During National Day, the staff of CCTV Documentary Channel worked overtime collectively.
[258 million sets a domestic documentary advertising record, food and humanities are favored], China Youth Daily introduced: "According to the director of CCTV Documentary Channel Hou Zhonghua, it is the dream of all documentary producers to return documentaries to prime time..." Tip of the Tongue "China" is not the most common history and humanities type of traditional documentaries. Yang An's team cleverly chose the food genre and found a new way to produce a classic documentary that is deeply loved by the audience... "
Well-known media such as "China Youth Daily", "China Morning Post", and "Entertainment Weekly" all reported yesterday's CCTV documentary channel bidding meeting, and the title was very eye-catching.
When Xiao Chen came to the Documentary Channel work area, almost everyone was elated. They all had the disease. Even working overtime on the 11th, they worked overtime happily without any complaints.
At 8 o'clock in the morning, assistant director Xiao Chen came to the east third side door of CCTV with a breakfast bag and smiled at the security guard at the gate. She has been walking with her head held high these days, with her chest held out and her abdomen swayed, her waist swaying, and her ambition. She was so proud that she swept away the decadent image of a tired and overtime woman, and finally revealed her long-lost confidence and youth, and her whole person became bright and positive.
"Attention, colleagues! Don't sell units 1 and 2 of "China Adventure" as well as the naming rights. Pathfinder Group bought them for 32 million. Don't make an own mistake!"
So proud!
"Congratulations! Come on! Come on!"
Director Hou was so excited that he rubbed his nose, finished his tea, read the newspaper, and then turned on his computer to read online news. The overwhelming publicity made him feel like he was flying into the clouds, and he seemed to have seen the best future of the documentary channel!
Xiao Chen hummed proudly, turned around and left: "It's called Seborrheic Syndrome!"
The guard, Uncle Qin, happened to see it. He stuck his head out and joked: "Hey, Xiao Chen, you are walking with your head held high. Are you working overtime because of cervical spondylosis? Do you want Uncle Qin to loosen your bones?"
Well-known media such as "China Youth Daily", "China Morning Post", and "Entertainment Weekly" all reported yesterday's CCTV documentary channel bidding meeting, and the title was very eye-catching.
The guard, Uncle Qin, happened to see it. He stuck his head out and joked: "Hey, Xiao Chen, you are walking with your head held high. Are you working overtime because of cervical spondylosis? Do you want Uncle Qin to loosen your bones?"
Xiao Chen stopped, continued to hold his head high, and explained with a smile: "How could it be cervical spondylosis? This is called Salmonella Young's Proteus Syndrome at the tip of the tongue, geez~"
"Long live!"
"Attention, colleagues! Don't sell units 1 and 2 of "China Adventure" as well as the naming rights. Pathfinder Group bought them for 32 million. Don't make an own mistake!"
Director Hou did not dare to be careless, so he opened it carefully, watched it carefully, and frowned: "It will be broadcast at 9 o'clock in the evening?"
Seeing Xiao Chen who was trembling with laughter, Uncle Qin swallowed: "Speak humanly!"
During the morning meeting at 9 o'clock, Director Hou called everyone to the office and said excitedly: "If you work overtime during the National Day holiday, you will still be paid three times the salary. The deadline is 0:00 on October 8. Each advertisement will have a thousandth With a commission of five, you can sell to your heart’s content! Sell with all your might! Try every means to sell! Don’t worry about anything, just double the minimum price! The more you sell, the greater the commission will be, and there is no cap!”
"Okay! Mr. Wu from CYTS bought the advertisement in Unit 3 of "Silk Road Journey" for 3.9 million yuan! I have locked it for you, and no one else can buy it..."
The colleagues in the marketing department were like chicken blood. Taking advantage of yesterday's bidding king's stock trend, they sold out all the difficult-to-sell advertising units of the documentary channel. Even those junk units and scraps, there were people willing to bid. , and it’s more than twice as high as the previous price, and there are still many people grabbing it!
The more Director Hou saw it, the more he liked it. He silently read his name several times and finally couldn't help but burst out laughing.
"Mr. Wan... did you hear that? "China Adventure" has been sold out. I'm really not lying, am I? There are only two programs left that are suitable for you. I decided to give it to you based on your long-term relationship. The call you made... Let me tell you, the documentary channel is going crazy these days. All the programs in the first half of next year are sold out. Unless there are new programs in the second half of the year, you have no chance... How is that possible! Yang An's new program A single episode of the show costs more than 20 million. Can you compete with those companies with assets worth billions? Oh, okay! How about I help you lock in a deal for the time being? Come to Taiwan to sign the contract!"
"Congratulations! Come on! Come on!"
Director Hou looked at the excited young man and waved his hand: "I will reward you with 150,000 yuan!"
Xiao Chen hummed proudly, turned around and left: "It's called Seborrheic Syndrome!"
Director Hou looked at the excited young man and waved his hand: "I will reward you with 150,000 yuan!"
There was a knock on the door, and it was Xiao Chen who looked out of the window. Director Hou waved, and Xiao Chen pushed the door open and walked in. Holding the folder in his arms, he bent down with a smile and placed a pile of documents in front of Director Hou.
Director Hou did not dare to be careless, so he opened it carefully, watched it carefully, and frowned: "It will be broadcast at 9 o'clock in the evening?"
So proud!
"Well done! Fighting!"
It doesn’t matter if the resources are tilted towards channels 1-10. It doesn’t matter if our documentary channel is not popular. It doesn’t matter if we can’t make good films. There are many experts out there. Anyway, if we can introduce them, we can still earn 100 million!
Uncle Qin shook his head with a smile. Everyone on earth knows that the people at CCTV Documentary Channel are stunned. They have created a miracle. Well, in fact, this miracle has little to do with ordinary employees, but it is still very shocking to talk about it. They Witnessed the historical record of CCTV advertising bidding!
When Xiao Chen came to the Documentary Channel work area, almost everyone was elated. They all had the disease. Even working overtime on the 11th, they worked overtime happily without any complaints.
At 8 o'clock in the morning, assistant director Xiao Chen came to the east third side door of CCTV with a breakfast bag and smiled at the security guard at the gate. She has been walking with her head held high these days, with her chest held out and her abdomen swayed, her waist swaying, and her ambition. She was so proud that she swept away the decadent image of a tired and overtime woman, and finally revealed her long-lost confidence and youth, and her whole person became bright and positive.
"Well done! Fighting!"
"Hold on, I still have a 30 million customer waiting over there. Director Hou, I'm going. If I win him..."
"Attention, colleagues! Don't sell units 1 and 2 of "China Adventure" as well as the naming rights. Pathfinder Group bought them for 32 million. Don't make an own mistake!"
So proud!
Well-known media such as "China Youth Daily", "China Morning Post", and "Entertainment Weekly" all reported yesterday's CCTV documentary channel bidding meeting, and the title was very eye-catching.
At the end of November and the beginning of December every year, CCTV will hold a bidding conference for prime resources for the next year, splitting several of its news programs, variety shows, and high-rating prime resources into different units to provide There is a national public bidding, and under normal circumstances, the best bidder will appear here every year.
boom!
Director Hou was so excited that he rubbed his nose, finished his tea, read the newspaper, and then turned on his computer to read online news. The overwhelming publicity made him feel like he was flying into the clouds, and he seemed to have seen the best future of the documentary channel!
Prime resource advertising space, right? Yes, our documentary was raised by our stepmother. No one loves or loves us, so we are not qualified to be your golden resource. So, our channel will accept the 400 million!
