"Mr. Feng, sorry, Sunny and Dongzhi have joined the Plasma Flat Screen TV Alliance!" Jiang Wanmeng called, his tone a little panicked.
"Old Jiang, calm down. Tell me slowly, what's going on?" Feng Yu said in an indifferent tone.
Jiang Wanmeng told Feng Yu the news. Suini and Dongzhi suddenly announced today that they would join the Plasma Flat Panel TV Alliance formed by Songxia and others to jointly develop and promote plasma TVs.
They claim that plasma TVs will be the first choice for home TVs in the future, representing the highest-end and highest-quality enjoyment. As for LCD TVs and fluorescent screen TVs, they are destined to be eliminated within five years!
"Oh? So what is the reaction of South Korea's four-star companies?" Feng Yu asked.
"no response."
"Okay, then there is no need to worry. In other words, the four-star companies and others have not joined in. The current plasma TV standards, advanced technologies, etc. are still in the hands of the island country companies."
"Mr. Feng, that's why we should be worried."
"No, precisely because of this, we don't need to worry. I even want to shout, it's so good!"
Jiang Wanmeng was a little confused. Is Mr. Feng talking sarcastically? Do you still think it’s great when others control standards and technology? Didn't you say that standards are the most important core benefit of a product
"You don't understand? Think about it, when we made the DVD standard, why did we involve European and American companies? Even some companies in South Korea and island countries also involved us. Because the more companies implement this standard, the more The faster the standards are implemented. Since we set the standards, we have the greatest advantage in upgrading the standards. Only we can use standards to squeeze out other competitors."
"But they have indeed made plasma TV standards, but it will be very difficult for them to implement them. In other words, the only companies that implement them are those island countries. Now South Korean companies, Baodao companies, and European companies have all been excluded. If they are outside the country, then their standard is just a means to squeeze out other competitors, and will not create convenience for the development of the industry."
"Only when the industry flourishes can it bring the greatest benefits. For example, the size of wheels, different cars, have different tire sizes. But they all follow one standard, the model standard. If this standard becomes a means to prevent others from entering the industry, So this type of tire is only used on these brands of cars, and everyone else uses other types of tires, what do you think will happen?"
Jiang Wanmeng said tentatively: "If only a few brands of cars use this model, it will be difficult to repair, and others will be reluctant to buy these cars because of this. But if these cars are really good, It can still occupy the market, and even dominate this market.”
"Yes, your analysis is correct. Songxia and Suini are like this now. They want to dominate the plasma TV market and squeeze out other companies. So are other companies willing to be squeezed out? Flat-panel TVs are not just plasma. Ah, our LCD TVs are also selling well."
"But plasma is clearer." Jiang Wanmeng said.
"Yes, plasma TVs are still ahead of LCD TVs in terms of technology, but don't forget that as more and more companies invest in LCD technology, LCD technology will develop faster. There are some things we can't think of, and others The company thought about it, and when we buy it and take it apart, we will get great inspiration. Because more companies invest in LCD TVs, the development speed of LCD TVs will be faster than that of plasma TVs."
"But plasma TVs are more expensive and more profitable." Jiang Wanmeng retorted again.
"The high price is precisely their big failure. Do you still remember why those foreign brand laptops were finally defeated by Lianxiang? Lianxiang's price has a huge advantage. At that time, in terms of performance, it was indeed the foreign brand. The computer is better, but the performance is a little better, but the price is twice as bad!”
"Don't forget, the more high-tech value-added products are, the faster they will depreciate. Because technology is constantly developing, and the speed of development is getting faster and faster. Just like back then, the ever-popular 21-inch color TV had the highest sales volume in the world. The world is leading. As a result, they focus on producing 21-inch TVs, while other companies bypass the 21-inch market and directly produce larger screens. In the end, they will suffer the consequences of becoming popular, right?"
"Do you still remember, what was the price of a 21-inch color TV a few years ago? What about now? 29-inch TVs are not that expensive anymore. Why? Because everyone's production capacity has increased, technological innovation has reduced costs, and more and more companies are producing The competition among many companies has led to the continuous decline in the price of TVs. Nowadays, there are more and more companies making LCD TVs, but there are still only a few, or even fewer, companies making plasma. They will definitely seize the high-end segment. One thing is that they are unwilling to lower prices, and the price of LCD TVs will continue to drop.”
"Price has become the biggest competitiveness of LCD TVs. In fact, the gap between LCD TVs and plasma TVs is not particularly obvious. Plasma TVs cost more than 20,000 yuan, but LCD TVs only cost 7,000 to 8,000 yuan. There is a price difference. It’s more than twice as much. With that kind of money, it’s enough to buy two TVs. Why don’t I hang one in the living room and one in the bedroom? Both are cheaper than that one!”
"LCD TVs will look a little blurry if the angle exceeds 120°." Jiang Wanmeng pointed out a shortcoming.
"Do you watch TV at an angle exceeding 120°? In fact, most families do not watch TV at an angle exceeding 30°. An angle of 60° is a bit strange. And plasma TVs are too big, the minimum is 40 inches. The living room of an average family is only as big as the bedroom, and the bedroom is even smaller. Our 21-inch, 25-inch, 29-inch and 34-inch LCD TVs give consumers more choice. And we can also launch 42-inch large color TVs , to seize their market, but they cannot seize our market space."
"They are now equivalent to Changhong in the domestic TV field at that time, and we are other companies. You also know the final success or failure, right?"
"Then, Mr. Feng, we just don't care?"
"No matter, let them go ahead. There will definitely be a series of advertising wars next. We will still use the original strategy to make their advertising impossible. And we can increase our promotion efforts and even reduce prices!"
Anyway, the profits of LCD TVs are not low, and they won’t lose money if they cut prices and promote sales. As a result, the price gap with plasma TVs will become even greater. Except for a few people who are not short of money, middle-class families who want to buy flat-panel TVs will usually choose LCD TVs!
Plasma TVs are destined to be eliminated just like in their previous lives. The core problem is that they control technology and do not open it to the outside world. They even control production and seek higher profits.
(End of chapter)