When Jiang Pengji began to take measures, the price of food had soared to more than nine times that in peacetime.
The aristocratic family has its own granary, which is rich in grain storage, so there is no need to worry about food and drink. Instead, it can take advantage of this opportunity to sell the old and old grain hoarded in the granary at a high price. Can't open the pot.
At this time, food prices are rising fiercely, and many people are worried about this.
Many women lingered in front of various grain stores, eagerly waiting for the grain to be cheaper, but did not want to increase the price every time.
"Well, if I don't buy it again, I'm afraid I can't even buy a bucket of rice with the little savings at home..."
"... You can still afford rice, our man broke his leg a while ago, and he has spent all the money in the family to get medicine for him, and today we have slaughtered the only laying hen for him. He's making soup... I really don't know how he's going to live..."
"I don't know what happened, why the food is so expensive. If this happens, the cubs in the family will be hungry..."
It is difficult for a clever woman to cook without rice, even if they are hard-working and capable, have no money in their hands, no food in the family, and a few members of the family will go hungry.
The grain store is not a shantang, so why would the price drop just because they were poor
"This world is getting more and more sad every day!" A woman sighed and said, "A while ago, I was helping wash dishes at a tea shop in Chengkou to earn change, and I heard a few military lords talk about it, it seems that it is some county in Cangzhou. There's a big mess in this place, and it's close to the river..."
The close distance means that the fire of war may burn here, and it also means that there will be countless displaced people fleeing here.
War or something, which household didn't shiver when they heard it
If the young strong man of his own family was recruited into the army, he might have nowhere to go.
As for the refugees... If people reach that level, burn, kill, loot, what can't they do
Perhaps even more ruthless than bandits robbing their homes, many women felt trembling all over just thinking about it.
They still have silver in their homes, and they can go to the grain shop to buy food at this time.
Other poorer families can only go to the mountains to dig weeds, peel the bark and send them. The food is not as good as the old sows in the pigpen at home.
"Would you like to stop going to other grain shops? Maybe there are cheaper ones..."
A woman in dark linen held the vegetable basket hesitantly, and looked hesitantly at the grain store not far away.
There are a lot of grain shops in the city, shop around, and there is always one that is cheaper.
"I knew this earlier, I bought it early... At that time I thought it was expensive, who would have known that the price of food was higher every day... "
"Isn't it? My family used to think that my hair was long and my knowledge was short. This year's weather will be good, and the food will be cheaper than before. Just wait a few more days... Now it's fine, it's so much more expensive, and I don't know what to expect today. what happened..."
Several women walked together, talking without a word.
At this moment, a child in a rough patched coat came running from the street with a smile, shouting loudly.
A woman raised her hand to stop the child and asked carefully, "Hey, what did you just say?"
It seems that this is not the first time the child has been stopped by someone, so he answered in a loud voice very naturally.
"The grain shop in Gouwei Hutong on Suzaku Street is the cheapest, 20% cheaper than other shops."
"How much cheaper is 20% cheaper?"
The child shook his head, "I don't know, the owner of the grain shop said it was 20% cheaper!"
After all, they were just urchins. Xu Ke knew that those children couldn't remember food prices, so he simply asked them to remember the shortest "advertising".
Several women looked at each other.
"Would you like to take a look?"
A penny can be saved now, even if it takes more than half of the city.
"Go and have a look, that place is not far from here."
In a few words, several women have already decided where to go.
In order to attract these customers more, Jiang Pengji specially divided the area where the three grain shops are located into three parts.
Taking the area where the grain shop is located as the center and radiating around, the "mobile advertisements" employed in this area will focus on this grain shop.
When the women arrived, there was already a long queue in front of the grain store.
As soon as I heard the talk of the people next to me, the price of food was still high, but it was indeed much cheaper than the several food shops I had seen before.
"This... it's cheap but not good. Could the food they sell have bugs... or is mixed with other... "
With sharp ears, you can still hear the discussions from the crowd.
Immediately someone jumped out and said, "Someone bought two buckets before and saw it. It's white, and it's alright."
There is more than one commoner who is worried about the quality of the food sold by the grain shop. Now that I hear it, I am even more worried.
"This is strange... Everyone else is going up, but they are going down... Don't they all say that businessmen are blackhearted..."
A man who was queuing up to buy grain gave up and shouted, "What do you know? Don't you know who the owner of this grain shop is? But the famous county governor of Hu County, I heard that there is so much grain in Hu County that it is rotten. On the ground, what's wrong with selling it cheap, don't buy it if you don't like it."
"Hey, why are you so aggressive when you talk? How did I know that the owner of this grain shop would be the Governor of Liu County..."
Ordinary people may not have heard who Liu She is, but when it comes to the county governor of Hu County, the first impression is that he has money and food, and his heart is good.
With the promotion of "advertising", the long queue in front of the grain shop became longer and longer. Many people who came late were worried that they would not be able to buy grain. At this time, the shopkeeper of the grain shop stood up and bowed to the crowd. It means that the grain store is absolutely enough!
Outside the crowd, Jiang Pengji and Xu Ke were sitting in the carriage.
The latter looked at the crowd, worried.
With so many people buying grain, he was really worried that the grain reserves were not enough.
The power of the advertising campaign has also exceeded his expectations, and the queues to buy food are still growing.
Jiang Pengji could see his worry at a glance.
Plain and authentic, "For the common people, the current grain price is still too high, most of them are just waiting and watching, and will not buy in large quantities, so our grain storage can definitely be sustained. By the way, let you prepare before. man, are you ready?"
Xu Ke cupped his hands and said, "Reporting to Langjun, Ke has made arrangements."
"Well, wait for more and more people to wait and see at the grain shop, and you will let those people out."
Jiang Pengji's purpose this time is to curb food prices, not to sell thousands of stone grains at today's high prices.
She not only asked Xu Ke to hire children and local gangsters to do "mobile advertisements" for grain shops, walking around the streets and shouting, but also asked him to prepare a few packages. Naturally, these packages are not to fool the people who buy grain, but to shake other people. The shopkeeper of the grain shop.
Jiang Pengji put on a price war, and on the first day, it created the illusion that there was no bottom line for grain storage, and other grain stores would naturally be nervous.
If there are no people to patronize, who will they sell the high-priced grain in their shops