But Sun Zhaohui also realized that he needed to quickly disembark from the fast-moving ship of the real estate industry. The real estate industry has reached its madness. If you don't disembark, it may sink in the ice like the Titanic crashing into an iceberg.
And smart operators won't make the last dollar. The last dollar is not worth much, but the risk is extremely high. This income and risk are disproportionate. Sun Zhaohui wanted to transfer the huge profits he obtained from the real estate industry to other industries, such as an industry in the emerging economy.
The last ten years have been the decade of the outbreak of the new economy, and the traditional business model has not much room for development. New industries and new development models have already accounted for half of China's economy. The so-called Bat company has become an oligopoly in China by virtue of its first-mover advantage. If you want to break their monopoly with traditional business methods, what awaits you is the fate of failure.
Now Tencent is the only one doing instant messaging, e-commerce is Jack Ma’s world, and Internet search is Baidu’s world. They all started by providing services for free. Attract a large user group for free, and then provide expansion services to these large user groups as their profit model.
The climate of these three companies is already established, and even if other companies want to imitate their business methods, they are basically unable to catch up with them. There are two reasons for this. One reason is that these three companies have formed a strong user stickiness, making using their company's services a user habit. The power of habit is extremely powerful.
In addition, the latecomer companies are not as powerful as they are, and they are definitely not better than burning money. Even at some point, if they really feel the threat of a latecomer company, they can take the lead in acquiring the other's company and stifle the other's competition in the cradle.
This also led to the monopoly of these three companies, no matter how hard other companies toss, at most they can become the second in the industry, no way to catch up to become the boss. But now this society is winner-takes-all, and the boss is the most profitable one in the industry. The second child is just the loser in the first place
This has also led to the fact that if you want to develop your business in this era, you must have your own unique competitive advantage. This unique competitive advantage must be able to make you the leader of the industry, otherwise even how much money you burn will be useless.
A few years ago, Sun Zhaohui once had a wealthy friend who wanted to build a company similar to Meituan's takeaway. He prepared a starting fund of 50 million, and then recruited troops to prepare for a big fight. When he wanted to come 50 million, it would be enough to burn in the market for a while.
At that time, Meituan had a preliminary scale, but it was not as influential as it is now. After he joined the competition, he discovered that his 50 million is not worth mentioning compared to Meituan. Meituan launched a large-scale subsidy campaign, and it has to compete with competitors for customers at a loss. His 50 million was burned out in less than two months, and Meituan's subsidy activities are still continuing.
Later, this friend realized that Meituan didn't think about making profit or not. They just spent money to cultivate the consumer's habit of ordering takeout. When this habit is cultivated, it's time for them to reap the rewards. And he was thinking about how to make money by investing 50 million. The 50 million eventually became the tuition fee he paid because he didn't understand the new economic development model.
The industry Sun Zhaohui wants to enter is the mobile gaming industry. If you look at the people around you who are sliding around with mobile phones, you will understand that the mobile phone industry will be a high-quality industry that will occupy most of people's time in the future. And his target company now has a place in the mobile phone industry. There are tens of millions of daily active users, ranking third in the industry, and the company is currently seeking to reorganize and list on the A-share market.
This company is the only entertainment company. It was introduced to him by a fellow of Sun Zhaohui. The only entertainment found him in the hope that Zhaohui Group could join the listing of the only entertainment company as a strategic investor. A strategic investor refers to a legal person that meets the requirements of national laws, regulations and regulations, has a cooperative relationship or cooperation intention and potential with the issuer, and is willing to sign a strategic investment placing agreement with the issuer in accordance with the issuer’s placing requirements. It is closely connected with the issuing company’s business And want to hold the legal person issuing the company's stock for a long time.
Generally speaking, strategic investors refer to the advantages of capital, technology, management, market, and talents, which can promote the upgrading of the invested company’s industrial structure, enhance the core competitiveness and innovation capabilities of the company, expand the market share of the company’s products, and commit to long-term investment cooperation. , Large domestic and foreign large enterprises and large groups seeking long-term profit returns and sustainable corporate development.
The only entertainment found him and Sun Zhaohui's current idea of letting the Zhaohui Group carry out business transformation. Even if the size of the only entertainment is still small, it is incomparable with the Zhaohui Group, but at least it can help the Zhaohui Group to intervene in the emerging economy. In the process, to get in touch to understand these emerging industries and prepare for the ultimate transformation of Zhaohui Group.
