Jinshu Media Headquarters.
It’s already Friday, December 26th.
At nine o'clock in the morning, Ren Jingxi, who was not at all dazzled by the success of "Huanzhugege", organized this meeting with Wu Shanlin, the head of Jinshu Media, to sum up their experiences with the senior officials of the Jinshu Department. In addition to the Jinshu headquarters and the Huanzhu Film and Television Company represented by Ren Jingxi, the heads of companies such as Guangguang, Huayi, Hairun, Xingmei, and Rongxinda, which have joined the Jinshu department this year, all came here specially.
It was considered a gathering, and a dinner was organized at noon.
"Through the release of "Returning the Pearl", I discovered a problem. In the past two years, many TV stations have logged into satellites, which has made everyone instinctively pursue their TV series to be broadcast on satellite stations with wider coverage. This is actually wrong. .”
Ren Jingxi sat at the large conference table. Although there was a manuscript in front of him, he had no intention of lowering his head to read it. He talked eloquently: "I think, next, our TV series should first seek some provincial and municipal support. Terrestrial wireless stations conduct trial broadcasts to confirm audience response, and then contact national TV stations such as CCTV or satellite TV based on the results. This will make it easier to maximize profits."
Shi Jihe, the president of Jinshu TV Production Company, waited for Ren Jingxi to finish speaking and shook his head slightly: "Jingxi, you have ignored a very serious problem, piracy. I think you should have discovered recently that some local TV stations at the city and county level , has already begun to pirate "Huan Zhuge Ge", and as the popularity of this drama becomes higher, the phenomenon of piracy will only become more serious. And given the domestic industry environment, we have no way to deal with those city and county TV stations."
Ren Jingxi said: "Mr. Shi, "Returning the Pearl" is a special case. In addition, you also said that they are only some small local city and county-level TV stations. The big stations still abide by the rules. These are our core customers. In addition, , by cooperating with these major stations, we can also make them responsible for stopping piracy by small local TV stations.”
Mr. Li from Rongxinda said: "It seems good to broadcast on the ground first and then log in to the satellite. However, in terms of performance, Mr. Ren, some of our projects with poor quality may be directly thrown into his own hands. , what should I do?"
Ren Jingxi said without hesitation: "Then screw it up, and whoever messes up will be held responsible. This way we can ensure that each team will not slack off and strive to be the first to make progress."
Wu Shanlin listened to Ren Jingxi being so rude. Rong Xinda, Mr. Li, who is also a woman, looked a little unnatural and smoothed things over: "The film and television industry is risky. Maybe we think we are doing well, but the audience doesn't like it. This is also There is no way. What we have to do now is to try our best to improve our distribution channels. By then, even if the quality of the drama is not very good, we can recover the losses as much as possible."
Huayi’s Wang Dada: “I think we can try bundled sales.”
"It can't be like this," Ren Jingxi said immediately: "Bundled sales are essentially a kind of forced buying and selling, which will only damage our own reputation."
"Old Wang, I agree with Jing Xi's position on this matter. Bundling sales must not be allowed. It is not easy for everyone to establish their own reputation. We cannot ruin the signboard because of bundling." Wu Shanlin did not make peace with Xini this time, and shook his head. He glanced at the people sitting again and said in a serious tone: "Everyone, what we are going to discuss this time is how to do a good job in the company, not how to take advantage of loopholes. This may not sound good to me, but since everyone is gathered here, they must be You want to make a career, right?”
Everyone nodded in agreement.
Wu Shanlin said: "Then, let's continue."
Mr. Wang of Enlight said at this time: "As for variety shows, I found that this is a very potential genre. Enlight has also been looking for related projects recently. Mr. Ren, this should not be suitable for trial broadcasting on terrestrial wireless stations as you just mentioned. strategy?"
"Indeed, I have been working on a variety show project recently, and I happened to think about this issue," Ren Jingxi said, seeing the expectant expressions on everyone's face, without any intention of hiding anything: "I think that in the field of variety shows, we should be cautious about original creations. , and it is necessary to introduce more copyrights of similar programs that have been successful overseas, such as last year's "Super Girl", which is equivalent to a trial broadcast in foreign markets."
