“YY Game Hall”, “YY National Landlord Competition”, and “Rich and Willful”, these three keywords have become the core topics in the domestic Internet world.
Because Makino Technology’s promotion capabilities are so powerful, these keywords have become deeply rooted in people’s hearts, so much so that everyone went to the YY game hall to participate in the Landlord Competition to win mobile phones.
With the current popularity of YY, this can be achieved: more than 90% of Lianzhong users have YY. Therefore, when they play Lianzhong with YY, they have already received the advertisements put out by Makino Technology. So, where Playing is all about playing, why not go to the YY game hall to play? After all, the latter still has a chance to win a mobile phone.
After actually coming, users were pleasantly surprised to find that the YY game hall is so many times easier to use than Lianzhong. If you use cars to compare the two game halls, YY is the BMW that pays the most attention to control, and Lianzhong is perhaps even better. As soon as users get started with a walk-behind tractor, they will immediately make their own decision. Go for your uncle's walk-behind tractor. After driving a BMW, I don't want to touch it again in this life.
As a result, Lianzhong's users began to quickly move to the YY game lobby at eight o'clock. Within an hour, the proportion of users lost was 88%.
For Lianzhong, this feeling was like that of a rich man who had no worries about food and clothing. He ate and drank at home and squinted for a while. As soon as he opened his eyes, all the valuable things in his home were swept away and his house was completely ruined.
There were more than 200,000 users, and not even a fraction was left in a short period of time. Among the only 30,000 users, more than 18,000 were idle. The leaders of Lianzhong almost went crazy when they heard about it.
They don't understand that even if a strong opponent appears, doesn't the battle still have to be fought bit by bit? I have millions of troops guarding me, and I have strict fortifications built over many years. Why do you destroy me all at once without even saying hello? Even a blitzkrieg shouldn't be fought like this, right? How the hell did you do that? Nuclear weapons? Is there any moral integrity left in the world
The panicked management immediately gathered in the company for an emergency meeting. The leaders of the controlling capital side came, and the management of the founding team also came. When these two groups of people sat in the conference room together, they were basically at war with each other. One side makes a suggestion, the other side tries to find a way to reject it; the other side brings up an idea, and the other side rejects it outright. The two sides are going back and forth, and each other has long disliked the other, but today's emergency meeting still took so long. This is the first time since then that everyone has met without fighting.
When everyone came here, they all heard that Makino Technology, which was in the booming Internet industry, suddenly launched a game platform, and then held a random competition, and then it became popular all of a sudden. Everyone didn't understand and rushed back to the company to sit in the conference room. After watching the technicians demonstrate the YY game hall, these talents finally understood that Makino Technology really came with nuclear weapons this time.
A large group of people discussed in the conference room all night under great pressure and a sense of crisis, and finally came to a sad conclusion: they can't do it. They can't do it anyway, whether it's the product itself or the number of users. , or in terms of company financial resources and profitability, Lianzhong and Makino Technology are completely different. They cannot even surpass Makino Technology at any point. The only thing they can do now is to imitate Makino Technology and launch a competition. We also offer a large number of prizes to attract users to come back.
The founding team of Lianzhong has a far deeper understanding of the Internet than the controlling capital team. They believe that there should be two lines of discovery at this time. One line can immediately attract users to come back with contest activities, but if this line is taken alone, users will just run away. Come to Lianzhong with prizes. Once Lianzhong stops issuing prizes, users will flock to YY without hesitation. Product is king. This is an eternal truth of the Internet. Originally, Makino Technology is not as powerful as Makino Technology in terms of marketing promotion and funding channels. , no matter how different the product is, it would be weird if it can still hold up.
Therefore, the founding team suggested that at this time, the second line, that is, product development, must be started at the same time. But the problem now is that since Lianzhong was controlled by capital, the capital has been letting Lianzhong rest on its laurels and survive by not having competitors. Therefore, their development power is very weak, and the entire development team only has five people. If they want to completely redevelop Lianzhong Games, they will need at least a large team of dozens of people, and it will take at least two months. development cycle.
Capitalists are still hesitant.
The meeting lasted until late at night, and finally Lianzhong decided to hold the Ma Lianzhong Landlord Competition tomorrow. The competition format is based on Makino Technology, but the prizes have been adjusted down a level. The biggest prize is a Nokia worth over 1,000, and the second prize is a 128MB MP3 player. player, third prize 64MB MP3 player.
