Originally, QQ could be based on instant messaging and gradually develop into an Internet empire.
Originally, QQ could soar in the era brought about by the mobile Internet and become the king-level instant messaging platform with mobile QQ and WeChat.
Originally, QQ was able to create a legend and reach the top of Asia in 2016 with a market value of two trillion Hong Kong dollars.
However, Li Mu came.
After Li Mu's rebirth, I dare not say anything else. At the very least, the original development trajectory of the domestic Internet market will be completely disrupted. Take QQ as an example. When Li Mu founded Yiting.com, he had already begun to brew a "seize" for QQ. "Battle of Bases", after several rounds of offensives until today, YY Game Platform has completely nailed QQ to death in 2002, at this time point that should have been its rapid rise. From then on, QQ may still survive. Provide services, but its user volume will drop to a freezing point, and it will no longer be a concern from now on.
In this era, Li Mu is the person who knows Tengxun best in the world, and he is also the person who knows QQ best. Even Mr. Ma is still trying to cross the river by feeling for the stones, but he knows Tengxun’s routines clearly and has a huge user base. It is the core foundation for the success of all its subsequent products. Once it loses its user base, Tengxun loses everything.
At this moment, Mr. Ma was completely discouraged.
He knew that no matter how hard he tried to catch up, it was too late. Makino Technology's sharp knife had already penetrated Teng Xun's heart. Even though it was still beating, no one could save it from death.
Seeing Mr. Ma's dejected face, Dean seemed to have exhausted all his energy at once, and couldn't help but persuade him: "QQ is dead, but Teng Xun is still there. If we adjust in time now, we may be able to transform, but if we delay it any longer, If this continues, not only QQ will die, but Tengxun will also die. You also know that labor expenses, servers, bandwidth, and basic operating expenses are all a huge expense. The funds on the books will not last long, and if you want to raise funds now, it is basically It’s impossible.”
With that said, Dean added: "If I report the current situation to the headquarters, they will definitely lose confidence in QQ, but they have never lost confidence in you. From the very beginning, we firmly believed that you can achieve great things." You have a career, so you can’t be decadent now, and you need to carefully consider an issue: if you decisively give up on continuing to develop QQ, stop investing in QQ, and conduct another round of layoffs, then with the remaining funds on the books and the remaining team, It’s enough for you to start a new project, but if you insist on spending everything on QQ, I’m afraid the headquarters will lose confidence in you.”
Mr. Ma nodded lightly and sighed: "There is an old saying in China, where is the beauty of Yu? In the past, I thought it was due to Zhou Yu's improper mentality, excessive jealousy, and failure to find his own position. Today I really understand him. The feeling at that time was that he should be the same as me now, being surpassed and crushed by his opponents in every link, and being vulnerable to his opponents... "
Dean listened confused, but he also knew that he was in a very low mood now, so he didn't say anything and just patted him lightly on the shoulder.
Mr. Ma sighed again and said to Dean: "Give me a few more days to think about it. Even if I stop developing QQ games, I can't stop QQ. I have to let it exist, even if it's just to survive."
Dean nodded and said: "I don't mean to stop the service, but to stop large-scale investment of funds and energy, and instead focus most of the funds and energy on other areas, avoiding Makino Technology, maybe We can still find an opportunity to turn around.”
Just when Mr. Ma lamented that there is no such thing as good luck, the momentum of YY Game Hall has become unstoppable!
Half an hour after the YY Game Hall and YY Landlord Competition went online, the number of participants in the competition exceeded one million.
For the first time on the Internet, there is this kind of carnival event, where you can play games and win a lot of prizes. Therefore, most of the attention of domestic netizens during this period is on the YY Game Hall and the Landlord Competition.
Precisely because there are mobile phones available every hour, netizens who are currently surfing the Internet have almost put aside other things at hand and focus on the competition. Winning mobile phones in the competition is more attractive to users than the boss of Alima back then. The one-yuan flash sale is even more attractive, because there is only one product in the flash sale, and you can only rely on speed and luck, but the competition relies on strength. As long as you play well, you will have the opportunity to pass all the way and win the mobile phone in the end. Moreover, even if you play It doesn’t matter if you don’t get it well, practice slowly and get familiar with it, it’s only fifteen days! 1080 mobile phones! With such a great chance, it’s certainly worth the effort! Besides, even if you can't win a mobile phone, you won't lose anything. You might even win YY coins and Happy Beans.
An hour later, the first round of the championship was officially launched. At this time, the number of people online in the YY Game Hall exceeded two million.
This number seems staggering, but now the number of people online on YY has exceeded five million.
The number of players is still increasing!
Kong Lingyu said to Li Mu: "Boss, look at it this way, we can produce about 10,000 single-game champions every hour, but there are only 300 places for the championship every hour, which is far from enough..."