"Okay! Mr. Wu from CYTS bought the advertisement in Unit 3 of "Silk Road Journey" for 3.9 million yuan! I have locked it for you, and no one else can buy it..."
"Long live!"
"Okay! Mr. Wu from CYTS bought the advertisement in Unit 3 of "Silk Road Journey" for 3.9 million yuan! I have locked it for you, and no one else can buy it..."
The guard, Uncle Qin, happened to see it. He stuck his head out and joked: "Hey, Xiao Chen, you are walking with your head held high. Are you working overtime because of cervical spondylosis? Do you want Uncle Qin to loosen your bones?"
The entire documentary channel, no matter whether it was from the marketing department or not, was all in action. They were looking for classmates, friends, and former colleagues, and all their connections were spread out.
Last year, the total amount of CCTV bidding was just over 12 billion. Huiyuan Juice won the naming rights of this year's "Avenue of Stars" for 255 million and became the top bidder. It was called a sky-high price by the media. Unexpectedly, in September this year, the advertising resources of the documentary channel, which has never been taken seriously, turned out to be The extremely high prices of 180 million for "A Bite of China" and 258 million for "Metamorphosis" slapped the entire CCTV in the face.
"Attention, colleagues! Don't sell units 1 and 2 of "China Adventure" as well as the naming rights. Pathfinder Group bought them for 32 million. Don't make an own mistake!"
"Hold on, I still have a 30 million customer waiting over there. Director Hou, I'm going. If I win him..."
Director Hou looked at the excited young man and waved his hand: "I will reward you with 150,000 yuan!"
Uncle Qin shook his head with a smile. Everyone on earth knows that the people at CCTV Documentary Channel are stunned. They have created a miracle. Well, in fact, this miracle has little to do with ordinary employees, but it is still very shocking to talk about it. They Witnessed the historical record of CCTV advertising bidding!
The star of "Avenue of Stars", right? Haha, the bidding price of "Metamorphosis" is 258 million. If it is 3 million higher than yours, it is still high. Who is the bidding king
"Tsk tsk... The documentary channel can get 1.8 billion in financial allocation. My life has not been in vain! Looking back on the development history of China's television industry in the future, my name will also be written heavily!"
Director Hou looked at the excited young man and waved his hand: "I will reward you with 150,000 yuan!"
This year, the Documentary Channel, under the auspices of Deputy Director Cai, successfully purchased "A Bite of China" and introduced "Metamorphosis". The advertising revenue of 400 million made CCTV people crazy, and the leaders couldn't believe it. Deputy Director Cai scolded Fang Qiu alone at the Taiwan leadership meeting. He was so high-spirited that he won next year's investment budget of 1.8 billion!
Prime resource advertising space, right? Yes, our documentary was raised by our stepmother. No one loves or loves us, so we are not qualified to be your golden resource. So, our channel will accept the 400 million!
"Alas, Mr. Wan, yes, you read that right. It has been published in the newspapers. The bidding number is 258 million. It belongs to our documentary channel. It is freshly baked! Let me tell you, now our documentary channel has more and more golden resources. If you don’t decide which one to buy, it will be too late..."
At the end of November and the beginning of December every year, CCTV will hold a bidding conference for prime resources for the next year, splitting several of its news programs, variety shows, and high-rating prime resources into different units to provide There is a national public bidding, and under normal circumstances, the best bidder will appear here every year.
Director Hou looked at the excited young man and waved his hand: "I will reward you with 150,000 yuan!"
"Hold on, I still have a 30 million customer waiting over there. Director Hou, I'm going. If I win him..."
It doesn’t matter if the resources are tilted towards channels 1-10. It doesn’t matter if our documentary channel is not popular. It doesn’t matter if we can’t make good films. There are many experts out there. Anyway, if we can introduce them, we can still earn 100 million!
"Long live!"
boom!
Well-known media such as "China Youth Daily", "China Morning Post", and "Entertainment Weekly" all reported yesterday's CCTV documentary channel bidding meeting, and the title was very eye-catching.
"Congratulations! Come on! Come on!"
When Xiao Chen came to the Documentary Channel work area, almost everyone was elated. They all had the disease. Even working overtime on the 11th, they worked overtime happily without any complaints.
Xiao Chen walked all the way and deliberately stopped for a while at each work station. She especially enjoyed this atmosphere.
During National Day, the staff of CCTV Documentary Channel worked overtime collectively.
"Mr. Wan... did you hear that? "China Adventure" has been sold out. I'm really not lying, am I? There are only two programs left that are suitable for you. I decided to give it to you based on your long-term relationship. The call you made... Let me tell you, the documentary channel is going crazy these days. All the programs in the first half of next year are sold out. Unless there are new programs in the second half of the year, you have no chance... How is that possible! Yang An's new program A single episode of the show costs more than 20 million. Can you compete with those companies with assets worth billions? Oh, okay! How about I help you lock in a deal for the time being? Come to Taiwan to sign the contract!"
There was a knock on the door, and it was Xiao Chen who looked out of the window. Director Hou waved, and Xiao Chen pushed the door open and walked in. Holding the folder in his arms, he bent down with a smile and placed a pile of documents in front of Director Hou.
The total investment in domestic documentaries the year before last was less than 500 million. At the end of the year before last, the radio and television issued opinions, which broke out last year, and the investment doubled to 1 billion. Because CCTV has assumed the main responsibility of spreading the development and progress of Chinese culture, even if the input and output of documentaries are not proportional , losing money so badly, they could only bite the bullet and invest 880 million last year, accounting for 90% of the country!
This year, the Documentary Channel, under the auspices of Deputy Director Cai, successfully purchased "A Bite of China" and introduced "Metamorphosis". The advertising revenue of 400 million made CCTV people crazy, and the leaders couldn't believe it. Deputy Director Cai scolded Fang Qiu alone at the Taiwan leadership meeting. He was so high-spirited that he won next year's investment budget of 1.8 billion!
In the marketing department, the phone calls never get through, everyone is busy!
Xiao Chen stopped, continued to hold his head high, and explained with a smile: "How could it be cervical spondylosis? This is called Salmonella Young's Proteus Syndrome at the tip of the tongue, geez~"
Xiao Chen walked all the way and deliberately stopped for a while at each work station. She especially enjoyed this atmosphere.
"Mr. Wan... did you hear that? "China Adventure" has been sold out. I'm really not lying, am I? There are only two programs left that are suitable for you. I decided to give it to you based on your long-term relationship. The call you made... Let me tell you, the documentary channel is going crazy these days. All the programs in the first half of next year are sold out. Unless there are new programs in the second half of the year, you have no chance... How is that possible! Yang An's new program A single episode of the show costs more than 20 million. Can you compete with those companies with assets worth billions? Oh, okay! How about I help you lock in a deal for the time being? Come to Taiwan to sign the contract!"
This moment made everyone's eyes turn red, this was going against the heavens!
For the documentary channel, the original base price has been doubled. Even if they are given a 50% commission, they will still make a profit. You must know how difficult it was for the documentary channel to sell advertisements in the past. Although it has the CCTV brand, it sounds like it is a documentary channel. The customers all dispersed and basically ignored them. There were no advertisements in many places, so they could only keep cutting prices, and even keep replaying the feature films.
