Sure enough, things went as Feng Yu expected. The companies in Baodao saw that they had invested too much in research and development of plasma technology, so they might as well turn to LCD TVs. After all, this technology is relatively simple, and more companies are participating, making it easier to promote.
The two companies in South Korea still adopt a two-line parallel approach, plasma and LCD, and will not give up on either one. However, plasma TV sets have also begun to reduce production. They no longer want to export, but just want to maintain the domestic market. Originally, the main direction of their exports was China.
And now China has TKK (a joint venture between Thomson and TCL), which has begun to produce plasma TVs. Due to local protection, their prices are the lowest. As a South Korean brand, it is very difficult to promote it in China.
In this way, the plasma TVs in the Chinese market at this time are mainly made by Japanese companies and TKK, and TKK is the most competitive in terms of price.
As for the fact that TKK's technology is not as good as those of island companies, what does it matter? The difference cannot be seen without looking carefully. Only those with bad eyesight will feel the influence, but who would watch TV all the time if they have bad eyesight
At this time, Fengyu Electronics, Aihua Electronics, Philips, etc. announced the development of large LCD TVs above 42 inches to target the high-end market.
At the same time, we will continue to cooperate with TKK Company to develop rear projection TVs to provide higher-end users.
Large rear projection, of course, is for those who live in big villas. Of course, some companies can use it, but ordinary families will never use it. The output is not high, but the profit is not low.
If they cooperate, then the Asian and European markets will occupy the vast majority. Even in the Americas, relying on Thomson's channels can make it difficult for products from island countries.
How popular is Thomson in North America? At this time, Thomson products were used in the post-production of most movies and TV series in the United States.
However, the island country companies are dismissive of this. They firmly believe that plasma TVs with higher definition, better quality and faster startup will be the mainstream in the future, not to mention higher profits.
Songxia has brought them a lot of profits this year just by relying on this plasma TV.
…
"President Dahe, good news to report, our 65,000-color mobile phone LCD screen has been successfully developed!"
Norio Oga is very happy. Didn't Fengyu Mobile launch a camera phone or a color screen phone? Your color screen only has 256 colors, while this one has 65,000 colors. You can see how big the difference is at a glance!
This time it is our turn to feel proud. With this color screen technology and our digital camera technology, we will definitely stand out and even become the number one brand in mobile phones!
"Okay, let's apply it to mobile phones immediately. Aren't we already ready for other aspects? Speed up production. We will hold a new product launch conference in a week, and officially launch it on the market in a month!" Norio Ohga said excitedly.
"Hai!"
"Wait a minute, can this color screen be applied to digital cameras? Our digital camera screens still use 256 colors. If we are the first to launch a digital camera with a 65,000-color screen, people can better appreciate the photos taken in a timely manner. photos, then this digital camera will definitely be more popular!”
"President Gao Jian, I will inform the digital camera project manager right away." The subordinate immediately flattered him. But I secretly murmured in my heart, why don’t you say this, our technical department doesn’t know
Norio Ohga was very satisfied, waved his hand and said: "Go ahead, you performed very well this time, and I won't lose the year-end bonus to you."
"Thank you, President!" This sentence sounds like a human saying. We have worked hard for a year and we should get more year-end bonuses. The company has made so much money, so it should give our employees more benefits.
Well, which custom shop should we go to tonight? Just think of that maid costume, it makes you feel good!
Three days later, Norio Ohga went to work, turned on his computer as usual, and browsed some domestic and international news. But suddenly, he saw a piece of news that shocked him!
What? Fengyu Mobile, Aihua Mobile, and Philips Mobile all launched mobile phones with 65,000 color screens? Last night's press conference was held in the Magic City of China. Is it officially launched today
They have just successfully developed it and have not yet officially put it into production. The other party has already put it on the market!
How could this happen? They have obviously been working very hard on research and development. They thought they were the first to succeed in research and development, but they still fell behind.
What depresses him most is that the time behind is less than a month!
Just a little bit close. If they are one month ahead, it will be a great boost to Sunny's mobile phones and Sunny's brand.
But now, it's too late.
If they had not accepted Songxia's invitation and joined the research on plasma TVs, then they would have more people in the LCD technology research department, and maybe they could have successfully developed this color screen technology earlier!
Even if we can't lead, we won't lag so far behind.
This time, Fengyu Mobile and the others stole the show again!
By the way, there are also digital cameras. We quickly held a press conference to announce that our digital camera screens are also equipped with 65,000 colors!
He immediately called his assistant in and asked him to notify the publicity department to prepare for a product launch, and then quickly produced a prototype.
But before they could produce the prototype, a new piece of news came out at noon, which made Norio Ohga despair!
China's Hiou and Fenghuang brands have released new digital cameras, which use a 65,000-color display, allowing consumers to appreciate their photos faster and better, instead of just taking them. Back to the computer to organize.
Norio Ohga never expected that two companies that had entered the field of digital cameras for about two years could have such technical strength.
The product was already good as soon as it was launched on the market, and then it made a fuss on the screen.
Wait, this must have something to do with Fengyu Electronics and others. It has received technical authorization from them! Otherwise, digital cameras mainly make breakthroughs in the field of optics, and no company focuses on display screens!
It's Feng Yu again!
Norio Ohga gritted his teeth with hatred, but he didn't expect it to be him again!
Every time Suni showed signs of gaining momentum, Feng Yu's company came out and came up with something new to suppress their Suni. It was like this every time!
If he hadn't known that this was a normal development, he would have felt that Feng Yu was deliberately targeting their company, Suini!
The mobile phone was one step slower, and this time even the digital camera was one step slower. Just relying on this screen, China's two digital cameras can sell well, even though they are still lagging behind in terms of optics!
Next time, Sunny will be faster than you. It must be recommended to the board of directors that Suini’s technical investment should continue to increase next year!
(End of chapter)