Li Mu waved his hand: "Don't worry about it, let the users squeeze in and grab it."
When Boss Ma let millions of people grab a laptop, he was much kinder than him!
Putting aside the attraction of the competition, the YY Game Hall itself is also very attractive to users.
Casual games are originally entertainment items that people often play after dinner and at friends’ gatherings, so netizens get started very quickly. Coupled with the unimaginable experience of YY games, most users are quite satisfied.
The reason why Li Mu held the competition was to focus on fifteen days to quickly cultivate users' usage viscosity. In this way, once the competition is over and the official operation begins, users will also become extremely dependent on it, so much so that it becomes slightly When you have free time, you will want to come in and play for a while. As long as this goal is achieved, the goal of occupying users' fragmented time will be achieved. YY Game Hall will naturally become an indispensable part of users' Internet life.
The actual situation is also developing in the direction Li Mu expected, and the enthusiasm of users even exceeded his previous expectations.
At nine o'clock, the championship game officially begins.
There are many people who did not squeeze into the championship game. In addition to regrets, their efforts are not in vain, because they received 50 YY coins and a championship medal. 50 YY coins are equivalent to fifty in the YY system. Yuan can be used to purchase membership services, YY shows, Happy Farm props, YY space decorations, YY pet props, and can even be exchanged for Happy Beans to play games in the future. In short, it has many uses and is beneficial to users. It's also very attractive.
Those who failed to make it to the championship game were busy with a new round of single games, and the games within the championship game also began to get underway in full swing.
After almost an hour of competition, the first champion of the YY Landlord Competition was born, along with the runner-up and third runner-up. The customer service staff immediately contacted the three winners and obtained their personal information and addresses. After some blurring of their personal information, scroll through the game lobby banner.
The first wave of three mobile phones has been released! Netizens were greatly encouraged and continued to fight fiercely.
The director of the marketing department began to assign tasks. Starting today and ending at 12 o'clock the day after tomorrow, the staff of the marketing department will make a geological statistics of all users who have won the first, second and third prizes during this period, and then divide them according to East China, Central China, and The major areas of South China, West China, and North China have been distinguished and a route is planned to be as convenient as possible. At that time, the marketing department will send five prize distribution teams to these five areas and distribute prizes along the planned route. The team will also have an accompanying photographer to follow the group and bring back first-hand video materials for the second wave of publicity.
This is not what Li Mu means. Li Mu does not torment his employees like this. This is what the marketing director himself means. He feels that for netizens, even if they participate, as long as they do not win the prize, they will definitely be more or less competent. I wonder if there is something fishy or a shady story here, but if this method is adopted, it will not only dispel the doubts of a large number of users, but also give a certain boost to the corporate image, because this kind of door-to-door award distribution will come from thousands of miles away. His behavior is simply too considerate and responsible.
The marketing department has operational KPIs, and they will also take on the marketing work of the YY game platform in the future, so they put forward this suggestion, which is also a promotion for their own work. Li Mu did not refuse, since the leaders and employees of the marketing department wanted In doing so, he agreed without hesitation. It was nothing more than increasing some operating costs. Currently, Makino Technology had abundant positive cash flow. Li Mu did not have to worry about saving money on operating costs. As long as the money was spent, he would do it. It must be spent.
Just when the landlord-fighting competition held by YY Game Hall set off a nationwide craze for landlord-fighting, Lianzhong was just as desperate as Teng Xun.
Lianzhong has always felt that it is the overlord in a niche. It has been developing in this field without any threat. In the initial stage, it was always worried that competitors would fight to the death. However, as it has developed all the way to now, it has has developed into a behemoth in the online casual game platform, so they never thought that any opponent would be able to impact them in a short period of time, so they were immersed in their relaxed and optimistic development momentum and were content with it. I don’t care about news in the big Internet environment.
In addition, after Shanghai Hong Holdings took the lead in Lianzhong, it has always had conflicts with the Lianzhong team, and it did not understand user needs. Therefore, the team's current people have long been distracted, but in the absence of competitors, everything still looks so strong. , but no one knows that Lianzhong at this time has long been a powerful external force.
Therefore, the sudden launch of Makino Technology's YY game platform almost immediately had the effect of draining the bottom of the fire for Lianzhong.
Lianzhong's maintenance staff discovered that as soon as eight o'clock came, the number of users on their platform was rapidly lost. In one hour, the number of online users dropped sharply from 260,000 to less than 30,000. This was simply a sign of the end of the world.
After checking their own system for a long time, they found that there were no problems. Then, the dull maintenance staff discovered that in the online world except Lianzhong, the topic had been captured by several keywords!
There was a problem with the Internet and I couldn't get online. It's finally fixed now. There will be another chapter later. Today is the fourth update! ! !
(End of chapter)