The total investment in domestic documentaries the year before last was less than 500 million. At the end of the year before last, the radio and television issued opinions, which broke out last year, and the investment doubled to 1 billion. Because CCTV has assumed the main responsibility of spreading the development and progress of Chinese culture, even if the input and output of documentaries are not proportional , losing money so badly, they could only bite the bullet and invest 880 million last year, accounting for 90% of the country!
"Alas, Mr. Wan, yes, you read that right. It has been published in the newspapers. The bidding number is 258 million. It belongs to our documentary channel. It is freshly baked! Let me tell you, now our documentary channel has more and more golden resources. If you don’t decide which one to buy, it will be too late..."
"Congratulations! Come on! Come on!"
He looked at the schedule for October, and Xiao Chen thoughtfully handed over the program playlist for October 8.
It doesn’t matter if the resources are tilted towards channels 1-10. It doesn’t matter if our documentary channel is not popular. It doesn’t matter if we can’t make good films. There are many experts out there. Anyway, if we can introduce them, we can still earn 100 million!
Seeing Xiao Chen who was trembling with laughter, Uncle Qin swallowed: "Speak humanly!"
Director Hou was so excited that he rubbed his nose, finished his tea, read the newspaper, and then turned on his computer to read online news. The overwhelming publicity made him feel like he was flying into the clouds, and he seemed to have seen the best future of the documentary channel!
During National Day, the staff of CCTV Documentary Channel worked overtime collectively.
The more Director Hou saw it, the more he liked it. He silently read his name several times and finally couldn't help but burst out laughing.
"Hold on, I still have a 30 million customer waiting over there. Director Hou, I'm going. If I win him..."
"Okay! Mr. Wu from CYTS bought the advertisement in Unit 3 of "Silk Road Journey" for 3.9 million yuan! I have locked it for you, and no one else can buy it..."
Xiao Chen pursed his lips and smiled, then bent down to pick up the second document: "This is the application form for changing the broadcast time officially issued by Enron Film and Television Entertainment Company. Please take a look."
"Well done! Fighting!"
So proud!
Seeing the employees working overtime excitedly, Director Hou sighed and returned to his office, made a cup of strong tea, lay half on a chair, read the newspaper delivered in the morning, and smiled with satisfaction.
The entire documentary channel, no matter whether it was from the marketing department or not, was all in action. They were looking for classmates, friends, and former colleagues, and all their connections were spread out.
It doesn’t matter if the resources are tilted towards channels 1-10. It doesn’t matter if our documentary channel is not popular. It doesn’t matter if we can’t make good films. There are many experts out there. Anyway, if we can introduce them, we can still earn 100 million!
"Alas, Mr. Wan, yes, you read that right. It has been published in the newspapers. The bidding number is 258 million. It belongs to our documentary channel. It is freshly baked! Let me tell you, now our documentary channel has more and more golden resources. If you don’t decide which one to buy, it will be too late..."
"Attention, colleagues! Don't sell units 1 and 2 of "China Adventure" as well as the naming rights. Pathfinder Group bought them for 32 million. Don't make an own mistake!"
Xiao Chen walked all the way and deliberately stopped for a while at each work station. She especially enjoyed this atmosphere.
During National Day, the staff of CCTV Documentary Channel worked overtime collectively.
At 8 o'clock in the morning, assistant director Xiao Chen came to the east third side door of CCTV with a breakfast bag and smiled at the security guard at the gate. She has been walking with her head held high these days, with her chest held out and her abdomen swayed, her waist swaying, and her ambition. She was so proud that she swept away the decadent image of a tired and overtime woman, and finally revealed her long-lost confidence and youth, and her whole person became bright and positive.
The entire documentary channel, no matter whether it was from the marketing department or not, was all in action. They were looking for classmates, friends, and former colleagues, and all their connections were spread out.
There was a knock on the door, and it was Xiao Chen who looked out of the window. Director Hou waved, and Xiao Chen pushed the door open and walked in. Holding the folder in his arms, he bent down with a smile and placed a pile of documents in front of Director Hou.
Prime resource advertising space, right? Yes, our documentary was raised by our stepmother. No one loves or loves us, so we are not qualified to be your golden resource. So, our channel will accept the 400 million!
Seeing Xiao Chen who was trembling with laughter, Uncle Qin swallowed: "Speak humanly!"
"Long live!"
"Congratulations! Come on! Come on!"
Seeing Xiao Chen who was trembling with laughter, Uncle Qin swallowed: "Speak humanly!"
Seeing the employees working overtime excitedly, Director Hou sighed and returned to his office, made a cup of strong tea, lay half on a chair, read the newspaper delivered in the morning, and smiled with satisfaction.
Director Hou did not dare to be careless, so he opened it carefully, watched it carefully, and frowned: "It will be broadcast at 9 o'clock in the evening?"
[258 million sets a domestic documentary advertising record, food and humanities are favored], China Youth Daily introduced: "According to the director of CCTV Documentary Channel Hou Zhonghua, it is the dream of all documentary producers to return documentaries to prime time..." Tip of the Tongue "China" is not the most common history and humanities type of traditional documentaries. Yang An's team cleverly chose the food genre and found a new way to produce a classic documentary that is deeply loved by the audience... "
The colleagues in the marketing department were like chicken blood. Taking advantage of yesterday's bidding king's stock trend, they sold out all the difficult-to-sell advertising units of the documentary channel. Even those junk units and scraps, there were people willing to bid. , and it’s more than twice as high as the previous price, and there are still many people grabbing it!
"Well done! Fighting!"
"Alas, Mr. Wan, yes, you read that right. It has been published in the newspapers. The bidding number is 258 million. It belongs to our documentary channel. It is freshly baked! Let me tell you, now our documentary channel has more and more golden resources. If you don’t decide which one to buy, it will be too late..."
The spring breeze is so proud that the horse's hooves are so fast!
boom!
Xiao Chen pursed his lips and smiled, then bent down to pick up the second document: "This is the application form for changing the broadcast time officially issued by Enron Film and Television Entertainment Company. Please take a look."
Xiao Chen pursed his lips and smiled, then bent down to pick up the second document: "This is the application form for changing the broadcast time officially issued by Enron Film and Television Entertainment Company. Please take a look."
"Mr. Wan... did you hear that? "China Adventure" has been sold out. I'm really not lying, am I? There are only two programs left that are suitable for you. I decided to give it to you based on your long-term relationship. The call you made... Let me tell you, the documentary channel is going crazy these days. All the programs in the first half of next year are sold out. Unless there are new programs in the second half of the year, you have no chance... How is that possible! Yang An's new program A single episode of the show costs more than 20 million. Can you compete with those companies with assets worth billions? Oh, okay! How about I help you lock in a deal for the time being? Come to Taiwan to sign the contract!"
Xiao Chen pursed his lips and smiled, then bent down to pick up the second document: "This is the application form for changing the broadcast time officially issued by Enron Film and Television Entertainment Company. Please take a look."
The spring breeze is so proud that the horse's hooves are so fast!
Prime resource advertising space, right? Yes, our documentary was raised by our stepmother. No one loves or loves us, so we are not qualified to be your golden resource. So, our channel will accept the 400 million!
"Attention, colleagues! Don't sell units 1 and 2 of "China Adventure" as well as the naming rights. Pathfinder Group bought them for 32 million. Don't make an own mistake!"
Xiao Chen walked all the way and deliberately stopped for a while at each work station. She especially enjoyed this atmosphere.
This moment made everyone's eyes turn red, this was going against the heavens!
