Zhejiang, China.
In a small courtyard in Dongzha, Wuzhen, on the Asian side it is December 12, Friday.
Early morning hours.
Xie Qingmai, who had been discussing the latest video plan with everyone until late last night, just opened his eyes and saw Chu Lin and Yu Xiaomin gathered around the computer next to the desk.
Chu Lin and Yu Xiaomin are both members of Xie Qingmai's team responsible for "Jiangnan Time". There are also two boys, Jiang Bei'an and Rong Zhiyuan. Together, they rented this spacious yard in Dongzha, Wuzhen, as their residence and studio. .
The bedroom in front of me is completely arranged according to the layout of a university dormitory. There are two bunk beds on one side, but there are only three beds. The bottom bunk on the side near the door has been converted into a wardrobe. On the other side is a row of long tables for dressing and working.
Xie Qingmai, who was on the upper bunk near the door, stood up in bed and gradually woke up from the daze of waking up. He quickly remembered something and asked the two women below: "How many clicks have there been in total? It's over a hundred." Is it safe?"
The two girls below, who had gotten up early and were dressed neatly, heard the sound. Chu Lin, who was a screenwriter from Beijing Film Studio and was responsible for copywriting, turned her head with excitement on her expression and nodded: "Breaking through, the three videos totaled 1.13 million."
Xie Qingdai suddenly became more energetic, turned around and looked at the computer screen below, and muttered: "1.13 million, according to the information we have seen, the share of every thousand clicks on YouTube is between 0.6 and 1.8 US dollars, discounted If you win once, calculated as 1 US dollar, 1.13 million is 1,130 US dollars, which is about 10,000 yuan, which is 10,000 yuan in two days, tsk tsk."
Yu Xiaomin, who is also from the acting department and is one year ahead of Xie Qingmai because she is very good at English and is responsible for the English dubbing of the video, poured cold water on her without looking back: "What's there to be happy about? Our salary is still 600 yuan."
The other two women were both a meal.
All right.
This is indeed a frustrating question.
Chu Lin looked at Xie Qingmai with expectant eyes: "Qingmai, with such good results, we should be able to get some bonuses, right?"
Xie Qingmai sat up and started to put on clothes. Hearing this, he said, "It's useless to ask me this. I also work for others."
Chu Lin didn't give up: "Then why don't you ask Mr. Guan today?"
Xie Qingmo thought for a moment, nodded and said, "Okay."
"I think the problem is not the monthly salary in the first year," Yu Xiaomin finally turned around, looked at Chu Lin and Xie Qingmai, lowered his voice slightly and said, "Even next year, we can only get 30% of the share. Compared to It’s so little for what we’re giving, I mean, why can’t we get rid of Jinshu and do it ourselves?”
After Yu Xiaomin finished speaking, the atmosphere in the room suddenly stagnated.
Chu Lin looked at Yu Xiaomin, then glanced at Xie Qingmo, who was still getting dressed, paused, and then whispered: "Qingmo, I... feel the same way."
After Chu Lin finished speaking, she felt a little guilty.
Because she knew that it was okay for her and Yu Xiaomin to leave this small team, but Xie Qingmai had signed a strict five-year agreement. If she left before it expired, not only would she have to pay a liquidated damages of up to 1 million, but there would also be Two-year non-compete. That is to say, even if she can afford 1 million, she will not be able to set foot in this field for at least two years after leaving.
Therefore, before Xie Qingmai got up, Yu Xiaomin actually told Chu Lin about her other idea.
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Now that they have figured out how this so-called self-media works and the project is so successful, they can leave, form another team, and do it themselves, so that all the profits will be theirs.
Three videos can earn 10,000 yuan in two days, which is one or two million yuan a year.
To compare, I can only get a salary of 600 yuan, which is indeed too little.
Although Chu Lin also knew that Jinshu would be responsible for operating the videos they released, so they would definitely get twice the result with half the effort. However, if she went solo, even if she only had one-tenth of the results here, she could still earn more than ten or two hundred thousand a year.
If everyone shares a share, you can get tens of thousands.
Much better than 6,000 yuan a year.
What's more, they are already familiar with the process of the whole thing. Who said they can only achieve one tenth of the result
Maybe it can be done better than here.
In this case, it is not impossible for everyone to become a millionaire after a few years of work. If you can really make that much money, you can retire before the age of thirty.
The three girls' thoughts were whirling, and the atmosphere was silent for a moment. Xie Qingmai, who was putting socks on her feet, finally said, "Do you remember that I talked to you in private about the background of Jinshu?"
Seeing that Yu Xiaomin didn't speak, Chu Lin could only answer: "I know, Daenerys Entertainment in Hollywood."
