"President, according to our investigation, since the activation code generator appeared, Lianxiang Yinshan's office software sales have plummeted sharply, and have even basically stagnated at this time." The person in charge of Microsoft China reported to Ballmer Report .
Ballmer is a little dissatisfied. Why are you so proud in your tone? Don’t you know that even our Microsoft office software can’t be sold
However, more people are using Microsoft Office software. In this way, if they slowly add some new functions and are not compatible with some functions of Lianxiang Yinshan's office software, they can slowly squeeze out each other and dominate the market. .
Three years later, users have formed a habit. They launch new office software, charge again, and do not upgrade the software at this time. The market and profits will be lost.
"Yes, but we still have to find ways to sell our software, which can be targeted at large enterprises and Chinese government departments. Those units may not believe in the security of free software." Ballmer reminded.
After hanging up the phone, Ballmer was quite satisfied with this approach. Although the losses were considerable, they finally managed to seize some markets from China.
And it’s similar in Eastern Europe. The same method has also captured a lot of markets.
As for other countries and regions such as Europe and the United States, that is Microsoft's traditional territory. Although Lianxiang Yinshan's pricing is half of Microsoft's, it is precisely because of this that Lianxiang Yinshan's software is not trusted by those large companies.
In many people's minds, there is the idea that cheap products are not good products.
Moreover, people in many countries think that China’s software technology is not very good.
Are there any good software engineers in China? Even if there are, they are in Microsoft's China branch, or branches of other multinational companies. As for local companies in China, they must be very weak!
After all, Lianxiang Yinshan Software Company is not well-known and its brand is not loud enough. Therefore, although it has had an impact on Microsoft's office software market, it is not particularly big. Ballmer believes that as long as Lianxiang Yinshan is defeated at its home court, other markets will naturally return to Microsoft's embrace.
In various countries and regions, there are a variety of office software, but who can compete with Microsoft's oie? Those that are reasonably good and all use Microsoft Office software standards are, to put it bluntly, just imitating the trend.
If it can't even suppress those who follow suit, Microsoft won't be worthy of becoming the leader in the software industry.
Now Microsoft's biggest enemy in office software is Lianxiang Yinshan. Well, maybe smartphone systems too.
Let’s see how you can still develop if your one way to make money is cut off. Competing for funds, who is Microsoft afraid of
Microsoft's current pillar businesses are operating systems, office software, instant messaging software, browsers and players.
In addition to the player, they have achieved the first place in the industry in several other aspects. IBM has suppressed it, but it can't suppress a Chinese company
Even if this company has Feng Yu's shares, they don't take it seriously!
Office software alone cannot put too much pressure on Lianxiang Yinshan. Doesn’t Lianxiang Yinshan also have anti-virus software and operating system as its main business? Then these businesses will also give you a heavy blow. !
…
"Microsoft has released a new version of the smartphone operating system concept. It has improved a lot in terms of controllability. In some aspects, it has surpassed our previous version. And they have also added some application software for download, which is available on Microsoft's official website. It can be downloaded for a fee, which has attracted a lot of people’s attention.”
"Four-star mobile phones, Dopod, Motorola, etc. have all responded. Now even island manufacturers such as Suai Ai are joining in, which will quickly strengthen their momentum. The more manufacturers use their operating systems, the more people will be attracted People tend to gravitate toward their operating system habits, and that’s very detrimental to us.”
Xu Lihua sat across from Qiu Bojun and asked Qiu Bojun when the HOS upgrade would be completed. If it lags behind Microsoft too much, it will have a serious impact on the sales of smartphones of Fengyu Mobile and Aihua Mobile. Aihua Mobile can already plan Launched into the island country market under the aia brand!
If the effect is good, then the South Korean market and Baodao market will also be promoted. Anyway, the sales volume of Fengyu mobile phones there is not very good.
Qiu Bojun felt that things were a bit tricky. How could Microsoft launch a new generation of smartphone operating system so quickly? But this is not too strange, after all, the other party is Microsoft.
"Don't worry, Mr. Xu. We have already made preparations and can launch the version update now. Although it is not much, it will not be worse than Microsoft's. And it will not take a month, and we can continue to upgrade, ensuring that our technology in this area is No worse than Microsoft."
Qiu Bojun comforted Xu Lihua, but he was still worried. This time they can guarantee the lead, but once Microsoft gets serious and invests a lot of money in research and development, can they still withstand it
In the past, there were few manufacturers using Microsoft's smartphone operating system, and Microsoft's profits were low. But now that there are more manufacturers using it, Microsoft's profits will also increase, and they will have more funds to invest in research and development. Things are not easy to handle.
"I'm relieved if Mr. Qiu says this. I'll talk to Lao Jiang about Fengyu Electronics. Also, those application software should be developed more, there are too few."
Qiu Bo Junxin said, "How easy it is for you to say that. Even though Yinshan is the largest software company in China, the battle line is also long."
Moreover, most people are focusing on the development of p operating system. How can there be so many people developing application software
"I will try my best."
…
"Chairman, Trend Micro has launched a new anti-virus software version and reached agreements with many large companies, taking away many of our big customers."
Trend Micro is an island company and one of the top anti-virus software companies in the world. Not only is it a listed company, it is also a constituent stock of Nikkei, which shows its strength.
This company mainly focuses on enterprise protection and is also the largest enterprise security protection software company in the world. As for personal anti-virus software, it is not very famous.
Qiu Bojun rubbed his eyebrows. There has been a lot of bad news these days.
"I understand, is there anything else?"
"They also launched personal anti-virus software, a Chinese version, which is obviously aggressive."
Trend Micro launches Chinese version of personal anti-virus software? Then this is more troublesome, and it will obviously cause another wave of disturbances in China's anti-virus software market.
Originally, China's anti-virus software market was full of competition, and Yinshan finally took the lead. Now, the results are unpredictable again.
Qiu Bojun had no idea that this matter had anything to do with Microsoft. Of course, it is also related to another company.
… (To be continued.) Mobile phone users please browse and read for a better reading experience.