[258 million sets a domestic documentary advertising record, food and humanities are favored], China Youth Daily introduced: "According to the director of CCTV Documentary Channel Hou Zhonghua, it is the dream of all documentary producers to return documentaries to prime time..." Tip of the Tongue "China" is not the most common history and humanities type of traditional documentaries. Yang An's team cleverly chose the food genre and found a new way to produce a classic documentary that is deeply loved by the audience... "
"Mr. Wan... did you hear that? "China Adventure" has been sold out. I'm really not lying, am I? There are only two programs left that are suitable for you. I decided to give it to you based on your long-term relationship. The call you made... Let me tell you, the documentary channel is going crazy these days. All the programs in the first half of next year are sold out. Unless there are new programs in the second half of the year, you have no chance... How is that possible! Yang An's new program A single episode of the show costs more than 20 million. Can you compete with those companies with assets worth billions? Oh, okay! How about I help you lock in a deal for the time being? Come to Taiwan to sign the contract!"
Seeing Xiao Chen who was trembling with laughter, Uncle Qin swallowed: "Speak humanly!"
The guard, Uncle Qin, happened to see it. He stuck his head out and joked: "Hey, Xiao Chen, you are walking with your head held high. Are you working overtime because of cervical spondylosis? Do you want Uncle Qin to loosen your bones?"
Tuk-tuk-tuk!
The colleagues in the marketing department were like chicken blood. Taking advantage of yesterday's bidding king's stock trend, they sold out all the difficult-to-sell advertising units of the documentary channel. Even those junk units and scraps, there were people willing to bid. , and it’s more than twice as high as the previous price, and there are still many people grabbing it!
"Alas, Mr. Wan, yes, you read that right. It has been published in the newspapers. The bidding number is 258 million. It belongs to our documentary channel. It is freshly baked! Let me tell you, now our documentary channel has more and more golden resources. If you don’t decide which one to buy, it will be too late..."
It doesn’t matter if the resources are tilted towards channels 1-10. It doesn’t matter if our documentary channel is not popular. It doesn’t matter if we can’t make good films. There are many experts out there. Anyway, if we can introduce them, we can still earn 100 million!
Xiao Chen stopped, continued to hold his head high, and explained with a smile: "How could it be cervical spondylosis? This is called Salmonella Young's Proteus Syndrome at the tip of the tongue, geez~"
Seeing Xiao Chen who was trembling with laughter, Uncle Qin swallowed: "Speak humanly!"
During the morning meeting at 9 o'clock, Director Hou called everyone to the office and said excitedly: "If you work overtime during the National Day holiday, you will still be paid three times the salary. The deadline is 0:00 on October 8. Each advertisement will have a thousandth With a commission of five, you can sell to your heart’s content! Sell with all your might! Try every means to sell! Don’t worry about anything, just double the minimum price! The more you sell, the greater the commission will be, and there is no cap!”
"Long live!"
[Nuggets of the neglected television industry—revealing the whole process of how the documentary channel produced the CCTV standard king], this article said: “Yang An, a well-known director and producer recognized by domestic TV people, earns a lot of money from variety shows. After overflowing with money, he moved to the extremely underestimated low-value documentary field in China, and won the 20XX CCTV Standard King with 258 million... Yang An introduced that there are no unpopular TV programs, and there are no niches. Excellent TV programs are definitely not just variety shows. It is possible for any genre to produce masterpieces of the highest level, and the number of billion-dollar clubs will not be small... "
"Congratulations! Come on! Come on!"
Xiao Chen stopped, continued to hold his head high, and explained with a smile: "How could it be cervical spondylosis? This is called Salmonella Young's Proteus Syndrome at the tip of the tongue, geez~"
Director Hou was so excited that he rubbed his nose, finished his tea, read the newspaper, and then turned on his computer to read online news. The overwhelming publicity made him feel like he was flying into the clouds, and he seemed to have seen the best future of the documentary channel!
"Long live!"
This year, the Documentary Channel, under the auspices of Deputy Director Cai, successfully purchased "A Bite of China" and introduced "Metamorphosis". The advertising revenue of 400 million made CCTV people crazy, and the leaders couldn't believe it. Deputy Director Cai scolded Fang Qiu alone at the Taiwan leadership meeting. He was so high-spirited that he won next year's investment budget of 1.8 billion!
"Tsk tsk... The documentary channel can get 1.8 billion in financial allocation. My life has not been in vain! Looking back on the development history of China's television industry in the future, my name will also be written heavily!"
This moment made everyone's eyes turn red, this was going against the heavens!
"Director Hou is so handsome!"
"Congratulations! Come on! Come on!"
Xiao Chen hummed proudly, turned around and left: "It's called Seborrheic Syndrome!"
The entire documentary channel, no matter whether it was from the marketing department or not, was all in action. They were looking for classmates, friends, and former colleagues, and all their connections were spread out.
"Alas, Mr. Wan, yes, you read that right. It has been published in the newspapers. The bidding number is 258 million. It belongs to our documentary channel. It is freshly baked! Let me tell you, now our documentary channel has more and more golden resources. If you don’t decide which one to buy, it will be too late..."
Director Hou did not dare to be careless, so he opened it carefully, watched it carefully, and frowned: "It will be broadcast at 9 o'clock in the evening?"
The entire documentary channel, no matter whether it was from the marketing department or not, was all in action. They were looking for classmates, friends, and former colleagues, and all their connections were spread out.
Xiao Chen hummed proudly, turned around and left: "It's called Seborrheic Syndrome!"
"Long live!"
"Hold on, I still have a 30 million customer waiting over there. Director Hou, I'm going. If I win him..."
It doesn’t matter if the resources are tilted towards channels 1-10. It doesn’t matter if our documentary channel is not popular. It doesn’t matter if we can’t make good films. There are many experts out there. Anyway, if we can introduce them, we can still earn 100 million!
The guard, Uncle Qin, happened to see it. He stuck his head out and joked: "Hey, Xiao Chen, you are walking with your head held high. Are you working overtime because of cervical spondylosis? Do you want Uncle Qin to loosen your bones?"
"Congratulations! Come on! Come on!"
"Okay! Mr. Wu from CYTS bought the advertisement in Unit 3 of "Silk Road Journey" for 3.9 million yuan! I have locked it for you, and no one else can buy it..."
Prime resource advertising space, right? Yes, our documentary was raised by our stepmother. No one loves or loves us, so we are not qualified to be your golden resource. So, our channel will accept the 400 million!
Prime resource advertising space, right? Yes, our documentary was raised by our stepmother. No one loves or loves us, so we are not qualified to be your golden resource. So, our channel will accept the 400 million!
Director Hou looked at the excited young man and waved his hand: "I will reward you with 150,000 yuan!"
Director Hou did not dare to be careless, so he opened it carefully, watched it carefully, and frowned: "It will be broadcast at 9 o'clock in the evening?"
Uncle Qin shook his head with a smile. Everyone on earth knows that the people at CCTV Documentary Channel are stunned. They have created a miracle. Well, in fact, this miracle has little to do with ordinary employees, but it is still very shocking to talk about it. They Witnessed the historical record of CCTV advertising bidding!
The spring breeze is so proud that the horse's hooves are so fast!
boom!
Director Hou did not dare to be careless, so he opened it carefully, watched it carefully, and frowned: "It will be broadcast at 9 o'clock in the evening?"
The total investment in domestic documentaries the year before last was less than 500 million. At the end of the year before last, the radio and television issued opinions, which broke out last year, and the investment doubled to 1 billion. Because CCTV has assumed the main responsibility of spreading the development and progress of Chinese culture, even if the input and output of documentaries are not proportional , losing money so badly, they could only bite the bullet and invest 880 million last year, accounting for 90% of the country!
