The next morning, after Schnepp went to work, he drank coffee as usual, then turned on the computer and read the emails in his mailbox. This is his main way of communicating with the headquarters. Unless it is something urgent, there is no need to call. Just report the work by email every day.
The headquarters was very satisfied with Huaxia’s mobile phone sales last month and asked him to focus on this. Pagers naturally have disadvantages. China's tariffs on electronic products are too high. Although they use more efficient assembly lines to make production costs lower, once they are shipped to China, the cost is much higher than that of an Epworth pager.
What's more, China has mushroomed this year, with many pager manufacturers popping up, and the prices are lower than the last. Although Motorola's sales are still good, that's after the price reduction. Moreover, digital pagers are becoming less and less popular. The sales volume of pagers this year will definitely be surpassed by Epworth pagers.
The profit is not high anyway, so it is better to spend all the publicity and promotion expenses on the mobile phone business, so as to obtain the maximum benefit. That is to say, in China and in several developed countries in Europe, pagers have begun to withdraw from the stage of history, and mobile phones will be the mainstream in the future.
If he hadn't planned ahead and got the headquarters to agree to build a factory in China, their mobile phone profits wouldn't be so high. It's a pity that when the contract with the company that originally produced pagers expired, they left them alone and went it alone. Otherwise, they wouldn't be so passive when it comes to pagers.
Although the headquarters did not blame him, Schnepp had a grudge against Aihua Electronics. If Aihua Electronics hadn't come out to disrupt the situation, this pager would have made good money for at least five more years in the Chinese market!
Now you have started producing mobile phones again, right? This time I will let you know that we, Motorola, are not easy to mess with!
Until now, Schnepp still firmly believes that their mobile phones are the best in the world, and Aihua mobile phones and Fengyu mobile phones are at least three years behind them in technology!
When the Chinese market develops for another two years, he will be able to compete for the position of president of Asia. At that time, he will be rewarded with some equity, and he may have the opportunity to join the board of directors in the future.
Dangdangdang~~
"Come in!"
"Mr. Schnepp, these are the technical performance parameters of Fengyu mobile phones and Aihua mobile phones measured by our technical department. Please take a closer look." The technical person in charge of Huaxia handed him a document.
Seeing the other party's expression, Schnepp suddenly had a bad feeling.
He took the file and immediately opened it and looked at it carefully. The more he looked at it, the more frightened he became.
How is this possible? How can Chinese electronics manufacturers make this kind of mobile phone? Moreover, the interface of the mobile phone is actually easier to use than theirs. It also has a built-in Lianxiang Pinyin input method, which is even easier to use than theirs.
The screen is a little bigger than theirs, the resolution is the same, it has a metal casing, the button sensitivity is not bad, the signal is good, the battery capacity is larger, and it even comes with an original battery!
The appearance is very beautiful and there are many colors to choose from. In such a comparison, their Motorola mobile phones completely lose in terms of cost performance!
Except for the slightly different appearance, Fengyu mobile phones and Aihua mobile phones have exactly the same parameters. They clearly have the same technology.
By the way, I heard that Fengyu Electronics and Aihua Electronics have the same shareholders, and the two parties often cooperate. It seems that this news is true.
"Mr. Schnepp, Mr. Schnepp?"
"What's wrong?" Schnepp asked impatiently.
"Should we ask the headquarters for authorization to bring our latest mobile phones to the Chinese market for simultaneous sale?"
Previously, the models sold in China were more than half a year behind developed countries in Europe and the United States. This is because China is lagging behind. This model that is half a year behind is enough to ensure that it is at the leading level in China. The technology of other mobile phone manufacturers is indeed lagging behind. Motorola takes half a year to a year, or even more. Only Nokia in Europe can rival them, but it entered the Chinese market late and is not yet a rival to Motorola.
It can be said that the Chinese market is the leftover goods sold in the European and American markets, and then Chinese people flock to buy them. But that was before, now with Aihua mobile phone and Fengyu mobile phone, if they still do this, they are really looking for death!
But the change in market functions will have a big impact on the company's overall strategy. The company can no longer continue to produce mobile phones unscrupulously. Even if it was unsaleable in other countries, it can be digested in the Chinese market.
If the Chinese market also wants to sell new products, then slightly backward products will have to be sold in other markets. But where can there be a market as big as China that recognizes Motorola
…
"President Watanabe, these are the parameters of the Aiwa mobile phone and Fengyu mobile phone we tested. They are better than ours. In this way, our market share will be further compressed. We still have to maintain channels and promote , there will be no profit left!”
Junji Watanabe, the person in charge of China at Songxia, was so harsh when he heard the report from his subordinates. Why do Aihua Electronics and Fengyu Electronics insist on going to Songxia with us
These two companies have never made mobile phones before, and the first models they launched are so outstanding. How is this possible
…
Nokia's head of China was also looking at the information and worried. They are just preparing to aggressively attack the Chinese market this year, and their main product is mobile phones. I thought they were all old rivals, and the one we needed to watch out for the most was Motorola.
Unexpectedly, Aihua Electronics and Fengyu Electronics popped up. The mobile phones of these two companies have better performance and more beautiful appearance than those they sell in the Chinese market. In addition, they are Chinese domestic brands. They were previously sold in China. The popularity is higher than theirs, which will definitely take away some market share. So, can Nokia still stand out
On this day, Ericsson, Sony, NEC, Siemens and other electronic product companies selling mobile phones in China all came up with the idea that their enemies were not Motorola or Nokia, but Aihua Electronics and Fengyu Electronics.
Judging from the fact that Aihua pagers have been able to compete with Motorola in just three years and are about to surpass it, Aihua Electronics' sales strength and technology research and development capabilities are very strong.
If they don't deal with it carefully, then the mobile phone business of Aihua Electronics and Fengyu Electronics will grow and they will no longer be able to suppress it!
The wolf is coming!
The first to unite were the electronic companies from the island countries, which had just re-entered the Chinese market because of some cooperation agreements with the government.
Their original advantageous businesses are no longer dominant. Now the main products they sell are mobile phones and digital cameras. Unexpectedly, Aihua and Fengyu also started mobile phone business!
They know the consistent strategies of these two companies very well. What they are best at is seizing the market, especially in China, where they have a natural advantage. Once a large share of the market is occupied by these two companies, they will be kicked out of the Chinese market again!
This kind of thing must never happen again!
(End of chapter)