So Sun Zhaohui immediately invited Song Bushi, chairman of the only entertainment company, and CEO Hu Junsen to Beijing for an interview. He wanted to finalize the specific investment details in person.
At ten o'clock, the assistant knocked on the door and came in and said, "Dong Sun, the only entertainer is here."
Sun Zhaohui quickly stood up and greeted the two men in their forties who followed the assistant. He had read the information beforehand, and the man with a thick beard among the two men should be Song Bushi, the only entertainment chairman.
And the man who behaved well was CEO Hu Junsen, because Hu Junsen used to be the executive deputy mayor of a prefecture-level city, and because of his unsatisfactory career, he resigned and became CEO of the only entertainment company. He obviously carried the atmosphere of an official. As Sun Zhaohui, who has dealt with officials all the time, this kind of breath can be seen from a distance.
After the greeting, Sun Zhaohui invited the two to sit down on the sofa, and then began to listen to Song Bushi's introduction to the only entertainment. Song Bushi painted a grand blueprint for Sun Zhaohui. He wanted to build the only entertainment company into an all-media platform company based on mobile games.
On the surface, Sun Zhaohui looked and listened very seriously, but in fact he was very disapproving in his heart. He has come into contact with companies like this that portrays the company's prospects very well in order to seek investment. The key is that Song Bushi portrays the prospects too much, which makes people feel unreliable. Had it not been for his interest in the main business of the only entertainment, now he might be serving tea and sending guests off.
Song Bushi made a common mistake for technical developers, that is, to beautify the technical products he developed as much as possible, so as to achieve the purpose of attracting investors to invest. But in fact, investors have already carried out corresponding assessments of technology products in their minds, and they will contact developers only if they feel that it is worth investing.
Finally, Song Bushi's rhetoric was over, and Hu Junsen began to introduce the progress of the only entertainment company in buying shells and going public. This is not a technical matter, but a capital operation aspect. Hu Junsen showed his strong professionalism and listed all the data involved, allowing Sun Zhaohui to buy the shell of the only entertainment listed on the market. There is a very clear concept of the degree of progress.
This is very different from those officials commonly seen by Sun Zhaohui. It is difficult to see such a professional and rigorous spirit in officials. Sun Zhaohui couldn’t help but appreciate Hu Junsen more. He said that it’s no wonder this guy would fail in his official career. Sorry, this guy is indeed incompatible with the superficial style of officialdom.
When Hu Junsen finished speaking, Sun Zhaohui looked at Song Bushi and Hu Junsen: "Two, I now have a general understanding of the situation you introduced. Today, we are sitting here and we are destined. I hope everyone can be honest and open. Everyone's time is precious, and the two of them told me directly, where is the only entertainment purchase shell card?"
Sun Zhaohui has already heard that the only entertainment that Hu Junsen said is communicating with relevant departments in order to go public as soon as possible. The matter may not be as understatement as Hu Junsen said, because Sun Zhaohui judging from the timetable listed by Hu Junsen, this communication has been Some time.
As an experienced business operator, Sun Zhaohui is very clear about some things. If a matter cannot be resolved within a certain period of time, it is likely to be impossible to resolve. Now there is nothing in this society that only needs to grind the iron rod into a needle. The time is fleeting. If the matter cannot be solved at this point in time, then you have to give up.
As for the only entertainment company that needs to invest heavily in technology development, if it cannot get listed as soon as possible, the result will be catastrophic. Because technology is advancing so fast now, there is no need to wait long, and the company as a whole may be out of date.
Hu Junsen glanced at Sun Zhaohui and said with a wry smile: "Sun finally asked the point. We have already passed the reorganization application to the relevant department for review, but there is no news from the other party. We also found someone to go in and communicate. But there is still no news."
Sun Zhaohui smiled: "This can only mean that you haven't worshipped the righteous god."
"Dong Sun, don't worry, I have found someone from the Ministry of Finance through my relationship, and I believe the relevant departments will solve it soon." Song Busi explained hurriedly.
Sun Zhaohui smiled: "Regardless of whether you have actually found XX, even if you have found XX, can XX's influence in relevant departments help you solve this problem? Or two, you still haven't gotten it. The password for customs clearance. Let me tell you this. I am very interested in your company and want to speed up your listing process. I just don’t know if you are willing?"