When Ren Jingxi said this, everyone at the scene who also envied this year's hit "Super Girl" but struggled not to know how to copy it suddenly became enlightened.
Indeed, introducing copyright is the safest option.
As for original creations, there is actually no shortage of similar talents in China, but the problem is that relatively immediate programs such as variety shows cannot be piloted on terrestrial stations first, so it is impossible to decide in advance whether they are good or bad. The risk of originality is too great.
The meeting lasted until noon. We did not go to a hotel for lunch. Instead, we arranged a buffet in the executive restaurant of Jinshu headquarters so that everyone could continue to exchange some things.
Wu Shanlin socialized for a while, and finally found Ren Jingxi who was chatting and laughing with Mr. Rong Xinda. Seeing the two of them talking and laughing, he realized that some of his worries were unnecessary. This girl is a bit stubborn, but she doesn't know how to treat others, and she is obviously still honing her communication skills.
After chatting with Mr. Li about the "Bride in Red" project that Rong Xinda was working on, Wu Shanlin called Ren Jingxi aside: "You have a meeting with Director Wang of the CCTV Program Purchasing Center in the afternoon, right?"
Ren Jingxi nodded, as if he had guessed what Wu Shanlin was going to say, and said proactively: "I have already planned to cooperate with CCTV."
Wu Shanlin immediately felt relieved when he heard this. He was still a little worried that this girl didn't understand what CCTV meant. He whispered: "Mr. Chen has told us in private more than once that we must provide for CCTV, even if we make less money." No problem, but you must not offend. The domestic environment is like this, Jing Xi, you must remember that establishing a good relationship with CCTV can only be good for us. "
"Mr. Wu, I understand."
"Now that you've thought about it, how do you plan to cooperate with CCTV?"
Ren Jingxi said: "I calculated that the four major channels will finish broadcasting on the ninth day of the twelfth lunar month. In addition to weekends, there are still 13 days until New Year's Eve, which is enough for another round of "Returning the Pearl". I made a special copy The plan is similar to the Lunar New Year screening of "Love Call Transfer", which can be called a Lunar New Year screening."
Wu Shanlin probably understood it as soon as he thought about it. He had to admit that this was indeed a good idea, and there was a high probability that CCTV would agree.
Thinking about this, Wu Shanlin asked again: "Are we still selling it only three times?"
Ren Jingxi nodded.
Wu Shanlin worriedly said: "In this case, CCTV will not be too satisfied."
"I think there is no problem. What CCTV wants is performance. If the New Year broadcast before the holiday is done well, the results will be very good. Moreover, they are actually not lacking in content."
"That's true." Wu Shanlin said, and finally said: "In this case, don't worry too much about the price."
"The average ratings of "Returning the Pearl" should reach 50% today. My plan is for CCTV to conduct a special advertising campaign for this Lunar New Year broadcast. Mr. Wu, we will only take 40% of the advertising revenue share. It should be fine, right? ?”
"It's too high. If you can talk about 30%, just laugh." Wu Shanlin shook his head: "CCTV's national platform has an absolute advantage, and it is very large, up to 30%."
Ren Jingxi thought for a moment and said, "Then I only want 25%."
"It's smart. You have to keep your mouth shut for 30%. It's not worth the loss. You have provided a plan that can bring glory to CCTV, and it only costs 25%. They are too embarrassed to pressurize any more. Maybe you can earn some favors."
After Ren Jingxi took the initiative to lower his expectations, the meeting with the person in charge of the CCTV Program Purchasing Center in the afternoon went smoothly.
Although the other party did not immediately agree to Ren Jingxi's conditions, judging from Director Wang's reaction, there would basically be no major twists and turns.
After the meeting, Ren Jingxi also took the initiative to contact the four major TV stations that were broadcasting "Huan Zhu Ge Ge".
It stands to reason that the four TV stations should have the priority to purchase the second round of broadcast of "Huan Zhu Ge Ge". It is inevitable that Ren Jingxi gave up the opportunity to CCTV. However, since it was CCTV after all, everyone could only endure it. Coupled with Ren Jingxi's promises of follow-up cooperation, the four companies basically had their grudges over.
Ren Jingxi worked as hard as a bee until the evening, and there was no socializing tonight. Ren Jingxi returned to his Huaqing Jiayuan apartment near Tsinghua University at around five o'clock.
