In fact, Feng Yu had no plans to establish a joint venture with Staples at all, and he was not interested in selling office supplies at all. You may make money, but how much profit will it be? Once his online mall is launched, this kind of store will be the biggest hit.
Feng Yu just threw out a bait for Schmitz to take the bait. After Schmitz made a move, Feng Yu put forward his conditions, so that he could achieve his goal of buying the naming rights.
Ralph looked even more angry: "Schmitz, pay attention to who you are cooperating with. Your company is good, but in the eyes of my boss, it is not worth mentioning at all. You're welcome. If my boss wants to, your company will never be able to enter the Chinese market, and it will even be difficult to enter the entire Asian market, or even the Eastern European market!"
"Mr. Ralph, our company's brand is really good and well-known. If we cooperate, we will definitely make money."
Schmitz was a little anxious. He kept talking about how good his company was in the Americas. In fact, companies in North and South America couldn't make much money at all. Some countries there were poorer than countries in Asia.
If they lose the Asian market and the Eastern European market, then they will only have North America and Western Europe. Although it is very large, it will severely limit their development. After all, there are also competitors in Western Europe, and there are more than one.
Their goal is to enter the Fortune Global 500. If there are only two markets, it will be too difficult to achieve the goal.
"Is your company famous? Don't be kidding. It may be a little famous in North America, but in Asia, I dare say that not many people know about your company. That little popularity is equal to zero. Do you think my boss cooperates with your company? The brand and management have been taken away by you, so we can just provide the money? What should we do if we lose money? This is actually not impossible, just let us invest in your Staples company."
"This... we are preparing to raise shares and go public, and we have no plans to accept capital injections from others." They raised funds just to expand overseas markets. IPO can not only increase the company's market value, but also reduce the power of the company's shareholders. What if someone else injects capital and becomes a major shareholder
Feng Yu crossed his legs and said, "Schmitz, it seems you have no intention of cooperating. Forget it, I won't do this office supplies retail business anymore."
"Boss, we can set up our own company. With the boss's connections in China, Asia, and Eastern Europe, and the abundant funds, we can develop it in three years. As long as we build a scale, the profits will not be too small in the future. ." Ralph said at the right time.
Schmitz panicked. If this not only failed to reach a cooperation, but also created such a strong competitor for the company, then he would be the sinner of the company. What's more, he also has shares in the company, and the company's losses also represent his losses.
"Okay, then there's nothing to talk about. You can contact the Los Angeles Arena Company to talk about investing in this new arena." Feng Yu said deliberately.
When Schmitz heard this, he thought, Los Angeles Coliseum Company, the new arena, could it be the Staples Arena named after their company? Mr. Feng plans to invest in this arena, so I can help them make a recommendation.
"Mr. Feng, are you planning to invest in Staples Arena?"
"It seems to be called this name, right?" Feng Yu looked at Ralph.
Ralph nodded: "I remember the same name, Stapler, it's easy to remember. Schmitz, what do you want to say?"
"In fact, this arena is named after our company. I am relatively familiar with the bosses of the two owner companies. If you want to invest in it, I can introduce you to it," Schmitz said positively.
"Your company named it? No wonder it's called Stapler. The name doesn't sound good, so, do you want to sell the naming rights?" Feng Yu asked casually as if he was really dissatisfied with the naming rights.
Naming rights are nothing more than long-term brand advertising. Advertising is for publicity and profit. If there is a better way to make money, then selling the naming rights is not impossible.
"Mr. Feng wants to buy the naming rights of this arena? We have no plans to sell it."
Feng Yu looked impatient: "What are you not planning to sell? You sell it to me and I will help you distribute the office supplies your company represents in China. Is this condition sincere?"
"Here, Mr. Feng, can you guarantee the distribution of all products?"
"Schmitz, are you kidding? Who can guarantee this? If you come up with any inferior product, how can it be sold?" Ralph shouted.
"Uh~~ Can I think about it? This matter still needs to be discussed with the other directors of the company."
"It's really troublesome. Go and give me an answer as soon as possible. If it's too slow, forget it. I heard that Houston is also planning to build a new stadium."
After Schmitz left, Feng Yu looked at Ralph: "Do you think they can agree? If they agree, what conditions will they put forward?"
"They will definitely agree. Without this naming right, they can enter the Chinese market, and then use China as a springboard to enter the entire Asian market. They should know how to choose. The important thing is that your identity will bring them a lot Impact."
Feng Yu discovered that although being the second richest man in the world would bring him some troubles, it would also bring a lot of convenience to his business.
At least there are more and more people who know Feng Yu. As long as Feng Yu's name is mentioned, their momentum will be much weaker. Having a certain amount of money can also have a great effect.
"The conditions they can offer are simply to allow us to ensure distribution in China, or to assist them in building their own stores. I think this is not difficult for the boss, and it can also make a little money."
Feng Yu nodded: "Yes, if that's the case, it's really a win-win situation."
Just rent them a space in Taihua Supermarket and let them open a store. This will allow them to open hundreds of stores. Their financial strength may not be enough.
…
On the morning of the third day, Ralph received a call from Schmitz, saying that their company had decided to sell the naming rights to the Los Angeles arena to Feng Yu in exchange for Feng Yu's support for their development in China. For specific details, please ask Feng Yu to appoint a representative to go to their company to negotiate.
Feng Yu also smiled when he heard Ralph relaying the good news. He was about to get the naming rights.
From now on, this arena in Los Angeles will be called the Storm Center Arena. Everyone who comes to watch the game will notice that the Storm sign will continue to stand in Los Angeles, complementing the Empire State Building in New York!
The rest was left to Ralph to handle. Feng Yu took the other two people and planned to go to San Francisco. Those two geniuses should have developed the prototype of the search engine.
(End of chapter)