"Okay! Mr. Wu from CYTS bought the advertisement in Unit 3 of "Silk Road Journey" for 3.9 million yuan! I have locked it for you, and no one else can buy it..."
"Tsk tsk... The documentary channel can get 1.8 billion in financial allocation. My life has not been in vain! Looking back on the development history of China's television industry in the future, my name will also be written heavily!"
Director Hou's eyes lit up. Political achievements, political achievements again. Needless to say, the matter of introducing Chinese TV programs to foreign TV stations must be settled! He really likes Yang An so much: "Haha! Maybe there will be a surprise. I will definitely be there and thank Mr. Yang!"
This moment made everyone's eyes turn red, this was going against the heavens!
"Congratulations! Come on! Come on!"
The more Director Hou saw it, the more he liked it. He silently read his name several times and finally couldn't help but burst out laughing.
The guard, Uncle Qin, happened to see it. He stuck his head out and joked: "Hey, Xiao Chen, you are walking with your head held high. Are you working overtime because of cervical spondylosis? Do you want Uncle Qin to loosen your bones?"
The colleagues in the marketing department were like chicken blood. Taking advantage of yesterday's bidding king's stock trend, they sold out all the difficult-to-sell advertising units of the documentary channel. Even those junk units and scraps, there were people willing to bid. , and it’s more than twice as high as the previous price, and there are still many people grabbing it!
"Okay! Mr. Wu from CYTS bought the advertisement in Unit 3 of "Silk Road Journey" for 3.9 million yuan! I have locked it for you, and no one else can buy it..."
This year, the Documentary Channel, under the auspices of Deputy Director Cai, successfully purchased "A Bite of China" and introduced "Metamorphosis". The advertising revenue of 400 million made CCTV people crazy, and the leaders couldn't believe it. Deputy Director Cai scolded Fang Qiu alone at the Taiwan leadership meeting. He was so high-spirited that he won next year's investment budget of 1.8 billion!
The entire documentary channel, no matter whether it was from the marketing department or not, was all in action. They were looking for classmates, friends, and former colleagues, and all their connections were spread out.
Xiao Chen hummed proudly, turned around and left: "It's called Seborrheic Syndrome!"
The spring breeze is so proud that the horse's hooves are so fast!
For the documentary channel, the original base price has been doubled. Even if they are given a 50% commission, they will still make a profit. You must know how difficult it was for the documentary channel to sell advertisements in the past. Although it has the CCTV brand, it sounds like it is a documentary channel. The customers all dispersed and basically ignored them. There were no advertisements in many places, so they could only keep cutting prices, and even keep replaying the feature films.
"Well done! Fighting!"
"Alas, Mr. Wan, yes, you read that right. It has been published in the newspapers. The bidding number is 258 million. It belongs to our documentary channel. It is freshly baked! Let me tell you, now our documentary channel has more and more golden resources. If you don’t decide which one to buy, it will be too late..."
"Well done! Fighting!"
The more Director Hou saw it, the more he liked it. He silently read his name several times and finally couldn't help but burst out laughing.
In the marketing department, the phone calls never get through, everyone is busy!
Seeing the employees working overtime excitedly, Director Hou sighed and returned to his office, made a cup of strong tea, lay half on a chair, read the newspaper delivered in the morning, and smiled with satisfaction.
In the marketing department, the phone calls never get through, everyone is busy!
The spring of domestic documentaries is here, and the leading figure is Yang An!
Xiao Chen hummed proudly, turned around and left: "It's called Seborrheic Syndrome!"
Xiao Chen stopped, continued to hold his head high, and explained with a smile: "How could it be cervical spondylosis? This is called Salmonella Young's Proteus Syndrome at the tip of the tongue, geez~"
This moment made everyone's eyes turn red, this was going against the heavens!
"Long live!"
There was a knock on the door, and it was Xiao Chen who looked out of the window. Director Hou waved, and Xiao Chen pushed the door open and walked in. Holding the folder in his arms, he bent down with a smile and placed a pile of documents in front of Director Hou.
The colleagues in the marketing department were like chicken blood. Taking advantage of yesterday's bidding king's stock trend, they sold out all the difficult-to-sell advertising units of the documentary channel. Even those junk units and scraps, there were people willing to bid. , and it’s more than twice as high as the previous price, and there are still many people grabbing it!
Well-known media such as "China Youth Daily", "China Morning Post", and "Entertainment Weekly" all reported yesterday's CCTV documentary channel bidding meeting, and the title was very eye-catching.
"Tsk tsk... The documentary channel can get 1.8 billion in financial allocation. My life has not been in vain! Looking back on the development history of China's television industry in the future, my name will also be written heavily!"
"Director Hou is so handsome!"
The spring breeze is so proud that the horse's hooves are so fast!
During the morning meeting at 9 o'clock, Director Hou called everyone to the office and said excitedly: "If you work overtime during the National Day holiday, you will still be paid three times the salary. The deadline is 0:00 on October 8. Each advertisement will have a thousandth With a commission of five, you can sell to your heart’s content! Sell with all your might! Try every means to sell! Don’t worry about anything, just double the minimum price! The more you sell, the greater the commission will be, and there is no cap!”
"Well done! Fighting!"
At the end of November and the beginning of December every year, CCTV will hold a bidding conference for prime resources for the next year, splitting several of its news programs, variety shows, and high-rating prime resources into different units to provide There is a national public bidding, and under normal circumstances, the best bidder will appear here every year.
Well-known media such as "China Youth Daily", "China Morning Post", and "Entertainment Weekly" all reported yesterday's CCTV documentary channel bidding meeting, and the title was very eye-catching.
Director Hou did not dare to be careless, so he opened it carefully, watched it carefully, and frowned: "It will be broadcast at 9 o'clock in the evening?"
[Nuggets of the neglected television industry—revealing the whole process of how the documentary channel produced the CCTV standard king], this article said: “Yang An, a well-known director and producer recognized by domestic TV people, earns a lot of money from variety shows. After overflowing with money, he moved to the extremely underestimated low-value documentary field in China, and won the 20XX CCTV Standard King with 258 million... Yang An introduced that there are no unpopular TV programs, and there are no niches. Excellent TV programs are definitely not just variety shows. It is possible for any genre to produce masterpieces of the highest level, and the number of billion-dollar clubs will not be small... "
During National Day, the staff of CCTV Documentary Channel worked overtime collectively.
boom!
[Famous TV producer Yang An officially entered the field of documentaries], the article introduced: "The documentary "A Bite of China" earned 180 million, setting a new record in the history of food documentaries! "Metamorphosis" earned 258 million, a brave humanities documentary Winning the CCTV advertising title! With the favorable support of national policies, the spring of domestic documentaries has arrived!"
Uncle Qin shook his head with a smile. Everyone on earth knows that the people at CCTV Documentary Channel are stunned. They have created a miracle. Well, in fact, this miracle has little to do with ordinary employees, but it is still very shocking to talk about it. They Witnessed the historical record of CCTV advertising bidding!
The spring of domestic documentaries is here, and the leading figure is Yang An!
Last year, the total amount of CCTV bidding was just over 12 billion. Huiyuan Juice won the naming rights of this year's "Avenue of Stars" for 255 million and became the top bidder. It was called a sky-high price by the media. Unexpectedly, in September this year, the advertising resources of the documentary channel, which has never been taken seriously, turned out to be The extremely high prices of 180 million for "A Bite of China" and 258 million for "Metamorphosis" slapped the entire CCTV in the face.