He personally prepared dinner with his attendants Gu Yu and Ding Xiaomeng. They were busy until seven o'clock. The three women, who were considered as close as sisters in private, sat down in the restaurant and turned on the TV.
CCTV's "News Network".
I didn't pay attention to it before, but now Ren Jingxi will watch it when he has the opportunity. This is also an experience he learned from the people around him. Even if he is working in the media, it is necessary to know more about the current affairs and politics of some countries.
The three women were chatting about the trivial matters of work and life while listening to the broadcast on TV. Today, they accidentally discovered a piece of news related to the Jin Book Series.
Reports on Jinshu New Media Culture Communication Company’s use of homemade videos to promote Chinese culture overseas.
Of course Ren Jingxi noticed the developments at Jinshu New Media, and even thought about whether he could get involved, because it was indeed very profitable.
After thinking about it, I found that I didn’t have the time, so I had to give up.
At the same time, I also know some other meanings behind the project.
Now, the official endorsement has begun. For Jinshu, not only Jinshu New Media, but also the entire Jinshu department is equivalent to obtaining a talisman, and the development of various businesses will be smoother in the future.
Ren Jingxi suddenly felt that maybe his Lunar New Year broadcast plan would benefit from this.
Speaking of Jinshu New Media, Ren Jingxi is also aware of some recent changes there.
Many video production teams feel that they get too little, and some people are clamoring to terminate the contract and go it alone. Some people simply chose to leave because they were not bound by the agreement.
Ren Jingxi sympathized with those people.
With Chen Qing's temperament, how could she allow them to leave and still succeed
You know, YouTube is a part of Ygritte, and Ygritte is only a part of the Westeros system, and the entire Westeros system belongs to that man. That man seemed to dote on Chen Qing.
Therefore, it is easy for Chen Qing to exert influence on YouTube.
Thinking of this, Ren Jingxi had a strange little idea in his heart.
Bad men spoil women.
Quite a pair.
Um.
I'm not jealous, it's obviously the truth.
Not long after dinner, Ren Jingxi's father called and asked about her plans to go home over the weekend.
What Ren's father means is that if you are too busy, don't run back and forth. In this era when most people still use letters to communicate over long distances, traveling hundreds of kilometers is far less convenient than in later generations. The distance from Beijing to Jining is nearly 500 kilometers, and it takes seven or eight hours by train.
Ren Jingxi said that he had already bought a ticket and would arrive in Jinan first. Then I was criticized and said it was a waste.
Ren Jingxi did not refute his father.
Not to mention that when they arrive in Jinan, a company related to the Westeros system will prepare a nice car for them instead of taking a ride home. Because there is still more than 100 kilometers from Jinan to the small county in my hometown, and I have to make a transfer when taking a bus. What's more, the highway conditions in this era make the bus very slow, and it may be already evening when I get home.
It's more convenient to drive yourself.
Why did Ren Jingxi insist on going back and rush back after just staying for one night? It was not for herself, let alone for the so-called honorable return to her hometown. It was just like what she said when she revealed her heart to a certain man. Now, she She already has enough strength to protect her family, and she is confident that the misfortune that happened to her mother will never happen again.
She hopes that her father, brother, and little sister can all feel this immediately.
After chatting with his father for a few minutes, Ren Jingxi hung up the phone and returned to the sofa in the living room to watch TV with Gu Yu.
At the end of a busy week, let yourself relax a bit.
Then I thought of someone.
That man.
Christmas has just passed in the United States. It should be very lively over there, right
Don't know what he is doing.
I wonder if he knows the news about the popularity of "Huan Zhu Ge Ge".
He should be very satisfied, right
And, I don’t know when I will see him again.
As I thought about it, I felt a little more missing for no reason. This longing brewed and became a layer of resentment.
It would be great if he could call me at this time, well, I could call him myself, and then listen to him praise me like 'you did a great job'.
By the way, how do you praise someone in English with "You did a great job"
Suddenly I realized that I had been slacking off on learning English recently and needed to pick it up again.
However, it's still because he's been very busy recently, so he should be considerate. What's more, since he speaks Chinese so well, it would definitely be fine if she didn't speak English in front of him.