different from Simon. The guests at the reception are mainly ordinary media people. Can't say much. A ten-minute appearance is already a big endorsement and shows Simon's attitude towards the Tinker Bayer store.
One o'clock in the afternoon.
Hello everyone, our official account will find red envelopes of gold and coins every day. You can get them as long as you follow them. The last benefit at the end of the year, please seize the opportunity. Public account [Book Friends Base Camp]
Simon rushed to the East Coast headquarters of Daenerys Entertainment on 66th Street in the Upper West Side for another hour-long video conference.
Mainly about "Counter-Strike OL".
After sales exceeded 100,000 units in 15 hours, as of 9 a.m. East Coast time today, 24 hours after its release, the cumulative sales of this basically phenomenal video game have exceeded 140,000 units. If this hot sales trend continues, it is not impossible for sales to exceed 1 million in the first week.
Therefore, during the video conference, everyone unanimously agreed to invest an additional US$20 million in publicity expenditures for the follow-up marketing of "Counter-Strike OL."
Simon once again reminded the management to pay special attention to the issue of plug-ins.
Too many classic games in my memory have been ruined by cheaters, and for a confrontational action shooting game like Counter-Strike OL, if cheaters are rampant, it will be fatal to the player's gaming experience.
In addition, regarding overseas distribution, Simon focused on South Korea.
There are other purposes here besides business.
Let’s start from the beginning.
1998 was a very unhappy year for Koreans. The consequences of the Asian financial crisis in 1997 on the real economy began to appear. The Korean economy was in turmoil. Thousands of large and small companies closed down, and countless people lost their lives. Work, let’s not talk about other things, is just about games. South Korea’s downturn in 1998 accidentally created an industry, which is South Korea’s e-sports.
The key among them is called "StarCraft".
There is no need to go into details about how popular Blizzard's "StarCraft" is in the original space and time. The cumulative sales of the first-generation game in excess of 10 million proves everything. Among them, the overseas sales of "StarCraft", a small South Korea, unexpectedly occupied 50% of the market share.
As for the reason, under the economic downturn, a large number of young Koreans began to use games to numb themselves, and "StarCraft" came into being.
Too many people are addicted to games, which is very welcome to the Korean upper class who are implementing a variant of the 3S plan or another pacifier plan.
When citizens are obsessed with a game, the chances of causing trouble will be much smaller.
As a result, major chaebols including Samsung took the initiative to launch various e-sports activities, invested heavily in organizing competitions, and even developed an entire e-sports industry chain, just like the chaebols in the 1980s. Sports enthusiastically support that.
This time, after the former Blizzard team completed "Demonstration 2", under Simon's personal promotion, they also started the development of "StarCraft", which is expected to be released in the first half of next year.
The quality of the new "StarCraft" is currently unknown, but Simon also plans to focus on promoting it in South Korea next year.
This is something.
Now, since "Counter-Strike OL" has shown some potential, it would be unreasonable not to use this game as a "pacifier" in South Korea. After all, the next few years will be hard times for South Korea, and they need some spiritual comfort.
Simon is always willing to help.
Even in the longer term, Simon has certain plans for South Korea based on his past memories.
After the Second World War, after several twists and turns, the Koreans first lost their military sovereignty and then their economic sovereignty. So, as a balance, it is best to make the Koreans' cultural sovereignty stronger.
I took away a lot of material things from you, so I can give you a very, very abundant spirit.
Just like once upon a time.
Oscar, here you go!
Cannes, Berlin and Venice, come all over again!
Hallyu export, strong support!
All kinds of intangible cultural heritage rush registration, grab it now!
As long as he is willing and spiritual, Simon intends to give the entire universe to South Korea.
Then, when the spirit is sufficiently satisfied, do you Koreans still have the nerve to care about the gains and losses on the material level? After all, the whole universe belongs to Korea, why do you have to be so vulgar? !