A new promotion plan means a new start.
It is also a new change in the operation mode of garment factories.
The Mohists are committed to protecting and promoting the excellent national culture. They are not just building a factory to produce tie-dyed clothing. If it is just this, then it does not make much sense.
What they have to do is to lift the curtain on those outstanding national crafts, so that those excellent national cultures and national crafts can reintegrate into this era and radiate new vitality!
To do this, it is completely impossible to rely on the previous mode of operation.
What is not broken is not built. Each of them needs to think carefully about what kind of publicity plan is really suitable for tie-dye and garment factories.
"Today's meeting is here first. Don't worry, we still have time."
Nian Xiaomu put away all the documents on the table and spoke calmly.
The meeting has been going on for a whole day. Although everyone is very enthusiastic, they can't hold back the exhaustion of their bodies.
Even she herself felt a little dizzy.
The chest is still a little stuffy.
In the meeting room, people quickly left.
Only Director Hong remained inside, walking up to her worriedly.
"Vice President Nian, although you don't say it, I know that you must have promised something to the directors of the group before they agreed to rebuild the garment factory so quickly. Will you be punished if the performance does not meet the standards?"
"..."
Nian Xiaomu just picked up the water glass and took a sip of water, suppressing the suffocation in her chest.
Hearing Director Hong's words, his eyes flickered slightly, and he shook his head gently.
"I have high demands on you, and I hope to achieve results as soon as possible, not only because I am worried about the pressure from the group, but also because I hope to see the garment factory return to the grand occasion of my grandfather as soon as possible, so that more people can see the beauty of tie-dye and feel the beauty of tie-dyeing." The charm of our excellent national culture! This is your wish too, isn’t it?”
"yes!"
Director Hong nodded excitedly.
It was as if he met a bosom friend, and told Nian Xiaomu a lot about his childhood.
At that time, mechanical production was not so advanced.
Many things still rely on manual production.
When Director Hong was very young, his parents were both good at tie-dyeing. The dyed fabrics were brightly colored and layered, and they were among the best in the village.
In his childhood, he shuttled around the homes of villagers who dyed cloth, and the tie-dyed fabrics hung high, colorful and flying in the wind, are the most beautiful memories of his childhood...
But later, mechanical production replaced many things.
Fabrics printed and dyed in batches are low in cost and gradually occupy the mainstream in the market.
In the village, there are fewer and fewer people who are willing to continue to tie and dye fabrics by hand. They either change jobs or go out to make a living.
Only a small number of old people continue to guard this craft because of their age and because they are reluctant to part with the mantle left by their ancestors.
But is tie-dye really not in line with the trend of the times
no!
Although mechanical production is efficient, the fabrics that can be printed and dyed are the same, but tie-dyeing is just the opposite.
The biggest feature of tie-dyeing is that each piece of printed and dyed fabric is unique.
Even if the same pattern is tied, the dyed pattern will be different.
Coupled with the use of pure natural dyes, the dyed fabrics are beautiful, comfortable and safe.
Director Hong: "I still remember the first time I met Mr. Mo in the village, he looked at the disappearing tie-dye households in the village one by one, and asked me if I would like to join him so that more people would discover tie-dye. The beauty of…”