Director Hou was so excited that he rubbed his nose, finished his tea, read the newspaper, and then turned on his computer to read online news. The overwhelming publicity made him feel like he was flying into the clouds, and he seemed to have seen the best future of the documentary channel!
Well-known media such as "China Youth Daily", "China Morning Post", and "Entertainment Weekly" all reported yesterday's CCTV documentary channel bidding meeting, and the title was very eye-catching.
"Well done! Fighting!"
The more Director Hou saw it, the more he liked it. He silently read his name several times and finally couldn't help but burst out laughing.
The star of "Avenue of Stars", right? Haha, the bidding price of "Metamorphosis" is 258 million. If it is 3 million higher than yours, it is still high. Who is the bidding king
[258 million sets a domestic documentary advertising record, food and humanities are favored], China Youth Daily introduced: "According to the director of CCTV Documentary Channel Hou Zhonghua, it is the dream of all documentary producers to return documentaries to prime time..." Tip of the Tongue "China" is not the most common history and humanities type of traditional documentaries. Yang An's team cleverly chose the food genre and found a new way to produce a classic documentary that is deeply loved by the audience... "
He looked at the schedule for October, and Xiao Chen thoughtfully handed over the program playlist for October 8.
Director Hou was so excited that he rubbed his nose, finished his tea, read the newspaper, and then turned on his computer to read online news. The overwhelming publicity made him feel like he was flying into the clouds, and he seemed to have seen the best future of the documentary channel!
[Nuggets of the neglected television industry—revealing the whole process of how the documentary channel produced the CCTV standard king], this article said: “Yang An, a well-known director and producer recognized by domestic TV people, earns a lot of money from variety shows. After overflowing with money, he moved to the extremely underestimated low-value documentary field in China, and won the 20XX CCTV Standard King with 258 million... Yang An introduced that there are no unpopular TV programs, and there are no niches. Excellent TV programs are definitely not just variety shows. It is possible for any genre to produce masterpieces of the highest level, and the number of billion-dollar clubs will not be small... "
The more Director Hou saw it, the more he liked it. He silently read his name several times and finally couldn't help but burst out laughing.
So proud!
Uncle Qin shook his head with a smile. Everyone on earth knows that the people at CCTV Documentary Channel are stunned. They have created a miracle. Well, in fact, this miracle has little to do with ordinary employees, but it is still very shocking to talk about it. They Witnessed the historical record of CCTV advertising bidding!
Seeing the employees working overtime excitedly, Director Hou sighed and returned to his office, made a cup of strong tea, lay half on a chair, read the newspaper delivered in the morning, and smiled with satisfaction.
"Director Hou, this is an invitation letter from Mr. Yang. Please go to the Capita Hotel tomorrow night to attend a cocktail party. This is a foreign-related cocktail party. Senior executives from NHK, BBC and other TV stations in China will participate. Mr. Yang specially left a message for you. What he actually said was, maybe there will be a surprise!"
It doesn’t matter if the resources are tilted towards channels 1-10. It doesn’t matter if our documentary channel is not popular. It doesn’t matter if we can’t make good films. There are many experts out there. Anyway, if we can introduce them, we can still earn 100 million!
The guard, Uncle Qin, happened to see it. He stuck his head out and joked: "Hey, Xiao Chen, you are walking with your head held high. Are you working overtime because of cervical spondylosis? Do you want Uncle Qin to loosen your bones?"
So proud!
It doesn’t matter if the resources are tilted towards channels 1-10. It doesn’t matter if our documentary channel is not popular. It doesn’t matter if we can’t make good films. There are many experts out there. Anyway, if we can introduce them, we can still earn 100 million!
"Long live!"
"Well done! Fighting!"
For the documentary channel, the original base price has been doubled. Even if they are given a 50% commission, they will still make a profit. You must know how difficult it was for the documentary channel to sell advertisements in the past. Although it has the CCTV brand, it sounds like it is a documentary channel. The customers all dispersed and basically ignored them. There were no advertisements in many places, so they could only keep cutting prices, and even keep replaying the feature films.
This moment made everyone's eyes turn red, this was going against the heavens!
The spring breeze is so proud that the horse's hooves are so fast!
He looked at the schedule for October, and Xiao Chen thoughtfully handed over the program playlist for October 8.
At 8 o'clock in the morning, assistant director Xiao Chen came to the east third side door of CCTV with a breakfast bag and smiled at the security guard at the gate. She has been walking with her head held high these days, with her chest held out and her abdomen swayed, her waist swaying, and her ambition. She was so proud that she swept away the decadent image of a tired and overtime woman, and finally revealed her long-lost confidence and youth, and her whole person became bright and positive.
Seeing Xiao Chen who was trembling with laughter, Uncle Qin swallowed: "Speak humanly!"
The spring of domestic documentaries is here, and the leading figure is Yang An!
Well-known media such as "China Youth Daily", "China Morning Post", and "Entertainment Weekly" all reported yesterday's CCTV documentary channel bidding meeting, and the title was very eye-catching.
"Hold on, I still have a 30 million customer waiting over there. Director Hou, I'm going. If I win him..."
Uncle Qin shook his head with a smile. Everyone on earth knows that the people at CCTV Documentary Channel are stunned. They have created a miracle. Well, in fact, this miracle has little to do with ordinary employees, but it is still very shocking to talk about it. They Witnessed the historical record of CCTV advertising bidding!
During National Day, the staff of CCTV Documentary Channel worked overtime collectively.
Last year, the total amount of CCTV bidding was just over 12 billion. Huiyuan Juice won the naming rights of this year's "Avenue of Stars" for 255 million and became the top bidder. It was called a sky-high price by the media. Unexpectedly, in September this year, the advertising resources of the documentary channel, which has never been taken seriously, turned out to be The extremely high prices of 180 million for "A Bite of China" and 258 million for "Metamorphosis" slapped the entire CCTV in the face.
Tuk-tuk-tuk!
[Nuggets of the neglected television industry—revealing the whole process of how the documentary channel produced the CCTV standard king], this article said: “Yang An, a well-known director and producer recognized by domestic TV people, earns a lot of money from variety shows. After overflowing with money, he moved to the extremely underestimated low-value documentary field in China, and won the 20XX CCTV Standard King with 258 million... Yang An introduced that there are no unpopular TV programs, and there are no niches. Excellent TV programs are definitely not just variety shows. It is possible for any genre to produce masterpieces of the highest level, and the number of billion-dollar clubs will not be small... "
The total investment in domestic documentaries the year before last was less than 500 million. At the end of the year before last, the radio and television issued opinions, which broke out last year, and the investment doubled to 1 billion. Because CCTV has assumed the main responsibility of spreading the development and progress of Chinese culture, even if the input and output of documentaries are not proportional , losing money so badly, they could only bite the bullet and invest 880 million last year, accounting for 90% of the country!
Seeing Xiao Chen who was trembling with laughter, Uncle Qin swallowed: "Speak humanly!"
"Tsk tsk... The documentary channel can get 1.8 billion in financial allocation. My life has not been in vain! Looking back on the development history of China's television industry in the future, my name will also be written heavily!"
