"What do you mean, you are saying that what you gave Liu Yuncai is a fake document, you are not afraid that after he notices it, he will retaliate against you more vigorously?"
"Liu, please rest assured, I have read the information beforehand, and coupled with Liu Yuncai’s reaction just now, I believe this information must be true. Not only is it true, it is also something that is very lethal to Liu Yuncai. I am afraid that Liu Yuncai’s troubles are not small this time, so he will rush back to deal with it. It’s just that I don’t know how my friend got this thing, and I don’t understand the real purpose of my friend who gave me this information. What is it."
Although the thing Liu Shengmei gave him has achieved the expected result, Fu Hua did not feel so happy, because until now, he has not figured out what Liu Shengmei wants him to do. purpose. Therefore, Fu Hua didn't have the slightest sense of ease that the matter had been resolved. Instead, he was a little uneasy because he couldn't guess what medicine Liu Shengmei sold in the gourd.
Liu Shengmei was scheming and capable, and in order to achieve his goal by any means, Fu Hua was really worried that if she was sold, she would count the money for her. However, the immediate crisis has been resolved, and Liu Yuncai will not trouble him anymore in a short time.
When Fu Hua was in trouble, Sun Zhaohui had a hard time. Sun Zhaohui’s trouble was in Dongdu. A project developed by Zhaohui Group in Dongdu was sold in the form of lottery. The hot on-site sales attracted nearly five times as many buyers to participate in the lottery. The real estate was sold out smoothly.
But that night, a list of people who won the middle number appeared on the Dongdu Hotline, the forum with the widest audience in Dongdu. The list marked all the work units of the middle-ranking person and who he has contact with. Among them, 80% of them actually have some kind of contact with some officials of the major departments of Dongdu, either the official himself or the other person. Relatives or friends of these officials. Moreover, all of the 80% that were shaken were all good floors and good locations.
As soon as Sun Zhaohui saw this list, he knew that the list was true, and said it came from the Dongdu Project Department of Zhaohui Group. The reason why the list will indicate the work unit or social relationship of the buyer is because this is due to the sales process of the real estate company.
Because of the real estate boom now, during the sales process, officials from some key departments will always greet the company, and the company will put the words XX in the XX department on the back of the house that the people who came to greet want. Avoid agreeing to someone’s request and forgetting it in the end.
As for how this person happened to get to this house in the process of lottery, it was a simple matter. There were too many opportunities to get in and out of hands, and it was easy to cheat. On the surface, lottery is called fair and just, but in fact it is just a way to fool people. If you believe lottery is fair, you can only say that you are simply too naive.
There was a sudden uproar in public opinion, and people condemned the Chaohui Group for colluding with the government and businessmen to fool the public. Originally, the current society was a bit angry and complained about the high housing prices. Zhaohui Group had such a scandal, and naturally there was a lot of scolding on the Internet.
In the Internet age, the information spread extremely fast. The official media voiced the incident the next morning, asking Dongdu to investigate the incident to the end. Those responsible must be held accountable and not condone. The Dongdu Municipal Government also responded very quickly to this, and immediately announced that the Zhaohui Group's lottery result was invalidated and revoked the sales permits of all four buildings developed by the Zhaohui Group in Dongdu.
In fact, in this matter, the real estate developer was angry at both ends of the mouse in the bellows. As a real estate agent, as long as you can sell the house, it doesn't matter who you shake your name. However, some officials from key departments come to the door, but you have to agree to their request, otherwise, whoever you annoys, he can make it difficult for you to prevent the project in Dongdu from going on.
Many real estate developers actually took out some houses more or less privately to entertain local officials. This is basically an unspoken rule of the industry, but they have not been caught. Everyone has scandals, and if you are not caught, you are a good player.
Therefore, even if the Dongdu project was closed, Sun Zhaohui did not criticize the local project leader, which in itself was not their responsibility. He just sent Chen Xiaojun, the most powerful vice president under his hand, to Dongdu to communicate with local officials in Dongdu, in order to resume sales as soon as possible.
Sun Zhaohui was very confident about this. Before doing the Dongdu project, Chen Xiaojun had actually communicated with the local officials in Dongdu, and after the two sides reached an agreement, they did these four projects. Now those officials who have had a tacit understanding with them will naturally not sit back and watch the project just close.
