A dinner party can change a lot of things.
First, TK Group’s concentrated advertising offensive was completely aborted under the impact of this grand charity dinner. The huge advertising budget was completely wasted. The huge loss will greatly reduce the overall strength of TK Group in Country Z.
Second, the Angel Business Association established by Zhishan Yahui and Lanxin Company demonstrates Zhishan Yahui’s determination to support national brands and resist foreign investment acquisitions. It also represents the attitude of Zhishan Yahui and the government towards foreign investment acquisitions.
Thirdly, because of this banquet, the reputation and brand image of Lanxin Company will be enhanced with glory and positive energy because of charity, which will further win people's hearts and minds and erode the health care brand market of Country Z.
Fourth, Lanxin Company announced publicly that all sales in the next three days will be used for charity. This is a very bold, skillful, and powerful way to win people's hearts. TK Group will be greatly impacted by this move.
Rather than calling it a charity dinner, it is more like a direct declaration of war by Lanxin Company against TK Group.
Qiao Si was so angry that he fainted: "Chu, Lanxin Company is not holding a charity dinner. She is provoking TK Group in front of everyone and declaring war on us. It's ridiculous. A small, unlisted company actually dares to challenge TK Group. To use a word from you Z countrymen, you don't know how to live or die!"
Jos was so angry that he almost lost his mind and spoke incoherently. He had completely forgotten at this moment that it was this ignorant Z countryman who had dealt a heavy blow to TK Group time and time again, causing TK Group to completely lose the opportunity to seize the Z country's health care brand market.
"It's so despicable. Foreign acquisitions are an inevitable trend of global economic development, a means of commercial competition, and a rule of the survival of the fittest. But she blatantly called us a foreign power and personified our image of hegemony and aggression."
For the TK Group, this dinner was simply a nightmare.
Lanxin Company openly presents itself as a benevolent and positive company, and openly expresses its resistance to foreign acquisitions, which is a matter of national justice. However, this sets off the image of TK Group as a hegemonic power and a shameless invader.
At the same time, the company's brand has not yet been completely cleared from the various smears, frame-ups and slanders launched by Lanxin Company. Now, with such a powerful attack from Wen Xinya, I am afraid the situation will get even worse.
Chu Jingnan swirled the red wine in his glass. "Before, under the relentless pressure from TK Group, Lanxin Company and NBJ had always faced consumers with the image of the weak. The market price of their health care brands has been reduced to 40%, almost selling at a loss, giving consumers a psychological hint of TK Group's overbearing aggression."
"The fact that Lanxin Company held this charity dinner in such a high profile today makes it seem that Lanxin Company was forced to rise up in resistance. Using charity as an excuse, they can give themselves a national justice cap of resisting the invasion of foreign-funded enterprises. This will not only gain more support, but also make them seem more legitimate."
If Lanxin Company is legitimate, then TK Group has truly established its image of being domineering and aggressive.
Having lost the support of the people, what else can TK Group use to fight against Lanxin Company
Joss also thought of this: "Every step is linked to the next, and every step is so profound. I can't believe what's going on in her brain. Oh my God, the people of Country Z are so terrible."
At this moment, Jos couldn't help but feel frightened.
No one would have thought that a peripheral battle that was not even worth showing off would contain so many sophisticated calculations, both large and small, that are linked together.
The dinner party is still going on.
At this time, the reporters had already rushed to the front of the stage frantically, with cameras, cameras, and microphones all aimed at Wen Xinya.
"Ms. Bella, may I ask what is your relationship with Zhishan Yahui? Are you also a member of Zhishan Yahui?"
Wen Xinya did not give a direct answer. "Everyone knows that Zhishanya's charity work over the years has paid more and more attention to people's livelihood and supported the development of national enterprises. This is also one of the fundamental problems in solving people's livelihood. It just so happens that Zhishanya is interested in doing charity in this area, and Lanxin Company just happens to meet their support requirements."
"Miss Bella, what you mean is that Lanxin Company is the first beneficiary of Zhishan Yahui's commitment to supporting the development of national enterprises?"
Wen Xinya nodded: "That's true, but today, I appear in front of you as a partner of the Angel Enterprise Association."
"So, Miss Bella, what do you think about foreign companies buying national brands?"
Wen Xinya pondered for a moment, then slowly raised her head, facing the reporters and all the cameras at the banquet: "I cannot deny that foreign investment acquisitions are a general trend of global economic development, and it is also a rule of the survival of the fittest. Foreign investment entering Country Z can increase the value of Country Z's economic market, but..."
Wen Xinya paused.
There was silence at the scene.
Wen Xinya's voice expressed a kind of sorrow, powerlessness, and tragedy: "At the same time, we, the people of Country Z, have lost the qualification to compete in the international arena. With the general trend of globalization, there are fewer and fewer Country Z brands, and fewer and fewer people from Country Z on the world's commercial stage. What consequences does this bring? Do you know?"
There was silence below, and everyone knew that this meant that others would become stronger and stronger, while they would become weaker and weaker.
Wen Xinya laughed: "Our Country Z is a country with a 5,000-year heritage. How can our national products, passed down from generation to generation, be worse than those of foreigners? If our products are worse than others, why would those foreign powers keep their greedy eyes on us? They acquire our brands, absorb our advantages and strengths, and then they become stronger and stronger, while we become weaker and weaker. This is the real reason why Country Z brands are not as good as foreign brands."
Wen Xinya pointed out the core issue of the sensitive topic of foreign investment in Z country enterprises.
"I admit that in terms of technology and innovation, our country Z cannot compete with foreign capital, but this does not mean that we have no chance to surpass foreign capital. The most typical example is probably the home appliance industry in our country Z. This is a new type of enterprise in our country Z, but we can become the world's number one."
Then, she said loudly: "So, I strongly resist the acquisition by foreign companies. It is for the dignity of national brands, for the rise of national enterprises, and for the future national brands to have a place on the world competition stage. If we don't fight now, it means that more and more foreign capital will turn their greedy eyes on us, and what awaits us will be the result of being eaten by others."