In the end, under Li Jingwei's "wise" operation, several foreign businessmen agreed to Sanshui's conditions. Jianlibao invested all the shares, accounting for 51%, while the foreign businessmen jointly invested a sky-high price of 70 million US dollars, and everyone was in proportion. Share the remaining 49 percent.
After the contract was signed and the money arrived, Sanshui's leaders were overjoyed. They believed that they had solved Jianlibao's funding problem and attracted many foreign investments, and they were busy claiming credit.
Li Jingwei, together with Feng Yu and Zong Qingxian, contacted He Boquan of Lebaishi, Zhu Xinli of Huiyuan Company, Wang Guangxing of Coconut Tree Company and others, and together with the leaders of the China Beverage Industry Association, launched China's Beverage Alliance.
This major beverage alliance is determined to promote China's beverages to the world, allowing China's beverage companies to go abroad, and everyone can unite together to enhance competitiveness and risk resistance.
Of course, this big alliance is not limited to companies like them. These brands have also sincerely invited the same group from Baodao and the Kangshuaifu Group. These two companies that produce instant noodles have also entered the beverage market this year.
Companies such as Xurisheng and Zhenzhen are also invited. Everyone is familiar with these and thinks it is normal, but one company was invited, which surprised many people.
Why does this herbal tea seller join this major beverage alliance? Not to mention that the scale is too small, and the products are not well-known, and they sell herbal tea that is very restricted by region. This is not recognized by many places outside of southern Guangdong! Not to mention wanting to export to Europe and the United States.
This herbal tea brand called Wanglaoji is actually rented from Jiaduobao Company. The trademark and brand are rented from others. How can this company develop
Everyone sits down and tastes each other's products. In fact, they have tasted most of the products, but there are also some products that they have never heard of or drank before. As for Wanglaoji, most people have never heard of or seen it, let alone drank it.
Others didn't even bother to taste it, but Zong Qingxian opened a can and took two sips. He frowned. The taste was similar to the herbal tea he drank on the street when he was inspecting the market in southern Guangdong. This stuff is only liked by people in southern Guangdong, and maybe it can be sold to the southeast. Who wants to drink it in other places? It tastes so weird!
But others don't know, but he knows very well that Feng Yurang invited the Jiaduobao company. Does Feng Yu think that this herbal tea will sell well
Don’t Americans still regard this kind of thing as traditional Chinese medicine? Will they drink it as a drink? Moreover, this product is for clearing fire. He drank two glasses of it for the first time and ended up with diarrhea at night. Can this product pass the US FDA and other food certifications
"Secretary Lu, Chief, what do you mean by calling us all here?" Seeing that no one said anything, He Boquan asked.
When he asked this question, he glanced at the other people. They were all familiar faces, but a strange young man was a bit eye-catching. But seeing that young man chatting animatedly with Li Jingwei and Zong Qingxian, he must be a big boss too. ? Or is he the son of a big boss
"I called you here today because I want to talk to you about forming a major beverage alliance."
"What kind of beverage alliance?" Zhu Xinli frowned. Could it be that he wanted to force them to be integrated together
But there are state-owned enterprises, private enterprises, foreign enterprises, and joint ventures here. How to integrate them
"Let Mr. Feng explain this matter. Mr. Feng, it's up to you." Secretary Lu motioned to Feng Yu.
Two days ago, through Zhang Han's father, Feng Yu had a meal with Secretary Lu, talked about his thoughts, and then talked about some benefits. Secretary Lu was attracted to him when he grew up.
If after this alliance is formed, they can really join forces to enter the overseas market and become very competitive as Feng Yu said, then his contribution will not be small, and he may be able to use this to get promoted.
This Beverage Industry Association does not have much power at all. It is a semi-official organization. Except for the chairman and association secretary~who are officially appointed, other directors, vice-chairmen, etc. are all elected by everyone.
For example, Li Jingwei is the vice chairman, Zong Qingxian is also the vice chairman, and He Boquan, Wang Guangxing, Zhu Xinli and others are all vice chairman. There are a lot of directors below, and almost all beverage companies have joined this association.
Although it is a semi-official organization, since it has an official background, how many companies dare not to join? Those who have not joined are all small factories below the county level and have no way to join.
If you want to join this association, you must be nominated by a director. Not just any company can join.
Secretary-General Li is also a deputy director of the State Administration for Industry and Commerce. He feels that he should be able to become a director. At that time, it will be time to replace the chairman who rarely appears, and that old guy should retire.
"Are you all a little unfamiliar with me? Let me introduce myself. My name is Feng Yu. I am a shareholder of Lehaha Group and Jianlibao Group. I have a named director in our China Beverage Industry Association. I proposed this beverage alliance. Yes, when I was in the United States, I saw that there were no Chinese beverages in American supermarkets, but there were many foreign beverages in Chinese supermarkets, which made me very sad."
"Mr. Feng, then why don't you go to Taihua Supermarket Group and ask them to stop selling foreign drinks and only sell our own drinks?" someone shouted from below.
"Ahem, I forgot to mention that I am still a shareholder of Taihua Supermarket Group." Feng Yu said lightly.
The people below immediately started talking, just like when they were in school, the students heard the teacher say that the school had a college entrance examination top scorer, and various emotions such as surprise, suspicion, jealousy, etc. all came out, and they urgently needed to communicate with the people next to them. Here are my thoughts.
This Feng Yu is not only a shareholder of Jianlibao and Lehaha, he is also a shareholder of Taihua Supermarket. Isn't this business too big
Many people came out to give ideas, who is his father
"What the boss said just now is very interesting, let Taihua Supermarket not sell foreign drinks, only sell our own. So I want to ask, what is the difference between this and closing the country? The correct approach should be to export our drinks. Go abroad and sell to developed countries in Europe and the United States. The beverage consumption levels and habits of those countries are far higher than those of China, even dozens or hundreds of times!"
After Feng Yu said this, the people below started talking again, which made him quite helpless.
These people are all sticklers in their own companies. The China Beverage Industry Association is also a relatively loose organization and is non-mandatory, so these people are used to this when they hold meetings.
"Everyone, please be quiet and listen to Mr. Feng." Secretary Lu knocked on the microphone to maintain discipline.
It seems that we need to give everyone a strong dose of medicine to make them obedient.
"I have a way to get our drinks into large supermarket chains in Europe and the United States. In this way, our product sales will inevitably skyrocket!"
Surprisingly, everyone was quiet.
(End of chapter)