After the meeting, the founding team left angrily. When they left, each of them had a conclusion in their hearts, that is, Lianzhong would definitely die and it had no future.
Lianzhong is like this, and Winger is even more miserable. It was already struggling. After the YY game hall was launched, there were only more than a thousand users online at the same time on the platform. The misfortune has reached the extreme. It has basically been declared a death sentence, leaving little room for struggle. nothing.
…
Makino Technology once again created an amazing result this weekend. The YY game platform caused a similar sensation as when YY was launched. It was even more amazing than when YY was launched. Because of the promotion of "rich and willful", it caused a stir The attention is even higher than that of YY, which just launched.
The next day, major media reported on the YY gaming platform, a new and epoch-making Internet product. Traditional media marveled at how quickly it became popular across the country overnight, while Internet media praised its product.
The YY game platform allowed Internet people to get a clue of the ecology for the first time. Although everyone does not have the concept of ecology yet, everyone is aware of a phenomenon that is right in front of them, that is: if a software can be combined with another software When combined organically, the impact the two have together is much greater than if they were separated.
Makino Technology’s current product model has already taken a rough shape, and those with a discerning eye can already see what Makino Technology’s real strategy is. A senior editor at NetEase said in a personally written manuscript: “It is certain that Makino Technology’s future will be All business will be carried out around YY. Now Makino Technology has formed a healthy internal system. To use an inappropriate metaphor, YY is the sun and occupies an absolutely dominant position in the solar system. Tieba, YY Game Hall, Happy Farm , YY Space and even Yiting.com will become major planets in the solar system, and I believe that with the strong strength of Makino Technology, they will definitely create more new products for this system with YY as the core in the future. Products, it won’t be long before a super giant will be born in the domestic Internet, and there is no doubt that this super giant must be Makino Technology.”
Under the praise of the media, YY Game Hall continues to create new records.
Within one day, more than 10 million YY users logged into the YY game lobby, which basically means that most of YY’s daily active users have logged into the YY game lobby.
The average user usage time in a single day exceeds three hours, which is very remarkable, very, very remarkable. The strong viscosity of the game lobby, stimulated by the rewards of "having money and willfulness", has almost exploded.
Doudizhu has become a game for everyone overnight. Homes, Internet cafes and even offices are full of players participating in Doudizhu competitions in YY game halls. There are countless players. With first-class products and strong publicity, YY Games has become a popular game overnight. The hall has become popular all over the country.
As of 12 noon the next day, the data detected by the system showed that more than 30,000 people had played continuously for more than 15 hours. In other words, these 30,000 people had not stopped since about 8 o'clock yesterday. Pass the game.
When Li Mu saw this data, he suddenly realized that he had ignored a problem before, so he urgently notified the operation department and technical department of YY Game Hall to hold a meeting and requested the launch of an anti-addiction system. After eight hours of continuous gaming, all users must The account is restricted to log in, and you can continue to log in after two hours, and then enter the next anti-addiction timing stage.
Many people at the meeting felt that it was unnecessary, because no game would launch such an anti-addiction system in an unnecessary way, and everyone wished that the average usage time of users would be as long as possible.
But Li Mu’s attitude is very firm and insists on preventing addiction. This is not only a matter of the company’s attitude towards the physical and mental health of players, but also a reflection of the company’s social responsibility. If we do not prevent addiction now, the country will also require online game companies to increase anti-addiction in the future. If Makino Technology does it first, it will be able to win the praise of the government, media, and users in public opinion. Moreover, the anti-addiction system that takes only eight hours to activate should not affect most users, so it will not have any impact on users as a whole. The experience has a negative impact.
From the end of 2001 to the present, the media has reported many cases of netizens dying suddenly due to gaming. Among them, the most implicated case is Legend. Several people died suddenly while playing Legend in Internet cafes. There were also cases of people who were obsessed with playing Legend and held in their urine for a long time, resulting in bladder congestion. Breaking news, these are not shocking, Li Mu has heard a lot in his previous life, so while the YY game has just been launched, the anti-addiction system must be activated as soon as possible. There is a big difference between actively activating the anti-addiction system and being passively activated as required by policy. , it is better to do this sooner than later. In addition, he is also planning to communicate with the "Miracle MU" team as soon as possible and ask them to also add an 8+2 hours anti-addiction system to "Miracle MU".
Four updates are in place.
(End of chapter)