"Daenerys and Ygritte, the parent company of YouTube, actually have the same boss, both Simon Westeros," Xie Qingmo said, put on his socks, got out of bed along the escalator, and continued: " When we first negotiated the agreement, I asked Mr. Guan why we could only get 30%, but Jinshu wanted the lion’s share. Mr. Guan said that it was because most of the resources were operated by Jinshu from Ygrit. Jinshu not only provided Our video production provides sufficient guarantees, and we are also responsible for subsequent promotion, so we have to account for the majority. You have also seen YouTube’s official recommendations in the past two days. Without these recommendations, let alone three videos exceeding 1 million views, it might Not even 10,000."
The other two women fell silent again.
Xie Qingmai came to the dressing table, quickly combed her hair, and then walked out, saying: "I know what you are thinking. If you insist on leaving and doing it by yourself, I can't stop you. However, remember in advance Tell me, I need to notify Jinshu to find someone else as a substitute."
After Xie Qingmai finished speaking, she took the washbasin toothbrush from behind the door and walked out of the bedroom. Chu Lin looked at Yu Xiaomin: "Xiaomin, do you want to leave?"
"I'm in contact with some classmates, Chu Lin, if I really leave, will you come with me?"
Chu Lin did not answer, but asked: "Where are Jiang Bei'an and Rong Zhiyuan?"
"Let's talk some time. It would be better if they are willing to go together."
Seeing that Yu Xiaomin was still looking at her with piercing eyes after finishing speaking, Chu Lin dodged for a moment, and then said after a moment: "I... let's take another look."
After all, Chu Lin is not as aggressive as Yu Xiaomin.
Chu Lin, who is short and average-looking, is not as pretty as Xie Qingdai and Yu Xiaomin, who are both from the acting department, nor is she as enterprising as them. When she first joined this small team, what Chu Lin thought more about was that if things got messed up here, she would be able to work in the very popular Jinshu Media.
In the current domestic media and entertainment industry, the attractiveness of Jinshu is similar to that of foreign companies.
wrong.
It seems... Jinshu does have elements of foreign companies.
Because the results of the work were so good, the remuneration received was too little. During breakfast, except for Xie Qingmo, the other team members were obviously a little distracted.
Fortunately, there were no signs of separation immediately.
After the first batch of three "Building a Wupeng Boat", "Seal Engraving" and "Making Breakfast Siomai", the team officially finalized the fourth theme yesterday because of the enthusiastic response to the several sets of cheongsam made by Xie Qingmai in the comments. Make a set of cheongsam.
However, a group of men and women had just arrived at a tailor shop in town that was used as a shooting location in the morning, and someone came looking for them.
The mayor who brought the people here introduced him as the director of the government office of Tongxiang City, the superior city of Wuzhen. His surname was Liang, and his full name was Liang Zhiyu. Director Liang enthusiastically introduced himself as a native of Wuzhen, and he was very interested in making videos to promote the culture of his hometown to a group of young people. In order to express appreciation, we also brought a reporter from the city TV station to interview the small team.
Let’s talk a little more. Only Xie Qingmao and the others know that although their video has only been released for two days, many people at home and abroad have recently been inquiring about it through various channels. Those who want to invest, those who want to travel, those who want to The interviews were diverse.
All in all, it's a good thing.
The team was stationed in Wuzhen, and the Tongxiang Municipal Government was actually greeted by someone, hoping to take care of it.
The team didn't pay much attention to it at first, and the team didn't bother the city government to help. There was basically no interaction. It wasn't until a bunch of people inquired about it that they learned that the work about Wuzhen posted by this small team on a video website in the United States was very popular, with hundreds of thousands of people watching it.
This is bringing glory to the country.
In particular, overseas friends have contacted me and want to travel. If they can earn foreign exchange or even attract foreign investment, that would be even more incredible.
He immediately paid attention to it.
Today, the city government specially sent Liang Zhiyu, the head of the government office, to contact him. In order to show his goodwill, he even directly brought the TV station over.
Xie Qingmai was not dazzled by the sudden popularity. He did not want to be interviewed at first. After all, he did not communicate with Jinshu and appeared in the media rashly. It is difficult to say whether the results will be good or bad. This matter was explained in advance. Pass.
However, Director Liang was too enthusiastic. In the end, considering that it was just a small TV station in a county-level city like Tongxiang and that it had to produce videos here, he did not refuse.
I just made up my mind to inform the capital as soon as possible.