[258 million sets a domestic documentary advertising record, food and humanities are favored], China Youth Daily introduced: "According to the director of CCTV Documentary Channel Hou Zhonghua, it is the dream of all documentary producers to return documentaries to prime time..." Tip of the Tongue "China" is not the most common history and humanities type of traditional documentaries. Yang An's team cleverly chose the food genre and found a new way to produce a classic documentary that is deeply loved by the audience... "
Well-known media such as "China Youth Daily", "China Morning Post", and "Entertainment Weekly" all reported yesterday's CCTV documentary channel bidding meeting, and the title was very eye-catching.
[Famous TV producer Yang An officially entered the field of documentaries], the article introduced: "The documentary "A Bite of China" earned 180 million, setting a new record in the history of food documentaries! "Metamorphosis" earned 258 million, a brave humanities documentary Winning the CCTV advertising title! With the favorable support of national policies, the spring of domestic documentaries has arrived!"
This year, the Documentary Channel, under the auspices of Deputy Director Cai, successfully purchased "A Bite of China" and introduced "Metamorphosis". The advertising revenue of 400 million made CCTV people crazy, and the leaders couldn't believe it. Deputy Director Cai scolded Fang Qiu alone at the Taiwan leadership meeting. He was so high-spirited that he won next year's investment budget of 1.8 billion!
Well-known media such as "China Youth Daily", "China Morning Post", and "Entertainment Weekly" all reported yesterday's CCTV documentary channel bidding meeting, and the title was very eye-catching.
It doesn’t matter if the resources are tilted towards channels 1-10. It doesn’t matter if our documentary channel is not popular. It doesn’t matter if we can’t make good films. There are many experts out there. Anyway, if we can introduce them, we can still earn 100 million!
This moment made everyone's eyes turn red, this was going against the heavens!
Director Hou looked at the excited young man and waved his hand: "I will reward you with 150,000 yuan!"
"Tsk tsk... The documentary channel can get 1.8 billion in financial allocation. My life has not been in vain! Looking back on the development history of China's television industry in the future, my name will also be written heavily!"
There was a knock on the door, and it was Xiao Chen who looked out of the window. Director Hou waved, and Xiao Chen pushed the door open and walked in. Holding the folder in his arms, he bent down with a smile and placed a pile of documents in front of Director Hou.
In the marketing department, the phone calls never get through, everyone is busy!
Well-known media such as "China Youth Daily", "China Morning Post", and "Entertainment Weekly" all reported yesterday's CCTV documentary channel bidding meeting, and the title was very eye-catching.
Well-known media such as "China Youth Daily", "China Morning Post", and "Entertainment Weekly" all reported yesterday's CCTV documentary channel bidding meeting, and the title was very eye-catching.
boom!
Xiao Chen hummed proudly, turned around and left: "It's called Seborrheic Syndrome!"
The spring of domestic documentaries is here, and the leading figure is Yang An!
Director Hou was so excited that he rubbed his nose, finished his tea, read the newspaper, and then turned on his computer to read online news. The overwhelming publicity made him feel like he was flying into the clouds, and he seemed to have seen the best future of the documentary channel!
The more Director Hou saw it, the more he liked it. He silently read his name several times and finally couldn't help but burst out laughing.
"Long live!"
The spring of domestic documentaries is here, and the leading figure is Yang An!
[Nuggets of the neglected television industry—revealing the whole process of how the documentary channel produced the CCTV standard king], this article said: “Yang An, a well-known director and producer recognized by domestic TV people, earns a lot of money from variety shows. After overflowing with money, he moved to the extremely underestimated low-value documentary field in China, and won the 20XX CCTV Standard King with 258 million... Yang An introduced that there are no unpopular TV programs, and there are no niches. Excellent TV programs are definitely not just variety shows. It is possible for any genre to produce masterpieces of the highest level, and the number of billion-dollar clubs will not be small... "
boom!
When Xiao Chen came to the Documentary Channel work area, almost everyone was elated. They all had the disease. Even working overtime on the 11th, they worked overtime happily without any complaints.
The spring breeze is so proud that the horse's hooves are so fast!
Tuk-tuk-tuk!
The guard, Uncle Qin, happened to see it. He stuck his head out and joked: "Hey, Xiao Chen, you are walking with your head held high. Are you working overtime because of cervical spondylosis? Do you want Uncle Qin to loosen your bones?"
"Okay! Mr. Wu from CYTS bought the advertisement in Unit 3 of "Silk Road Journey" for 3.9 million yuan! I have locked it for you, and no one else can buy it..."
Well-known media such as "China Youth Daily", "China Morning Post", and "Entertainment Weekly" all reported yesterday's CCTV documentary channel bidding meeting, and the title was very eye-catching.
Prime resource advertising space, right? Yes, our documentary was raised by our stepmother. No one loves or loves us, so we are not qualified to be your golden resource. So, our channel will accept the 400 million!
The guard, Uncle Qin, happened to see it. He stuck his head out and joked: "Hey, Xiao Chen, you are walking with your head held high. Are you working overtime because of cervical spondylosis? Do you want Uncle Qin to loosen your bones?"
There was a knock on the door, and it was Xiao Chen who looked out of the window. Director Hou waved, and Xiao Chen pushed the door open and walked in. Holding the folder in his arms, he bent down with a smile and placed a pile of documents in front of Director Hou.
Director Hou was so excited that he rubbed his nose, finished his tea, read the newspaper, and then turned on his computer to read online news. The overwhelming publicity made him feel like he was flying into the clouds, and he seemed to have seen the best future of the documentary channel!
Uncle Qin shook his head with a smile. Everyone on earth knows that the people at CCTV Documentary Channel are stunned. They have created a miracle. Well, in fact, this miracle has little to do with ordinary employees, but it is still very shocking to talk about it. They Witnessed the historical record of CCTV advertising bidding!
Xiao Chen stopped, continued to hold his head high, and explained with a smile: "How could it be cervical spondylosis? This is called Salmonella Young's Proteus Syndrome at the tip of the tongue, geez~"
There was a knock on the door, and it was Xiao Chen who looked out of the window. Director Hou waved, and Xiao Chen pushed the door open and walked in. Holding the folder in his arms, he bent down with a smile and placed a pile of documents in front of Director Hou.
"Congratulations! Come on! Come on!"
Uncle Qin shook his head with a smile. Everyone on earth knows that the people at CCTV Documentary Channel are stunned. They have created a miracle. Well, in fact, this miracle has little to do with ordinary employees, but it is still very shocking to talk about it. They Witnessed the historical record of CCTV advertising bidding!
At 8 o'clock in the morning, assistant director Xiao Chen came to the east third side door of CCTV with a breakfast bag and smiled at the security guard at the gate. She has been walking with her head held high these days, with her chest held out and her abdomen swayed, her waist swaying, and her ambition. She was so proud that she swept away the decadent image of a tired and overtime woman, and finally revealed her long-lost confidence and youth, and her whole person became bright and positive.
"Director Hou, this is an invitation letter from Mr. Yang. Please go to the Capita Hotel tomorrow night to attend a cocktail party. This is a foreign-related cocktail party. Senior executives from NHK, BBC and other TV stations in China will participate. Mr. Yang specially left a message for you. What he actually said was, maybe there will be a surprise!"
The more Director Hou saw it, the more he liked it. He silently read his name several times and finally couldn't help but burst out laughing.
Director Hou was so excited that he rubbed his nose, finished his tea, read the newspaper, and then turned on his computer to read online news. The overwhelming publicity made him feel like he was flying into the clouds, and he seemed to have seen the best future of the documentary channel!
During National Day, the staff of CCTV Documentary Channel worked overtime collectively.