This incident really depressed Sun Zhaohui. The current situation in the real estate industry is quite awkward. Housing prices in first-tier cities have basically not risen or even fallen slightly; housing prices in second-tier cities have risen slightly; and housing prices in third-tier, fourth-tier, and fifth-tier cities have skyrocketed. There is actually only one reason for the chaos of the market, which is out of the basic laws of the economy, and that is the result of the visible hand manipulating behind the market.
The reason why housing prices in the first-tier cities have not risen or even fallen slightly is because the restrictions on purchases and sales have prevented a large number of people who want to buy houses from the qualifications and cannot buy houses. Buying a house has become a privilege for certain groups of people. Another key reason is that tangible hands are limiting prices and implementing price controls, even if developers want to sell high prices.
The small increase in housing prices in the second-tier cities is also controlled by tangible hands. The method is similar to that in the first-tier cities, but the degree is relatively loose, so the second-tier housing prices can still rise slightly.
However, the privileges enjoyed by specific talents, in turn, hint to the market that houses are in short supply and the prices of houses will increase. This has given the entire society a highly consistent expectation that housing prices will only rise but not fall. When the desires of first- and second-tier cities are not met, a large number of funds have flocked to third-tier, fourth-tier, and even fifth-tier cities. Coupled with local contributions, housing prices in small cities have skyrocketed.
This chaos is actually the result of a tangible management disorder. Real estate can usher in a carnival within a short period of time. The sales of major real estate companies are in full swing, and houses in certain regions are even robbed as soon as they open. They are all growing in the order of hundreds of billions. On the surface, the life of looking at real estate companies is not generally easy.
But after the feast, I am afraid it will be a mess. Now the crisis has begun to emerge. Real estate developers have high debts, many of which have reached more than 90%, and even more than 180% in extreme cases, and their debt solvency has fallen sharply, and the capital chain has been broken. The sound is endless.
Zhaohui Group’s current debt is almost 80%, and the capital chain is very tight. Sun Zhaohui is very worried in his heart that a slight inability to deal with it will put the entire group in trouble. In order to cope with this situation, many real estate developers strictly require fast in and out when they are working on projects, and Sun Zhaohui is the same, but in the current situation of Dongdu, it is obvious that he can no longer fast in and out.
The Prophet of Chunjiang Plumbing Duck, Sun Zhaohui, as one of the leaders in the real estate industry, has a keen sense that when the real estate industry is at its peak, it is also the beginning of decline. The situation of the real estate market shows that the cycle of the real estate industry's major development may be over, and the market may enter a period of recession. Fast forward and fast exit may also harvest the last few, otherwise it is likely to fall into the quagmire of recession and fail to come out. Up.
Sun Zhaohui remembered that he had seen an economist known as the king of cycles predict that 2017 to 2019 will be the downward period of the Sino-US real estate cycle resonance. Of course, this problem may not be very serious in 2017, but there may be trending characteristics.
The chaotic state of the real estate market now shows a clear downward trend. Once a trend has formed, it can be difficult to reverse it. Over the years, many real estate companies have developed so fast, not because they have a strategic vision, but because they are in the upward cycle of the development of the real estate industry. As long as they are bolder and dare to operate in debt, their performance will not be bad.
But once it enters the down cycle, the current high-debt development model may not work. High debts, high turnover, and high returns are actually a tightly interlocking chain between the three. If a chain fails to be fastened, the entire enterprise will collapse. Without high turnover and high returns, there is simply no way to support high debt. Therefore, Sun Zhaohui did not dare to neglect because the matter of Dongdu City was not too big.
This kind of feeling is a bit like walking a tightrope at high altitude, and if you are not careful, you will lose your feet and be broken into pieces. Sun Zhaohui often had this feeling when he was young. At that time, he had almost nothing. He borrowed money from his friends to start a company and build real estate. Because of the lack of funds, he often plays some games with eight lids and ten bowls. It is inevitable that some of the capital chains cannot keep up, making him exhausted to raise money and live a life of fear.
But at that time, he was young enough and his heart was strong enough to withstand the toss. But what makes him sad is that more than ten years have passed, and he still has to live such a life of fear. However, the better point is that after more than ten years of operation, he has finally accumulated a set of effective fund management methods, and has accumulated a wealth of contacts in fund-raising, which makes him in this era when the real estate industry is generally short of money. , The company is still very healthy in the capital chain, and he is still engaged in the acquisition of cheap companies with ease.