It took half an hour to record the interview. After the interview was over, the people from the TV station left, but Director Liang did not leave, and he did not bother them. Instead, he patiently watched the team recording. It was not until noon that he mentioned that he hoped to Inviting everyone to dinner, he also said that it was a time-honored mutton soup restaurant in the town that he had eaten since he was a child, and he had already made a reservation.
He understood that the other party had something to talk about, and after some consideration, Xie Qingmo agreed.
Everyone came to a small restaurant in Xizha together. After sitting down and chatting for a while, Director Liang asked the team in detail about the original intention of making the video, as well as what inconveniences they had and whether they needed help.
When he learned that Xie Qingtai was originally a girl from a small village under Wuzhen, so he chose to make the video in his hometown, Director Liang was even more enthusiastic. After some inquiry, he found out that there were some related relatives, and he was immediately promoted. When I arrived at 'Brother Liang''s place, I recognized a girl on the spot.
Also because of this relationship, Xie Qingmai couldn't help but talk a little more, persuading Director Liang to give up the idea of developing tourism in Wuzhen. After all, with the current dilapidated state of Wuzhen, he would only be disappointed if he came.
Xie Qingmo was actually a little worried.
It’s true that the videos posted by the team on YouTube are beautifully shot, but those perfect scenes are the result of careful selection and careful arrangement by the team, and Wuzhen in reality is not beautiful at all. The word dilapidated describes it very well.
During the interview with the city TV station in the morning, Xie Qingmai had the idea of changing his position.
I chose Wuzhen because I am familiar with it and it is convenient to do things.
For example, the small courtyard they rented was introduced by relatives, and the content of the video, including the craftsmen, venues, equipment, etc., were also introduced by relatives and friends.
However, now that the project has begun to bear fruit, and considering the possible embarrassing consequences once the reality is exposed, it is best not to tie the team to this small town.
There are many similar ancient towns in the Jiangnan area, and it is easy to switch between them.
The choice of various locations gives people a general concept of a Jiangnan water town, instead of just a fixed town, so there is no fear of being exposed.
Just like this time.
Xie Qingmai is also paying attention to the videos of several competitors. Over in Yangshuo, when someone asked about the filming location, the official account gave an accurate reply directly. On their side, they specifically communicated with the team responsible for account operations in Beijing in advance to prevent leaks.
It's a pity that another 'enthusiastic netizen' picked it out, and now people are still looking for it.
Awkward.
Next, if it is just an interview with a low impact like a local TV station, once higher-level media or even overseas reporters come excitedly, they will find that the picturesque video filming location is actually in a dilapidated state. , the results are unpredictable.
Thinking of this, Xie Qingmo made up his mind even more. He must communicate this matter with the capital immediately after lunch.
While Xie Qingmai was pondering this matter in his mind, Director Liang was also sighing, saying that some experts in the industry have called for the protection of domestic ancient towns in recent years, and Wuzhen, which has a history of thousands of years, is one of them. The city government has actually noticed it, but unfortunately it is powerless.
The problem is simple, no money.
These days, when there is a lack of funds, there is no need to discuss anything.
When Director Liang was sighing and sighing, he suddenly became energetic again when he heard Chu Lin accidentally say that they were actually a team under Jinshu.
Jinshu is building a large-scale film and television city in the western suburbs of Suzhou. It is an investment of billions of yuan. It is known throughout the country. If... even a little bit leaks out, it will be enough for this place to show off.
So his attitude inevitably became more cordial, and he deliberately talked more about this topic. Director Liang quickly asked if Xie Qingmai could help introduce Jinshu's senior executives.
Xie Qingmai naturally declined.
Director Liang was not in a hurry. He didn't have any plans here and it was really too abrupt to come to the door rashly.
It's better to go back and discuss with the leader first and make a plan.
In fact, whenever he sees the hometown in his childhood memories declining, Director Liang often has the idea of doing something.
Now, maybe this is your chance.
After lunch, Director Liang left his contact information and once again told Xie Qingmai and others to contact him at any time if they had any questions, before leaving in a hurry.
After seeing off Liang Zhiyu, Xie Qingmai did not immediately start his afternoon work. Instead, he returned to his residence and first contacted Guan Yinan from Jinshu to report on various things he had seen this morning. He also talked about the thoughts of his small team and the final thoughts. Importantly, switching sides between towns avoids some potentially awkward thoughts.
The main thing is that if you change shooting locations, the budget will definitely increase.
This requires Jinshu's approval.
Finally, Xie Qingmai also simply proposed whether the team could be transferred to Tongxiang or Jiaxing urban areas. The conditions there would be better in all aspects, and naturally they would be better able to retain people. As for the small courtyard in Wuzhen, people were unwilling to invest too much money in renovation. In fact, they just didn’t want to live there for too long.