Seeing Xiao Chen who was trembling with laughter, Uncle Qin swallowed: "Speak humanly!"
Last year, the total amount of CCTV bidding was just over 12 billion. Huiyuan Juice won the naming rights of this year's "Avenue of Stars" for 255 million and became the top bidder. It was called a sky-high price by the media. Unexpectedly, in September this year, the advertising resources of the documentary channel, which has never been taken seriously, turned out to be The extremely high prices of 180 million for "A Bite of China" and 258 million for "Metamorphosis" slapped the entire CCTV in the face.
Uncle Qin shook his head with a smile. Everyone on earth knows that the people at CCTV Documentary Channel are stunned. They have created a miracle. Well, in fact, this miracle has little to do with ordinary employees, but it is still very shocking to talk about it. They Witnessed the historical record of CCTV advertising bidding!
The spring breeze is so proud that the horse's hooves are so fast!
The spring breeze is so proud that the horse's hooves are so fast!
Director Hou's eyes lit up. Political achievements, political achievements again. Needless to say, the matter of introducing Chinese TV programs to foreign TV stations must be settled! He really likes Yang An so much: "Haha! Maybe there will be a surprise. I will definitely be there and thank Mr. Yang!"
Seeing Xiao Chen who was trembling with laughter, Uncle Qin swallowed: "Speak humanly!"
Tuk-tuk-tuk!
"Alas, Mr. Wan, yes, you read that right. It has been published in the newspapers. The bidding number is 258 million. It belongs to our documentary channel. It is freshly baked! Let me tell you, now our documentary channel has more and more golden resources. If you don’t decide which one to buy, it will be too late..."
At 8 o'clock in the morning, assistant director Xiao Chen came to the east third side door of CCTV with a breakfast bag and smiled at the security guard at the gate. She has been walking with her head held high these days, with her chest held out and her abdomen swayed, her waist swaying, and her ambition. She was so proud that she swept away the decadent image of a tired and overtime woman, and finally revealed her long-lost confidence and youth, and her whole person became bright and positive.
[Famous TV producer Yang An officially entered the field of documentaries], the article introduced: "The documentary "A Bite of China" earned 180 million, setting a new record in the history of food documentaries! "Metamorphosis" earned 258 million, a brave humanities documentary Winning the CCTV advertising title! With the favorable support of national policies, the spring of domestic documentaries has arrived!"
There was a knock on the door, and it was Xiao Chen who looked out of the window. Director Hou waved, and Xiao Chen pushed the door open and walked in. Holding the folder in his arms, he bent down with a smile and placed a pile of documents in front of Director Hou.
"Okay! Mr. Wu from CYTS bought the advertisement in Unit 3 of "Silk Road Journey" for 3.9 million yuan! I have locked it for you, and no one else can buy it..."
Uncle Qin shook his head with a smile. Everyone on earth knows that the people at CCTV Documentary Channel are stunned. They have created a miracle. Well, in fact, this miracle has little to do with ordinary employees, but it is still very shocking to talk about it. They Witnessed the historical record of CCTV advertising bidding!
Xiao Chen pursed his lips and smiled, then bent down to pick up the second document: "This is the application form for changing the broadcast time officially issued by Enron Film and Television Entertainment Company. Please take a look."
During the morning meeting at 9 o'clock, Director Hou called everyone to the office and said excitedly: "If you work overtime during the National Day holiday, you will still be paid three times the salary. The deadline is 0:00 on October 8. Each advertisement will have a thousandth With a commission of five, you can sell to your heart’s content! Sell with all your might! Try every means to sell! Don’t worry about anything, just double the minimum price! The more you sell, the greater the commission will be, and there is no cap!”
Director Hou did not dare to be careless, so he opened it carefully, watched it carefully, and frowned: "It will be broadcast at 9 o'clock in the evening?"
"Tsk tsk... The documentary channel can get 1.8 billion in financial allocation. My life has not been in vain! Looking back on the development history of China's television industry in the future, my name will also be written heavily!"
"Tsk tsk... The documentary channel can get 1.8 billion in financial allocation. My life has not been in vain! Looking back on the development history of China's television industry in the future, my name will also be written heavily!"
boom!
Director Hou was so excited that he rubbed his nose, finished his tea, read the newspaper, and then turned on his computer to read online news. The overwhelming publicity made him feel like he was flying into the clouds, and he seemed to have seen the best future of the documentary channel!
The more Director Hou saw it, the more he liked it. He silently read his name several times and finally couldn't help but burst out laughing.
Director Hou did not dare to be careless, so he opened it carefully, watched it carefully, and frowned: "It will be broadcast at 9 o'clock in the evening?"
The entire documentary channel, no matter whether it was from the marketing department or not, was all in action. They were looking for classmates, friends, and former colleagues, and all their connections were spread out.
Seeing Xiao Chen who was trembling with laughter, Uncle Qin swallowed: "Speak humanly!"
"Director Hou, this is an invitation letter from Mr. Yang. Please go to the Capita Hotel tomorrow night to attend a cocktail party. This is a foreign-related cocktail party. Senior executives from NHK, BBC and other TV stations in China will participate. Mr. Yang specially left a message for you. What he actually said was, maybe there will be a surprise!"
Director Hou's eyes lit up. Political achievements, political achievements again. Needless to say, the matter of introducing Chinese TV programs to foreign TV stations must be settled! He really likes Yang An so much: "Haha! Maybe there will be a surprise. I will definitely be there and thank Mr. Yang!"
Xiao Chen hummed proudly, turned around and left: "It's called Seborrheic Syndrome!"
So proud!
"Alas, Mr. Wan, yes, you read that right. It has been published in the newspapers. The bidding number is 258 million. It belongs to our documentary channel. It is freshly baked! Let me tell you, now our documentary channel has more and more golden resources. If you don’t decide which one to buy, it will be too late..."
He looked at the schedule for October, and Xiao Chen thoughtfully handed over the program playlist for October 8.
So proud!
The total investment in domestic documentaries the year before last was less than 500 million. At the end of the year before last, the radio and television issued opinions, which broke out last year, and the investment doubled to 1 billion. Because CCTV has assumed the main responsibility of spreading the development and progress of Chinese culture, even if the input and output of documentaries are not proportional , losing money so badly, they could only bite the bullet and invest 880 million last year, accounting for 90% of the country!
Xiao Chen pursed his lips and smiled, then bent down to pick up the second document: "This is the application form for changing the broadcast time officially issued by Enron Film and Television Entertainment Company. Please take a look."
The star of "Avenue of Stars", right? Haha, the bidding price of "Metamorphosis" is 258 million. If it is 3 million higher than yours, it is still high. Who is the bidding king
Xiao Chen stopped, continued to hold his head high, and explained with a smile: "How could it be cervical spondylosis? This is called Salmonella Young's Proteus Syndrome at the tip of the tongue, geez~"
Last year, the total amount of CCTV bidding was just over 12 billion. Huiyuan Juice won the naming rights of this year's "Avenue of Stars" for 255 million and became the top bidder. It was called a sky-high price by the media. Unexpectedly, in September this year, the advertising resources of the documentary channel, which has never been taken seriously, turned out to be The extremely high prices of 180 million for "A Bite of China" and 258 million for "Metamorphosis" slapped the entire CCTV in the face.
"Tsk tsk... The documentary channel can get 1.8 billion in financial allocation. My life has not been in vain! Looking back on the development history of China's television industry in the future, my name will also be written heavily!"
Tuk-tuk-tuk!